Your Biggest Insecurity Could Be Your Greatest Business Advantage| Social Proof Podcast | Coach King

Summary

Social Proof Podcast – Episode Summary

Episode Title: Your Biggest Insecurity Could Be Your Greatest Business Advantage
Release Date: June 29, 2026
Guest: Coach King
Hosts: David Shands & Donni Wiggins (primarily David Shands in this conversation)

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Episode Overview

This episode explores the idea that our perceived insecurities or quirks can become our biggest business superpowers. Guest Coach King—a content coach, community builder, and vibrant social media entrepreneur—shares her journey from fitness coaching to full-time content creation, explaining how embracing her authentic self and perceived "flaws" has brought her both influence and income. The conversation weaves through topics of identity, personal growth, creator struggles, sales, and maximizing social platforms like TikTok for business impact.

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Key Discussion Points & Insights

1. Identity, Authenticity, and Embracing Insecurities

• King doesn’t share her real first name, going only by “King” (her last name), a decision rooted in both personal history and emotional growth ([04:01]-[05:19]).
• She rejects the social construct of age as a personal identifier, arguing that true maturity and value are products not of years but of choices and intention ([02:30]–[07:53]).
  • Quote: “I want people to realize that it has nothing to do with my age and has everything to do with choice.” — King ([06:39])
  • She notes that people often hide their "magic" or best qualities out of shame or outside criticism ([01:48]).
• King explains that her infectious laugh, once the target of bullying and her own embarrassment, eventually became a social and business asset ([20:00]-[21:03]):
  • Quote: “The things that were great about me were the things that I kind of thought people didn’t like about me, so I hid those things…” — King ([30:40])
• She encourages creators to “lean into” the traits they might hide, as these are often keys to unique connection and community ([33:02]-[34:15]).

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2. Journey to Content Creation: Fitness, Transformation, and Social Media Growth

• King’s journey began with her personal fitness transformation—losing significant weight and documenting that process online, initially via Herbalife and Instagram ([34:29]-[36:40]).
• Early content was heavily focused on sales (“here’s a workout, here’s a shake”); only when she started sharing more of her personality did follower counts and engagement spike ([41:40]-[42:30]).
  • She shifted from business-only content to integrating humor, authenticity, and “random” videos, unlocking her follower growth.
• She transitioned from fitness influencing to full-time content creator and coach when her DMs and comments shifted from fitness questions to inquiries about content strategy ([44:08]-[45:19]).

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3. TikTok as a Business Engine: Platform Differences & Strategies

• King details platform differences: While she has strong followings on all platforms (approx. 260k on each), Instagram yields most static content engagement, but TikTok Live is where monetization and conversions happen ([08:05]-[10:25]).
  • Quote: “In order to make money…that’s not really where the money is. Monetization. TikTok Live is where the money is. And then TikTok Shop.”— King ([10:08])
• TikTok Live’s unique algorithm pushes streams to new audiences based on interest, not just followers, creating greater reach and opportunity ([08:45]-[09:27]).
• The “grind” of TikTok Live:
  • Early days saw her streaming to 1–2 people, but consistent daily streaming demonstrated to the algorithm she was real, not a bot ([11:24]–[12:38]).
• King uses TikTok Live in two ways:
  • Engagement/Community sessions (e.g., “doing my hair and yapping”)
  • Sales/Webinar-style sessions to actively drive signups to her school/community ([10:38]-[11:11])
• Her main income is not from TikTok’s direct payments, but from using it as a funnel to her own offers (community, school, coaching), consistently converting live viewers into paying clients ([45:27]-[46:52]).

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4. Content Creation, Selling, and the Creator’s Mindset

• King discusses balancing “fun/viral” content and promotional/sales posts, noting that introducing offers is essential, but should be blended creatively to maintain attention ([13:01]-[16:38]).
  • Quote: “I challenge my content that is for conversion to be just as good as my content that is for entertainment purposes only.”— King ([15:30])
• She stresses not taking sales performance personally, remaining emotionally detached from dips in engagement or sales moments ([15:26]-[16:38]; [57:07]-[58:42]).
  • Quote: “I’m not an emotional creature when it comes to business… If anything, it makes me feel—I challenge my content for conversion…”—King ([15:26]-[15:30])
• Creators worried they lack a unique personality should remember “everybody has something.” King cites fitness creator Barbie, whose completely different, deadpan style works just as well ([17:15]-[20:01]).
  • Quote: “You don’t have to be King or have King’s laugh or personality to be great…They all have something about them that people love.” — King ([19:10])

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5. Technical & Strategic Content Advice

• Going Live: First 10–15 minutes are focused entirely on engagement, not sales. King compares it to a club: “If there’s a long line, people want to be in.” Filling the room increases perceived value ([49:27]-[50:51]).
  • Build curiosity, use provocative or counter-intuitive questions (“How can you eat your way to skinny?” for fitness; [51:33]-[56:12]).
  • Leverage pain points and exhausted solutions (what people have tried and failed at) to connect with struggling audience members ([51:33]-[54:50]).
• Sales Mindset: Don’t check the numbers during the live to keep the experience enjoyable and present ([57:12]-[58:42]).
• Monetization: Main revenue comes not from TikTok Ad payments, but from TikTok Shop commissions and funneling viewers into $97/month online communities. Within 75 days, she had nearly 200 active members ([46:56]-[47:14]).

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6. Personal Background & the Power of Upbringing

• Raised primarily by her grandmother (as “mom”) and mother (as financial provider), King explains she grew up in Ohio, often as one of few Black kids in school. Her grandmother instilled deep confidence and self-love that inoculated her against colorism and identity crises ([22:39]-[29:55]).
  • Quote: “My grandma installed in me that I was the most beautiful thing…I always just thought that.” — King ([29:37])

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7. Relationships, Self-Love, and Boundaries

• King openly discusses dating exclusively women, but is “married to herself” until someone can treat her better than she does ([73:00]-[73:07]).
• She emphasizes non-romantic intimacy and cares deeply for strong friendships that fulfill her emotionally, stating she feels “full” without seeking romantic relationships ([74:32]-[76:19]).
  • She is open to partnership, but maintains strict, discerning boundaries ([77:03]-[77:41]).
• On self-love and perception: while others may interpret confidence as arrogance, she unapologetically celebrates self-acceptance ([58:50]-[59:20]).

