How Hala Taha Turned a Free Podcast into a Multi-Million Dollar Business

Summary

Podcast Summary: Built in Public with Courtney Johnson

Episode: How Hala Taha Turned a Free Podcast into a Multi-Million Dollar Business

Date: April 21, 2026
Guest: Hala Taha, founder of Young and Profiting Podcast and YAP Media
Host: Courtney Johnson

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Episode Overview

This episode explores how Hala Taha transformed her passion for content creation and her podcast "Young and Profiting" into a thriving, multi-million dollar media company. Host Courtney Johnson dives deep with Hala on building personal brand authority, leveraging unconventional platforms (especially LinkedIn), the power of scrappy systems, acquiring and training a team, and monetizing content before mainstream recognition. The conversation is candid and filled with actionable strategies, behind-the-scenes tactics, and spicy takes on everything from interns and engagement pods to positioning and the future of personal brands.

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Key Discussions & Insights

Hala’s Personal Brand Origin Story

• Started early in digital content: Hala describes her online ambitions starting at 18, experimenting with blogging, YouTube, and online radio before the term "influencer" even existed.
  • “There was no word called influencer…nobody was really, like, famous online yet, and I was kind of, like, really early to it.” (03:01)
• Radio roots: Hala interned with Angie Martinez at Hot 97 for three years, learning from a radio legend and building foundational media skills.
• Pioneered LinkedIn content: In 2018, she began sharing her podcasting journey on LinkedIn, which became her first major platform for visibility and influence.
  • “The first, like, big break I had…was LinkedIn.” (04:05)

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Pushing Past the "Cringe" Phase & Consistency

• No fear of judgment: Hala felt prepared to share publicly thanks to years of online experiments, developing resilience against naysayers.
  • “I just had the confidence to start posting online and didn’t really feel like it was wrong…or that I would get in trouble.” (04:33)
• Consistency through teamwork: Early on, she recruited volunteer teams (often interns) to help produce content and run her operations, scaling as she grew.
  • “I had 10 volunteers in a Slack channel…At some point you need to scale with systems and a team. So I’ve always been of this mentality of having people support me…” (05:24)
  • “If you learned something…you can teach those skills to somebody else who’s maybe younger than you, and they'll be happy to help you for free.” (18:30)

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The Value (and Controversy) of Free Work & Internships

• Both host and guest defend learning through unpaid work: Hala, herself a former free intern, focuses on mutual value: if a person is learning and gaining new skills, it’s a win-win, not exploitation.
  • “When it came to these interns…as soon as I learned something really valuable, and they were really good at it, I wouldn’t have them keep doing the same thing—that’s exploiting their labor. I would say, now train that to the next person and let me teach you something new.” (07:25)
• Courtney shares similar skepticism and ultimate realization:
  • “I learned way more than I would even in a class. And I was like, oh, I’m sorry Gary Vee.” (08:58)

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Creative Growth Hacks: Trades & Engagement Pods

• Trading to grow audience: Hala “traded” attention and audience—offering LinkedIn posts for features on podcast apps and tools, leading to exponential platform growth.
  • “A lot of my growth strategies have to do with trades. Even just this podcast swap…So I really like to trade, to grow my platform specifically.” (10:02)
• Engagement pods controversy: Hala and Courtney discuss using real, niche-specific engagement pods to boost LinkedIn post reach. Both emphasize it’s legit (not bots) and a community-building process.
  • “When you bring people together that are like-minded…you end up creating a community that supports each other…A lot of those podcasters blew up.” (13:07)
  • “I’m just totally against AI bot fake engagement pods. But as long as it’s real people…it’s a really great strategy…” (13:24)

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Systems, Teams & Scaling to Multi-Million Dollar Business

• Evolving the team: Starts with volunteers, eventually scales to a 60-person global team at YAP Media, divided into social, production, and guest outreach arms.
• Your brand enables premium pricing:
  • “Your brand enables you to get paid more. I was able to charge, like, the upper, upper limit of what somebody would pay for their social and podcast because I had the social proof.” (24:25 and 32:20)
• Outsourcing & first hires:
  • “My first hire was a video editor…The last thing you actually want to outsource is your original thought content.” (16:27)
  • Scrappy hiring via interns, leveraging overseas talent, and negotiating flexible arrangements are recommended for beginners.
  • “You can get somebody part-time for like 400 bucks a month overseas…If you get scrappy, you can do things like that.” (18:27)

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Securing Major Podcast Guests & Turning Them into Clients

• High standards and volume in outreach: Hala built a repeatable, volume-based outreach system and always set the bar high, then used credibility-building tactics.
  • “If you keep your standards high, your guest standards will always be high…But all I need is one person to say yes.” (22:07)
  • “Once someone like Chris Voss says yes, you can leverage that…‘Oh, Chris Voss came on my show, would you come on?’” (22:43)
• Research guest goals to position your ask:
  • “Are these people in promotion mode?...Go on Penguin, Simon & Schuster, whatever, and see what are their upcoming releases and then target those people.” (25:45)
• Content-based networking: Use interviews as a network and soft client funnel.
  • “At the end of my show, I’d always get the same question: How did you grow your LinkedIn? How did you grow your podcast? Can you do this for me?” (27:55)
• Origin of the business:
  • First major client was Heather Monahan (“I can be your client or I can be [Gary Vee’s] client. Let me be your first client.” – 29:08)
  • Hala lands a $30,000/month client without a website or company name, learning “the first step is just to solve one person’s problem.” (31:46)

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Monetization & Building Dream Careers

• Personal brand as leverage: Hala’s brand has unlocked sponsorships, agency work, keynote speaking offers, book deals, and “an inbound life.”
  • “I feel like my personal brand gave me my dream career…with all the things that I love to do.” (33:34)
  • “An audience, I think, is the biggest leverage that anybody can have right now…if you can build an audience, you now have leverage that is so hard to replicate.” (36:03)

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Advice for Creators Who Feel Stuck

• Think creatively about platforms and topics:
  • “How can you get in in a unique way?…I became the biggest podcaster on Castbox…on LinkedIn Live podcasts…People don’t automatically think LinkedIn podcasts, but guess what—I literally get paid to podcast on LinkedIn.” (36:42)
• Consider the “zeitgeist,” newsjacking, and unique angles:
  • “Even if you don’t have the best videos, the best whatever, people just want to talk about that thing.” (39:38)
• Leverage your unique story or background: Find your “in,” your unique differentiator—even if it’s your “weird cows” or “treehouse.” (41:38–42:53)
• Don’t expect to be picked:
  • “Someone’s just gonna, like, pluck you out and give you your dream—that’s not gonna happen. So what's your in? What are you going to do differently…” (41:20)

