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Terri Trspicio
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Every scaled company is a founder who started with nothing but a scrappy idea and a willingness to take the leap. The podcast Long Strange Trip, CEO to CEO dives into those beginnings with leaders who built their company from the ground up to unpack the early chaos, the pivotal choices and the moments that changed everything in each episode of Long Strange Trip, Brian Halligan, co founder of HubSpot, speaks with leaders to unpack the real stories behind scaling their companies, everything from the emotional toll of leadership to the tactical decisions that shape a company's future. Learn from leaders like Vlad Tanov of Robinhood, Parker Conrad of Rippling, Sasan Ghazari of Intuit, and more. Whether you're an aspiring founder, seasoned CEO, or simply curious about the stories behind the CEOs on the long Strange Trip of building endearing legendary companies, this is a show you can't miss tune in to Sequoia's new show, Long Strange Trip to hear from some of the top CEOs who are defining the new CEO rulebook. Long strange Trip is available everywhere you get your podcasts. Listen to Long Strange Trip today.
Farnoosh Torabi
So Money Episode 1928, a surprising skill that can make you richer in the age of AI. You're listening to so Money with award winning money guru Farnoosh Torabi. Each day get a 30 minute dose of financial inspiration from the world's top business minds, authors, influencers, and from Farnoosh yourself. Looking for ways to save on gas or double your double coupons. Sorry, you're in the wrong place. Seeking profound ways to live a richer, happier life. Welcome to SO Money.
Terri Trspicio
When you write, you are activating your thinking in a powerful way. And when you do that and you see what you're capable of. And that is what I see in the workshops. Wow, they're so impressed by themselves, not impressed by me, they're impressed by themselves. That confidence gives you a serious leg up because if you don't think you can write, then you don't think you have anything to say, then you don't speak up, then you don't contribute. The people who take risks on the page are going to take risks elsewhere and they're also going to know their own voice and they're going to speak up. And if you do not advocate for yourself, you're done.
Farnoosh Torabi
Welcome to SEW Money, everybody. I'm Farnoosh Tarabi. This episode might surprise you because on a podcast about money, you might expect me to talk about things like budgeting, investing, negotiating, saving money. And don't worry, we're going to get into all of that this year. But today I'm focusing on a skill that's very near and dear to me, and it quietly underpins every one of those things I just talked about. Budgeting, investing, having a good relationship with money. A skill that compounds, you could say, just like investing, I think it's a skill that can strengthen your career, your confidence, even your earning power and how you advocate for yourself in life. And it is this writing. In a hyper AI world where polished, generic language is now the floor, the ability to think clearly, express yourself distinctly, and tell your story has sort of become a superpower. And that's why I've invited to the show someone you might remember from a past so Money episode, Terri Trospicio. Terri is a writing expert. She's also a teacher and the author of a famous book called Unfollow. Youw passion. She works with professionals across every industry. Engineers, executives, creatives, scientists. I've worked with her, helping them clarify their thinking, stand out in crowded and automated spaces, and reconnect with their own voice in an age again, where it's very easy to outsource your thinking to a machine. In this conversation, we're gonna connect some unexpected dots. We're gonna talk about why writing is a form of critical thinking, not creativity, reserved for writers. If you don't think of yourself as a writer, that's one thing we're gonna dispel immediately. How AI can help after you do the thinking, but it can't replace your thinking. Why your career, your money, story, and your confidence all depend on your ability to articulate what you want, what you know and what you believe. And how writing can even help us process financial baggage, scarcity, and fear, especially as many of us enter the sandwich generation years. Terri has a very, very personal story. She's still going through it, it's still fresh, and she opens up about it with us on the show. And stick around because Terri has a very special opportunity. The link is actually in our show notes if to shortcut it to work with her in the new year. So either stick around for that or, as I said, shortcut it. The link is in our show notes. Here we go. Let's get into it. Terry Trio, welcome to so Money and Happy New Year.
Terri Trspicio
You too. Thank you for having me.
Farnoosh Torabi
Okay, so we were talking before we were recording that. My audience is probably going to be like, where is she coming from with this concept, this thesis coming at us from left field. New Year's, she's Farnoosh has lost her mind. Like, we thought she was going to talk about budgeting, which I will. Don't worry, audience. We've got a really fascinating conversation next week on budgeting. I haven't lost my marbles on personal finance, but with everything going on in the world with AI, I've been having a lot of thoughts about what are the skills that we really need to take us to into the world, to move us through the world with excellence. And something that has come up that may feel counterintuitive is something that I learned way back when, about 25 years ago, 30 years ago, even something that my English teacher told me, something that my journalism teacher told me. Now, they may have been biased, but they said, the number one skill you're gonna need in life is writing how to write. Now, I know a lot of us in the audience may not think we are creative. We are not Writers. We are math people, we are science people, we are engineers. We are not hardwired for that. But that's why I have you here on the show today, Terry Suspicio.
Terri Trspicio
Yes, I disagree with everything you just said.
Farnoosh Torabi
You disagree with everything I just said. You are a writer, but you also have turned this into a business to teach everybody from all disciplines how to write for variety of purposes, whether that's for creative purposes, a business. You want to maybe be more proactive on. LinkedIn. I just had a conversation with a friend over the weekend, Farnoosh. I got to figure out this LinkedIn. I think it just costs.
Terri Trspicio
Oh, my God.
Farnoosh Torabi
Yes, I think it just cost me.
Terri Trspicio
It cost me a job.
Farnoosh Torabi
He said, he said I got. Yeah, he said I got referred to a job and I thought I had all the skills. I thought my LinkedIn was perfect. But the guy took one look at my LinkedIn, he said, no, I don't think you've got what I need for this job. And he was like, so perplexed as to why. And I thought, I don't know, maybe it's. You're not using the right keywords.
