Podcast
What's Working in Direct Selling with Rob Sperry
Hosted by DSN · EN
What's Working in Direct Selling is a DSN podcast hosted by Rob Sperry, where proven field leaders break down the specific strategies, systems and results driving their success right now. No fluff. No theory. Just what's working today and how you can use it immediately.
26episodes
Episodes
Newest firstAll episodes
Resilience Through Reinvention with Karen Fettes
Sep 2900:54:49Tap to summarizeJoin Blake Mallen as he sits down with Karen Fettes, a top field leader who reached the pinnacle of her company's marketing plan in just 18 months and has sustained success for nearly 17 years. Karen shares how she's navigated life's hardest seasons—including her son's 18 brain surgeries, her husband's heart attack and the loss of all four parents since 2022—while building one of the most respected businesses in the profession. This episode is packed with insights on resilience, reinvention and leading with authenticity. In this episode, you will learn: How to reframe challenges as opportunities for personal growth Why adaptability is the key to long-term success in direct sales The difference between patience and passivity in building your business How to build authentic community that keeps people engaged
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The Multiply Method with Sarah Robbins
Aug 1800:55:43Tap to summarizeJoin Blake Mallen as he sits down with Sarah Robbins, a top field leader, industry icon and bestselling author, to discuss her latest work, The Multiply Method. Sarah shares the frameworks, strategies and mindset shifts she uses to help sales teams and entrepreneurs scale effectively and grow sustainably. Whether you're navigating a reset or aiming to accelerate your momentum, this episode is packed with actionable insights for success. In this episode, you will learn: How to reframe challenges as opportunities for reinvention Why "what we simplify, we multiply" is the secret to scalable success The steps to effective enrollment and onboarding that inspire duplication What it takes to inspire new leaders to lead—not just follow
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Turn Your Fear into Fuel: Real-World Leadership with John Addison
Jul 21, 202500:52:56Tap to summarizeIn this SHIFT episode, Blake Mallen isjoined by legendary leader John Addison to talk about the fears that hold us back—and the mindset thatmoves us forward. From leading through crises to mentoring the nextgeneration, John reveals what it means to turn fear into fuel. In this episode, you will learn: Why fear is a sign of growth—not weakness How to stop self-sabotage before it starts Why perspective is the secret to leading through change What healthy fear looks like—and how it sharpens your leadership How to move forward even when doubt shows up
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The Power of Reinvention: Leading with Consistency and a Heart to Serve with Theda Blackwood
Jun 23, 202500:45:49Tap to summarizeTheda Blackwood has built success across multiple companies and life chapters—not by being the loudest, but by being the most consistent. In this episode of SHIFT, she joins host Blake Mallen to share how reinvention, connection and a servant mindset have powered her 25+ year journey in direct selling. In this episode, you will learn: ● Why reinvention is a skill every leader must master ● How consistency builds trust, belief and momentum ● The power of serving people instead of selling to them
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What Top Leaders Do Differently: Lessons in Influence and Impact with Rob Sperry
Jun 9, 202501:02:39Tap to summarizeIn this episode of the SHIFT podcast, Blake Mallen interviews Rob Sperry, a seasoned leader in the direct selling industry. Rob's journey from skepticism to remarkable success provides valuable insights for direct sales leaders seeking sustained success. Rob Sperry has coached the best of the best—and seen what works (and what fails) in every corner of the channel. This is a can't-miss episode for anyone who wants to strengthen culture, drive results and bridge the gap between leadership potential and lasting performance In this episode, you will learn: Why most leaders plateau—and how to break through How to identify and avoid the "Weapons of Mass Distraction" stealing your momentum The power of personal branding to elevate your presence and influence A DSN PRODUCTION The SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
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Leading the Shift: Field Perspectives on Growth, Trust & Transformation
May 12, 202500:31:39Tap to summarizeIn this powerful SHIFT panel from the DSU Spring Event, Blake Mallen is joined by Melanie Mitro, Steve and Gina Merritt and Nick Martinez—some of the most dynamic distributor leaders in the world—for a field-first conversation on the state and future of direct selling. From affiliate shifts to reinvention seasons, this panel brings real talk, real stories and real solutions to the challenges—and opportunities—of the modern channel. In this episode, you will learn: How to build trust and alignment between corporate and field leadership. What the affiliate vs. team-building debate means for the future of direct selling. Practical strategies for launching momentum, even in legacy companies. Why personalization, vision and community are non-negotiables for sustainable success. A DSN PRODUCTION The SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine and our annual Global 100 list we've consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we're extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