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The Future of Personal Branding & AI

• Human story over “AI content”:
  • “…AI is making it so easy to post online…but people are going to crave human experience, real people, real stories, things that AI cannot replicate…That’s going to become more and more important.” (42:59)
• AI and the future of work:
  • “I’m really scared for young people in terms of their inability to actually acquire skills. If you can acquire your skills online…that is the way to future proof yourself, especially if you’re younger.” (43:58)
• Personal brand as “golden ticket” around gatekeepers:
  • “Personal brand is your golden ticket around the gatekeepers to whatever your dream is.” (44:36)

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Notable Quotes and Memorable Moments

• “Probably the best decision I ever made in my life was to really just get started on LinkedIn… when everybody kind of rolled their eyes at me and that I just showed up every day and built it brick by brick.”
  – Hala Taha, 00:00 & 35:47

• “You cannot scale to the elite level…without a team. There's no way around it. Oh, but I'm a hard worker, but I'm disciplined. You still cannot produce that amount of structure.”
  – Courtney Johnson, 00:14 & 20:43

• “If you keep your standards high, your guest standards will always be high…All I need is one person to say yes.”
  – Hala Taha, 22:07

• "Your brand enables you to get paid more. I was able to charge like the upper, upper limit…because I had the social proof.”
  – Hala Taha, 24:25 & 32:20

• “An audience…I think is the biggest leverage that anybody can have right now…”
  – Hala Taha, 36:03

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Timestamps for Important Segments

• 00:00 – Hala’s gratitude for starting on LinkedIn; the importance of consistent action.
• 02:34 – Hala’s digital roots, early radio experience, and first entry into online content.
• 05:22 – Hala’s earliest teams, the importance of not going solo, and recruiting help.
• 07:03 – The value of internships and mutual training.
• 09:59 – Audience trades and leveraging platforms for growth.
• 11:51 – LinkedIn “not being the place for podcasts” criticism and breaking platform norms.
• 13:07 – Real engagement pods to hack the LinkedIn algorithm.
• 14:55 – Yap Media’s team structure and the power of treating herself as her own biggest client.
• 16:27 – When and what to outsource first as a creator.
• 18:27 – Hiring scrappily, leveraging international talent.
• 20:43 – The necessity of a team for high-level personal brand growth.
• 22:07 – Strategies for landing high-profile podcast guests.
• 25:45 – Targeting guests during their promotional periods.
• 27:55 – Turning top-tier guests into agency clients; the power of service as a lead magnet.
• 31:46 – Monetizing before the “industry standard” steps (no website needed!).
• 33:34 – Achieving a dream career and inbound opportunities through personal brand.
• 36:42 – Advice for creators who feel stuck: find unique platforms, topics, and approaches.
• 39:37–41:38 – Newsjacking, leveraging unique stories, and differentiating yourself.
• 42:59 – Hala’s predictions for personal brands and AI’s impact on the job market.

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Actionable Takeaways for Listeners

• Use platforms in unconventional ways: Stand out by being the first or most consistent creator on overlooked platforms (LinkedIn, Castbox, etc.).
• Recruit help—even when bootstrapping: Don’t be afraid to use interns, volunteers, or international contract workers to scale your brand.
• Trade value to grow: Offer platform exposure, content swaps, or audience-sharing to build reach and credibility.
• Engagement pods can be positive: If used authentically, they boost algorithmic discovery and foster community.
• Monetize your skills, not your infrastructure: Start selling your value directly to clients before obsessing over logos, websites, or formalities.
• Target guests in “promotion mode” and leverage existing relationships.
• Lean into your unique story and what differentiates you in the marketplace.
• Watch the macro trends: As AI transforms entry-level work, personal brands and online skills are the new “job security.”

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The episode is packed with real-world tactics, raw entrepreneurial truths, and no-BS insights perfect for anyone looking to build in public, create leverage, and turn visibility into opportunity.

Transcript

[Hala Taha]

It's probably the best decision I ever made in my life was to really just get started on LinkedIn. Definitely the most thing that I'm like, wow, I'm so thankful that I did that when everybody kind of rolled their eyes at me and that I just showed up every day and built it brick by brick.

[Courtney Johnson]

You cannot scale to the elite level where like you are a household name, people know you, you're getting paid six figures to speak. Like you cannot scale to that without a team.

[Hala Taha]

Your brand enables you to get paid more. I was able to charge like the upper, upper limit of what somebody would pay for their social and podcast because I had the social proof. I'm really scared for young people in terms of like their inability to actually acquire skills. If you can acquire your skills online, I feel like that is the way to future prove yourself.

[Courtney Johnson]

Welcome to Built in Public. I am your host, Courtney Johnson. I've been a full time content creator and a personal brand strategist for seven years and I really built my career Sharing the process, not just the outcomes of personal brand Built in Public is about what it actually looks like to build a brand, a business and to build real leverage in the creator economy. We're talking strategy, systems, audience growth, monetization and that uncomfortable middle ground between. I have an idea and this is actually working. I'll be sharing what I'm testing, what's working, what's not, and I'm going to be bringing on people who are building their careers and companies out loud too. If you want honest conversations, practical insight and zero bs, you are in the right place. Let's build in public. Today I'm sitting down with Hala Taha Holla built one of the biggest podcast in the entire world. It's called Young and Profiting. She built it completely from scratch without industry backing and turned it into a major, major multimillion dollar media company. Paula is a founder of Yap Media, a LinkedIn top voice. And she's someone who has built her brand by consistently showing up, taking up space and owning her voice in rooms where she wasn't always expected. Paula has grown an audience of millions, interviewed some of the biggest names in business. But what's most interesting is how intentionally she's bu both influence and infrastructure at the same time. So today we're talking about what it looks like to actually build authority, to scale your platform and to create opportunities instead of waiting for them. Hey, Hola. Hey Courtney, welcome to the pod. I'm happy you're here.

[Hala Taha]

I'm happy to be here. Too.

[Courtney Johnson]

We just had a great conversation. We're doing a little, like, swap.

[Hala Taha]

Yeah.

[Courtney Johnson]

Situation here.

[Hala Taha]

All day together.

[Courtney Johnson]

We're here all day. We're spending the day at the studio. And I want to start talking about personal brand. What is your personal brand origin story? Like, how did you start?

[Hala Taha]

Well, I feel like I've been trying to make it online since I was literally, like, 18. Like, I was so early to the game.

[Courtney Johnson]

And how did you know. Like, how did you know that this was a thing?