Terri Trspicio
That's how you represent yourself.
Farnoosh Torabi
That's all they have to do, how you represent yourself. I want to spend the next 30, 45 minutes with you really understanding how we can better represent ourselves in this world. AI can be helpful, but only to a point. And maybe you can just start by sharing a little bit about why now, especially in this AI, hyper AI driven world. And it's only going to get more and more hyper AI driven. That writing is so critical. Writing from within, not from chat, from the department of chat and GPT, as you say.
Terri Trspicio
You talk a lot on the show about what are we investing in. And that's not just money, right? That's investing your energy, your resources, your time, your attention. That stuff isn't free. And that what your professor told you back then remains just as relevant, if not more so, that one of the best things you can do is invest in your ability to write. Now, there are plenty of schools you can go to for how to write. How to. There's plenty of my friends, our friends, who teach how to structure a sales page, how to structure an email. Those are assets, right? How to write a specific. How to write your LinkedIn page. That's fine, those things exist. But I'm going to pull you back even a step earlier, which is that writing is not. For someone who calls themselves just a professional writer like those people over there. The worst thing our education culture ever did for our own growth was assign writing to someone else, to assume that someone else should be doing it and someone else is better. So forget it. You might be an engineer, you might be super left brained, all that stuff, but if you can read, you can write. And my workshops are filled with people who are psychologists and engineers and one has a PhD in physics. It doesn't actually matter. The desire to express and the need to write down is our birthright. It is human. So AI comes along and we say, oh, good, it can do this thing for me. Terrific. Not so fast. In fact, I think it's funny when people say, when they learn that I'm a writer, they say, oh, you must hate A.I. i was like, absolutely not. A.I. is like my buddy. I do like it. But like with any friend, they have limitations, right? There's certain things that you can and can't do. So I want to say this. Just because you can have AI write a thing doesn't mean, number one, that you should. But number two, why would you think that a machine and large language models are essentially a very big machine? Why would you assume that something built to create only the next predictable thing to say, the next predictable thing to take everything that's read on the Internet, which is everything, and find the average and middle ground. Why on earth would you think that would help you stand out? It can't. Is it a good finisher? Is it great at polishing copy? Yes. But this is the way the analogy that hit me yesterday was all of AI Everything you can get out of there right now. Someone else wrote, someone else published, someone else maybe AI itself generated, right? It's becoming clones of clones of clones. It's all leftovers. And on what planet do you think you can make a fresh, delicious, memorable meal only from other people's leftovers? You can't. You can eat leftovers. They're there. They might serve as inspiration for something you might do. But as far as AI goes, garbage in, garbage out. If you're not putting something of your own effort in into AI then you're not going to stand out at all. Because now clean, polished copywriting is the floor. If your stuff's bad, it's like, why didn't you give this to AI like you should use it. Because don't make me stumble through your horrible writing and horrible to understand or errors. Don't make me stumble through that. Your bottom line is the floor should be clean. But you're more than a clean floor.
Farnoosh Torabi
Perfectly said. I also like to use AI Maybe Sometimes just in the beginning, when I do have writer's block and I just want to give it some prompts. But then you got to bring some fresh ingredients to those leftovers. And the best of the best ingredients, I think, are those personal stories, the anecdotes, the things that AI cannot pull because it's not on the Internet. It's only in you.
Terri Trspicio
It's only in your brain.
Farnoosh Torabi
Where are the stakes the highest in terms of where we write? For example, I've heard people say I write my employee reviews using AI. And then I'm like, okay. And I'm like, wow. That she, this woman at Google, actually admitted this. Really? Wow. Yeah. I was like, okay. That makes. Gives a lot of people. That gives people a lot of permission. I guess she. Maybe she writes her own quick summary. And then Google and then the AI kind of cleanses. Cleans it up.
Terri Trspicio
It's the Roomba of your. Of the Internet. It's just gonna suck up what you need. But you might take like a lot of people. I hear a friend of mine was saying she uses Notebook LLM if you. It's great at condensing, right? You take a whole bunch of stuff that you took notes on or thought about or had meetings about, original conversations about. You put in there. And you can. You just give me the high level and then you work on it. But I want to back up to something you just said. You use it when you're starting because it's hard to start from a blank page.
Farnoosh Torabi
It is.
Terri Trspicio
And what I find, what I was so surprised about using AI as a writer when I started to, was that it wasn't that it was giving me things I couldn't do. Sure, it made some clever turns of phrase and tightened up copy, fine. But it was in the act of writing to the AI that I understood my own mind and my intention. So in fact, it's not about the AI. It's about having an attentive listener and being in conversation. So I could open a Google Doc and I could write my thoughts in there, or I could open ChatGPT or Claude and say, here's what I'm thinking. And I always do better now, writing in the AI. Why? Because my intention is to communicate my stories, my ideas, my memories. And saying, what do you think of this? This is why we have too many meetings. We want to know what people think of it. And so I have found it. Absolutely Something I would never let go of now. Because it makes me a better writer, because it makes me write. What are you putting in the chat window, you have to write something, and if you think it's going to do its thinking for you, you're mistaken. It needs what you come up with. And I have found that I'll start to say, hey, I want to do a thing like this. And I don't know, but then I want to say this, and then I'll write it. And I don't even hit return. I copy it right out of the window and put it in my document because it prompted me to write the thing. To me, that's the best use of it. But in terms of what you just said about, well, where are the stakes? The highest. Yeah, those are specific. Okay. Your job. Okay. Your relationships. A lot of people go to chat to be like, all right, what's the right thing to say? I don't want to say this. It's a great first draft. But something else I want to point out that I was looking into, because I knew we were going to be talking about this in terms of the science, which is that writing, doing the writing, whether you type it or you write it. But a lot of the science is behind the handwriting because your attention is focused on a single point and you're physically engaged with the act of writing. It has been shown to improve information recall, conceptual learning, focused attention, planning and organization of thinking and reflective thought. It's also been shown to increase working memory and to improve critical thinking. That is not something that the machine can do for you.
