This is episode 836.

Read the complete transcription on the Sales Game Changers Podcast website.

This is an AI and Selling Effectiveness sub-brand of the Sales Game Changers Podcast.

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On today's show, Fred meets with Stephanie Jordan, Vice President of Sales and Commercial Operations at World Fuel Services and recipient of the AI & Selling Effectiveness Award at this year's IEPS Annual Sales Excellence Awards.

Find Stephanie on LinkedIn.

STEPHANIE'S TIP: "AI should be used to eliminate the friction in your sales process so you can focus on what actually matters. The goal is not to replace the relationship, it's to give sellers more time to build it and move the deal forward in a meaningful way."