[Hala Taha]

Well, I started my career in radio, and I worked at Hot 97. I was Angie Martinez's assistant for, like, three years, who was, like, the voice of New York at the time. This is, like, over 10 years ago. And I was really interested in radio, and I was really interested in this, like, new, like, influencer world. But at that time, there was no word called influencer. You know, nobody was really, like, famous online yet, and I was kind of, like, really early to it. So I actually started a blog when I was, like, 24 or something called the Sorority of Hip Hop after my radio days. And I had this. These, like, online radio shows before podcasts were even a thing. And so, like, I started out, like, super young, just trying to make it online, and I was kind of, like, too early. Like, my biggest platform was, like, Twitter, and I had, like, 6,000 followers, but, like, that was a lot back then. You know, I had a YouTube channel that had a couple thousand subscribers. And, like, that was super cool back then because nobody, like, there was no concept of, like, an influencer with millions of followers. So I just really wanted to be visible online and try to, like, experiment with the Internet. So I was starting early on now. The first, like, big break I had, I think, was LinkedIn. So in 2018, when I started my first, like, real podcast, like, young and profiting that that's, like, a top 100 podcast today. I started in 2018, and I started posting about my journey of becoming a podcaster and interviewing all these cool people on LinkedIn. And that's when I first, like, really started establishing a brand where people knew me and I had some sort of influence and. And audience. Yeah.

[Courtney Johnson]

So you. Yeah, a lot of our listeners are, like, kind of in that cringe phase.

[Hala Taha]

Yeah.

[Courtney Johnson]

Still feeling cringe of posting or maybe around a certain topic. Did you have that when you were starting?

[Hala Taha]

I didn't have to have any reservations about what people thought about me because I was so used to putting myself online and so used to kind of peers or family looking down upon that or thinking that like, you know, I was like the black sheep or that it was cringe worthy. So I just like had the confidence to start posting online and didn't really feel like it was wrong to post online or that I would get in trouble to post online. I knew that that was something that I really wanted and wanted to figure out. So I didn't have a lot of like cringiness related to posting online.

[Courtney Johnson]

Yeah, your consistency is really impressive. I mean, you've been online for like 10 plus years, consistently, consistently posting. How did you maintain that consistency? I mean, that's really impressive.

[Hala Taha]

I have to say. I didn't do it alone.

[Courtney Johnson]

Mm.

[Hala Taha]

I'm somebody who always recruits a team. Um, when I first started my podcast, two months into it, I had 10 volunteers in a Slack channel.

[Courtney Johnson]

Wow.

[Hala Taha]

I don't even like, you know, I have a 10 person team that runs my social media now. And you know, you need arms and legs as you grow a brand, as you, as you grow a business. You can't think that you're gonna keep doing the same things you were doing 10 years ago and that you can, you know, post every post yourself. At some point. You need to scale with systems and a team. So I've always been of this mentality of like having people support me and I've never been shy to ask for help, even if they were interns or volunteers. Especially when I wasn't making any money. I would literally put out posts like, hey, if you want to learn how to post on social media, you know, come join my My Movements for Young and Profiting podcast. And I would just train people how to support me in my DMs, how to support me with my website, how to support me editing videos and posting online. And I basically would just recruit teams to help me until I actually had a business where I started paying people to help me post online and become more visible. So I'm not really afraid of asking for support and I think that was a big help.

[Courtney Johnson]

Yeah, I think interns is interesting too. Like a lot of people have to take an internship to finish a certain course or like a completion or learn a certain skill and that can be a huge win win. I love that, I love what you're positioning it as because it is a win win. It's like you're train like you're going out of your way to give this person training that they would have otherwise pay a mentor for or pay like a course for that you're giving for free. In exchange, they're helping you with, with content that's a great place to start.

[Hala Taha]

Yeah. So whenever I had any sort of like free labor, like, a lot of people will give me crap about this. Like, I'll say in an interview, like, I had free interns work for me for two years and people will be like, how dare you? How dare you exploit people? When literally if you talk to those people, they'll be like, hala taught me everything. If it wasn't for Hal, like, you know, I was able to get X career. Some of people have equity in my business now and are leaders and business partners with me, you know, eight years later. Right. So there's so much opportunity and taking an internship. I myself interned for free at Hot 97 for three years under Angie Martinez and learned so much. I'm literally making millions off the skills that I learned from Angie Martinez now. And so I really am a believer of doing free work if you are learning something in exchange. And when it came to these interns, you know, as soon as I learned something really, like, valuable and they were really good at it, I wouldn't have them keep doing the same thing that's exploiting their labor. I would say, okay, now train that to the next person and let me teach you something new. And as long as you're able to keep teaching them, I feel like then it's like a win win situation. As soon as you're not teaching them anymore, just getting work from them, then you've got to pay them.

[Courtney Johnson]

Yeah. This is like the perfect level of spicy topic I love to talk about here. Yeah. I remember when I was in college, Gary Vee had this video that I saw and it was Tips for College. So I was watching this YouTube video. I'm like, who's this Gary Vee guy? And one of his tips from, for college students was like, don't be afraid to take on free work. Like, go seek out free work from people you admire. And at the time I was like, that's such bullshit. I am paying for all this shit. I'm going into debt. Like, why would I take on free work? Fuck you, Gary Vee. I was like, I hate this dude.

[Hala Taha]

Yeah.

[Courtney Johnson]

Then I got an opportunity to work for, to take on a couple of projects for free. And I was like, okay, I'm going to do them. Oh, my God. I learned way more than I would.

[Hala Taha]

Yeah.

[Courtney Johnson]

Even in a class. And I was like, oh, I'm sorry, Gary Vee. So if I ever meet him, I'm going to tell him that.

[Hala Taha]

And you got to start somewhere, right? If you're. If I'm looking for somebody that I'm going to pay to do something. I want you to already have the skills.

[Courtney Johnson]

Right.

[Hala Taha]

I want you to, you know, do a better job than I could do myself. Yeah, but if I hire somebody for free or if I have somebody for free working or for a stipend, you know, now I have a company and we give out stipends to interns, you know, so we're still, we're paying them, but just not as much as a full time role. It's like I'm going to have more leeway. I'm going to take my time with you, you and give you like that attention and in return not have to pay as much as a regular employee because you don't have the skills that warrants compensation for a regular employee.

[Courtney Johnson]

Another way when you're starting out, you can reduce your labor costs is doing trades. Like, I used to help people. Like I would, I would run someone's social media for like a month. In exchange, they would build my website. I would, you know, give someone a social media audit. They would give me a like tax or shipping audit or something. So I'm curious, did you facilitate any of those trades?