Farnoosh Torabi
And so writing it actually, like pen to paper, or you can do or even just notes.
Terri Trspicio
Any kind of writing.
Farnoosh Torabi
Any kind of writing.
Terri Trspicio
But a lot of the. Some of the research I've seen that keeps going back to handwriting. And so I started doing that. I started handwriting first, and my handwriting's terrible, and it's slow and crampy and all that. But when I don't know what to say and I don't know what, I have an idea. I want to flesh it out. I will sit with just a notebook. Why? There's no notifications, there's no pinging. When I write out my thoughts, messy and loose, I get into a jag with it and I find momentum around my thinking. And then I turn around and type that back in and we'll dump it into AI and say, here are my thoughts and make sense of this with and for me. But the act of writing is. It's like saying, anyone can make you a piece of jewelry if you hand them the jewels. Here I have a pearl. Here I have some jade. Make jewelry out of it, anyone, a machine, a person, anyone can make jewelry, but the jewels come from you and you have to mine for it. AI as of yet can't go into your subconscious and know what you lived and learned. So we have to do that mining. And so there is no skipping that step. And the people who do, who allow AI to take on the writing itself and not do any of that thinking, are going to be forever inferior in skill set, in understanding, in maturity. In some ways, I think critical thinking than those who do that work.
Farnoosh Torabi
I just want to go back to what you said earlier about the critical thinking piece and the handwriting. I have a theory that with all this AI advancement, Gen X is positioned to really seize the moment and just combine the acumen of using AI. But also, we grew up in an era where we had to really roll up our sleeves, our analytical skills, because we had to really, to your point, we didn't have the technology in the beginning. Right. We were very analog driven. And so that combination I think is. It's. You can't fight that. That is like this. That's what it was like. The. That's magical.
Terri Trspicio
It really is. It really is. No one growing up can have that exact. No one.
Farnoosh Torabi
The boomers don't have that. We have it.
Terri Trspicio
We have it. And you know what?
Farnoosh Torabi
It's about time. I know we got something.
Terri Trspicio
Gen X finally getting noticed. Let's just say we were ignored for all through the 90s and 2000s.
Farnoosh Torabi
I mean, so my rallying cry to all my Gen X BFFs out there and also the elder millennials, I'll say if you were born between 1965 and 19, like 85, I will say to you, learn AI because with your already existing chutzpah that you have and just a little bit of AI sprinkled fairy dust into your already like hard work ethics. Oh my gosh, you're gonna go from. Because you know your 20% is someone else's 100%.
Terri Trspicio
Yes.
Farnoosh Torabi
You know what I mean? So a little bit of AI into your workflow. Oh my God. Watch out world. That's why I've even been able to start another freaking podcast while doing so money. And you have started another podcast. You terri. Have also started a podcast on top of your business, which we'll get into in a minute. I want to now shift gears and talk to people in the audience about why it is important to embrace writing, using it as a career advantage, especially right now. What is the career impact that you're seeing as you teach a lot of your Students about how to incorporate writing into their. Into their work. As you mentioned, you're working with people from all different disciplines. And so writing as a tool to write better emails, to create a world for themselves in thought leadership, to stand out on LinkedIn and get better jobs, how are you seeing the writing really move the needle for them?
Terri Trspicio
The word that comes to mind when you say that is agency. Because we also, as curmudgeonly Gen Xers, yes, we did learn. Teacher's right, parents are right, everyone else knows more, and you're a vessel to be filled. Like we were not esteemed as students as anything special. They're like, do your homework. The end.
Farnoosh Torabi
Goodbye.
Terri Trspicio
And that agency is what I see rising in people. I'm not in there diagramming sentences with people. What I'm seeing, say this PhD physics woman who is the biggest surprise of all, she said, I feel like I'm good at this. I feel like I can communicate. I was like, of course you can. And what I saw is her discovering that ability is there. So in fact more people can do it. And it's not so much. I better go take a writing class. Maybe you will. But that's the real power is accessing, as you said, the primary source material, which is us, but realizing that you have the control to do that. When people say, I want to stand out, I want to be a thought leader. I want to be someone people listen to. You don't get that again from other people's leftovers. There is a risk involved in writing something and sharing it. And my fear is that AI is being used to cloak the insecurity, but you end up coming off as incredibly sterile and not something, not someone worth paying all that much attention to. Yeah, another thing that happens when you have agency and you're writing and you realize, wait a minute, I can totally do this when I trust myself. The reason I would say there's no such thing as writer's block. There's just the desire to write and the desire to be right, as in the desire to not be wrong. And if you want to not be wrong, you have to take zero risk. You can't write anything, can't do anything. But when you decide to write, and even if you make mistakes, even if you're not sure of your thinking when you do it, write. Writing is a way of thinking.
Farnoosh Torabi
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Terri Trspicio
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Farnoosh Torabi
Can I make my site softer? Can I make my site firmer? Can we sleep cooler?
Terri Trspicio
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Terri Trspicio
Power.Com awards.
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Terri Trspicio
Store or SleepNumber.com today. It is not just the tool you use to write down your thoughts. When you write you are activating your thinking in a powerful way. And when you do that and you see what you're capable of and that is what I see in the workshops. Wow. They're so impressed by themselves, not impressed by me. They're impressed by themselves. That confidence gives you a serious leg up because if you don't think you can write, then you don't think you have anything to say. Then you don't speak up, then you don't contribute. The people who take risks on the page are going to take risks elsewhere and they're also going to know their own voice and they're gonna speak up. And if you do not advocate for yourself, you're done. You're not gonna get tapped on the shoulder and moved along just cause you've been sitting there a long time. You have something to say. And how do you know if I don't have anything to say? Yes you do. But you have to sit there and write it in order to discover it. You have to start digging.
