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Evan Marks
What we say at M1 always is that you have to slow down in order to speed up. Slowing down has nothing to do with the gas. It's really the art of intentionality. As you become more intentional with this practice, with repetition, you start to build this foundation that you can leverage and there's the speed up. What we're saying is very intellectual. When you read one self help book, it's the same as the 900 one. If you don't execute on it and you have to give yourself room to grow, it's what do they always say? Quit tomorrow, keep going. Because you don't know when it starts to click, when it starts to connect. Give yourself a chance.
Ryan Alford
You don't win by following the playbook. You win by rewriting it 700 episodes deep with the people who actually built something real. No theory, no fluff, no shortcuts. This is Right about now with Ryan Alford.
Hello and welcome to right about now. Always talking about what's happening and today. How did it make you get right? In business, in marketing and life, it all works together, people. We know that. So we're talking to the best, the brightest here on now in 20 we got Evan Marks. He is a mental performance coach. M1 performance group. What's up, Mark?
Evan Marks
How are you man? It's, it's a pleasure to be here, Ryan.
Ryan Alford
Hey, pleasure to have you, brother. I like what you're doing. We don't talk enough about mental performance. I host another show called Vibe Science and we talk a lot about mind, body, energy and the interconnectedness of it all. We all need a mental coach, brother.
Evan Marks
I agree with the mindset is everything, but there's so many different components of building a strong mindset. I'm an ex Wall street guy before I became a coach about eight and a half years ago. And in the world of hedge funds and trading is always 90 mental. Everything is 90% mental. You get your head right and you get conscious about your behavior. Not void of feelings, by the way. Imagine what you can accomplish.
Ryan Alford
No kidding.
What's the biggest blind side? I mean you're working with enough people. What are people missing? There's usually something that's out of their own perception and it'd be easy go what's self aware it is that, I'll give you that. But there's something, man. What is it, Evan?
Evan Marks
It's people try to dismiss emotions. What happens is when you don't acknowledge emotions, you know what happens? It gets on the field. And what does that mean? They're unconscious. When I train people, we live in the world of responding, not reacting. I coach athletes, business owners, CEOs, and obviously Wall street professionals. The biggest thing that you need to take away is mental space. Emotions are just data. We can label negative emotions, positive emotions, but in the end of the day, they're data. The question is, how do you space between an emotion of how you feel and actually how the hell you want to behave? That is a conscious choice. When you talk about blind spots, when people say, I can't believe I did that again, that is reacting. Imagine if you had the power of choice, the power to say, I can feel whatever I want, but I also have that power to choose a behavior. And what happens, Ron, is that it starts to form new experiences. And then neurologically, at M1, we always say we marriage, the why and the how. Why do I do what I do and how do I get better? Take psychological theory meets the latest research in neuroscience. And what happens is when you start to experience things differently, you really start to build new habits and new networks in your brain. And that soon after repetition, repetition, repetition becomes your default action there. So when you talk about blind spots, it's almost like, stop reacting. Give yourself a chance to respond. It's a game changer for anybody.
Ryan Alford
We talked with overtime about our kids before we came on and we teach them. And in life we know this too. You know, playing sports and doing what we do, whether you play golf or whatever you do, you gotta practice over and over and over again to be good at something. And repetition creates muscle memory. And then it's less thinking and more doing and having success from it. And we know this, we're smart people. Most people listening to this show are smart people. But for whatever reason, though, we don't apply that same principle or a lot of people don't. I didn't, I do. Now. You don't apply this principle of this muscle memory and knowing how the right way to respond and taking coaching and taking learning and taking feedback to then apply the same way in business and in life. People need to get their head around that opportunity or you're always living within limits.
Evan Marks
You know what we say at M1 always says that you have to slow down in order to speed up. Slowing down has nothing to do with the gas. It's really the art of intentionality. As you become more intentional with this practice, with repetition, you start to build this foundation that you can leverage and there's the speed up. What we're saying is very intellectual. When you read one self help book, it's the same as a 900/01. If you don't execute on it and you have to give yourself room to grow, it's what do they always say? Quit tomorrow? Keep going, because you don't know when it starts to click, when it starts to connect? Give yourself a chance. When we talk about things intellectually, there's such an emotional component about that. If you're able to acknowledge that and tolerate it long enough, the doors of opportunity swing wide open. One of the most important Give yourself a chance. Quit tomorrow. Hang in an extra day. You will be massively, pleasantly surprised.
