Today, we’re joined by Starla Hendricks, Vice President of Intermediary Sales at KEEP by Stone Castle. With over 30 years in financial services, Starla works closely with RIAs and wealth managers to help them navigate the cash and deposit landscape, providing solutions like KEEP—a high-yield, FDIC-insured cash account that offers protection and a better rate than typical savings accounts at local banks.

We’re excited to dive into how KEEP can provide clients with a secure, higher-yield alternative to traditional banking.

• KEEP by Stone Castle offers a unique advantage by providing up to $100 million in FDIC insurance on a single account, compared to the typical $250,000 limit at a local bank. Unlike local banks, where individuals with larger sums must spread their funds across multiple institutions to maintain FDIC coverage, KEEP allows clients to consolidate their funds into one account with full protection, all under a single tax ID.

• It’s crucial for individuals to fully understand the limits of FDIC insurance. If you have more than $250,000 in a single bank account, any amount over that is not protected if the bank fails. Many people don’t realize that, for example, if they inherit money or have accumulated significant savings, they could be leaving a large portion of it uninsured. With over $7 trillion currently sitting above the FDIC limit, much of it earning zero interest, it’s essential to stay informed and ensure your funds are properly protected and earning a competitive return.

• KEEP not only offers higher returns but also makes a positive impact by investing in community banks and credit unions, particularly those serving underserved populations. Through the Keep Impact initiative, funds are directed to minority depository institutions and community development financial institutions, helping to fund housing, minority-owned businesses, and other vital community projects. It’s important to note, this is an option and there are other products to consider.

As a fiduciary advisor, it is our responsibility to consider all options available and determine what products are a good fit based on the individual needs and goals of every client.

Let’s create your Retirement Freedom Plan™, starting with the “Clarity Conversation”.

Reach out to us at 816-246-WISE or email info@wisewealth.com to start the journey toward freedom.

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