Farnoosh Torabi
Yeah, that practice I have to say, because I've I write as my career and as a journalist. This isn't exactly the same thing. I can't say everyone can relate to this, but I will say like when I'm assigned, when I Have been assigned articles, let's say career. And I have to sit down and really do the research, but also be creative about it and bring my voice to it. You know, it could take hours and hours. It could take weeks, sometimes the assignment, but once it's done, you not only feel really proud of it, but what happens is you effectively become like, an expert on that micro topic.
Terri Trspicio
Yes.
Farnoosh Torabi
Okay. So now you go out in the world and you do, to your point, have a lot to say about this thing, which can. You can then parlay into, you know, conversations on various platforms, whether that's on a podcast, on a stage, on a panel. It might even inspire a book. It could inspire an entire podcast. It could inspire a magazine article. You never know. And so it doesn't happen all the time, but it's happened enough. I've experienced it. It's worth the effort. And if none of those things even happen, it's still worth it because it's just satisfying to go from having nothing to having something. You created this thing.
Terri Trspicio
Yeah.
Farnoosh Torabi
We are.
Terri Trspicio
We define. We see ourselves because we've been taught to see ourselves as consumers. But tell me, you feel refreshed after five hours of binging a thing. You don't. You feel bloated, Right? That is how I feel. But when you make one thing, it is so energizing and so empowering to feel that you can do that, that it lifts everything else up. So when people say, and they say all the time, I'd love to do a. I'd love to write a book, or I'd love to do a TEDx talk, or I'd love to do this thing, but I don't know what I would do it about. I'm like, of course you don't, because you haven't written it yet. They think they have to have the big lightning idea striking in their mind and going, oh, now I know exactly what it is. But if you don't have practice building the thing and writing it, you won't have a thing to say. And that is the. That's always it. I don't know what I would do about. So I can't. I'll wait till. I'll figure it out first. No, you won't. You don't figure it out first. And that risk of writing, I feel the same friction. I sit down to work on something, I'm like, but when you do it, oh, there is nothing like that. There's nothing like it in the world. And you are robbing yourself of the fulfillment and the meaning that you want when you don't write it. And I mean writing. Sure. Writing an article, but also, like, just writing. Writing for yourself. Writing is when you lift weights, going, I'm lifting weights in case I ever come across a barbell in the street, I'll know how to lift it. No, you lift. Strengthen that muscle so that you can use it everywhere. And if you are hobbled by. Oh, I have to ask. AI, you're now delegating your power elsewhere.
Farnoosh Torabi
Yeah, soon. I want to ask you a little bit about writing to help us work through. Is it maybe some financial trauma or. As we embark on a new year, a lot of us have financial goals and we want to work through some financial stuff. And writing can be a great tool to do that. And you, I know you have a very personal story you're currently working through, and writing is helping you get to the other side of it. But as we are trying to maybe identify where in our work lives we want to show up as writers, can you provide us with some prompts? I know you run these workshops. I've attended many of your workshops. It's been very instrumental for me, as I've been. Whether it's been trying to write books or just hone my skills, because it's an ongoing thing, y'.
Terri Trspicio
All.
Farnoosh Torabi
It's not like you just. One day, you don't wake up one day and you're like, I'm a writer. Period. Next.
Terri Trspicio
Right.
Farnoosh Torabi
It's like you are always.
Terri Trspicio
You're never done.
Farnoosh Torabi
You're never done.
Terri Trspicio
And even if you publish a book, Farnoosh and I. Farnoosh has written several books. I've written one. And you think once you have a book on the shelf, then you'll know how to do it. No, you don't. You always start again. And. Of course. But this particular method is I did not invent, but I've been practicing it for over a decade. It's called the gateless method. It was created by a woman named Suzanne Kingsbury, who you know very well. And the idea is we actually look at craft and remove criticism from the equation. Not because you don't need an editor, because we all, all need an editor, but we're all our first editor. And the challenge is not fixing a piece of work, it's actually writing it. So what we do is do prompted, timed windows of writing in real time. And there's really nothing like it. Even I cannot replicate it at home by myself. It's like trying to tickle yourself. I get it. But when you're in the Room and we give a prompt. You are directed to write from sensory details grounded in scene. To write without knowing what you're going to write. And so I did prepare a few prompts that would be great for the new year for thinking through what do I wanna do. And it's not what are your goals for the new year? Those are too big. I want you to start real narrow. The closer to the ground, the better. So one for career clarity. Okay. And I'm telling you, set a timer for 10 minutes and that's it. What's the moment of your day or week when you feel like you nailed it? Like when you do this thing, you're like, boom, I did it. Someone needs to send me a check. Like, I did it. Whether you get paid for it or not, what is the part of your day or week that is your swee sweet spot. But it also isn't a puzzle to figure out. There may be many, but you also may not know it. So you just start writing. I don't know. Let me think about it. But as you're thinking, you're writing it. And the writing will help you access that. And then one for thought leadership. You asked me for.
Farnoosh Torabi
Yeah.
Terri Trspicio
Someone who's. I want to write about something. I want to say something. I know I have things to say. Okay, start with this one. What's one idea that you are so sick of hearing so much? So it may have to do with your line of work or your industry or your field that when people say it, it gets under your skin in the worst way. Why does it bother you? I love tapping sheer ire as a source of content. Because when I'm mad about something, that's where all my best stuff comes from. Why are you like, oh my God, if I hear. And I have people write to. If I hear one more person say blank, I'm going to scream. And here's why. Give yourself 10 minutes to just go off on that and you will come up with the nugget of something that is wor. Fleshing out. But you want to talk about the money stuff too. We'll give you money story prompts.