[Hala Taha]

Early on I loved trading, but I would trade to actually grow my audience so I would trade audiences. So my first point of leverage was LinkedIn. So I remember when I first started posting on LinkedIn, I have like 290,000 followers now. The first year I posted on LinkedIn, I had like 60,000 followers. And this was years ago, so that was like a pretty big following. And suddenly I could call myself like the biggest podcaster on LinkedIn, you know, competing with like Jay Shetty and all these other huge podcasters, but just on the LinkedIn platform. So I'd reach out to all the different podcast tools that I knew. Riverside, sure. I'd reach out to all the different apps. Castbox Player, FM Podbean, all my hosting provider, like all the different hosting providers. And I'd say like, hey, I'm the biggest podcaster on LinkedIn. I will post about your app, your email newsletter, your website, in exchange for you promoting me in your, on your website, promoting me in your app, featuring me here. And then I got all these different features and it helped my podcast grow. And in return I posted about their platform on LinkedIn. And so a lot of my growth strategies have to do with trades. Even just this podcast swap. For example, like, I'll go on your podcast, you'll go on my podcast and we'll trade. So I really like to trade, to grow my platform specifically.

[Courtney Johnson]

That is so smart. So for all of our listeners, maybe they're going to do a trade with a newsletter, maybe a podcast, maybe some sort of industry resource in order to grow. That is so incredibly smart. I love that. G code. Love. What other things did you do early on that maybe you get a little flack for?

[Hala Taha]

What? What are some of the things that I did early on that I get flack for? I think, you know, when I first started posting on LinkedIn and I started posting about my podcast, people would be like, this is not the place to talk about this on LinkedIn.

[Courtney Johnson]

Why?

[Hala Taha]

Because even back then it was like, LinkedIn is strictly just professional LinkedIn. So. So back then, eight years ago, when I started posting on LinkedIn, it was so unheard of to like talk about something else other than your job on LinkedIn. And so people would literally be like, what do you think you're trying to do? Why are you posting this on a professional platform? And that's literally the thing that got me noticed and got me popular on LinkedIn.

[Courtney Johnson]

All the comments of people being like, what are you doing?

[Hala Taha]

Yeah. So like now I get, sometimes I get flacked for like the way I dress, like I'm not dressed professionally enough for LinkedIn or even the topics that I talk about. People will say, oh, that's not appropriate for LinkedIn. And I'm like, well, there's no rules. Yeah, there's literally no rules. Like, so who are you to say that that's not okay? I think something else that I've gotten flack for is like the concept of like engagement pods on LinkedIn. Right. So I really understand how the algorithm works. And in the first 90 minutes of posting you really need to have an influx of engagement. And so with my like students or clients, I've got all these different engagement pods where basically like if you post something that day, everybody's required to like, like and comment on the post. And some people are like, well, you know, that's cheating. It's totally within LinkedIn's terms of service.

[Courtney Johnson]

It's totally fine.

[Hala Taha]

It's totally fine. Like LinkedIn likes it. They want you to take people from Slack or WhatsApp or Facebook or wherever and bring them on to LinkedIn. Right. So they actually don't mind that at all. And it helps you with the algorithm. And when you bring people together that are like minded, that all want to win on LinkedIn, you end up creating a community that supports each other, that might, you know, go to conferences together. Might hop on calls together and share tips and tricks, and you guys end up learning faster and you created a peer group. So I feel like there's so many reasons why engagement pods are awesome. I'm just totally against, like, AI Bot fake engagement pods. But as long as it's all real people, and especially if you like, niche down where, like, you're all, like, in real estate or something supporting each other, there's so many gains that can happen with that. I remember when I first started on LinkedIn, I found every podcaster that was popular on LinkedIn and I recruited them into an engagement pod. And then we had monthly calls and started sharing strategies, and a lot of those podcasters blew up. And we're still friends to this day, and we've done, you know, speaking engagements together and helped each other grow. So it's like, I feel like it's a really great strategy that a lot of people unknowingly, like, they don't understand the benefits of it and they just look at it as cheating.

[Courtney Johnson]

Yeah, I. I have an engagement pod. Like, my content club is an engagement pod. Like, at the end of every single session, we go and we comment and we like each other's posts, and it gives it a nice initial boost. But I. Yeah, it's. It's interesting. I feel like that's a question I. I get a lot. So when you started out, you did some trades in order to grow, you did some engagement pods, and you had some interns, people that you were training. What does your team look like now that you're profitable?

[Hala Taha]

I have such a big team, like,

[Courtney Johnson]

specifically when it comes. Okay, like your personal brand.

[Hala Taha]

Um, So I have 60 people all around the world that work at Yap Media, so I have a very large team. My team specifically is broken out to. I have a social media team, I have a production team, and I also have a guest outreach team that. That is just specifically to reach out to guests. So my social team, I've got a social lead. I've got engagement specialists who are real people who manage my DMs and comments, and I've got a copywriter and basically my lead, Jaden, who kind of just manages, like, the entire strategy. I have a content marketing support now to help me with all my webinars and presentations because I do a ton of free training, webinars, courses. I'm launching a new school program that's going to require a lot of training and courses and materials like that. So I've got a content marketer on the podcast side. I'VE got an executive producer, researcher, and, you know, editors, video editors, all that stuff. I've got a pretty large team, and I think the reason why I was able to get such a large team is because I started a social media podcast agency. So I essentially am a client. And so I'm our biggest client at the company, essentially. Yeah.

[Courtney Johnson]

So for somebody that's like, you know, they're starting out, they're consistent on social media, they're starting to optimize, they're building their personal brand, and they want to make their first hire or start to delegate. What would that first step be?

[Hala Taha]

My first hire was a video editor. And I think that's a really common path, especially if you're a creator. Right. Video editing is extremely time consuming. It's extremely hard to get good at. And unless you want to be an influencer in the video editing space, there's like, no reason for you to really, like, learn that skill. So I'd say, like, video editing, audio editing was another thing that I. I quickly outsourced. The last thing you actually want to outsource is your original thought content. So the most thing that I spe my time on now, which, you know, sometimes is mind blowing, especially to new people in the organization, the most things that I spend my time on is like webinar content and like the stuff that I teach and train, which is like my original thought and frameworks because nobody else can really replicate that. And I don't really feel comfortable teaching somebody else's material. Right. So that's the thing that I spend my most time on is like research for my interviews, content from my webinars and then like, you know, sales, of course, and offers, offer development, that kind of stuff. But everything else I just like, try to outsource somebody else who's just starting online. I would say somebody to help with like DMS and like, just like maintaining leads and things like that.