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Memorable Quotes & Moments

• “I want people to realize that it has nothing to do with my age and has everything to do with choice.” — King [06:39]
• “The things that were great about me were the things that I kind of thought people didn’t like about me.” — King [30:40]
• On sales performance: “Give me the money off of 100 views and give me 100,000 views with no bread…But I think that discourages a lot of creators.” — David [15:13]
• On building a brand: “You give people permission to be themselves when you decide to be yourself.” — King [33:06]
• On leveraging quirks: “My laugh…people would say you laugh like a hyena—I used to create a fake laugh…but one day I just stopped giving a…” — King [20:00–21:03]
• On TikTok payouts: “A 30 second video, $3,000. And I was like, okay, bet, I’m about to run this.” — King [67:18–68:25]
• On relationships: “I’m married to myself until somebody can treat me better than I treat me.” — King [73:01]

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Timestamps for Major Segments

• [01:30] – Start of substantive content, King’s philosophy on age and authenticity
• [04:01] – Origin of the name “King” and reasons behind not using her first name
• [07:53] – Why she stopped sharing her age; impact on her business and mindset
• [10:08] – Monetization differences between TikTok Live and Instagram
• [11:24] – Initial struggle with TikTok Live, growing from 1–2 viewers
• [15:26] – How creators can blend promotion with entertainment
• [19:10] – Examples of different creator styles (“Barbie” fitness page)
• [30:40] – Using insecurities as content strengths
• [34:29] – King’s fitness journey and transition into content creation
• [42:30] – The shift to being herself on social, and resultant growth
• [46:43] – Launching her own $97/month community, first 75 days
• [49:27] – TikTok Live strategy: engagement-first approach
• [51:33] – Examples/formulas for curiosity-driven live content
• [57:12] – Sales mindset: Not checking sales in real-time
• [63:15] – Detaching self-worth from content performance and embracing pivots
• [66:36] – First major TikTok Shop payout ($3k in 30 seconds)
• [73:00] – On relationships: “married to myself” philosophy
• [74:32] – On sourcing emotional fulfillment from friendship

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Closing Reflections

Coach King's journey exemplifies how embracing quirks and “insecure” qualities can become a creator’s greatest differentiator. The conversation is rich with tactical advice for entrepreneurs, particularly around social content, platform strategy, audience engagement, and persistent self-acceptance. King’s ease with pivots, emotional boundaries, and heartfelt humor make for an uplifting, actionable episode for anyone looking to build community, convert authenticity into income, and silence the inner critic.

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Connect with King:

• [@officially_king] on all platforms
• Community access: via her Instagram bio

Parting Wisdom:

“Be yourself. I think that that is everybody's superpower because there's literally only one you. And being myself became my superpower when I decided to actually live in that.” — King ([83:11])

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Action for Listeners: DM King with a thank you if anything from the episode resonated, and consider how your “biggest insecurity” could actually be your breakthrough in business or content.

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Transcript

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[A]

I don't believe in age. What I mean by that is you may be wise in your years when it comes to business, but you might be emotionally 12 years old. At one point, I was going live three times a day. That's when I was broke and hungry.

[C]

I really want to help people start to tap into who they are in their magic because maybe for a long time they've been led to believe that they don't have magic.

[A]

Yeah, things that were great about me were the things that I kind of thought people didn't like about me. Most of the things that people didn't like about me is probably because they didn't like them by themselves. Be yourself. I think that that is everybody's superpower because there's literally only one you. And being myself became my superpower when I decided to actually live in that.

[C]

How do you.

[A]

Dang. You ask weird questions that I don't answer. I don't believe in age. Is the podcast started?

[C]

No, not yet. You might want to wait to talk

[A]

to me until this. Well, okay.

[C]

We just start. We're starting, right? We're live. We're live. Okay. All right, cool.

[A]

I kind of got a.

[B]

All right.

[C]

We started. Okay. Okay.

[A]

I don't believe.

[C]

So you don't. You don't believe in age?

[A]

What does that mean, I don't believe in age? What I mean by that is, is that I've met enough people to understand that you may be wise in your years when it comes to business, but you might be emotionally 12 years old, and vice versa. There's so many different ages of, like, categories of people, and I just realized that the number of how many years you've been on this earth has nothing to do with how you act.

[C]

Yeah. Now, if I was in a. In a conversation like that where it's maybe like a. A dating thing. Yes. I really want to know what era you grew up in.

[A]

Music.

[C]

Like. Like, my. My. Like, so somebody that's. I don't think you grew up in the 90s, but I don't know if he was around long enough for the tall T era or the baby fat era. I don't know.

[A]

You know, And I like it that way. I love a good guess. Okay, you can do your thing. I'm not offended, but I'm not gonna tell you my age. I don't believe my age.

[C]

I would think you're in your 20s, though.

[A]

I love that.

[C]

For me, you won't tell me twenties are.

[A]

I'm not gonna say anything.

[C]

Okay. Okay. And you agreed to answer this question the way you're going to answer it. But I kept. In the dm, I kept, like. I didn't know what to call you.

[A]

My name is King.

[C]

And that's what you said.

[A]

Yeah.

[C]

And this whole time, from the last few weeks we had the conversation, our first contact, I was like, is her name King or is she. Does she just go by King?

[A]

Yeah, my name is King. Legally, it's just my last name.

[C]

Okay. Last name King.

[A]

Yeah.

[C]

First name. Something else.

[A]

Oh, I don't. I'm not going to tell you. I don't know if you walked away when I said that part, but I'm not going to tell you my name. But I will tell you why I don't go by. Because I think it's such a stupid reason. So it started off this way, and it kind of migrated. So first of all, I started going by King a little bit. Like, it's been years, literally in, like, high School. So it's been more than enough years.

[C]

Like, how many years, you think, you

[A]

know, I've been not telling people my age long enough to know how certain questions. This close, you know, Never.

[C]

Never.

[A]

You thought you were that close, but you never were. But I was dating somebody, and they were in ROTC and. And their rotc, you know, ROTC last name. So they started calling me by my last name. And I really liked it. So that wasn't the dumb part. That's not really. When I changed it. Me and that person broke up. And when I heard my first name. This is why it's so stupid. I will always think about them. And it was like that heartbreak that. That one that really did it for you. And I was just like, I can't take it. I couldn't handle people saying my name. Cause I was like that. Heartbroken, really. I stopped going by because I didn't want to hear it. And then as time went on, I really started to like it. I was like, I love being called King, and it's been a billion years later. And I just stuck with it. But that's why I started. It was so stupid. I don't even care that they exist anymore. But I was done. Wow.

[C]

Do you think if. Do you think when you. If someone just randomly said your name, you think of that person still? No, not at all.

[A]

No, not at all. I do know people who. Who knew me when. That I would be like, hey. And I'd be like, oh, y' all must have known you from a long time ago. Cause I haven't been, you know, no one even that. There's been so much time that my friends that have known me for X amount of years, they. It's not even a second nature for them. They call me King. That's my name.

[C]

The no age construct. Where did you get that? Was that like a. I believe you had.

[A]

Honestly, I wanna say this. It's so funny. A lot of the things I do started off very childish. It was just something. It was just something I thought was funny. I thought it was cool. And then as time went on, it started to build. So that actually started because of Cash Doll. Her whole. There was like a whole big argument issue in the world. Like, how old is she? And I was like, y' all really, Like, I can't believe that y' all care this much. And I just one day said it, and I was like. Somebody asked me how. I don't. You know, I don't tell people my age. And then they was like, what? And Then what ended up happening was I started to see who really was interested in me and who really didn't care. Because you could tell by how many people actually want to know. Like, no, I really want to know. Like, how old are you? And I'm like, oh, you. You like me? I love that.

[C]

For me.

