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Ryan Alford
Support is available 247 with VRBoCare. We're here day or night, ready whenever you need help. Because a great trip starts with the right support. My name is Mackenzie and I started a GoFundMe for the adoptive mother of a nonverbal autistic child. The mother had lost her job because she wasn't able to find adequate care for this autistic child. So she really needed some help with living expenses, paying some back bills. So I launched a GoFundMe to help support them during this crisis. And we raised about $10,000 within just a couple of months. I think that the surprising thing was by telling a clear story and just like really being very clear about what we needed, we had some really generous donations from people who were really moved by. By the situation that this family was struggling with. GoFundMe is the world's number one fundraising platform, trusted by over 200 million people. Start your GoFundMe today at gofundme.com that's gofundme.com gofundme.com this podcast is supported by GoFundMe.
Ken Wentworth
A lot of times business owners are really good at the widget they produce or whatever service they're providing, but they're not really good on the business side of things. Increasing sales, increasing your net income, increasing the value of the company. Especially now, you get a lot of baby boomers that are considering exiting and wanting to sell their company. How do I improve the value of my company?
Ryan Alford
This is Right about Now with Ryan Alford, a Radcast Network production. We are the number one business show on the planet with over 1 million downloads a month. Taking the BS out of business for over 6 years in over 400 episodes. You ready to start snapping necks and cashing checks? Well, it starts right about now.
Co-host/Interviewer
Hey, guys. What's up? Welcome. Right about now, we're always getting right. We're always right now. We're taking the BS out of business. And hey, what better way to take the BS out of business than talk to Mr. Biz himself, Ken Wentworth, author of three bestselling books, a known radio master. What's up, Ken?
Ken Wentworth
Good to be here, man.
Co-host/Interviewer
We're taking the BS out of business. We gotta go straight to Mr. Biz.
Ken Wentworth
That's right, man. I'm here for it.
Co-host/Interviewer
I do respect the registered trademark on Mr. Biz as a marketing guy. Hey, you gotta lean into that brand, baby.
Ken Wentworth
Honestly, I was very hesitant initially. Enough people pushed me. I finally said I might as well leave. Lean into it.
Co-host/Interviewer
People remember stories and they Also remember catchphrases and things. There's mastery and simplicity and Mr. Biz is simple, but it's straight to the point. You're Mr. Business, you talk about your own business. The brand is aligned and it's what people remember. Let's set the table on who is Mr. Biz.
Ken Wentworth
I had a corporate career for a long time. I worked at JP Morgan, was able to ascend a pretty high level. There I was being promoted in the top 1% of the company, which sounds great, Got a mentor, walked through things. He said, you need to be a CFO for six or eight businesses. And I'm thinking, how the heck do you do that? Because being a CFO in my corporate world for one business in JP Morgan is a 60 to 80 an hour a week job. How can you do that for multiple. Are you going to clone yourself?
Co-host/Interviewer
What the heck?
Ken Wentworth
He's like, no. You do it on fractional basis, part time basis. Once he explained it to me, it made a lot of sense. I left JP Morgan, I got my first client. This is what I'm supposed to be doing. It's not work for me. What I do for a living is a hobby. Now it's a hobby you enjoy to do. Because I love it so much. Someone asked me, how many hours a week do you work? And I go, I don't know, I don't punch a clock. They said, what do you mean you don't know? You don't work a certain. I'm like, no, I don't. I mean, I have flexibility. My kids got a game. I take off and I quit work at 2:30 in the afternoon and go to the game. I might work from 9 o' clock at night till 1 in the morning or something too. I do some form of work almost seven days a week. I don't say that to brag or like, oh man, I'm this big hustle grinder or whatever. It's just because I like it. A lot of times my wife and daughter will go to bed in the evening, I'll pop into my home office because I've got something I'm working on I'm excited about. I'd rather do that than sit and watch tv. And people are like, man, there's something wrong with you.