[Courtney Johnson]

Yeah. So video editor, maybe. Dms, I'd always say, like, whatever you hate to do. Like, if you love video editing, like, by all means, keep video editing. If you hate it. Like what, like what part of social media? You know, I would encourage the listeners to think what part of social media is the most? Like, you know, is it the graphic design? Is it the writing, the captions? Is it the actual scheduling? Yeah. Is it like the tiny things of like, tagging the location and the people? Like, like what is the most annoying thing? And start there. And I think a lot of people might think it's like inaccessible or really hard. They're like, well, I don't have the money to hire someone full time. Like, what would it look like for our audience to make that first hire of a video editor? Like, I really want them to understand that it can be accessible.

[Hala Taha]

It can be accessible. I remember when I first started with everything, I had no money. I was just in corporate. So first of all, we just talked about it. Interns, free interns, volunteers. People are scared to ask for help. And people feel like it's cringy. If you learned something, if, let's say you're creating online, you have some sort of a following, you have some sort of an offer, you, you video edit, you can teach those skills to somebody else who's like, you know, maybe younger than you, and they'll be happy to help for free. So, like, number one, maybe there's free resources. Maybe it's your niece or nephew or something like that, or cousin, right? So start there first. Number two is international resources, right? So you can get somebody part time for like 400 bucks a month overseas. India, Philippines, they also have, like, different platforms. I remember when I first started, I got signed up with like, Video Husky, and their whole thing was like, unlimited videos. And so I started doing, working with them, and then they actually fired me as a client. And they're like, holla, like, you're doing too many videos. You need like your own team. And I thought, okay, this was supposed to be Unlimited video. 700 bucks a month. Like, I. I'm just doing what you told me. So then I went on LinkedIn and I'm like, who works at Video Husky? And I messaged one of the people and I was like, hey, I see that you're working on Video Husky. How many, how much money are they paying you a month? I was paying them 700amonth to get like 10 videos a month. And they told me that was too much. She was like, oh, I make 5, 45amonth. And I was like, cool, I'll pay you 6. 45. And worked for me full time. And she's my first hire. And then I got like, you know, 100 videos a month out of her because she was working full time instead of like on 10 different clients Video Husky. And so then I started recruiting more video editors that way, finding them on upwork, then finding them on LinkedIn and DMing them, and basically recruiting them to my team. So if you get scrappy, you can do things like that. And you also don't necessarily need somebody full time. You can negotiate with somebody who has video Editing skills overseas and say, like, hey, I need 10 videos a month. Can you do it for 50 bucks a video? You know, and, and you can negotiate with folks that way within your budget.

[Courtney Johnson]

Totally. That's so helpful. Yeah. I also want our listeners to really understand that you cannot scale to the elite level where, like, you are a household name, people know you, you're getting paid six figures to speak, like, whatever. You cannot scale to that without a team. Like, I think people think, yeah. They look at someone like Jay Shetty, oh my God, how does he pump out so much content? It's like he doesn't, he doesn't pump out so much content. And yeah, anyways, I just want our audience to understand, like, to get to those levels, you need a team. It is required. There's no way around it. Oh, but I'm a hard worker, but I'm disciplined. You still cannot produce that, that amount of structure.

[Hala Taha]

I totally agree. You need systems to scale. And sometimes, you know, everybody has their core thing that they're really good at. Sometimes the core thing you're good at is the content. And so you need to hire everybody around you so that you can actually do the content.

[Courtney Johnson]

Right.

[Hala Taha]

Right. And so you have every. Everyone's doing literally everything else.

[Courtney Johnson]

Right.

[Hala Taha]

So I feel like maybe it is that the content is the core thing that you do and nobody else can replicate, but you still need systems and teams to do everything else, so you have the time to do that.

[Courtney Johnson]

That totally. So, Hala, you're known to have like massive crazy ass guests on your podcast. Two questions. One, what's been like your craziest or wildest guests? And then what's your secret to getting these big guests on your podcast?

[Hala Taha]

So from the start I had like a really great process and system for guest outreach. So one of the best teams at YAP Media and one of the oldest teams from when we were volunteers is the guest outreach team. And from that team is actually how I scaled the network where now we have like, I. I have the number one self improvement podcast network and we do like $6 million a year in sponsorships. And it's the same like core principles of outreach that we learned. And it's basically just email outreach. So the way that I think about getting guests is that it's a volume game. And if you keep your standards high, your guest standards will always be high. So when I first started my podcast, even though I was a nobody, I was a somebody on LinkedIn and I was a big fish in a small pond. So I would reach out to people on LinkedIn that I wanted on my podcast and they'd see my following and, you know, they would be more inclined to join the podcast. But even before I had any sort of following, I just shot for the stars. And I knew that if, like, one person, like, I could reach out to 100 people. But all I need is one person to say yes. And then once that one person says yes, I can then leverage their name and like, oh, and Chris Voss came on my show. Would you come on my show as well? I'm like, oh, yeah, I know Chris Voss. If he said he yes, I'm going to say yes. Right? And so I used that, that, you know, like, really high standards and just, you know, came up with my dream wish list and we just would follow up, follow up, follow up and just like, send outbound messages on email and then also DMs on LinkedIn. The other thing is just like really positioning my podcast well. So, like, anytime I hit the top of the charts, take a screenshot anytime I like. Now, I. I got nominated for an iHeart podcast award for best, best business and finance podcast. Now that's in my outreach letter. Right? So what are the big accolades that you have? What are your stats? So it's like really making sure that you're positioned to try to get these big guests to come on your show because they need something out of it as well. Right. So I feel like it's a volume game at the end of the day. If you're willing to do a hun, a thousand reach outs, you can get 20 people to say yes. Even if they're big names, you'd be surprised. A lot of these big, big names, like Gary Vee, for example, he wants to give back. He'll go on like, literally really small shows because he just believes in the person. He likes their, you know, he liked their pitch or whatever and he, he wants to just give back. So a lot of these people also just want to give back. And that's your opportunity in.

[Courtney Johnson]

I find that a lot of people too, just want more content for their team. Like, I've had a lot of big people on the podcast by positioning of like, I have a beautiful studio. I'm going to give the raw files to your video team. And like, any video team would love an hour of this person spe speaking. That's also a really great way to position it. And then also, like, think about the goal of these people. For example, there's an author I really love. I had him on my podcast. I knew that his goal was to get his book in front of more Gen Z. So I can say, I can get your book in front of more Gen Z, because this is my audience demographics. So really, if you can figure out. And for all the young people listening, like, that's actually, like, really, hey, I'll get you in front of Gen Z is, like, really, really hot right now. But I love that. So I think the referencing, like, oh, I had this person on, so you should come on, is so good. Especially, like, tailoring it to someone they probably know.

