Podcast
Simplify + Scale
Hosted by Nicole Neer · EN
Simplify + Scale is your weekly dose of inspiration and strategy for growing a business that thrives on simplicity. Each week, Nicole and her guests dive into actionable strategies and proven systems that help you simplify your tech, manage your time effectively, and scale with confidence. Join us as we uncover the secrets of entrepreneurs who have simplified their way to success and learn how you can do the same.
10episodes
Episodes
Newest firstAll episodes
From Blank Page to Brand: The Real Work of Self-Publishing
May 6, 202500:23:36Tap to summarizeThinking about writing a book? You need to hear this first.In this powerful conversation, I sit down with Michelle Barard—editor, author advocate, and founder of Michelle Barard, LLC—to talk about what really happens after you write your book.We cover:How to find your message (even if you think you have nothing to say)The most common mistakes new authors make when launching a bookWhat it takes to market a book effectively (spoiler: it’s not just a Facebook post)Why your book is a business—and how to treat it that wayThe emotional challenges of visibility and being seen online as an authorWhether you're a coach, a consultant, or a creative, Michelle’s practical and mindset-based wisdom will help you bring your book into the world with purpose.Connect with Michele: Marketing Plan Blueprint Mini-Course: bit.ly/mpbsimplifyFB/IG/Twitter/TikTok: @urbanbookeditorMedium: https://medium.com/@MicheleBarardSomewhere in the Middle Podcast: https://www.thesomewhereinthemiddlepodcast.com https://www.michelebarard.com –We’re all about keeping our systems simple around here. If creating social media content feels anything but simple, we’ve built a custom AI-powered social media assistant that will help you create content without the stress. Want access? Click here: https://bloomadminservices.com/repurposing/
Transcribe →How to Use Facebook Ads to Scale Your Business
Apr 22, 202500:19:14Tap to summarizeRunning Facebook ads can be a game-changer—but only if you have a solid foundation in place. In this episode, I sit down with Carol Kabaale, a marketing expert specializing in helping female coaches build business ecosystems outside of social media. We dive into the biggest mistakes online coaches make with paid ads, why having a validated offer is crucial before you start spending, and how to set realistic expectations for success. Plus, Carol shares her insights on running ads with a small budget and the key questions to ask before hiring an ads manager. If you’ve been thinking about using Facebook ads to grow your business, this is the episode for you!Tune in to learn:Why most ad campaigns fail—and how to avoid costly mistakesThe importance of testing and refining your offer before investing in adsHow to start small and scale your ad strategy over timeThe role of awareness campaigns in attracting the right audienceWhat to look for when hiring a Facebook ads expertConnect with Carol: Instagram - https://www.instagram.com/carolkabaalecompany/LinkedIn - https://www.linkedin.com/in/carolkabaale/https://carolkabaale.com/quiz/–We’re all about keeping our systems simple around here. If creating social media content feels anything but simple, we’ve built a custom AI-powered social media assistant that will help you create content without the stress. Want access? Click here: https://bloomadminservices.com/repurposing/
Transcribe →From Overwhelmed to Efficient: Using AI to Simplify Your Content Strategy
Mar 25, 202500:24:55Tap to summarizeFeeling overwhelmed by content creation? AI might be the answer. In this episode, I chat with Erika Stanley about how AI can help entrepreneurs streamline their content process, generate ideas faster, and enhance their messaging without losing authenticity. We discuss the best ways to integrate AI into your marketing workflow, from custom AI bots to content structuring, plus common misconceptions about AI in business.Key Takeaways:How AI can help structure and refine your content ideasThe best AI tools for small business ownersWhy AI is a brainstorming partner, not a replacement for creativityHow to avoid the biggest AI content mistakesConnect with Erika: https://www.linkedin.com/in/ejstanley/https://www.instagram.com/mileenddigitalhttps://www.instagram.com/aiqueenssocietyDownload her free Custom GPT, the SnarketingBot, your sassy marketing assistant: https://mileend.myflodesk.com/snarketingbot–We’re all about keeping our systems simple around here. If creating social media content feels anything but simple, we’ve built a custom AI-powered social media assistant that will help you create content without the stress. Want access? Click here: https://bloomadminservices.com/repurposing/
Transcribe →The Business Shift No One Is Talking About
Mar 4, 202500:07:19Tap to summarizeThings feel uncertain in the business world—and that’s having a ripple effect on all of us.In this episode of Simplify + Scale, I’m breaking down the shifts I’m seeing and how we can adapt:✔️ Why launches and premium offers aren’t selling like they used to✔️ The outdated marketing tactics that are hurting your business✔️ What customers really want from businesses right now✔️ The simple strategies that are actually moving the needleIf you’ve been struggling to get traction, this episode is a must-listen. Let’s reinvent how we do business—together.—We’re all about keeping our systems simple around here. If creating social media content feels anything but simple, we’ve built a custom AI-powered social media assistant that will help you create content without the stress. Want access? Click here: https://bloomadminservices.com/repurposing/
Transcribe →The Beginner’s Guide to PR – What You Need to Know Before Hiring a Publicist
Feb 25, 202500:18:08Tap to summarizeThinking about hiring a publicist but not sure where to start? In this episode, Melinda Jackson joins me to share her 15+ years of PR experience, giving you an inside look at how public relations really works. She explains how to know if your business is ready for PR, why landing media coverage is a long-term strategy, and why your brand story is key to success. Plus, she shares her top tips for DIY PR, including the power of local media and micro-influencers.Listen in as we cover:What PR professionals actually do and how they secure media coverageHow to craft a compelling brand story that gets attentionWhy local media and small outlets can have a bigger impact than national coverageThe truth about media guarantees (and why you should avoid PR pros who offer them)Steps you can take today to start getting media opportunitiesIf you’ve ever wondered how PR can help your business, this episode is for you!Connect with Melinda: www.melindajacksonpr.comwww.instagram.com/melindajacksonprwww.instagram.com/melindagaleFree branding worksheet: https://melindajacksonpr.myflodesk.com/brandcheckup–We’re all about keeping our systems simple around here. If creating social media content feels anything but simple, we’ve built a custom AI-powered social media assistant that will help you create content without the stress. Want access? Click here: https://bloomadminservices.com/repurposing/
