What does it take to build an empire?

There are so many things that are consistent with the many leaders that I've been fortunate to have interviewed on this show. A tenacity for getting things done, willingness to do what no one else would do, and a positive energy that is infectious are just a couple of them.

Today I was really excited to speak to someone about a platform that I've only just barely even used: Etsy.

I'm thrilled to have the opportunity to speak to Dylan Jahraus.

Dylan is a $1.5M Etsy seller with a corporate e-commerce background. She's consulted 2,000+ Etsy sellers from 30+ different countries within a variety of categories– digital, POD, handmade, supplies and vintage!

We discuss:

Journey into Etsy - Dylan discusses her journey from starting a small Etsy shop to scaling it into a $400,000 annual business. Dylan reflects on her transition from a seller to a coach, helping others succeed on Etsy.

The Art of Scaling and Fulfillment - Dylan emphasizes the importance of building a scalable model and outsourcing tasks like fulfillment. She shares her experience of employing military spouses to handle fulfillment, enabling her to focus on growing the business.

Etsy SEO and Building Brand Loyalty - Dylan dives into the intricacies of Etsy SEO, emphasizing its differences from traditional search engine optimization. She highlights the significance of functional SEO and the impact of brand loyalty on Etsy.

Building an Etsy Empire - Dylan shares her journey of transitioning from a solo seller to a coaching business, emphasizing the importance of providing value and building a strong team. She reflects on the challenges and rewards of entrepreneurship compared to corporate life.

I'm still so excited by how much I learned from this amazing interview and can't wait to apply these lessons into my own business. Even if you aren't selling on Etsy, these are universal skills that will apply to your business as well.

Links

Dylan's Website: https://dylanjahraus.com/

Follow her on YouTube! https://www.youtube.com/channel/UCeO8Gmc2B-3G2fgcFnRR4Xw

Learn more at https://www.adamliette.com

Activate The Warrior Within https://www.adamliette.com/awaken-the-warrior

154. Building An Etsy Empire with Dylan Jahraus