Farnoosh Torabi
Yeah, I love that. I love that a lot. I want to go back a part of your day when you nailed it. I will say this is. This has nothing to do with work. But like when I have sent both kids off to school by 8:26am like, because I've literally have. I wake up at 6:26 every morning and by 8:26, that's two hours I've done More than I thought ever humanly possible for me in those two hours. I am not a more morning person that, for me, it's okay. I can just call it a day now. I don't know if anybody would appreciate that. I don't know if that's a LinkedIn post.
Terri Trspicio
What is that?
Farnoosh Torabi
Where do I put that on? Tick tock. Yes. 300 million likes later, I feel like that's a relatable thing. Okay, let's talk about writing, money and narrative intelligence. This is actually a topic we have touched on in the sh. On the show in the past. I've written about it in a healthy state of panic. Yeah. Christina Black, and she's fantastic. She, she teaches this idea of narrative intelligence where you, you write stories. Okay, so let me just. It's a tool that she teaches to essentially use storytelling to shape or reshape your mindset, your behavior, your confidence, your decision making around money. And it really starts by going back in time to understand how you, you were raised around money, the messages you got around finance. And she's, she herself has a very powerful story around that. Growing up in a very Christian religious town where she didn't really identify with her neighbors, she was primarily the only black person in her community. Working class family. And fast forward today she's financially independent, had to work through a lot herself. So I'll put, I'll post that link in our show notes if everybody wants to go back and listen to Christine's to talk about the idea of narrative intelligence. But how do you think about narrative as a skill, Terri? Especially when it comes to money and our personal power?
Terri Trspicio
Yes, I love her take on that and I wholeheartedly agree. We often think of ourselves as we're main character energy, but we don't always think of ourselves as the narrator. We sometimes go through as the beleaguered hero, thinking like, all this stuff is happening to me and, and things happen that we can't control. Most things we can't. But how, as I'm the bazillionth person to say this, how you interpret what happens is how it affects you. And the way you tell a story and tell your story changes how you feel about your actual life. That's why all rich people aren't happy and all people who don't have a ton of money aren't always miserable. Right. There's a lot of nuance. And not only because this gets very meta. Not only is telling the story and understanding your own story incredibly empowering, because now you know why you feel the way you do, it's the only way to begin to change things is if you know how you did it. But also, even the act of writing about it can be incredibly empowering. And I will give a nod to a woman named Carolyn Elliott, who wrote Existential Kink. It is not a book on writing. It's a book on understanding why the things you hate are still in your life and why you can find yourself in situations that continue to make you uncomfortable. And her take is essentially to be very simplistic. There's a reason why you have uncomfortable things in your life, and it's not your fault, and you didn't want bad things to happen to you, but there's something that you get out of it. And this is when you're doing some serious shadow work, which I did. And when I dug into that and said, okay, let's look at when I wasn't earning that much money or when I'm not earning as much as I think, and I get mad about it and I'm indignant and. Or I'm like, whoa, why has this happened? You get sad. When I wrote about it to her prompt, I realize I do get something out of it, and I have gotten something out of it. Two things. One, I love my work, but there is somewhere in there a fear of money. And I've noticed it, having been raised Catholic and everything else, that somehow it means something about you if you have a lot or want a lot. And so working hard and not making enough money allowed me to feel virtuous, trustworthy. Look, I'm certainly not in it for the money, so you can trust me. Me, I'm working so hard, and I deserve more. That's a nice way of seeing myself as a real hero. So when I dug into that, when you're courageous enough to do that, you realize that may be part of why I'm blocked. And one other reference is particular to you, Farnooch, because years ago, you and I wrote for a publication called Daily Worth, which is about women and money. Remember, my first article that I published with them was a contrarian piece about why I would never want to win the lottery. And I enumerated the reasons. Why would I not want to win lottery? Because I would feel I don't deserve it, because it would distance me from my friends and loved ones. I would be expected to pay for everything because I won the lottery. No one would believe me if I was having a hard time, because they'd be like, shut up. You won the lottery. I listed all the reasons Why I did not want to win it. I said, it's a curse. Did anyone watch Lost? Like it would be bad. I would never enter. I've never won a win. That was over 10 years ago.
Farnoosh Torabi
Probably some of that's true.
Sponsor Announcer
No.
Terri Trspicio
But hang on. In this dark shadow work, I said, go back to that because I was so proud of that piece. I was so proud. I don't want to win the lottery. I want to earn it. I want to do it the real way. I want to deserve it. There's some real value attached to that. I went back and I said, okay, go back to that article. Go back to those ideas and replace the word lottery with money. And what I realized was I'm afraid that if I have money, I'll look like I don't deserve it. That it will separate me from my friends and family, that will put obligations on me that I can't handle or don't want to, and that it will somehow make me feel bad. And so don't tell me that hasn't kept me from my millions that I'm about to make. It must. But I wouldn't have known it if I didn't write it down. Wow, Brave work. It's brave work. But I was like real humbled by that.
Farnoosh Torabi
Whoa.
Terri Trspicio
And so guess what I did. I went in to a store. I made myself go in down the street recently and buy a ticket. Buy a lottery ticket, not scratch off. It was a lottery ticket. And I experienced such shame. I am a 52 year old woman. I should not be ashamed. Walking into a store that only sells soda and lottery tickets and cigarettes. And I walked into these gentlemen who work behind the counter and I said, I don't know what to buy. And I was also embarrassed. I waited till everyone left the store. I was going through a thing. I don't know what it was. I was afraid someone would come in and see me in the act of buying a lottery ticket, which is you wanting or thinking you deserve bazillions. And I said, I don't know which one to buy. Just tell me which one to buy. And he said, this is. I don't know what it was called. I don't even know. Mega millions. He said, it's $5. And I gave him $5 cash. And I said, how much could you win? And he said, 500 million. I said, that's too much.
