Hi there and welcome back to another edition of ScaleUp Radio, the podcast brought to you by Smart90, inspired by the Entrepreneurial ScaleUp System and designed to make navigating our ScaleUp journeys that little bit easier by learning from others' experiences.

I'm Kevin Brent and in today's episode I'm joined by Hannah Lanel, founder of The Fore; a business on a mission to disrupt the diet and fitness industry by focusing on long-term, sustainable wellbeing rather than quick fixes.

In this conversation, we explore three key areas. First, Hannah shares how The Fore works as a holistic wellness platform and how the business model is evolving as it scales. Second, we dig into the real challenges of scaling up; from surviving co-founder exits to navigating controversial decisions during lockdown. And third, we finish with some quickfire questions to uncover Hannah's personal insights on leadership and growth.

One standout message from this episode is simple but powerful: "Eat what you love, do what you love; and make it sustainable."

If you're tired of ending the week busy but no further forward, Smart90 might be for you. It's a simple 90-day execution rhythm with an AI alignment check that keeps your daily focus tied to what actually matters. Try it free at Smart90.co.uk

Make sure you don't miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts; and why not give us a follow.

For now, continue listening for the full discussion with Hannah.

Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.

If you would like to be a guest on ScaleUp Radio, please click here:

https://bizsmarts.co.uk/scaleupradio/kevin

You can get in touch with Kevin here:

kevin@biz-smart.co.uk

Kevin's Book Is Here!

Drawing on BizSmart's own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up.

More on the Book HERE - https://www.esusgroup.co.uk/

Hannah can be found here:

https://www.instagram.com/hannahlanel/

https://www.instagram.com/thefore_london/

https://www.the-fore.co.uk/

Resources:

Simon Sinek - https://simonsinek.com/

Building A Story Brand by Donald Miller - https://uk.bookshop.org/p/books/building-a-storybrand-clarify-your-message-so-customers-will-listen-donald-miller/4099240?ean=9781400201839&next=t

The One Page Marketing Plan by Allan Dib - https://uk.bookshop.org/p/books/the-1-page-marketing-plan-get-new-customers-make-more-money-and-stand-out-from-the-crowd-allan-dib/4613623?ean=9781989025017&next=t

How I Built This podcast - https://wondery.com/shows/how-i-built-this/

IdeasFest - https://ideas-fest.com/

Quickbooks - https://quickbooks.intuit.com/

Canva - https://www.canva.com/