Co-host/Interviewer
I'm the same way. Own multiple companies and I might be gone at 11am to do something that no one else has the flexibility to do. I'm doing business and not because you had to, but you enjoy it. You got to an idea, you want to flesh it out, same thing. I think that's the entrepreneur gene. It helps when you do what you love.
Ken Wentworth
I'm very grateful, blessed that I'm in a position I'm in now. I had a client I had been working with for a while. They're getting to the point where they need a full time cfo. I said, okay, I'll help you transition, I'll help you find someone and then we'll do the transition. She said, well, why don't you just come work for us? I said, I love working with them. They're a great client, great people. I didn't want to do it. I can't imagine ever again working with one company, going to one office. I just can't imagine now being kind of locked down to that. They're just working with one company or whatever. It's one of the things I love about what I do is different challenges at different companies, different personalities, different industries. And she said, well, there's got to be a price. Give me a price. And I said, $5 million. She said, for what? For 10 year contract. I said, no, for one year. She said, I can't afford that. I said, right, so that means the conversation's over. So let's move on. I'm very grateful. In a position I'm in now, it's pretty rare. I mean, how many times you talk to someone who actually loves what they do for a living and they're not just checking the box. They're not on Wednesday going, oh my gosh, is the weekend here yet? I'm not that way. Sunday nights, a lot of times I have trouble sleeping. I start planning my week on Sunday and I get jazzed up about what I got going on the week. I'm laying in bed on Sunday night going, man, on Tuesday, that's going to be awesome. I'm going to do this, I'm going to do that. Wednesday, I'm going to talk to. So there's not many people in that position. I don't take it for granted, but I'm definitely very grateful for it.
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Ryan Alford
at VRBO we understand that even the best of plans sometimes need a little support. So we plan for the plot twists. Every booking is automatically backed by our VRBO Care guarantee, giving you confidence from the very start. Whenever you need help, it's ready before your stay, through the moments in between and after your trip. Because a great trip starts with peace of mind and maybe a good playlist. But we've got the peace of mind part covered.
Co-host/Interviewer
You have a popular radio show, talk about that where the Mr. Biz came. Talk a little bit about that journey.
Ken Wentworth
They had asked me to be a guest on someone else's show to come on as the business expert. They take callers. There was me, there was an attorney, and there was like a marketing person. So business owners will call in, ask a question, and depending which one of us, we would answer their question, try to give them help. I was on the show two different times, did a couple different segments. The GMA station said, hey man, I've been looking for someone to host a business related show for almost a year now. You're my guy. You got to host a show. I'm like, I don't do that. This was fun, but that's not in my wheelhouse. And he said, what I'm finding is I'm finding people who are either super knowledgeable but they have the personality of a thumbtack, or they don't have any depth of knowledge and they're just super charismatic and sound like a used car salesman. You're a combination of both. I'm like, I'm not sure how to take that. But they finally wore me down. I said, I'll do eight shows and see if I like it. Probably about three or four shows in. I was like, this is pretty cool. I really enjoy it. It's funny. I think a lot of people think, oh, you're a radio show host. I'm like, that's like this much of what I do. That's almost like a little side project thing. I do enjoy it. It's a lot of fun. I get to meet a lot of cool people and talk to a lot of cool people and learn from a bunch of different people as well. I guess I want to show and things like that. It's another avenue, creating content and be able to put content off of people and things like that. I definitely enjoy it.
Co-host/Interviewer
As a fractional cfo, when you step in, what are people looking for you to help with and maybe what's some of the most practical outcomes from your expertise and what you end up helping businesses with?