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The Power of Community: Why Relationships Matter More Than Ever
Feb 17, 202500:44:37Tap to summarizeAre you prioritizing community in your business? In this special Best of SHIFT episode, seven top leaders share how building authentic relationships, empowering your team and fostering real connection can unlock the next level of growth. From the surprising power of asking the right questions to strategies for creating meaningful community, this episode is packed with insights you can apply today. Whether you're feeling stuck or ready to elevate your leadership, these invaluable insights will inspire you to shift your focus—and your results. A DSN PRODUCTION The SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we’ve consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we’re extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
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The Social Media Playbook: Proven Strategies and Tips from Top Industry Leaders
Feb 6, 202500:59:44Tap to summarizeWant to turn your social media presence into a magnet for engaged fans and buyers? In this Best of SHIFT episode, top social media pros Sarah Robbins, Ellen Ludwig, Nick Martinez, Robin Packard and Tamara Sweasy share how they took their online presence from unnoticed to unstoppable. From crafting content that people actually want to see to building real connections that drive business growth, this episode is packed with insights and tips you can start using right away. Whether you’re struggling with engagement, unsure what to post or just tired of shouting into the void, these experts break down what works (and what doesn’t) so you can stop guessing and start growing. A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we’ve consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we’re extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
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Mindset Shifts That Drive Success: Tips and Insights from Top Industry Leaders
Jan 24, 202500:38:07Tap to summarizeIn our latest SHIFT episode, we dive into the transformative power of mindset with some of the most inspiring voices in the industry. Tune is as Gloria Mayfield Banks shares strategies for conquering limiting beliefs, Jessica Loftis highlights the importance of authenticity and vulnerability and Richard Bliss Brooke discusses how to turn adversity into opportunity. Plus, Jennifer Jones offers tips on staying resilient and focused in challenging situations, Ada Caballero inspires with lessons on shifting perspectives to achieve success and John Tsai provides practical advice on daily disciplines that fuel lasting momentum. Don’t miss these powerful insights to help you embrace growth and amplify your impact! A DSN PRODUCTION The Shift podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we’ve consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we’re extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
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From Enthusiasm to Impact: The Frameworks That Fuel Success with Betsey Bishop
Jan 6, 202501:01:01Tap to summarizeBlake Mallen welcomes Senior Executive Director and Founding Leader Betsey Bishop to the SHIFT podcast. In this can’t-miss episode, Betsey shares her inspiring 23-year journey of building an award-winning team, mastering leadership and redefining what it means to empower others. From overcoming challenges as a pioneer to embracing the golden age of selling, she reveals the strategies that drive lasting success. Tune in to uncover her insights on consistency, persistence and the art of asking powerful questions to unlock potential and create meaningful impact. What you’ll learn: Demystifying Sales: Identifying what people want and how to help them achieve it CPTT Framework: Discover how Consistency, Persistence, Training and Time can pay off. Adapting and Staying Relevant: Navigate the rapidly changing landscape of the Golden Age, AI and the Gig Economy. A DSN PRODUCTION SHIFT podcast is presented by Direct Selling News (DSN), the most trusted media source in the direct selling channel for over two decades. From supporting executive communities from more than 1,000 companies, over 200 issues of Direct Selling News magazine, and our annual Global 100 list we’ve consistently delivered professional reporting on vital industry news, trends, highlights, and insights. Now, for the first time, we’re extending this level of insight and credibility directly to YOU! The most important and powerful Distributor community across the globe! MEET YOUR HOST BLAKE MALLEN, a billion-dollar brand builder and community marketing expert, is the perfect person to bring this content to life. With 25+ years of field, ownership, and executive experience generating $3B+ in revenue, Blake brings a fresh and unique perspective from across the direct selling industry. He is passionate about the power of potential and works with companies and communities to make the shifts needed to discover and develop theirs.
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