[A]

So it started off as, like, a stroke of my ego, but then I really started to notice some really deep things when it came to sharing that part of myself with people. It turned into. Before it was, I don't believe in it. I stopped telling people because there was a. I wanna say business, but also, like, people would use my age to separate themselves from me. And I didn't want people to feel less than or more than or any of those. Like, I want you to feel like you can do anything. And what I noticed was if, for example, if I tell you I'm 60 years old and you're 20 years old, you might go, oh, well, you've had more time. That's why you are where you are. Or if I tell you I'm 19 years old and you're like, well, you're young. That's why you got all that energy. And I'm like, I want people to realize that it has nothing to do with my age and has everything to do with choice. So I stopped telling people my age, they could stop separating themselves from me. And then it, like, it progressed into me really realizing that, oh, my gosh, like, no one is the age they've been on this planet. They are truly a representation of their choices and intention inside, of growing in different areas of their lives. So it switched up, but it started off really stupid.

[C]

But, I mean, I think things happen the way they're supposed to happen to lead you to whatever your understanding is now. Right?

[A]

Yeah.

[C]

And right now you have. You have a huge following.

[A]

Thanks.

[C]

Primarily where.

[A]

Honestly, my following is huge, collectively, because it's even on all platforms.

[C]

Really?

[A]

I'm at about 260,000 on every platform.

[C]

Really?

[A]

So all collectively, I have a huge following. Yes, I do. But yeah, all of the. All my platforms, about 200, 260, 280. Right between there.

[C]

Where's the most engagement?

[A]

The most engagement? Instagram.

[C]

Instagram.

[A]

Yeah.

[C]

But you primarily teach TikTok. Yes.

[A]

Yeah.

[C]

What is it that you teach about TikTok that you aren't teaching on Instagram?

[A]

That I'm not teaching on Instagram?

[C]

That you're not teaching about that particular platform? That doesn't apply to Instagram.

[A]

Yeah. So what doesn't apply to Instagram is Shop Tik Tok. Shop Tik Tok Live streaming. I know all platforms have live streaming, but all platforms don't live stream like TikTok.

[C]

Yeah.

[A]

So TikTok's live streaming platform is majority selling. And whether it's selling yourself, selling a product, it is selling. And also you have access on TikTok Live that you don't get on on something like Instagram. So, for example, if I go on Instagram Live, Instagram going to push my life to my followers. If I go on TikTok live. TikTok and I push my live to everybody who's interested in that topic that I'm talking about. Yeah. Because they're literally using AI to evaluate what you're talking about, just like they would a video. And they're going to push it to the people who are interested in that category right now.

[C]

Got it?

[A]

Yeah.

[C]

How often do you go live on Tick Tock?

[A]

Every day.

[C]

Every day?

[A]

Yeah. At one point I was going live three times a day. That's when I was broke and hungry.

[C]

She got money now.

[A]

I didn't say that. I just said when I was broken. Hungry. I ain't hungry no more. We eating.

[C]

Hold on one second, hold on, because I wanna. I wanna go to your Tick Tock real quick. What's your Tick Tock?

[A]

Officially underscore King.

[C]

Same thing. Okay. And that's every platinum, right?

[A]

Yeah.

[C]

Platform. Officially. You know what's crazy? I see all. I see you always talk about Instagram. I mean, TikTok, but I'm never like into my TikTok.

[A]

Yeah. TikTok Live is mainly my thing, so.

[C]

But every day you go live.

[A]

The reason why the engagement is so different is because in order to make money, unless you're trying to like, monetize TikTok, that's not really where the money is. Monetization. TikTok Live is where the money is. And then TikTok Shop. And you don't need a lot of engagement to win in either of those aspects. But the more the merrier.

[C]

Does it show your past lives?

[A]

No, unless you. You can like, clip them. But it shows me not.

[C]

So I can't go back and see a live. I just got to catch it.

[A]

You got to catch it.

[C]

And when you're on TikTok live.

[A]

Yeah.

[C]

What are you doing?

[A]

I am talking intentionally so, for example, if I'm like, there's building engagement, building community lives, and then there is. I'm here to sell. So the same thing people would do on a webinar, that is my Selling, I do the same thing minus the slides on TikTok. And then when it comes to, like, building engagement, I'm probably, like doing my hair and just like yapping. Right. And talking to my community. But it depends on what my actual goal is in that live. If I'm trying to bring more people to my communities or if I'm trying to just build more community in my following.

[C]

Got it. When you're on Live, how many people can you expect to be on your live?

[A]

Minimum, like a hundred.

[C]

Yeah, I know when I go on Tick Tock, I think I went on there one time, it's like two people. It's like between two. One.

[A]

That's how I start. You gotta be. You gotta grind one, you gotta grind Tick Tock. Don't play that. Like, Tick Tock. That's one of the things I like about Tick Tock as well. And some people might hate this, but I think it's. I think it makes the playing field. Like, you gotta, you gotta want this to be over here because I. Tick Tock's paying out the most. Right. So if they're paying the most, they're giving you more opportunities to make money, whether it's. Whether it's with their platform or outside of their platform. What you have to realize is, is that if everybody get that easy, then it's not something that's gonna be beneficial for anybody eventually.

[C]

So the platform rewards your consistency in terms of. Oh, the.

[A]

Their algorithm is so strong on TikTok that it knows, you know how Instagram just did that whole get rid of all the bots thing.

[C]

Yeah.

[A]

TikTok doesn't have to do that because they already have it. Where your page and account will be, will be alerted. Like it's a bot. So it doesn't get views like a regular account until you show them that you're not a bot. So you have to, like, prove to TikTok every day that, oh, this is a real account. And when you prove the TikTok is a real account by using it, by going live consistently, by showing them like, hey, I'm actually a real person, then your account gets those green, green thumbs up and it's like, okay, cool. We can give you the engagement. We can give you. We trust you. We know that you're a real person.

[C]

Got it?

[A]

Yeah.

[C]

Your Instagram page gets more traffic on static stuff.

[A]

Yeah.

[C]

Than TikTok. But TikTok Live, you get more engagement. Is that correct?

[A]

Yes.

[C]

Okay. Here's one thing I noticed, though. From the time I started following you, it was just incredible content. Just. Just hilarious.

[A]

Thank you.

[C]

For the last maybe month and a half, two months, it's been more promotional.

[A]

Yeah.

[C]

Did you feel a hit in terms of engagement? Because now I'm selling something now from a viewer, from a fan, I was like, oh, she's selling. I'm not gonna watch that. Yeah, she sound. But when you pull out that phone, he don't like you. Like, that's my. I know when it's just like a dope. So. So walk me through that because I know a lot of entrepreneurs struggle with that.

[A]

Yeah. So I don't feel like it's a struggle because that's every 90 days, regardless. So when you ask the question, did I see a hit from posting more about my business? Well, my platform has always been about my business, but I've always done a really good job of throwing in the fun stuff that has nothing to do with business. And I feel like most entrepreneurs and business creators, they feel like the fun stuff doesn't get enough views, so they kind of like, don't put the fun stuff or they feel like the fun stuff takes away from their business. And I think the exact opposite. I think that when I put it my creative, fun content out, it brings more eyes to my content that most people aren't going to watch. You're going to say, oh, she's selling something right now. I'm not going to watch this one. You might not, but somebody else might be like, oh, it's King. What is she talking about? And that's what I'm banking on. So truth be told, the. The amount of, like, entertaining content I've been putting out, it's still the same amount. The difference is, is that because now you're, like, integrated in my system, you're going to get all my content.