[Hala Taha]

Yeah. And I remember Matthew McConaughey was one of the biggest guests that I had on, and I had him on pretty early on. I was, I interviewed him in my mom's basement. Wow. Okay. So this was years ago, and my podcast wasn't that huge yet. And I remember, like, he was going to promote his book Greenlights. And so that's another tip. It's like, like, are these people in promotion mode? Right?

[Courtney Johnson]

Yeah, Like, I, I, I'm so strict about the podcast I go on right now. I will, I'm saying yes to everything to promote my book.

[Hala Taha]

Like, every podcast, people are more likely to go on a podcast if they're promoting a book. So it's like, go on, you can go on Penguin, Simon and Schuster, whatever, and see what are their upcoming releases and then target those people. Right. All those people are, like, ready to do interviews. And a lot of people, they don't want to do any interviews when they're like, like, like not in promotion mode. They want to save it for when they have something big going on. So, like, what movies are coming out, what shows are coming out, like, depending on your, your niche. Right. So that's one tip. The other thing is, I saw what shows he was going on, and they weren't like, my show's more popular than them. So I remember, like, we had messenger team. They didn't respond. So then I, I came up with something scrappy, and I basically was like, hey, you went on all these shows? And I took a screenshot of the charts and I showed them that my show's more popular than all these shows you went on. And I, like, circled the ones they went on and, like, showed, like, an error to my show. And I was like, I'd love for, you know, you come on Yap, Like, I've got a bigger show than the shows he's going on to. His PR team.

[Courtney Johnson]

Yeah.

[Hala Taha]

And then they said, yeah. So it's like, basically me, like, showing them, like, hey, my show's more popular. Here's the proof. Come on my show.

[Courtney Johnson]

I also find that if you will show up to someone too, they're more likely to say yes. I was in LA all last week driving around the city because people are like, like, y' all come on your podcast if you drive all the way down to Santa Barbara and I'm like, okay, I'll be there. Right? So like making it really easy for them. Totally. Yes. And, and also for our listeners, like you can do this with. Even if you don't have a podcast, maybe you have an interview series that's a three minute interviews on your Instagram. Maybe you have a substack where you interview founders. Like, there are so many ways to do this. Have you read the book Content Based Networking? It's really good. It's just about how to like, if you have an interview series, it could be a podcast, a substack, it could be anything. You can get in front of anybody you want. You can start a conversation with anybody you want. So it says like, let's say you're selling to CMOs. Start an interview series with CMOs. You interview them, you turn them into your client, which I know is one of your tips is turning your guests into clients. Tell me more about that.

[Hala Taha]

Yeah, so this is something that I actually just like stumbled into when I first started my podcast. I was working in corporate and I was growing my LinkedIn. I had this podcast, the podcast grew LinkedIn group first. But within two years my podcast was like a top 10 at the time how to education podcast. And I would always like end these conversations with these incredible guests. Cause I just told you guys about my. I always had high caliber guests and didn't like you know, ever low my standards. So they were really like rich, successful people that were coming on my podcast. And at the end of my show I'd always get the same question. How did you grow your LinkedIn? How did you grow your podcast? Can you do this for me? And I'd always say no. I'm so sorry. Like I've got. At the time I was working at Disney. I've got this job at Disney. This is just a hobby. I literally thought I would never make money on my podcast.

[Courtney Johnson]

Why? Is it because you thought it was too obvious or too easy?

[Hala Taha]

I just thought it was a hobby. It was a passion project. I was never in it for the money. I literally just wanted to help people. I thought I was just like starting this movement. I had a free volunteer team. Nobody was getting paid, including me. And I just never thought that we would make money. I just thought we were going to help people and become, like, an online brand. At the time, there was only very few popular podcasters like Joe Rogan, Tim Ferriss. And I thought that could never be me. I could. Meanwhile, like, last year, I made $1.5 million in sponsorships on my podcast, right? So I was totally wrong. I just didn't know. I didn't know the industry. I didn't know how to monetize. So anyway, these guests would come on my show and they'd always ask me this question. How did you grow your LinkedIn? How did you grow your podcast? And I'd always just say, like, no, I'm sorry, I can't help you, until Covid hit. So once Covid hit, I was working from home, and I found myself with, like, so much more time, and I started to think about taking my first client. So Heather Monahan came on my show. Do you know who she is?

[Courtney Johnson]

Yeah, she's great. So she's also OG LinkedIn.

[Hala Taha]

Yeah, she's OG LinkedIn. I looked up to her so much. So when Heather Monahan was like, hey, can you have such awesome. She. She loved my videos on LinkedIn. She's like, you do the videos, like, and she kept. After the show, even though I said, I can't help you, she kept commenting on my post and was like, teach me how to do video. Like, you know, stop being stupid. Like, you know. And so I was like, I'm not gonna do your videos, but I'll teach you how to do it. So I. I told her, like, let's have, like, Saturday calls where I'll teach you how to edit videos and. And make these videos. And so I had a call with her on one Saturday. We only ended up having, like, one training call because it. She turned into my client. And basically I showed her my. My slack. I showed her my processes, things, canva, whatever. And she's like, holla. I just took a call with Gary Vee's team. I can be your client, or I can be his client. Let me be your first client. And at this time, we were, like, starting to be friends. So she knew I hated my job. And she was like, just. She's like, just give it a try. You have a whole. You have 20 people that work for you. Like, just give it a try. So I did it. And I remember she paid me 700amonth for her videos. That was my first client. And then the second month, I get on a call and I actually got invited to go on this Billionaires podcast. He had like, the number one private growing company in America. And at the end of the podcast, he was like, hey, you're crushing it on LinkedIn and podcasts. Like, can you do this for me? And I was like, yeah, I can. I didn't have a website, I didn't have a logo, I didn't even have a company name. And I ended up pitching him and it was a $30,000 a month retainer. Wow. And we went it, that's amazing. And then I ran his LinkedIn, his podcast, his Instagram, I blew him up. Like, he started making tons of money on his podcast because I had figured out sponsorships. And then I got like the CEO of Kara Golden, $27,000 a month. The CEO of When I heard gun chunk and I was working full time in corporate.

[Courtney Johnson]

Wow.

[Hala Taha]

Then six months later, after I was making like 100 grand or more a month on my agency, I quit my job and I started like, paying everyone and hiring real employees. But, yeah, it was just happened super organically.

