The USC Trojans Are Winning The NIL Era, And NOT By Outspending Other Top Programs

Mekai Brown is the latest elite recruit to commit to the USC Trojans. Since Chad Bowden became the GM, and Lincoln Riley and Jennifer Cohen built one of the best front offices in college football, the Trojans have been cleaning up in the recruiting department. Virtually every player they have gone all-in on, they have gotten a commitment from. Contrary to popular belief, they aren't spending the most. So how are they doing it? Tune in and make sure to like and subscribe to the USC LAFB YouTube Channel!