[C]

Okay, I'm okay. So when I. Let's say when I first started following you, I'm only getting shown what's viral, what's going on. Viral stuff.

[A]

Yeah. But once you're like, once you start liking more videos and, you know, commenting on more videos and you're seeing them or watching them, then they say, oh, this person's really, like, into this person's page, you're going to show them more of her, which means you're going to start seeing the stuff that's not going viral. Oh, wow. So now you're at that point where, oh, you're seeing it all. And that's where everybody gets to. That's the whole goal. That's why I put out so much entertainment Content.

[C]

I never looked at it like that. Yeah, I never looked at it like that.

[A]

Yeah.

[C]

So from the creator standpoint, we're creating. We're creating. People love this stuff. Then we make a promotional post, call to action, and it doesn't get as much love. And a creator might think, I don't want to do that anymore, even though maybe I made some money.

[A]

Yeah.

[C]

Which is dumb to me. I don't have that problem because give me the money. Give me the money off of 100 views and give me 100,000 views with no bread. Give me, give me the hundred. Okay, I'm with that. But I think that discourages a lot of creators.

[A]

I'm not an emotional creature when it comes to business.

[C]

Yeah.

[A]

I haven't been and I think I never will be. I have parents that are about they business, so I've always been very disconnected with that. So, yeah, it doesn't bother me a lick. If anything, it makes me feel. I challenge my, my content that is for conversion. I challenge that content to be just as good as my content that is for entertainment purposes only. So sometimes you'll see, like, you know, I'll have like, for example, my CTAs, which are my call to action post, which is for conversion. I'll find I'm like, I'm doing skits. I'm not just doing, hey, guys, I hope that you are watching this and understand that I can help you make money. No, I'm not going to do that. I'm not going to do that. I'm going to make a skit. I'm going to, you know, go into a jail cell. I'm going to, you know, one of my last posts that did kind of, well, it was me act like I was stealing somebody's gas pump. Like I'm taking their gas pump, put it in my gas pump. Because times is hard, you know what I'm saying? Let's go figure out how to get this money. I'm going to find entertaining ways to do it. And I challenge myself to do that because I'm like, okay, cool. If I can get a million views on me saying nothing, I need to figure out how to get a million views on me saying something that can actually help people.

[C]

I like that. Here's what I know. Someone's challenge with King. Her personality is her personality and I ain't got that. I don't have the creative way. Some people would never think of, of this whole campaign that you're on right now that I'm seeing is women should

[A]

never Be broke or pretty women should never be broke.

[C]

Pretty girls should never be broke. You just came up with that, right? Because that's who you are. That's how your brain works. If I'm not naturally creative, I have no chance. Or I don't have the personality you got, or I don't got that laugh you got. It's over with for me.

[A]

Yeah.

[C]

How do you help me?

[A]

Well, the truth is, is that everybody has something and it doesn't have to be the same something to make sure it wins. Right now I'm actually following a creator and I'm in love with her and she is the polar opposite of me. And she literally just took her account from like, I want to say like a thousand followers. And I think she's at like 86, 000 in less than eight months.

[C]

What's her page?

[A]

I can't look. Hold on.

[C]

Let's go. We gotta find her. We gotta show her some love.

[A]

Hold on.

[C]

You have to show us a lot

[A]

because I love her so much. Her name is Barbie. Hold on.

[C]

Barbie?

[A]

Yeah, she's a fitness creator. Hold on real quick. I gotta find her. And we're mutual. So this is like if I could shout you out, shout out to Barbie.

[B]

Hold on.

[C]

Barbie.

[A]

What's the WI fi?

[C]

First off, what phone service you got?

[A]

I got, I got the one that work everywhere else I go. Hold on, let me find it. I know it's in here. Her name is. No, I really don't have no service. I turn my wifi off.

[C]

Oh, maybe you're connected to WI fi.

[A]

Yeah, just unconnected. Barbie,

[C]

Hold on. And as you're, as you're looking for that. Yeah, you, you. Yeah. You know, I just want to, I just want to start with this because I don't know that I have the creativity that you have to create at the level that you create. Why create the way I create? Right. I do long form conversations. I just love interviewing and that works for me. And not everybody who has an explosive personality can interview the way I do. So I'm comfortable in that. Right. But I still want to be able to have that, that crossover. You feel me? I want to have that trick shot. You know what I mean? I want to get it. But can I?

[A]

In your own. That's my point. In your own way. So for example, the speaker, the Barbie, I'm a finder page in a second to speak of her.

[C]

Her.

[A]

When I say the polar opposite, I mean like her videos are literally her saying, hi, my name is Barbie and I am way more Fit than you. If you want to get this fit, here's how you can do it. And I'm talking about explosive growth. Really explosive growth. And I'm a fan. I'm a fan of the polar opposite of myself. So I said it to say that, you know, you don't have to be king or have King's laugh or my personality to be great, because we know that there are greats in every aspect. Like, look at the walls in this room. And none of these people are the exact. Exactly the same. Right. They all have something about them that they found that people loved and said, okay, I'm gonna lean into this. So it's just really finding the thing that you love or people love, because, honestly, it might not be the thing that you love. I actually hated my laugh.

[C]

Really?

[A]

My voice, and I hate it. Like, you know, people like, I don't want to hear my voice back on video. I'm one of those people. But my voice happened to be the thing that everybody loved, and my. My laugh had to be the thing that people loved about me. I actually got picked on in school about my laugh. They just like, are you laugh like a hyena?

[C]

Really?

[A]

And I. I used to, like, adopt other people's laughs because I didn't want to laugh. Like, I laughed and.

[C]

Yeah, you, like, created a fake laugh.

[A]

I created a fake laugh to hide this one.

[C]

Wow.

[B]

Yeah.

[C]

And I was like, that's a sermon right there. First and foremost.

[A]

Come on, let's preach about it.

[C]

Okay.

[A]

But, yeah, I created a whole fake laugh. Like, you would notice. Like, if I would ha with somebody, I. After a while, I would start laughing like them every time I would hang out with somebody too much. So if we became friends, I would start laughing like them because I was, like, trying not to use my own laugh. And then one day, I just stopped giving a. Can I cuss on here? No, not too bad. Nope, none at all. In Jesus name, do your very best. I can do. No, no, I'm great. I just wanted to know. So one day. So one day, I just stopped caring. And I decided in that moment that I was just going to, you know, be myself. And whoever liked it, liked it. And whoever didn't, they didn't.

[C]

Was this youth when you got this realization, or were you grown?

[A]

I was an adult. Yeah. Yeah. It's not always fast.

[C]

Yeah. I'm. I'm so intrigued. I don't know why, but I'm so super intrigued about your childhood. For some reason, I feel like I want to know.

[A]

I don't have no secrets.

[C]

I feel like it's something that. That shapes you because you have the experience with the high school right. Where, you know, I don't necessarily. I don't want to use my name anymore because of this situation. Or they say that people have the. People who are the funniest.