Ken Wentworth
Typically I come in as very strategic. My undergrad's in accounting, but it bored me to tears. I worked for the first couple years of my career in accounting and I'm like, oh my gosh, this is like way too far in the weeds for me. Typically coming in and helping a business, a lot of times they're businesses that probably a lot of people can relate is they've been in business for 8, 10, 15, 20 years and you kind of start to get a little bit of tunnel vision and you start to get the this is the way we've always done it mentality. And having a fresh set of eyes that come in and say, wait a minute guys, why are we doing this? It's so often I come into a business and there's so much low head paying. Fruit of ways to improve and make massive changes where managing their margins better, in a nutshell. Meaning that for every dollar you're bringing in in sales, you're keeping more of it. More of it's ending up in your pocket at the end of the day. And that's not just cutting expenses and things like that. It's a lot of other strategic things to do and making sure you're pricing things. And a lot of people just come in the air and they're pricing things a lot of times without considering what should your margins be on those different things. And managing through some of that stuff, ways to increase sales. This stuff's in your wheelhouse as well. There's so many times you get that mentality. We've always done it this way. And picking their head up out of the weeds to the forest a little better and a little clearer. When I first started doing this after I left my corporate career, I was like, can I really do this? Can I help people? Can I really make a difference? And then the first client I'm with in 90 days, the change, you could see the transformation in just the first 90 days. And then obviously beyond that, and then the next client I got, it's like, holy crap. It gave me a lot of confidence to say, yeah, I am pretty good at this. It's easy for me to go in. And I just always thought because everyone has this knowledge. I was in the corporate world, I was in a financial company and there's a lot of financial smart people around me. So I just thought, well, everyone has this knowledge, everyone thinks this way. And a lot of times business owners are really good at the widget they produce or whatever service they're providing, but they're not really good on the business. Side of things, increasing sales, increasing your net income, increasing the value of the company. Especially now, you get a lot of baby boomers that are considering exiting and wanting to sell their company. How do I improve the value of
Co-host/Interviewer
my company in my agency? Now my role a lot of times with the client is what you just described, because that's my expertise in marketing and branding. It's really almost more that business consultant type role. And I was just sitting here thinking, I was like, man, I'm going at this wrong. Some of the challenges we have is we're kind of always on the agency side of the fence. They want to listen to me. But unless you're like on the team, even if fractionally, it's hard to get implementation to happen. I half the time we work with a client, if they would get this, this and this out of their way or do this, a lot of times that's more than one ad is going to save the day. This ad could do it and we can write you a great campaign, but that's just going to be a lipstick on the pig.
Ken Wentworth
When I'm talking to someone who's a prospective client and I found this out early on, you got to have someone who's willing to listen and willing to implement. I had one client, that's how I learned it, that giving them all these different things to do change in their business and they're not implementing anything. I really took a step back, I tried some different approaches. I really have to make sure that when I'm talking to someone to prospective client, that they are going to listen. I'm not saying everything I say is gospel, like I've got every great idea in the world, but when we do agree on something that they're actually going to make the change. And so for me, having someone that's an ally in the business, that's not just a CEO, but someone under the CEO, that CEO or something like that, that's actually going to be implementing some of these things. It's critically important. One of the things I do that I require for a client, if you have a staff meeting with your leaders team, I'm in it because I want to be part of the team. I want to be perceived as part of the team. And that way it helps me keep my finger on the pulse of the business and it gives me a voice at that table to push some of the initiatives that I'm trying to get some of the changes. I'm trying to think who's picking up on this? Have we made any progress on this? And that made a huge difference, really making sure that I'm involved in some of those key meetings. When they have quarterly planning off sites, I'm there. And a lot of the clients are like, you'll do that? You're not even an employee of ours. I got to be part of this. I want to. And it's going to help me be able to help you better. It's critically important to be involved. It's so frustrating to have someone that doesn't implement. You just did these two other things. It could be explosive.
Co-host/Interviewer
The name of our agency is Radical. And that was intentional because I think of myself as a progressive marketing guy and progressive thinker, also to give license to ideas because I'll pull the card on the client. You hired a fucking agency named Radical and you're telling me that idea is too crazy?
