The Iran war has dramatically reshuffled global tourism demand, the founder of collapsed startup Sonder is already back with a lean AI-powered travel agent, and Priceline just gave its AI assistant the biggest overhaul in two years.

On today's Skift Daily Briefing, Sarah Dandashy breaks down why the Middle East's tourism collapse isn't killing global demand so much as redirecting it, how Francis Davidson is betting that asset-light AI software is the antidote to everything that killed Sonder, and why Priceline's Penny upgrade is a preview of where the entire travel industry is heading.

Articles Referenced: Honorable Mention: @AskAConcierge on IG

Iran War Drives Middle East Tourism Slump and a Global Demand Shift

After Sonder's Collapse, Francis Davidson Returns With an AI Travel Agent

Priceline Penny Revamp: Multiagent AI Powered by Anthropic Claude

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