[A]

Yeah.

[C]

Have the most trauma they've experienced.

[A]

Okay.

[C]

They say. I don't know they is right. But the reason you're here is because I decided to start a podcast so that I can have engaging conversations with people. By the way, this video will be monetized. I'll make money off of it. You need to start a podcast, too, so you can have engaging conversations like this one. Okay. Which means you need to be at Podcast Summit 2026. For the price of a cheap date with somebody that you don't even like. Like that, you can learn how to start a podcast, grow your audience, build your business, or use a podcast to build your brand to build your business. You know what? Check this out.

[A]

The Podcast Summit has been nothing short of amazing. And there's no better place than to learn how to have a podcast. Then Podcast Summit, it's more than just

[C]

like a podcast conference. It's a community of people who actually want to learn and get better at entrepreneurship. How was your childhood growing up?

[A]

I actually grew up with my mother as my father and my grandmother as my mother. And my father was in Georgia, so he wasn't around, but he was my father, so. But I didn't, like, see him.

[C]

Your mother is your father.

[A]

So my mom worked and paid the bills. My grandma stayed at home and raised me.

[C]

Yeah.

[A]

Yeah. So I grew up as my mother, as my father. She was gone and at work, and I saw her. When I saw her, it was, like, exciting for her to come home. And my grandma was with me 24 7, and she raised me. Yeah.

[C]

Wow.

[A]

So that's kind of how my dynamic was. My dad, my parents. Like I told you earlier, my family's from Georgia, so I was in Ohio. My father was also still in Georgia, so I just never really saw him in, like, my younger years until we moved back to Georgia, which was however long years after.

[C]

So were you ever raised with your dad?

[A]

Raised? No.

[C]

Or were you ever in the house with your. Like, when you were born, was it

[A]

mom, dad, mom, grandma?

[C]

He just dipped?

[A]

No, he didn't dip. We dipped.

[C]

She left him. She was.

[A]

She left and went to Ohio. Yeah. So we were gone. And it wasn't that he didn't want to be a part of my Life. As soon as I got to Georgia, I got to have that experience. It's just like, was. He wasn't in Ohio, and my dad is in his. In his younger years, he couldn't just get on a plane and just travel. Yeah, that wasn't. That wasn't on his things that he could do list. So I don't think it was that. He didn't want to. He just really couldn't. So when I got to Georgia, I got to have that relationship and spend time with him. And my dad's like my. I got my dad's name letter, one of his initials tatted on my hand. We're close.

[C]

Was he locked up?

[A]

Was he in jail when I got this tattoo?

[C]

No, at the. No, at the time you say he couldn't hop on a plane.

[A]

No. My father was in and out of jail in his younger years. I don't know when those times were, but I don't think there was ever like. Like a five years in prison or nothing like that. He just went to jail and got out a couple days later. Type of. Type of. Then go back, you know. You know?

[C]

Yeah, and then get out. Yeah, get out. He was one of those.

[A]

He wasn't like a. 10 years incarcerated. You can't see him. No, that's not. That wasn't the case case. But. But yeah, he just couldn't move around.

[B]

Why?

[A]

Yeah, yeah. You. Sometimes they tell you, you got to sit right there. You should stay right there.

[C]

Oh, for sure.

[A]

Yeah, he was one of those. Stay right there.

[C]

I got you. I got. You did. What was your. What was your story in your head about your father at a young age? When you were young?

[A]

Yeah, when I was really, really young. I just didn't think about it until I. Until I started to notice other people, like, in their fathers, and that didn't really happen for me.

[C]

Like, oh, what's that? What you got?

[A]

What is that? You know, I got a mom and a mama. That's my grandma. We call her mama. I got a mom and a mama. What is that? So that didn't really happen for me until I came to visit the south, which was. My grandmother actually left us to go take care of my great grandmother, who was like, in her dying years. And when she left, I was so used to her being my grandmother, like, being there, that every summer I would go spend with her in Georgia. So when I would come to the South, I would notice that, oh, you know, I'm with my cousins, I'm with. And there's a man in the House. What's this? What is like, what is this? So I would be like, okay, cool. So when I was really young, I really didn't notice that there was no dad. Cause I still had two people. I was still very well taken care of. I was loved. I didn't miss anything. It wasn't until then I was like, okay. So I started asking questions, and my mom was like, okay, cool. And I got to, like, meet my dad. And I guess I met him when I was younger. I just didn't know that I met him because I don't remember that, you know? You know, I don't remember, but he'd tell me all the time. And then when I finally moved to Georgia, now I got to spend excessive amounts of time with him. And. Yeah. So.

[C]

Yeah. Did your mom give you a story about your dad? Whether positive, negative, or indifferent, you know,

[A]

and I shout out to my mom for this because I love her so much. I didn't. My mom didn't tell me any negative things about my dad. She wouldn't even let my. You know, because I know that, you know, young kid. My mom had me at 19, so she had me at a young age. And in the time where that. When that was, you know, that wasn't, like, acceptable.

[C]

Right.

[A]

It was like, oh, you're never going to be nothing type of vibe to. To her degrading her. Her time. But I give her so much admiration because I know that there are so many people that use the opportunity to raise their child in the same hurt or hate or whatever it is that they have. I didn't even know that my parents, like, didn't like each other until I was grown. I was like, hey, I'm about to go hang out with my dad. And she was like, yeah, you go. Have a good time. I was like, you should come with me. She was like, I would never. I was like, what?

[C]

Hold on.

[A]

What do you mean you would never? So she. She. She didn't do. She didn't give me any. She allowed me to grow up and create my own thoughts and opinions of my father with him. Our own experience. I really appreciate that. So I really don't know.

[C]

But what. What age frame were you when you met your dad? Was it like. Were you young, Young, seven, eight? Or was it like late teens?

[A]

And I remember my dad was there when I was born.

[C]

Yeah.

[A]

And he was when you came back

[C]

to Georgia to spend time.

[A]

I'm sorry. Yeah, I just don't remember any of that stuff. So until I got back to Georgia, what was the question again. I got adhd.

[C]

Like, when did you get to understand that you have a dad now and hang out? Like, were you early? Early or was it like late teens? Yeah, seven, eight.

[A]

It was early. Early before teens. Like not like eight and then that, but okay, early teens. Only reason I know that is because I came to visit before I officially moved to Georgia. I lived in Louisiana for a little while.

[C]

Yeah.

[A]

And then I got to like hang out with him around that time a little bit. So yeah, it was like early before teen, preteen era.

[C]

Gotcha. And always been funny.

[A]

Have I always been funny? You have to ask the other guy. I don't know. To me, I think I'm funny. Honestly, it's so funny you say that. I laugh at my own jokes. It's never really other people laughing at me. What happens is I'll laugh and everybody else will laugh. So I don't know if I have an infectious laugh or if I'm actually funny, but I think I'm funny.

[C]

Well, I mean, at some point you realize, you know what, I'm funny or you know what, I got a dope personality.

[A]

I got a personality for sure.

[C]

Did you always know that though?

