Today on Skip The Queue, Andy Povey is joined by Ray Hole, an architect with decades of experience shaping visitor destinations worldwide. Ray has been at the forefront of master planning, iconic projects and long-term tourism strategy, and he’s not afraid to challenge how our sector thinks about growth. They're going to explore what really makes a project iconic, whether we’re designing for the wrong future, how weather can become a strategic asset rather than a risk, and what visitor attractions might look like in 2040.