Ken Wentworth
I do the same thing. I had the last big client I brought on. It was a company. They've been in business for almost 40 years, doing pretty well. They're doing 20 million a year. They gave me their books. I'm looking them over everything. And I went back and I had a second meeting with them. We get to the end of the meeting and I said, look, if you want a CFO that's going to help you maintain your 20 million a year, 22 million a year, I'm not your guy. Because this company is a 50 million dollar company. If you hire me, I'm gonna push your ass to 50 million. And if you don't like that and you don't want that, don't hire me. Because you're gonna frustrate the crap out of me and I'm gonna frustrate the crap out of you. You want someone to push you to 50, then hire me. Let's go, let's roll. And the guy stood up, he pounded his hands on the table and he's like, you're my guy, let's go.
Co-host/Interviewer
I was like, okay, I love it.
Ken Wentworth
I knew that company and the potential they have. And I'm like, man, they're gonna drive me nuts. Like if they want to just ch million, that's going to drive me crazy because I can see the potential for it. Just put the cards on the table. If that's not going to work for you, then we probably shouldn't work together.
Co-host/Interviewer
Exactly. Again, before we transition into the state of business. What is formulated, Mr. Biz? Is this nature or nurture? Are you a student of some form of business technique? Or you've read a billion business books and you've Just distilled it into your own thing, or is this just innate?
Ken Wentworth
I think it's a little bit of a combination of almost a little bit everything. A lot of it was just the experience I got in the corporate world at JP Morgan, working in a lot of different types of businesses. At one point in my career, I worked in the private equity group. We would go into businesses and private equity. We would go in and turn businesses around. I love that. The only reason I stay with that is we started a family and I was traveling a lot, and so I don't want to be on the road and missing out on my kids and all that kind of stuff. So I pulled out of that group. I call my three pillars of financial success. And so this is what I start with. With every business, with every client, I start with. We start with cash flow. You know, cash on a business, there's almost always ways you can improve your cash flow. Usually things are very simple to implement to improve your cash flow pretty quickly. Budget. If you're not going to have a budget, you can't work with me because budget is so critically important on making sure you're measuring how you're doing every single month. That way you see what the heck is working and what the heck is not working. And you could fix it right away, not get six months into the year and go, holy shit, we're not going to hit our sales goal for the year. Now what do we do? And then the last part is, I call it minding your margins. Talking about your pricing and your margins. Everything I touched on a little bit earlier. But there's almost always subtle ways to improve that. And I don't mean just cutting expenses and things like that, but ways to improve those things. Those are the foundation of any financially strong company. You have to have those three things. Once you have those right, you got three strong pillars to. To set the business on. And then we can start talking about other things. Really, for me, foundationally, you got to start with those. But, yeah, I think it's a combination of my experience just seeing a bunch of different businesses, and that's what people will see. And again, bragger, I'm like, I am pretty good at this because someone will give me their P. L and I'll look at and I'll be like, your sales have been declining for the last six to nine months or so. I can see here. You know, they're like, how can you tell that from looking at that? I'm like, I don't know if anyone remembers the baseball player Barry Bonds, right? I remember seeing him interview this when he was still playing and they were doing a slow mo of the pitcher and they said, tell me what you're thinking. And they show a picture and he's winding up and they literally to him, the remote control and the pitcher like starts to rock back in his stance and in his wind up and he pauses it and he said, did you see how he rocked back on his left foot? He took a step back further than he did last pitch. He said, that probably means that it's going to be a fastball because he's dipping back further to get more. And they're like, you saw that? And then he was like, he gets a little bit further and he's like, you see how he's got his glove held? It's probably a change up because of this, this and this. And they're like, how do you know that? He goes, I don't know. I see it. I think, why can't everyone else see it? It was interesting.
Co-host/Interviewer
Barry Bond hit a few home runs. He was a natural.
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Ryan Alford
When you manage procurement for multiple facilities, every order matters. But when it's for a hospital system, they matter even more. Grainger gets it and knows there's no time for managing multiple suppliers and no room for shipping delays. That's why Grainger offers millions of products in fast, dependable delivery so you can keep your facility stocked, safe and running smoothly. Call 1-800-GRAINGER Click grainger.com or just stop by hi Granger for the ones who get it done.
Co-host/Interviewer
Sure, Ken. Where can everybody keep up with everything you're doing? Your books talk about don't fake the funk. Your latest book, what can people expect from that and where can they find it and all that stuff?