Sponsor Announcer
Much.
Terri Trspicio
He started laughing and he goes, you'll be fine. And I said, no, it's too much. So I took it home. I was mortified, embarrassed. I Put it on my fridge and then secretly was sure I was going to win it and was terrified, oh my God.
Farnoosh Torabi
That at least you're an optimist.
Terri Trspicio
I did not win.
Farnoosh Torabi
You have to tell jokes about that. You know, everybody's. Harry is a standup comedian too. And she's the one who got me inspired. She.
Terri Trspicio
You know what? Here's what.
Farnoosh Torabi
Here is what. What I need to credit you more for a healthy state of panic because if it wasn't for your standup journey, I probably wouldn't have gotten on a stage and I wouldn't have told some stories that wouldn't have gotten the attention of a literary agent. And she wouldn't have reached out to me and said, hey, you should write a book. And then I wouldn't have written that book and that book wouldn't be sitting right behind me.
Terri Trspicio
Hey, I feel really good about that. Also, fun fact, Farnoosh and I ended up with the same editor at the same publisher and plan. I didn't.
Farnoosh Torabi
The same per. We're living parallel lives, I think parallel lives.
Terri Trspicio
Except she has kids and I don't. And that's how I like it.
Farnoosh Torabi
But yeah, but I would say I have a funny story about gambling. So two things. My daughter, who's eight over the holiday break, we were at shoprite and usually during the holidays my mother in law buys us all scratch tickets as like a tradition. And we didn't do it this year for whatever reason. So we were at shoprite and I was like, oh, let me get you and your brother a scratch ticket. And when I was doing it, like I felt like all eyes were on me. Oh my God. I can't believe this mother is buying her daughter a scratch ticket.
Terri Trspicio
Oh my God.
Farnoosh Torabi
And I was like, but. And also, what if they know who I am? Because. And whatever. Probably not.
Terri Trspicio
This is ego fear. Yeah.
Sponsor Announcer
Yeah.
Farnoosh Torabi
I was like, relax everybody. Like, it's just a, it's a one time game. And then, but then over the weekend, I taught her how to play poker.
Terri Trspicio
Oh my God.
Farnoosh Torabi
And then, but then I remembered that there's actually a movement to teach young girls how to play poker. I love this because it's actually a great life skill. Like we're not trying to teach them how to gamble, but it's actually a fantastic game if you can get good at it and learn. And I was learning too, frankly. And I was like trying to figure out. It's hard right in the beginning. Like try to keep track of all the different levels of what a deck. What different. All the different hands. But, yeah.
Terri Trspicio
So, my gosh, we all have complicated relationships to money because it is our. It's whatever, the root chakra, it's survival. You want to see who someone is cut into their money, you'll see exactly who they are.
Farnoosh Torabi
Yeah.
Terri Trspicio
And everyone has a sad story around money, a meaningful story around money. One prompt I love to give people is write about the first time you remember or a particularly prominent time you remember early on being paid for something you did, being handed money for something. Because that's where you also form your initial sense of, what am I worth? Of course, we're beyond worth, but when I babysat, I used to take all the cash and stuff it in a tennis ball can. And when I would come home, I would dump it out on the bed, and I go, look at all this money. And then I would shove it back in the. I said, what am I gonna do with all this money? And that was like, a really great feeling. But I'm also gonna show you this. I found this. This. I'm gonna shake it for the listeners. Do you hear that?
Farnoosh Torabi
Little metal coins.
Terri Trspicio
This is little coins. This is a little black satin bag with silver dollars. There are 10. I was given this at my first Holy Communion when I was 7 years old in second grade by my Aunt Helen, and she said, keep it. I never used it. I never spent it. This, to me, is value and worth, and money is this little bag. All these coins are, like, 1975. They're gonna be ancient.
Farnoosh Torabi
That's so sweet.
Terri Trspicio
And I keep it now on my desk right now because I'm like, I want to remember that money, and it.
Farnoosh Torabi
Lasts, and that's worth so much more than $10. That's like a priceless memory.
Terri Trspicio
All right, talking about my dad now.
Farnoosh Torabi
I know I want to talk about your dad and how you're doing. Tell us about your dad.
Terri Trspicio
My dad and my mom are still alive and basically. But I will guarantee my dad will not hear this podcast. He is 86. 6 years old, and he is a retired anesthesiologist. He made a killing when he was working in the 80s as an. You're just. I'm telling you, I was the beneficiary of that. My two younger sisters were. It is not lost on me how privileged that time was and is. Let's just say he was good at making it and great at spending it. And so he was, and he is, but he's not who he was now. He's in serious cognitive decline. So I don't think of him now. As who he was. But he is a kind of smoke em if you got him guy when it comes to money. He loves nice things. He taught me, he basically taught me what it means to have good taste. I was became a real like uptown chick because of him, all those things. But he was also very generous with his money and he didn't secure it in a way that would take care of him later on. And the way that we thought he would was. And in the past few years he's been hiding that decline. And he has always. He's from the Philippines and he always sent money home. We were always sending things to the Philippines. He has always sent money back home. It is just what you do. But what we didn't realize was quite how much he was sending home in the past two years. It was probably more money than you would imagine someone would send home. And it wasn't because he's all they really needed. There was no reasoning involved. His brother, who has committed nothing short of nothing short of elder abuse, has simply asked him to keep writing checks. And my dad has liquidated accounts, given money hand over fist without remembering, without realizing. And then when things got bad and we. It was clear his health was not sound, we got into the accounts and really saw what was there, which I would rather. Of course we know too much, which is that he's not completely broke, but there's a real limit. And it's a crime given how much he made. When you think about it, how it went away, it drained away. And do I have frustration, a little rage, a little anxiety? Oh, you better believe that's why my back pain kicked in a few months ago when I discovered all this. But my point is this. Sometimes money that you think is there is not there and there is real fear around it and it can break families apart. We had to block him from his family. We had to make sure that they couldn't reach him anymore. Like it's a nightmare situation. And here I am with my sisters and my mom. My dad and my mom have a complicated financial relationship too, even though they're divorced and I won't get into that. But my sisters and I, they have kids, we all are. Things are pretty tight in general. It could break us apart. I don't. You're gonna have to take over.