[A]

I think so. I've kind of been like in my knee for a long time. Like I've been, I've stood 10 toes of who I am and whatever changes that's come in forever. Yeah. So I've always known I had a personality then. I always know if I was funny.

[C]

You ever struggle with identity issues? Never as, even as a child, just growing up, trying to figure it out.

[A]

I've. And I don't know where this came from. I think it might have been my grandmother a little bit. She raised me to believe that I was just like the most amazing thing on this earth. And you got to understand, I grew up in Ohio as a dark skinned black child. Okay. Only some schools I went to, it was one or two of us. Okay.

[C]

That was it.

[A]

But I never like that never like she installed in me that I was. I never like had an issue with it. Like some people grew up like, oh, that was like an issue for me. She raised me and she would tell me, like, you know, you're the most beautiful thing in the world. And I always just thought that. So I never really had like, I never struggled with who I was.

[C]

Yeah.

[A]

And then my, my family just gave me the space to be so. And to change and to. And because of that, I just kind of like morphed into so many different versions of myself. And in Every version, I was just like, okay with that.

[C]

I ask these line of questions because as a creator, I think it's important to be yourself. Because there's so many other examples. Like you said, if I think what I'm doing isn't working, I'm gonna start laughing like you. Right. And then we have so many examples of creators, and I want. I really want to help people start to tap into who they are and their magic, because maybe for a long time, they've been led to believe that they don't have magic. So how do you help them get over that? Especially as a content coach?

[A]

I think that what was beautiful about my story is the things that were great about me were the things that I kind of thought people didn't like about me, so I hid those things or I didn't like about myself because something in my back of my mind was like, I don't like that. I'm gonna just get rid of that one. And I think that if somebody is trying to figure out what that thing that makes them sparkle, if I look back at it, most of the things that people didn't like about me is probably because they didn't like them by themselves.

[C]

And give me an example.

[A]

My laugh, right. My laugh has been not only funny but infectious this whole time. But someone else could see that and say, oh, I see a light there. And let me, you know, degrade that. Let me downplay that. Let me let. Like, I don't like that you're getting attention right now. So let me make a funny joke. And in that moment, as a child, I don't know that. You know what I know now? Nothing anybody says about me has anything to do with me, has everything to do with them. Yeah, I don't know that then. So I internalize it. Right. But as you age, you realize that nothing that anyone says or does that is hurtful or harmful, it has less to do with you and more to do with it.

[C]

Yeah.

[A]

And taking that and rewinding it back to say, what are the things about myself that I've been hiding or have pushed down? Because somebody said something that kind of, like, brought a little bit of coverage over that that might be where your light is, because somebody saw your light in that moment and tried to. Wanted to win. They wanted to be the light. So they tried to cover up your light, and you dimmed it. Every sense that might be the place where you shine, the thing that you are most ashamed of, the thing that you are hiding, the thing that you are, at least in my Case. So I would encourage somebody to, like, look deep down and say, what is it? What don't you like? My voice? I don't like hearing my voice on camera now when I'm at my own and my desk or my mic, I got my headphones in my ear because I want to hear it. I want to hear it in real time. I want to hear it right now. And it's just so many things where people don't realize the thing that you have the most, like, shame about, the thing that you want to hide is probably the thing people love about you. And people can connect more with you on those things, too, because odds are, so many people laugh like me. Yeah, so many people laugh like, but when they hear it, they feel permission to do it again. Like, when you hear that laugh, it's like, oh, this is a safe space. We can laugh like that here.

[C]

Hold on.

[A]

Like, I don't have to be quiet. Like, there's somebody here louder than me.

[C]

For sure.

[A]

I'll take the role. They can look at me. You can just hide in the back. No worries. But, yeah, you give people permission to be themselves when you decide to be yourself. So I truly think that, you know, when more people stand in the front and say, okay, well, this is who I am, and I don't care what people think about it, what happens is you create a real community because so many people feel that way, and you can see that in so many of the greatest people. Like, I think that one thing that makes some of these people, all these people so great is that in some way, form or fashion, they've shared their horror story, their. Their back. Their. Their back end of where they came. Where they came from. And most people are hiding that. So when they hear, oh, wow, Oprah went through what. Yeah. You're like, I can connect with that. Because I'll probably never say it.

[C]

Yeah.

[A]

But I did too. You know what I mean? So now having more people living that truth, to be able to step up and say, okay, this is my life, and this is. Yeah, my house is dirty. You know what I'm saying? I'm gonna clean it up and on camera with you guys. And you'd be like, man, my house is dirty too. Let me watch this. You know? So that's really what I would encourage people to do, is just, what about your life? Are you hiding? Share that.

[C]

I love that. Before I get into the economics of being a content creator, because we gotta get into the money.

[A]

Okay.

[C]

I want to know your story of where you came from, what Were you doing before you became this influential person on social media?

[A]

A lot of things. I'm a hustler. Okay. When it comes to. I can give you, like, a little backstory. So, technically, when I first started doing content, I've been doing content for, like, over seven years now. In. This aspect is very different. I started off doing content because I was a fitness coach, so.

[C]

So, like. Like, almost a little bit before the pandemic, you were doing content. You just started kind of before the pandemic, after seven years. 2026. That would be 2019 right then. So right before the pandemic, I guess

[A]

you would say that, yeah. That's when I started my fitness journey. Yep.

[C]

You were big.

[A]

I was fat. You don't see the picture on top of my page? I keep it.

[C]

No, I don't think I saw that.

[A]

Keep it pinned up there.

[C]

So, people, I'll be looking at the comedy.

[A]

I want. I want you all to know I used to be a big girl. Don't ever sit there and look at me and be like, girl, you just. Genetics. Nah.

[C]

Oh, I just. You know what? Wow.

[A]

Big back, big wide.

[C]

Okay.

[A]

Yeah. Yeah. My feet got smaller when I lost weight. You know what I'm saying? I. No, no, no. I'm for real. Yeah. I was big. And I want people to know it. I want people to know. I want you to never forget.

[C]

Wow.

[A]

Yeah. Yeah. I'm only five. Five. I used to weigh 200. And what was that?

[C]

How did I not see this? I just never. I didn't look at the penny. That's incredible.

[A]

You know? Yeah. I was a big girl.

[C]

How much did you weigh then, do you know?

[A]

£219 in that photo. But my largest, I think, was, like, 230.

[C]

Damn. Well, no, that's not bad for the people that weigh 235. I didn't mean to react that way.

[A]

No, you can say that.

[B]

Dang.

[C]

I didn't mean to do that.

[A]

I was. I'm not mad at it.

[C]

Wow. So you started the health journey in what year?

[A]

I start. I. I want to say. I want to say. It was, like, right.

[C]

I want.

[A]

I don't want to say 2019. I want to say 2020. So 2020 is when I started doing content intentionally.

[C]

2020. Creating content. So you're saying, like, 18, 19. You started on the. The health journey.

[A]

Yeah.

[C]

And he was big.

[A]

I was big.

[C]

And you lost how much weight in

[A]

the first, like, four months? I think I lost, like, four £37 in four months.

[C]

What?

[A]

Yeah.

[C]

How'd you do that, man.