Ryan Alford
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Ryan Alford
What are some of the techniques that you guys do at M1? What's the mental exercises, the coaching exercises, the things that people can do, the highest performers? Did they come by this by nature or nurture? It's always fascinating to me, the.01%. Did they just learn what you teach? Were they just ahead of the curve or were they built that way? Two parts There how you help people.
Evan Marks
What's the last one? You know, nature or nurture? I believe anybody can do this. Now listen, I'm not 6 5, 290 pounds, so I'm not going to try out for the offensive line of the Cowboys. There are certain limitations. We don't live in the positive psychology camp. We live in the opportunistically reality camp. I like it when we talk about mental resilience, perseverance, anybody can do this. So why did the Kobe's of the world, the NJ's of the world, the Tom Brady's of the world? Obviously some of them were gifted, there's no doubt about it. But you cannot take away the resilience of these superstars. Kobe Bryant's working out after winning an NBA championship at 4 in the morning. This guy didn't make teams. MJ didn't make teams. Tom Brady was. Whatever they missed, irrelevant. Anybody can do this. It really is giving yourself the opportunity to go and see what's possible. We always talk about emotions. Emotions are important. Without emotions, you can't make decisions. Why are emotions the enemy? They're not. They're actually just data. If I said to you, Ryan, I give you permission to feel whatever you want. All right, so almost like let go of the rope now. Let's put mental space. Take a breath, a pause, then we have a chance to choose how we want to behave. I can't guarantee results, but I can guarantee you you will experience something different. Now we put down the work consistently. We always say consistency with evidence builds confidence. If we are intentional about that one sole practice, it puts you in a different lane. If you're able to give yourself space, we call it mental space. To choose something, to choose a behavior that serves you, it's game over. Because then you start to what? You start to trust yourself that you are not a slave to people's emotions, actions. We have the power to choose. And who would not want to have that in their mental arsenal?
Ryan Alford
Yeah, you would. You would choose it every time. Yeah. And what's interesting is we're coached, especially as men growing up. We're sort of built to hide the emotion, to kind of sink it away. I don't even know if it's always intentionally coached into us. It's just sort of the way it is. And I think for good, bad or indifferent, men are pretty good at swallowing the emotional side of it.
Evan Marks
Let's flip that script. Say, you know what, Ryan, you're in entitled to feel disappointed, embarrassed, judged. You can have fear of rejection Failure, whatever it may be. And if I say that's not a weakness, I go, you know what the real weakness is? Is when you react when you have an adult tantrum. And also you wish you could have taken that back. Let's flip this. You feel whatever you want. You have to. We're human beings. We live this human experience. Allow it, acknowledge it. We always say behavior changes before feelings. When I'm happy, I'll do this. When I've made this much money, I'll do this. Doesn't work that way. Because what happens is as behavior changes and we start mo down the field, eventually feelings change. But if we're going to wait for a feeling to change, I'm like, I don't want to be this way. I don't want to feel this way. We're still at the five yard line. We could have been on the opposing team's 20. It's all about conscious behavior. And how do you get that? That's mental. Giving yourself this mental space is a game changer. And how do you get there? It's repetition. It's reminding yourself to take a pause, reminding yourself to ask a question. What am I trying to accomplish right now? Where do I want to be? How do I want to beh? And when you ask yourself questions, we call them self exploratory. You know what it does? It puts you in the seat of influence.
Ryan Alford
Talking with Evan Marks, he has a mental performance coach with M1 Performance Group is saying, a lot of times we're fire, aim, ready as men. And what you just crystallized for me was let's get back to ready, aim, and then fire. Because if you do it the other way around, you're not hitting the target. I'm a move fast guy. I am. I can admit it, and it's worked for me on the whole. But I've also realized the pitfalls that it can have when you don't stop to kind of ask these important questions and that you don't truly get ready. Because a good friend of mine named Christopher Lockhead, one of the smartest guys I know in marketing, and he says we need to think more about thinking.