Farnoosh Torabi
You.
Terri Trspicio
It could ruin everything. And during that critical moment, we had a choice. We were either gonna fight about it and blame and be mad, or we were gonna come together and do something about it. And my littlest sister Lori said, listen, short of breaking the law or being totally naked in public. Anything's on the table. And my other sister Kim said, are we gonna sell pictures of our feet or are we starting a podcast? And I said, we're definitely gonna start a podcast first. Now, listen, you don't start a podcast because you think it's gonna make you money hand over fist. We know that is not a reality, but. And this comes back to the writing, if you believe it or not, we decided we would do a kind of podcast only we could do. The three of us, having grown up together, Obviously in the 80s and 90s, we. We are aching a bit for what was for life was, what parents were, what money was. And we also know that Gen X is having a moment, and we're like, let's lean into that. And what we did is we've been grabbing all of our old journals, which we kept tons of journals, and reading pieces of the journals on the air. Some of them have to do with money, Some have to do with religion, some have to do with sex. It's really wild and fun and totally embarrassing and. And we just felt like it was the right thing to do. When you talk about making things and why making things brings people together, we started this within four months. We had the idea, and we just launched it in under four months. It's been out a month, and we already have well over a thousand downloads.
Farnoosh Torabi
Amazing.
Terri Trspicio
Just feel like it's right.
Farnoosh Torabi
Yeah.
Terri Trspicio
Now, our promise to each other is if this thing makes money, add money, or does anything, that money goes to our parents. Care. That's the goal of it, because we don't just have it in our back pocket. So we don't have a GoFundMe. We're not doing anything like that right now. Not yet, anyway. But for now, it's. What can you make that brings people some joy, some sense of connection, community. That's also bringing value. And to me, creating something of value with them is everything. The podcast is called Generation Artex, named for the horse in the movie the Neverending Story. Where are my Gen Xers and millennials at? The Artex is the name of the horse that drowned. And also it ends with the letter X, which really helped us out. Generation Artex, Artax. And we're really excited about it and proud of it.
Farnoosh Torabi
The camaraderie between the three sisters. Your dynamic is just perfect for a podcast. And I love that your journaling from all these years ago is serving you now.
Terri Trspicio
The writing.
Farnoosh Torabi
The writing. 100%.
Terri Trspicio
I would never.
Farnoosh Torabi
I would.
Terri Trspicio
I would have died if Someone read about some of the stuff I did, and now I'm broadcasting it to the world. Why? Because I wrote it down. We wrote it down. It is worth writing things down. Nothing of value ever happened without it being written down first. And trust us, we are thanking our 1983 selves, ourselves for writing it down and keeping it. And I also want to thank you, Farnoosh, because if I helped you with comedy and content, the three of us did come to Farnoosh and be like, can you just give us a little insight? And you are, of course, our podcast idol. And so thank you for that.
Farnoosh Torabi
My pleasure. My pleasure. All right, we have a little bit of time left. I want you to talk a little bit about your program that you have running and you have a little special offer for our audience.
Terri Trspicio
We do. I run a program called the New Rules Studio, or Studio for short. It is a live, virtual, real time writing room. Essentially, it's you pop on. We have four sessions a week. They're an hour each, and they follow the exact, exact same model that I talked about, where there is a little bit of like a meditation, but not really, just to center ourselves, a prompt and a timed window in which to write. You come with a blank page, you leave with writing every time. What it'll be, who knows? Could be your next big breakthrough idea. People come and they come back. And they come back. Why? Because it feels good. It's the safest place on the planet to write because there is no criticism, judgment, or suggestions. We are not there to fix you. And you get to write in that space. Space and listen to other people's writing. And it has become. I launched it just over two years, two and a half years ago. And I was like, Please let 20 people join. Please let 20 people join. And we now have well over 100, about 130 people in there. More, actually. Suzanne sends her students to us too, and I'd love you to come experience it. So we're doing a free week. I always have something available for you to try it. So I wanted to tell you where to go, but I actually want Farnooche to share it in your show notes. I want you to share your link farnish because your referrals matter and I want to be able to show value and appreciation for you for that. So I'm going to do that. I'm not even going to give the website. Is that fine? Because I want to use yours, your link, and it's like garbage gook. I don't know what it is.
Farnoosh Torabi
All right, so yeah, go to my show notes.
Terri Trspicio
Go to the show notes.
Farnoosh Torabi
It's going to be a gobbit link. It's going to be a gobbity gook link, but I will hyperlink it and it's going to say go to this link and you will be able to.
Terri Trspicio
Sign up at no obligation. Come and write with us. It is a bunch of sweethearts such.