[Courtney Johnson]

Yeah. I think that really goes to show you don't need a website, you don't need a logo. You don'. And I think a mistake people make is when they're starting their company, they're starting freelancing or whatever, they're like, I need to invest 10k on a website and I need to invest all this on a logo and I need to invest all this on a strategy. It's like, just solve one person's problem. That's all you need to do. And everything else will unfold perfectly. The first step is not your website or your name or whatever. The first step is solving that first person's problem.

[Hala Taha]

Yeah. And it's to your point, it's like the skill, it's the social proof. Like, I had Pre sold them. I sold Pre sold them from my brand on LinkedIn. Pre sold them from their experience on the podcast. So, like, they were already so ready. Networking with them, spending an hour with them and doing such a great job with the questions and trying so hard. They're like, I want this person to work for me, you know, so it was so easy to close them. And then the other thing is, like, your brand enables you to get paid more. I was able to charge like the upper, upper limit of what somebody would pay for their social and podcast because I had the social proof. Right. And then the other thing that was really, you know, looking back is like, I wouldn't have ne. I would have never have landed that $30,000 a month client, had I not learned how to create awesome presentations in corporate.

[Courtney Johnson]

Yeah.

[Hala Taha]

And present to executives and, like, present ideas clearly and visually, you know, pleasing in a visually pleasing way. That's why I landed the client.

[Courtney Johnson]

Yeah. Wow. That's so, so powerful and inspiring. So I love to inspire our audience to build their personal brands, and I love just to ask our guests, what is some of the craziest opportunities that have come from your personal brand?

[Hala Taha]

Oh, my gosh. I feel like my personal brand gave me my dream career. Like, I feel like I was able to essentially design my perfect career year with all the things that I love to do. So right now I have, like, a couple different, like, revenue streams. I've got my podcast, which I get sponsorships for. I've got my social media and production agency, which I've really stepped outside of that business now. And I have my business partner, really runs that team. But, you know, I. I'm, like, involved on the sales side of that. And then I have my podcast network where I grow and monetize, like, 40 other podcasts, and I'm responsible for, like, all the sales and marketing of the network. And so I feel like I'm literally living my dream job. I get to do my podcast, get sponsors, and my strengths are really, like, sales and marketing, and I get to, like, just do that. And I've designed, like, this entire career around my strengths and everything else. I've got, like, a team that supports me. And so, first of all, I think my. My personal brand enabled me to literally just design my perfect dream job. And I think that's the future. I don't think that regular jobs are really going to exist the way that they have in the past. And, like, things are changing so fast that, like, everyone's going to have to be creative and think about their dream, like, their dream career, and how do they design it through having an audience and creating content, essentially, because that's the only way that you can really acquire an audience. Just creating my dream job, speaking on stages, I never thought that I'd be able to speak on. I got invited to speak at Funnel Hacking Live last year in front of 7,000 people, which is, like, a stage that I've, like, dreamed about since I started my, like, I couldn't believe it. I never thought that I'd ever get an opportunity like that. Getting pitched. We were talking about this offline, like, to write my own book. Not me going out to the publishers, but them coming to me and me being like, okay, like, I guess I'm going to do this because all these book publishers want me to write a book. Right. So just. Just so many opportunities. It's probably the best decision I ever made in my life was to really just get started on LinkedIn. And it's definitely the most thing that I'm like, wow, I'm so thankful that I did that when everybody kind of rolled their eyes at me and that I just showed up every day and built it brick by brick.

[Courtney Johnson]

Yeah. It gave you an inbound life where you're getting opportunities inbound and you are creating, rather than having to be under the constructs of somebody else's role for you or somebody else's, like, life for you. That's really cool.

[Hala Taha]

An audience, I think, is the biggest leverage that anybody can have right now. And I feel like if you can build an audience, you now have leverage that is so hard to replicate and so you can't buy it.

[Courtney Johnson]

Yeah. Yeah, exactly. It's. It's so. It's so valuable.

[Hala Taha]

Yeah.

[Courtney Johnson]

And it's. It's just. You can unlock so many opportunities, so much potential. Literally your fucking dream.

[Hala Taha]

Yeah.

[Courtney Johnson]

What advice would you give to someone that's, like, actively posting? They're building their personal brand, but they feel stuck. They feel like they're hitting a block. Like, it's not progressing as it should. Maybe it's not going as fast as they should. What advice would you give them?

[Hala Taha]

I think, really, you've got to think creatively and think outside the box. So there's, like, a few ways that you can do this. Like, how can you get in in a unique way? Because it is so hard to compete on the plot. Like, if everyone's like, you know, just do reels. It's like, everybody's doing reels. How are you going to stand out? I'll give, like, one example of, like, what I did when I first started with my podcast. It was like, apple's the only game in town. And in my head for years, I was like, if I'm not a big podcaster on Apple, I'm a nobody. Like, you know, that was so important to me. And I would always, like, look up, like, Jenna Kutcher and Amy Porterfield. I'm like, how can I be as popular as them? Like, they've got 10,000 reviews and I only have 500. And, like, always comparing myself against them. And until, like, I was like, you know what? I'm gonna make it. I'm gonna make it. No matter if I'm the biggest podcaster on Apple or somewhere else. That's when everything started to unlock because then I became the biggest podcaster on Castbox, which is like, I've like 600,000 subscribers on Castbox, which is like the number one Android app. Right. So, like, I like focused on like, where can I win? I became, I started posting LinkedIn live podcasts. Then I was the number one podcaster on LinkedIn. People don't automatically think like LinkedIn podcasts, but guess what? I literally get paid to podcasts on LinkedIn the same way that I get paid on Apple and YouTube and whatever. I, I sell it as impressions to advertisers. Right. So just thinking creatively, like, how can you get what you want in a creative way? So it's like, maybe it's early adoption on a platform. Like, I'm super bullish on school because I feel like, okay, I could probably become the number one creator on school. I'd much rather focus on that than trying to become the number one creator on Instagram, because that's gonna be really hard. Yeah. You know what I mean? So I'm gonna focus on school. That's one way. The other thing is like your topic, this was really eye opening for me. I'm Palestinian and I, you know, my brand right now is super business professional. So like, I didn't feel comfortable like going all out posting about all the political stuff that was going on. But it's an extremely hot topic that so many people are obsessed with. I started an Instagram page that literally gets millions of views and it's my same team, it's the same people running it, and it's the topic that changed. Entrepreneurship is only going to get so far on Instagram. It's just not a hot topic that people want to like share and feel like. It's just not a hot topic. I love it. It's my passion. I'm going to do it forever. But there's other topics that people care about. What are the topics that people care about that you care about too, that you can attach yourself going to do? It's going to be such a downstream experience because even if you don't have the best videos, the best whatever, people just want to talk about that thing.