Evan Marks
That's called metacognition. Amen. It's true you've had success. When we get curious, like, imagine if what this kid from M1 Performance Group is saying is true. What could it have looked like? But what could it look like now? I'm not a motivational guy, even though I'm a New yorker and I speak with a lot of passion. I'm all about momentum. Motivation is a fleeting feeling. It's the momentum that takes you across the finish line, but it's really putting yourself in that seat of what if? What if I slow down? And that's nothing to do with speed, Then we don't have to go back. You can't tweak inconsistency. You really get consistent with your behavior. Name a door, it's going to open, and that's how you get better.
Ryan Alford
If you got other things figured out and then you unlock that, it does. It truly becomes the world is your oyster.
Evan Marks
You could take that proverbial step back and get that internal footing and take that breath. What do I need to do now? What do they say when? What's important now? That's seconds, but it puts you in a different state. We talk a lot about when we talk with clients about aggressive patience. Patience sounds very passive. Just be patient. Aggressive patience is almost like a jaguar in the rough, where you know, the heart rate is going down, the intentionalities there, the focus is there. So when you said, ready, aim, fire, that's what aggressive patience is. How long can you sit in the pocket? Think about, like Tom Brady's, as Edelman's coming through the middle. Everybody's coming on. He can feel it. But he has that composure, he has that breath. He's slowing things down. Imagine thinking about that as a practice, how much more effective you could be. We're talking seconds. Time can be an ally, but time can be a nemesis as well. How is time an ally for talking. Talking about repetition, because we know stacking. Days, weeks, months, stack. And when you look up five months from now, time is an ally. How did I get here so quickly to nemesis? Also, because nothing changes if nothing changes. We aren't intentional about improvement, about understanding our minds and our behaviors and our emotions. Time doesn't work for us because all of a sudden, it's January 26th. Wow. Nothing's changed.
Ryan Alford
Intentionality, that's the key word that I keep coming back to and locking in. There's a lot emotion, and there's a lot of activity that lacks intention. It's seeking intention. It's not taken with intention. We do things because we're seeking to find the intent. I've done this. I'm going to find some intent. I'm going to stack all these things up. An intention will manifest itself. No intentions on the front end. That's the key here. That's what I keep coming back to.
Evan Marks
And everything you talk about, what am I trying to accomplish? What you're saying is extremely from the past. Because we all seek validation. We don't validate ourselves. Should we start stacks procrastinating? Imagination isn't the lack of effort. It's the fear of a future feeling what we do. Sometimes we stack all these. I gotta do this, this, this and this. And we know nothing gets done. I'm gonna go to the gym. I'm gonna go five times a week. You don't even go once. Start small. We always talk about money compounding, but behavior compounds the same way. Trust me. 2 and 2 and 4 means nothing. 4 and 4 and 8. 8, whatever. 8, 8, 16, nothing. But as you go up this megaphone, there is a threshold you go through and then you're like, wow, I'm so glad that I was ag myself to give myself the opportunity for this. That's mental performance. Performance is an easy equation. Performance equals potential minus interferences. If we're able to minimize interferences, which is a lot of unconscious behavior, the equation explodes. The calmness comes down. We could focus on potential and what we need to do.
Ryan Alford
Performance goes Evan, where can they learn more about what you're doing and how to take performance to a higher level?
Evan Marks
We have a awesome website my team has put together over the course of a couple years now it's m1performancegroup.com. We put four posts a week on all social medias, which is LinkedIn. I'm Evan Marks, Instagram's eMark72. We're on Twitter. I think it's E Mark72 as well. I should know that, but I don't. Our website has a lot of articles, a lot of insight and we have a lot of podcasts that we've been on and we have a discovery button. If this is something that where you want to take your game to a different level, I'm here.
Ryan Alford
I love it, brother. You're doing some great things. I really like your approach and just your overall vibe, man.
Evan Marks
Thanks, Ryan. I appreciate that.
