When most of us are starting our companies, we’re laser focused on the financial goals, finding investors and getting start-up capital. Yes we might be passionate about the product, but we don’t necessarily take the time to consider if this business actually aligns with our personal goals, and what we want our lives to look like.

But I’ve learned from experience that focusing on the business goals and not the life goals will come back to bite us later. We’ll build, build, build and then once we’re far down that path, we’ll realize “wait a minute, this isn’t what I wanted..”

What if we could avoid this from the start, and build a business that intersects with our ideal personal life from day one? It’s much harder to switch gears down the road, so if we take tactical steps to figure it out on the front end, we save ourselves a lot of stress later.

How do we answer that question, if we could do anything, what would we do? How do we avoid setting business goals that will negatively impact our personal goals?

In this episode, I share the process and tactical steps that helped me figure out what I really wanted my life to look like, the strengths test I took to figure out what I’m good at, and how I built a business that works with my strengths, interests and most importantly, my life.

Strengths Finder Test

Dan Negroni

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About Your Host

Jayla Siciliano, Shark Tank entrepreneur turned real estate investor, excels in building brands, teams, and products. CEO of a bi-coastal luxury short-term rental company, she also hosts the Seed Money Podcast where she’s on a mission to help early-stage entrepreneurs turn their ideas into reality!

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The information in this podcast is educational and general in nature and does not take into consideration the listener's personal circumstances. Therefore, it is not intended to be a substitute for specific, individualized financial, legal, or tax advice.