Farnoosh Torabi
And let me tell you, if I haven't been clear enough, okay, I am a recipient of Terry's genius. I have gone to these workshops myself. I have gifted her genius to my brother. Do you remember when my brother was first launching. Of course you remember my brother when he was first launching his business years ago. He needed some support around his narrative, around, like how he was gonna really differentiate his. He was starting a UX design company and he really wanted to make his presence online stand out, his messaging, his narrative. And I was like, I like the Christmas present. You need to. Yeah, I was like, merry Christmas, here's Terri. Work with her. And then you guys ended up like I. Later I was like, oh, y' all are still working together. Okay, great.
Terri Trspicio
I mean, again, this is another thing why I feel so attached to far too news. Not only did her brother go on to create his design firm, he went on to be one of my biggest clients because he hired me to come in and help tell his clients stories. And that's no small thing. Farnish, that was like my living for a few years. So I am really incredibly grateful for that.
Farnoosh Torabi
Yeah, you're just the gift that keeps on giving.
Terri Trspicio
I love it. I'll do it.
Farnoosh Torabi
So you know me, guys, I don't mess around. I bring in Terri into my private mentorship group. People who pay me big money to help me help them with their businesses, their thought leadership. And I thought Terri's been on the show. She's come on the show before to talk about unfollow your passion, which is her best selling book. We haven't really ever explored this area of her genius on the show. And I just thought this is the right time to do it. We are just so entrenched in this AI stuff, which again, we understand it has its merits. But let's not forget the importance of writing and how we can still show up as writers. Whatever our disciplines are, however we think, whatever we think our skill set is, we are all writers.
Terri Trspicio
Whatever you studied, whatever you're doing, you.
Farnoosh Torabi
Can read, you can write. Terry Trapiccio, thank you so much. I'm going to remember, check the link in the show notes. Go hang out with Terri. I want to hear about it. And happy New Year, everybody. Happy New Year, Terri.
Terri Trspicio
You too.
Farnoosh Torabi
Thanks so much to Terry Trspicio for joining us us. If you'd like to join the studio again, my special link is in the show notes. I'll see you back here for a fresh episode of Ask Farnouche this Friday. It's not too late to send in your questions. You can DM me on Instagram or email me Farnouche. So thanks for tuning in and I hope your day is so money.
Sponsor Announcer
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Farnoosh Torabi
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Terri Trspicio
Like issuing a refund or canceling an order. And we also see it when FIN.
Farnoosh Torabi
Goes up against competitors.
Terri Trspicio
It's top of all the performance benchmarks, top of the G2 leaderboard.
Farnoosh Torabi
And if you're not happy, we'll refund you up to a million dollars, which I think says it all. Check it out for yourself at Fin AI. Hey, it's Olivia from Ollie. I gotta tell you, I saw when you asked AI about probiotics. No judgment, but I think Ollie can help. Probiotics are the good bacteria that support your digestive and immune system. Just two gummies a day. Way to bring balance to your gut. So save the AI for drafting that reply to your ex.
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Farnoosh Torabi
Go to olly.com to learn more. These statements have not been evaluated by the Food and Drug Administration.
Terri Trspicio
This product is not intended to diagnose.
Farnoosh Torabi
Treat, cure or prevent any disease.
Terri Trspicio
Ollie.
Podcast: So Money with Farnoosh Torabi
Episode: 1928 – "The Surprising Skill That Makes You Richer in the Age of AI"
Date: January 7, 2026
Host: Farnoosh Torabi
Guest: Terri Trespicio – Writing expert, teacher, and author of Unfollow Your Passion
This episode explores why writing—specifically, your own, original writing—is becoming a critical skill for career growth and financial power in the age of AI. Farnoosh dives deep with Terri Trespicio on how writing is not just for "writers," but a vital tool for personal and professional advancement. They discuss the role of writing in developing critical thinking, building agency, shaping financial narratives, and even processing money-related trauma. Terri also shares her personal story about navigating financial challenges in her family and how journaling and podcasting are helping her through.
Writing as a Career Superpower:
In a world where AI-generated content is everywhere and clean, polished copy is the minimum standard, the ability to clearly and authentically express yourself is what will set you apart.
AI: Tool, Not Replacement:
Terri emphasizes that AI is useful for polishing and aiding expression, but it cannot supply the original thinking, insight, or personal voice needed to stand out.
Writing = Critical Thinking:
The act of writing enhances memory, conceptual understanding, focus, planning, and reflection – none of which can be outsourced to AI.
Voice Equals Power:
Writing is directly tied to the confidence to speak up, self-advocate, and contribute meaningfully at work and in life. This confidence can translate to promotions, negotiations, and new opportunities.
Discovering Expertise Through Writing:
Farnoosh shares how writing articles on specific topics turned her into a recognized expert, opening doors for podcasts, books, and media opportunities.
Standing Out in an AI World:
With AI-generated, generic content flooding the web, only original thought and narrative will break through the noise.
Unlocking Money Narratives:
Writing is a tool for exploring your financial beliefs and narratives, breaking through fears or blocks around money.
Prompts for Self-Discovery:
Terri suggests prompts like writing about the moment in your day you feel accomplished, or ideas you’re sick of hearing in your industry, to spark clarity and thought leadership.
Exploring Financial Baggage:
Terri shares a vulnerable story about family financial decline, how money can cause shame, division, or reconnection—and how writing helped her process it.
Terri’s Writing Program:
The New Rules Studio – a virtual writing room for anyone seeking to build a regular writing practice and access their authentic voice.
"We’re doing a free week. ... Come and write with us. It is a bunch of sweethearts..." – Terri (52:23)
[Link available in show notes]
Terri’s New Podcast:
Generation Artex – A podcast by Terri and her sisters, using their old journals to process life, money, and Gen X experiences.
"Whatever your discipline, whatever your job, if you can read, you can write." – Terri (54:28)
"We are all writers." – Farnoosh (54:37)
Happy New Year and remember: bring your unique story to the world—it’s more valuable than ever.