[A]

I was locked in. I actually joined one of the network marketing companies when it comes to, like, nutrition.

[C]

Which one? Herbalife, of course.

[A]

Number one in the world.

[C]

Had to be herbalife lit. Actually. They've been holding it down for a

[A]

long time, actually, about it. They're good.

[C]

You still sell the products?

[A]

Huh? Do I still sell the products? No, but I still use them. That's how good they are.

[C]

Did you make money in the company?

[A]

Yes.

[C]

Especially with that testimony. Right? Okay, so tell me. Okay.

[A]

Yeah.

[C]

So you're. I'm using your words. You're fat.

[A]

I was fat.

[C]

And you joined this company because someone tells you you can make money and lose weight?

[A]

Well, I joined just because I wanted to lose weight. I honestly didn't even want to talk to them. I was just like, hey, you're in shape. How'd you do that? I see it on your page. How do I get these products? Couldn't figure out how to get the products through their bio. So I had to reach out to them. And I was like, hey, I'm trying to lose weight. They end up putting me in this 21 day fitness challenge. And in that 21 day challenge, it was like the best thing ever happened to me. It was like the best thing that ever happened to me, mentally, physically.

[C]

What was it, the order restrictions would you have to do?

[A]

Well, what really changed my. What really was the biggest part of it was the mindset shift they added into it. So it wasn't just a, oh, here's a shake and a tea and go to the gym. It was, here's a shake, a tea, let's go to the gym. But also, we're going to do personal development every day. And they had this 5am personal development call. And I got on it one day, you know, God, just didn't let me sleep. Why am I up?

[C]

Okay.

[A]

I ended up getting on the call, and something just moved me to be like, I'm going to get up every single day and get on this call. And that first 21 days was the first time I ever actually stuck to a diet that long.

[C]

First time.

[A]

First time. It was the first. Because I had tried, like, a million things before that. Everything you could think of, I did it. Okay. I did it. Okay. I actually saw results in the first 21 days. I lost, like, 12 pounds, 4 inches off my waist in 21 days. And I was like, okay, I'm gonna keep doing this. It wasn't until the, like, I want to say, like, two weeks in, they invited me to a. In person Event and the in person event. I was like. I felt what I was feeling online in person. And I was like, I've never. First of all, I thought I was the happiest person I knew. Like, I was, like, amongst my group of people, I was the happiest person I knew. I got in this room, and I was a normal, happy. And everybody else was here, and I was like, I want to get up there. I want. I want whatever that. Whatever this is, I gotta have it. It was the best feeling in my entire life. And I went chasing that. And that's how I ended up joining. And I fell in love with it. I did it for. I stopped. I stopped this year.

[C]

This year, yeah.

[A]

So technically, if you want my link, it's in my bio.

[C]

Come on, man. Was that your main source of income?

[A]

Yes. So I went from. I. Before. Before I was doing herbalife, I was. I did real estate.

[C]

Okay.

[A]

And I. I love the money. Hated it. And I'm really. My. My big thing. I've never really been into, like, oh, I'm money hungry. I love life. And if I'm not feeling like I love life, I'm moving on. Very simple. I had a lot of money, no peace. And I was just like, I want to go to the beach and not have to answer my phone. You know what I mean? I want to. Or at least if I'm gonna answer my phone, I want to, like, answering it. You know what I'm saying?

[C]

For sure.

[A]

So before herbalife, I was doing real estate. I stopped doing it very randomly in the middle of just like, I don't want to do this anymore. Yeah. So that was before that. And I was just like, this isn't bringing me any joy or peace. So that's why. Another reason why, when I felt that feeling, yeah, I was all in. And I don't have a bad word to say about it. It created the person I am.

[C]

So you had money saved up from your real estate career, and then you jump into herbalife and you go, you're going full time in herbalife at this time?

[A]

Basically, yeah.

[C]

And then you start training.

[A]

Yeah, so I started training. I was basically what ended up happening was my sponsors promoted through social media. So I didn't have to, like, in person, train people. They were showing me how to do it through online. So that's why I started posting. So I was like, okay, cool. I'm just gonna do what they do. Copyright cat. We're gonna do this. So I started posting online about me, you know, training. I had no followers like, literally I had 900 followers.

[C]

Wow. Okay.

[A]

And then I built my account up to like, I want to say throughout that entire. Spanned the most followers I think I got was like 8,000 throughout those years.

[C]

Hold on, you're talking about up until last year.

[A]

Two years ago.

[C]

Two years ago.

[A]

Two years Ago, I hit 10,000 followers.

[C]

Wow.

[A]

Throughout that whole entire span, my Instagram was at like 8, 000 followers. I went from. I went from when I started 9, 900 to 8, 000. And then in the last two years, I did that huge chunk.

[C]

Wow. What did it. Because you were always. Were you always putting this content out of you being you?

[A]

No. So when I started off, I started off like most people. I'm only putting out things in sales. Like, I'm selling everything. Like, I'm like, here's a workout. With the intention of selling. Here's the shake. With the intention of selling was a whole bunch of selling stuff. I didn't realize that people liked my personality until I started random. I don't know. I know the shift. I actually do. I would post it for my Instagram story. That's what my personality was. But of course, Instagram is like, only person that's going to see that people that follow you. But I started to realize, like, people would like DM me. Like, this is so funny. And I was like, let me just put it on my Instagram. Who cares? You know, I don't care anymore. So I would just put it on my actual page. And I was like, oh, the things people are commenting on on my story. I'm gonna go put those things in my page. They like it. So I'll start put that stuff on my actual page. And that's when my following took off. Because they were like, oh, only person that could see that before were people on your Instagram. They had to follow you to see this. Now you put it on your page. We can all see it. And now they're following. I got the followers from that.

[C]

Awesome. Okay. You just recently stopped Herbalife, which was the main source of income.

[A]

Yeah.

[C]

To be a full time content creator.

[A]

Yeah, content creator.

[C]

Did the money start getting. Look, I know there's somebody listening right now that's been saying, one day I'm going to start my business. And the truth is, most people don't have an idea problem. They have a starting problem. And that's why I like Shopify. They already have everything set up for you from day one, so you can stop overthinking and actually start selling. And one thing I really like is the checkout experience when somebody is finally ready to buy from you. Shopify checkout helps more people actually complete their purchase. Then when they come back, their information is already saved. So buying again is incredibly simple. Now here's the part entrepreneurs don't think about enough. Every hour you're trying to figure out websites and payments and all the technical stuff is an hour you're not creating content, finding customers, or making sales. So Shopify handles that foundation so you could spend your time growing the business instead of building the infrastructure. And that's why millions of businesses, from brands you already know to people launching their very first companies, trust Shopify to power their business. With Shopify, nothing stands between your idea and a real business. So go make it a real business right now. Start your free [e-mail] start social. That's shopify.com social again. That's shopify.com Social. Isn't that good on social media?

[A]

Yeah.

[C]

Really?

[A]

Yeah, it was. It. It. Honestly, I was still coaching for the love of coaching.

[C]

Yeah.

[A]

And fitness coaching. Yeah. I really, I really enjoy helping people.

[C]

Yeah.

