What if the biggest thing holding your business back isn’t effort, strategy, or talent, but a lack of clarity?

In this energizing episode of the Sacred Changemakers Podcast, I’m joined by Isabelle Mercier-Turcotte and Margarita Romano, Co-CEOs of LeapZone Strategies and founders of Trailblazers Retreat Center. Together, they are no-nonsense business growth catalysts known for helping entrepreneurs, leaders, and teams build brands, businesses, and lives by design, not by default. With more than 25 years of hands-on experience in brand positioning, marketing, leadership, and business growth, Isabelle and Margarita have worked with over 500 companies, including A&W, Robeez Footwear, TEDx, Earls Restaurants, IMAX, TD, and HSBC. Their work helps businesses become The First, The Best, or The Only, so their value becomes unmistakable and they can be chosen with confidence, regardless of price.

This conversation brings together two powerful streams of wisdom. Isabelle brings the sharp, strategic lens of brand clarity, positioning, leadership, and business architecture, while Margarita brings a deeply embodied understanding of human behavior, energy, resonance, and the wisdom of horses. At Trailblazers, their retreat center on Vancouver Island, their equine partners help leaders and teams see what’s really happening beneath the surface, because horses don’t respond to performance, titles, or polished words. They respond to what’s real.

Together, we explore why so many businesses are missing clarity and how that affects everything from leadership and culture to sales, team alignment, execution, and growth. We talk about the difference between branding, positioning, and marketing, why so many purpose-led people over-function, and how leaders can stop carrying everything themselves and begin building with more courage, structure, and intention. This is a practical, honest, and deeply human conversation for coaches, founders, changemakers, and leaders who want to build meaningful work without losing themselves in hustle, chaos, or performance.

Key Takeaways

Why clarity is one of the greatest competitive advantages in business today.
The difference between branding, positioning, and marketing, and why mixing them up creates confusion.
How to become The First, The Best, or The Only in a way that feels true rather than forced.
How horses reveal incongruence, energy, and leadership patterns that are often hidden in boardrooms.
How to build a business and life by design, not by default.

Learn More About Today’s Guest

Leapzone Strategies website ****→ www.leapzonestrategies.com
Margarita's bestselling book: How To Love Without Limits →https://leapzone.lpages.co/book/
Ebook: The First. Best. Only. Advantage eBook → ****https://leapzone.lpages.co/first-best-only-advantage-optin/
Isabelle on LinkedIn → https://www.linkedin.com/in/leapzoneleader/
Margarita on LinkedIn → https://www.linkedin.com/in/margarita-romano-a40445209/

About the Host

Jayne Warrilow is the founder of Sacred Changemakers, a global community and learning space exploring the intersection of human resonance, regenerative change, and conscious leadership.

Learn more at sacredchangemakers.com