Ken Wentworth
Yeah, the easiest way to find everything we got going on is mrbiz.com all the stuff's out there. Radio show, the books and all that good stuff. You know, the book, it's different on my first two books were business related books. This one was completely different. It's not business, it's more goal oriented. I had, unbeknownst to me, just kind of going along. I used to be a competitive powerlifter and had a lot of success there. And a lot of the goals I tackled in life. I developed this four step approach on how to tackle goals and achieve, like, big goals. I was talking with someone who I mentor and was kind of walking him through. He was trying to do something. I'm like, well, I would do this. And I was kind of walking through and again, not even knowing. And he's taking notes and he's like, really? Just make sure I got this right. It's basically just like four steps. I'm like, yeah, I guess. So a couple weeks later, going through the same process as someone else I mentor, same thing. The woman's like, it really sounds like it's kind of just like four steps. And I was like. So I started thinking, I'm driving home from that second of meeting. And I'm like, yeah, it is kind of four. And they're like, this is great. I do a lot of speaking engagements. It was this guy, his speaker backed out on him. It was early December and it was like a holiday party kind of thing. And he's like, hey, can you come and talk? I'm not gonna talk about business at a holiday party. Like, people don't want to hear that crap. Like, people are having some adult frescoes. They don't want to listen to someone talk about cash flow or whatever. They got this new topic, talked about it, everyone loved it, standing ovation, all this other crap. And people coming afterwards and they're like, please tell me you have a book about this that outlines all this. And I'm like, so I'm like, maybe I need to write a book about it. So then that's. That's what it ended up becoming. Don't Fake the Funk. And subtitle you might appreciate is F being average. From marketing branding. We were testing out subtitles for the book. I knew Don't Fake the Funk was gonna be a title, but like, what's the subtitle? Right? We came up, we came, brought it down to four options, and we hired a company. We surveyed a thousand people that were in the demo for the book. F being average had more than the other three options combined. It had 54% of the votes and the other three combined had 46%. I was, okay, let's go with it. Because people were like, you can't put profanity, let alone the F word in a subtitle of your book. And I'm like, the People have spoken. Let's go.
Co-host/Interviewer
You know, yes does not surprise me.
Ken Wentworth
It's funny, I was surprised by the results. We put the asterisks. It's not spelled out, but still, I mean, I was very surprised and I caught some heat. People will say, you know, I know what kind of person. You put that word in the subtitle of your book. And I'm like, hey, man, if that offends you, you probably don't want to read the book. And you probably won't like me either.
Co-host/Interviewer
So many people get caught up on the cussing thing. I don't think I have a potty mouth. But it's just natural. It's just words, man. It has emphasis. But man, the amount of people that really get in their panties in a wad over that shit, it's mind blowing. Anyway, I love it. Don't fake the funk fuck being average with or without the fuck. It's empowering and motivational. That's why people like it. And I'm assuming from the premise and I did skim through it, but admittedly from show booking to getting yawn, I haven't read the full book. But I have to assume you're kind of saying, you know, don't fake it till you make it. You gotta live it to get there.
Ken Wentworth
Absolutely, yeah. I'm not a fake it till you make a guy at all. I think that's trash advice.
Co-host/Interviewer
If you're faking it till you make it, it's always fake. If you're making a copy of isn't great then what you get out of the other. It's not going to magically have higher resolution if you make a copy of a bad photocopy.
Ken Wentworth
Yeah, right, right, exactly.
Co-host/Interviewer
It's almost the exact same thing. I really appreciate you coming on.
Ken Wentworth
I was honored to be here, man. I appreciate it. It's good conversation.
Co-host/Interviewer
Ryan, you know where to find us. Ryan is right.com you'll find all the highlight clips and the full episodes from today, including the YouTube video. We got some exciting things coming on the video side and I'm always at Ryan Alford with that blue check before you can buy it. We'll see you next time on about now.