Transcribe →The Power of Small Steps and Intentional Habits with Amy Lenius
Feb 18, 202500:18:58Tap to summarizeIn this episode, I sit down with Amy Lenius, a coach and leader in holistic self-improvement, to explore what it truly means to build a fulfilling life and business. We discuss how small, sustainable habits create long-term success, why self-care is essential (and how to make it easy), and how shifting your daily intentions can transform your mindset. If you’ve ever felt stuck in the cycle of hustle and burnout, this conversation will help you realign with your values and find fulfillment in every area of life.What You’ll Learn in This Episode:The real difference between happiness and fulfillmentHow to set goals that are actually sustainable and achievableSimple ways to build self-belief and self-worth dailyThe power of holistic self-improvement in business and lifeThis episode is packed with insights you can start applying today to create more clarity, confidence, and fulfillment in your life and business.--Connect with Amy: https://www.facebook.com/amy.leniushttps://www.instagram.com/amyleniushttps://www.facebook.com/groups/thenextlevelnation–We’re all about keeping our systems simple around here. If creating social media content feels anything but simple, we’ve built a custom AI-powered social media assistant that will help you create content without the stress. Want access? Click here: https://bloomadminservices.com/repurposing/
Transcribe →Making Your Business Accessible: Small Changes, Big Impact with Angela Fowler
Feb 11, 202500:18:42Tap to summarizeMost small business owners want to be accessible but don’t know where to start. In this episode, accessibility coach Angela Fowler breaks down the simple steps you can take to make your business more inclusive—without breaking the bank. We discuss website accessibility, common business oversights, and why accessibility isn’t just about compliance—it’s about better customer experience and increased profitability. Tune in to learn how accessibility benefits everyone and where to begin.In this episode, we cover:The biggest accessibility mistakes small businesses makeWhy website accessibility matters (and how to fix it)How accessibility improves user experience for all customersSimple changes you can make today to become more inclusiveConnect with Angela: Website: http://www.reallifeaccess.com–We’re all about keeping our systems simple around here. If creating social media content feels anything but simple, we’ve built a custom AI-powered social media assistant that will help you create content without the stress. Want access? Click here: https://bloomadminservices.com/repurposing/
Transcribe →Outsourcing Made Simple: How to Build a Team That Works for You
Feb 4, 202500:07:57Tap to summarizeFeeling frustrated with outsourcing? You’re not alone. In this solo episode of Simplify and Scale, Nicole breaks down the reasons why outsourcing often feels harder than it should—and what you can do about it. She shares actionable tips on becoming a stronger leader, communicating effectively with your team, and using tools like ClickUp to establish clarity and accountability. Whether you’re working with a VA for the first time or managing a large team, this episode is packed with insights to help you simplify and scale your business.--We’re all about keeping our systems simple around here. If creating social media content feels anything but simple, we’ve built a custom AI-powered social media assistant that will help you create content without the stress. Want access? Click here: https://bloomadminservices.com/repurposing/
Transcribe →The Key to Building an Abundant Business
Jan 28, 202500:17:22Tap to summarizeThis week on Simplify + Scale, I’m joined by Liz Wolfe, a coach who specializes in helping entrepreneurs transform their mindset and build businesses rooted in abundance.We dive into what it means to run an abundant business and why so many entrepreneurs struggle with scarcity thinking. Liz explains her three-part framework for success—Ask, Give, Receive—and shares how adopting an abundance mindset can completely change the way you approach your goals.💡 In this episode, you’ll discover:Why fear of failure keeps so many entrepreneurs stuckHow to use gratitude as a superpower for business growthPractical strategies to overcome scarcity thinkingPlus, Liz talks about her Wired for Success quiz and how it helps entrepreneurs identify their unique leadership style.📍 Links & Resources:Take the Quiz: https://lizwolfecoaching.com/quiz–We’re all about keeping our systems simple around here. If creating social media content feels anything but simple, we’ve built a custom AI-powered social media assistant that will help you create content without the stress. Want access? Click here: https://bloomadminservices.com/repurposing/
Transcribe →Own Your Publishing Journey: Red Flags, Expert Tips, and Self-Publishing Success with Michele DeFilippo
Jan 21, 202500:16:31Tap to summarizeAre you ready to publish your book but unsure where to start? In this episode, we’re joined by Michele DeFilippo, founder of 1106 Design, a company that helps authors professionally self-publish their books while retaining full ownership and maximizing revenue. Michele demystifies the self-publishing process, highlights common industry scams, and explains why professionally produced books make all the difference in building your brand and business. If you’re considering self-publishing, you can’t afford to miss this conversation.Highlights: The key differences between self-publishing, hybrid publishing, and traditional publishing.Red flags to watch for when selecting a publishing partner.How a book can establish you as an authority and drive business success.Michelle’s step-by-step guide to publishing a professional-quality book.The tools and systems that streamline her book publishing projects.Connect with Michele: A free PDF of her 88-page guide, Publish Like the Pros: A Brief Guide to Quality Self-Publishing, can be downloaded at https://tinyurl.com/Publish-Like-the-Pros.–We’re all about keeping our systems simple around here. If creating social media content feels anything but simple, we’ve built a custom AI-powered social media assistant that will help you create content without the stress. Want access? Click here: https://bloomadminservices.com/repurposing/
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