[Courtney Johnson]

Yeah.

[Hala Taha]

So it's like politics are just so. It's just such a hot topic. There's certain topics that are just so. Like, even like stuff like health is extremely popular and people want to talk about it. Like peptides. Everybody wants to talk about peptides. So it's like, what do people actually want to talk about? And can you attach yourself to that? That because you can Always branch out and change later on. But how can you actually attach yourself to a topic that everybody wants to share and talk about that's going to make your life so much easier? And that, to me was like, just super eye opening because I was like, damn, like, maybe I should switch my topic.

[Courtney Johnson]

Be a lot easier. Yeah, I think that's. That's really actionable because it's like, what is going on in the zeitgeist of the world that you can, that you can pull into your content? So that might be like, is something is. Is going on with a celebrity, and this celebrity is like, what everyone's talking about right now. Like, Bad Bunny. Like, right now in mid February, everyone is talking about Bad Bunny. Can you make a post about Bad Bunny that relates to fashion because that's what you post about. Yeah, that relates to personal brand because that's what you post about that relate to this or that. And I've seen 500 posts about bad Bunny of all different topics. Yeah, I've seen like, literally peptide bad Bunny, and I've seen fashion bad Bunny, and I've seen politics bad Bunny. Literally anything but. But yeah, you're so right. Like, is it politics? Is it news? Is it celebrity? Is it news that's going on in your industry? Is it a certain person? Like, for me, when I post about Oprah's personal brand, Sarah Blakely's personal brand, Gary Vee's personal brand, I'm like, kind of riding the. The wave of people talking about Oprah at the moment. Right. So, yeah, I think this is a great tip. So what do you how our audience can implement this is think about what's in the zeitgeist around your topic or not.

[Hala Taha]

Yeah.

[Courtney Johnson]

And talk about about that.

[Hala Taha]

Yeah. It's like, what's your end? What's your end to your dream? You can't just keep doing the same thing and expecting, like, something to change or somebody to like. Like we were talking about my podcast, like, someone's just gonna, like, pluck you out and give you your dream. Like, that's not gonna happen. So, like, what's your in? What are you gonna do differently to stand out and to get noticed and get visibility.

[Courtney Johnson]

Yeah. And what, what strength do you have too? Everybody had their own unique little strength. It could be something. I. I had a client one time whose grandma lived on a farm with a bunch of, like, really weird cows. And like, the cow you have to go film in front of those cows. Like, like, your grandma having a farm is like your unique thing, right?

[Hala Taha]

Yeah.

[Courtney Johnson]

Maybe it's that someone has like really beautiful hair and it always looks really crazy. Like everybody has that unique thing. For me, I actually got started cause my house is like a tree, a tree house. It has a tram, like a funicular you have to ride to get to my house.

[Hala Taha]

I was, I went on it before.

[Courtney Johnson]

Oh, you did? Yeah, you did. It was so scary. That was fun. So I like rode that for a long time. It's like, oh, this is like a really unique thing. And for some people it might be like, yeah, your crazy house. You have a weird background. Like there's something really unique about you. So also like lean into that story. Yeah, your story too. Yeah, yeah. Like another one of my clients, like her background, she's like this beautiful like, like woman and her background was like really intense military and it just doesn't go together and I'm like, you got to bring that in. Like this was me in the military and like it just, it's like, oh, it makes you double take. Like what? That's craz. So culturally relevant, unique things. Love it.

[Hala Taha]

Yeah.

[Courtney Johnson]

Okay, one more question. What is your prediction for the future of personal brand?

[Hala Taha]

Oh my God, this is a good one. What is my prediction for the future personal brand? So I think personal brand is going to be more important than ever. AI is making it so easy to post online, but AI is, it's, you know, know it can replicate what humans do, but not quite. Like people are going to crave human experience. People are going to crave real people, real stories, things that AI cannot replicate. So I think that's going to become more and more important. I also think in terms of like livelihood because AI I think is going to take over a lot of entry level jobs. I feel like the people who are going to stay in corporate are going to be like the 30 year olds now, the 40 year old olds and who have the experience that are going to be able to train AI agents and like lower level AI basically to do what they would have hired somebody younger for. So I'm really scared for young people in terms of like their inability to actually acquire skills. And I think if you can acquire your skills online and you know, with content creation and becoming a creator entrepreneur and designing your dream career based on your passion and building your own audience and having an audience based business, I feel like that is the way to future proof yourself, especially if you're younger. Because I do feel like AI is going to make it really difficult for people to get these entry level jobs and kind of like grow in their career. So it's like again, like, how do you get what you want on your own and not having to navigate through the gatekeepers.

[Courtney Johnson]

If you want to avoid all of this, build a personal brand. Although it's helpful for personal brand too. But I love it. Yeah, but the gatekeeper's personal brand is your. Where it's your golden ticket around the gatekeepers to whatever your dream is.

[Hala Taha]

Yeah.

[Courtney Johnson]

So beautiful. Well, holla. Where can people find you and follow you? And I wanna, I want you to share about your, your podcast course too.

[Hala Taha]

Yeah. So if you guys wanna follow me, you can check out Young and Profiting podcast. It's on Apple, Spotify, Castbox, wherever you listen to your podcasts. You can also check out my new creator course on school. So if you wanna check it out, it's on school. So basically what I'm doing is a community on school where I give exclusive webinars on how to like scale build a creator led business.

[Courtney Johnson]

Oh, love that.

[Hala Taha]

So beyond podcasts, beyond podcast. So it'd be like how to grow on LinkedIn, podcasts, YouTube and how to monetize it all.

[Courtney Johnson]

Oh, that's so great.

[Hala Taha]

Yeah.

[Courtney Johnson]

Amazing. Well, thank you.

[Hala Taha]

Thank you.

[Courtney Johnson]

Holla.

[Hala Taha]

Yeah, this is so awesome. Thanks, Courtney.

[Courtney Johnson]

I do have an ask for you guys before we go. If this podcast has benefited you in any way, if you have gotten it to tip that you've really loved and you've implemented it, if it's given you some sort of inspiration, if it's given you some sort of motivation or clarity, my ask is that you leave a five star review. I would appreciate it so much. It helps spread the message, it really helps the show grow and it helps more people get access to this information. My deepest desire is un gatekeeping shit. I want to un gatekeep information. So anybody that desires to build a personal brand, to build a business business, to create this success in their life and to live their dream, I want them to have all of the information and I don't hold shit back on the show. Okay, we are not holding shit back. So in order to get this message to more people, in order to get these resources and tips to more people, your reviews go a long way. I appreciate you so much. Thank you.