Ryan Alford
This has been Right about Now with Ryan Alford, a Radcast network production. Visit ryanisright.com for full audio and video versions of the show or to inquire about sponsorship opportunities. Thanks for listening.
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Ryan Alford
multiple facilities, every order matters. But when it's for a hospital system, they matter even more. Ranger gets a IT and knows there's no time for managing multiple suppliers and no room for shipping delays. That's why Grainger offers millions of products in fast, dependable delivery so you can keep your facility stocked, safe, and running smoothly. Call 1-800-GRAINGER Click grainger.com or just stop by Grainger for the ones who get it done.
Episode: From Corporate CFO to “Mr. Biz”: Ken Wentworth on Scaling Businesses, Cash Flow & Entrepreneur Mindset
Host: Ryan Alford (The Radcast Network)
Guest: Ken Wentworth (“Mr. Biz”)
Date: March 13, 2026
This episode features Ken Wentworth—widely known as “Mr. Biz”—a former JP Morgan executive turned fractional CFO, author, and radio host. Ken shares hard-hitting advice on scaling businesses, mastering cash flow, and building the right entrepreneurial mindset. The discussion is rooted in real experience, focusing on actionable insights for business owners ready to push past the status quo. Expect candid commentary, memorable stories, and the sort of practical advice LinkedIn “thought leadership” rarely delivers.
“I worked at JP Morgan… promoted in the top 1% of the company… my mentor said, you need to be a CFO for six or eight businesses… you do it on fractional basis, part time basis.” — Ken ([02:48])
“It’s not work for me. What I do for a living is a hobby.” — Ken ([03:12])
“I can’t imagine ever again… just working with one company, going to one office.”
“People who are either super knowledgeable but have the personality of a thumbtack, or… super charismatic but no depth… You’re a combination of both.” — Radio producer, paraphrased by Ken ([06:27])
Common Business Stuck Points:
“They start to get a little bit of tunnel vision... this is the way we've always done it.” — Ken ([07:43])
Practical Outcomes:
“You got to have someone who's willing to listen and willing to implement… If you don't, it's not going to work. You just did these two other things. It could be explosive.” — Ken ([10:10], [11:24])
Only Work with Eager Clients:
“If you want a CFO that's going to help you maintain your $20 million a year, $22 million a year, I'm not your guy. Because this company is a $50 million dollar company. If you hire me, I'm gonna push your ass to $50 million.” — Ken ([11:41])
Nature vs. Nurture in Business Sense:
“Those are the foundation of any financially strong company. You have to have those three things.” — Ken ([12:51])
Business “Vision” as a Superpower:
Book’s Focus:
“I developed this four step approach on how to tackle goals and achieve big goals.” — Ken ([16:19])
On the Subtitle (“F Being Average”):*
“F being average had more than the other three options combined… people have spoken. Let’s go.” — Ken ([17:46])
Anti-Fake-it Mantra:
“I’m not a fake it till you make it guy at all. I think that’s trash advice.” — Ken ([19:03])
“People remember stories and they also remember catchphrases and things. There's mastery in simplicity… Mr. Biz is simple, but it's straight to the point.”
– Co-host ([02:31])
“I'd rather do that than sit and watch TV. And people are like, man, there’s something wrong with you.”
– Ken ([03:12])
“If you want someone to push you to 50, then hire me. Let's go, let's roll.”
– Ken ([11:41])
“I'm not a fake it till you make it guy at all. I think that’s trash advice.”
– Ken ([19:03])
“If that offends you, you probably don’t want to read the book… and you probably won’t like me either.”
– Ken, on his book subtitle ([18:17])
Ken Wentworth delivers unfiltered, experience-driven business advice. His core message: build the right foundation (cash flow, budget, margins), integrate outside expertise without ego, and be relentless in both the pursuit of business improvement and personal goals. Above all, reject mediocrity and “fake it till you make it” platitudes—embrace candor and continuous growth instead.
For more: mrbiz.com or check out Ryan Alford’s highlight clips and more at ryanisright.com.