Ryan Alford
Hey guys, you know, to find US Ryan is right.com we're going to have all the links to Evan stuff in one performance group. Go check that out. I cannot understate, overstate. I can't put enough emphasis on how important it is to get your mind right to unlock ultimate potential in business, in life, in relationships. Guys like Evan will help you. We'll see you next time on right about now.
Here's the truth. Information doesn't change your life. Execution does. So don't just listen to this episode and move on. On. Take the idea make the call. Launch the thing. Fix the problem. Build what you keep talking about building. For more, follow Ryan Alford on Instagram at Ryan Alford and watch or listen to every episode@ryanisright.com this is right about now. Now, quit waiting. Go win.
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Date: July 21, 2026
Host: Ryan Alford
Guest: Evan Marks, Mental Performance Coach (M1 Performance Group)
This episode of "Right About Now" dives into the crucial but often undiscussed topic of mental performance in business and high-pressure decision-making. Host Ryan Alford sits down with Evan Marks, a former Wall Street pro turned mental performance coach, to unpack the framework, mindset, and practical strategies behind mental resilience. The conversation centers on self-awareness, intentionality, emotional intelligence, and how high-performers build habits for consistent success—both in business and in life.
“You have to slow down in order to speed up. Slowing down has nothing to do with the gas. It's really the art of intentionality.”
(Evan Marks, 00:00 & 04:21)
“When you read one self-help book, it's the same as the 900th one. If you don't execute on it...”
(Evan Marks, 00:07 & 04:21)
“Emotions are just data. ...The question is, how do you [create] space between an emotion... and actually how the hell you want to behave?”
(Evan Marks, 02:11)
“Repetition creates muscle memory. And then it's less thinking and more doing...”
(Ryan Alford, 03:33)
“Consistency with evidence builds confidence. If we are intentional about that one sole practice, it puts you in a different lane.”
(Evan Marks, 08:24)
“We don't live in the positive psychology camp. We live in the opportunistically reality camp.”
(Evan Marks, 07:38)
“Let’s flip that script...You feel whatever you want. You have to. We’re human. ...Behavior changes before feelings.”
(Evan Marks, 09:39)
“That’s called metacognition...It’s the momentum that takes you across the finish line...”
(Evan Marks, 11:34)
“Aggressive patience is almost like a jaguar in the rough...the heart rate is going down, the intentionality’s there, the focus is there.”
(Evan Marks, 12:27)
“Performance is an easy equation. Performance equals potential minus interferences.”
(Evan Marks, 14:17)
“If I said to you, Ryan, I give you permission to feel whatever you want...now let’s put mental space. Take a breath, a pause, then we have a chance to choose how we want to behave.”
(08:11)
“We’re fire, aim, ready as men. Let’s get back to ready, aim, and then fire. If you do it the other way, you’re not hitting the target.”
(10:54)
“You can’t tweak inconsistency. If you really get consistent with your behavior, name a door—it’s going to open.”
(11:44)
“Nothing changes if nothing changes.”
(13:27)
| Time | Key Topic/Segment | |--------------|-------------------------------------------------| | 00:00–02:11 | Intro & The art of slowing down | | 02:11–03:33 | Responding vs. reacting; emotions as data | | 03:33–04:21 | Application of repetition/muscle memory | | 04:21–05:16 | Intellectualizing vs. executing | | 07:06–09:18 | Nature vs. nurture in mental performance, EQ | | 09:18–10:54 | Men, emotion, and flipping the script | | 11:34–12:22 | Metacognition; role of curiosity and momentum | | 12:27–13:52 | Aggressive patience and managing time | | 14:17–15:20 | The compounding effect of intentional behavior | | 15:20–15:53 | Where to learn more - Evan’s resources |
Blunt, practical, and high-energy—a no-BS conversation focused on real results and actionable wisdom for entrepreneurs, leaders, founders, and anyone seeking an edge in high-stakes situations. There’s an underlying message: business, like sports, rewards those who train the mind as intentionally as any skill.
“Information doesn’t change your life. Execution does. So don’t just listen—take the idea, make the call, launch the thing.”
(Ryan Alford, 16:22)
For anyone serious about leveling up—this episode issues a challenge: Slow down, get intentional, and put in the mental reps. That’s how you win when the pressure is on.