[A]

And what I had a conversation with my mentor, and basically what they explained to me was, you have a desire to help people transform, and it really doesn't matter how you do that as long as you're helping people transform.

[C]

I like that.

[A]

And when I realized that, I was like, you're absolutely right. Previously. Sorry, little Mic. Previously, before I was doing real estate, I was a teacher. So when I was teaching, I enjoyed watching children develop.

[C]

Yeah.

[A]

And she knew all those things about me, so she brought it up. She was like, you know, you started here to this, to this. It doesn't matter what you're helping people. Do you like helping people go from this to this, watching them transform? And she was like, you're, You're. You're great at content. And people, people naturally gravitate towards you. You can help people do this. And I realized it made sense because that's what people were asking me about anyway.

[C]

Yeah.

[A]

Like, people. They were no longer asking me about, how did you get this awesome looking. They were like, how should I post my content? What are you doing in your content? Like, tell me then. That's. That was. Everybody was asking me. So, you know, people will show you your gifts.

[C]

Yeah, for sure. All right, so what pays you the most? TikTok, Instagram or Meta? What?

[A]

So what I'll say is this, because I think this is really important. My main source of income comes from the uses. Usage of TikTok, not from the actual platform.

[C]

Got it.

[A]

So I use TikTok as a funnel to funnel people to my businesses.

[C]

Yeah.

[A]

And that's what I did inside of my coaching business when it was failing and I flipped it back around to winning again. And same thing. Now I use TikTok. I do make a lot of money on TikTok from TikTok shop.

[C]

Yeah.

[A]

But I use. My main source of income comes from utilizing that platform and the way that they allow it to work to bring people to my business.

[C]

What are you selling when you go live on TikTok shop?

[A]

Right now? Access to my school communities.

[C]

Huh.

[A]

So I treat Tick Tock Live like a webinar.

[C]

Access to your school. How much is your. Your school community?

[A]

97amonth.

[C]

Okay.

[A]

That's my small tier. Yeah.

[C]

Okay, so what's yours? Tell me the tiers. 97.

[A]

So right now I'm in a 90 day plan, because like you said, I just started. So my 90 day plan starts at my first year, starts at 97, which is monthly. My second tier would be a. Which is at the end of my 90 days, which would be in next month, would be the end of my 90 day plan.

[C]

Okay.

[A]

So really, I'm letting you know what it's about to drop.

[C]

Got it. So right now you just. At this moment we have the 97 tier.

[A]

Yeah. Yeah.

[C]

Every time you go live, someone joins

[A]

when I speak about it. Yes. If that's what my live is for. That's gonna happen every time. Every time.

[C]

Yeah.

[A]

No questions asked.

[C]

That's interesting.

[A]

Yeah.

[C]

And you said you only been doing it for 60 days now.

[A]

Yeah. Next month will around like 75. But yeah, next month, top of the month will be my 90 day plan.

[C]

How many people you have in your community right now?

[A]

Yeah, we're almost at 200.

[C]

Hmm.

[A]

Yeah, it's not bad at all. That ain't bad for 75 days.

[C]

Yeah, I know. A little bit of money now.

[A]

No.

[C]

Wow. And what got you.

[A]

I mean, what made me start.

[C]

Yeah, what made you start that?

[A]

Well, the reason is because I already knew about it because I was using TikTok to grow my fitness business. So I just changed my conversation. So originally what was happening was, and I'll give you a little bit of my story, when I started doing fitness, I was doing it mainly on Instagram because that's where my sponsors were and that went well. But as you, like I said, I only got to like 8,000 followers, but I had this TikTok account that I, you know, didn't post anything on really. But like, like, like, you know, Tik Tok used to be dances. I've had a Tik Tok that long, you know, when Tik Tok was just like, if, you know, you know. Anyway, but I took it. I went over there to that TikTok page, and I was already going live in the morning for my own fitness journey, just to, you know, make my shake, make my tea, and, like, have a good time. I'm really. If you ever watch my Instagram stories, I'm always dancing around in my kitchen. I used to do that on TikTok Live. And what I noticed was, you know, when my business had taken a dip, I was like, okay, I gotta find a solution. What can I do? Yeah. And my solution was, well, how do I get my offer in front of as many people as possible in a short amount of time? And my brain went, well. TikTok Live is the platform that allows me to talk to whoever. I'm talking to all new people every day. It's bringing people, bringing me to people that actually want to hear what I'm talking about. I'm gonna go talk about my coaching business on TikTok Live. So when I started, I was just like, you. Six people in there, maybe two, maybe.

[C]

Since I'm talking, stop pointing at me, okay? I'm not a failure. I'm no failure. Don't you like you?

[A]

You.

[C]

I used to smoke crack just like you now.

[A]

You know, back in the day, you know, times have changed. But anyway, I would get on Tik Tok Live, and I was talking to myself at first, but I started to create, like, you know, a flow. This was before I. You know, there was mentorship inside of this type of stuff, for me, at least. And I would get on there and tell my story, show my results. And after a while, people were like, well, how do I do this with you? Like, how do I sign up? And at first I was like, oh, DM me. And then I realized, okay, well, that's not gonna work. Let's put a link in a bio. And. And I kind of like, formulated my system with that business. And what ended up happening was I got really good at it. I got really good at it.

[C]

You got really good at going live.

[A]

Going live and converting people from live to clients the same day.

[C]

Okay, give me some sauce. Give me a secret on that. Because I go live and. Yep, yep, yep, yep. Hey, join.

[A]

Yeah.

[C]

And then nobody joins.

[A]

Yeah, okay. I don't have secrets because I really give all this stuff out. But I'll give you the most Important thing. The most important time in your life is going to be your first 10 to 15 minutes. Now, that gets shorter as you get better. But in that first 10 to 15 minutes, the goal is engagement. I want to keep as many. Get as many people in here as possible. So then once I start talking about what I'm talking about now, you know how you ever go to the club and, like, you see that really long line outside and you're like, it's lit over there. I'm going to go in there. Right. Same thing with Tik Tok. So if you can get the engagement, once the people are there, even if somebody's, like, not sure they'll stay, just because they see that 100 people are in your life, they'd be like, oh, it's 100 people outside the line. I'm going to stay here. What's going on? They don't even know that you just spent the last 10 minutes just saying, hey, guys, stick around because I'm going to teach you guys about weight loss. Like, they don't know that. All they know is the line is long outside the club and I want to get in. Right. People will follow that. So I spend my first 10 minutes always focused on engagement. And that usually looks like creating curiosity, telling them what I'm going to give them. I don't want to, like, lie to you and be like, yeah, I'm about to, you know, tell you guys how to do your hair. Next thing you know. Fitness.

[C]

No, no.

[A]

But I'm telling them, hey, if you're trying to get, like, fit this summer and you sitting there starving yourself to skinny, it ain't going to work, baby. We already tried that. Stick around. I'm going to show you guys how I was able to. To eat my way to skinny. And they're like, eat your way to skinny. How can you do that? So I'm creating curiosity without giving away to build the room.

[C]

Okay, hold on. Before you get past that, because I need a formula. I just interviewed somebody, and they were saying the same thing, that you just flowed off of your tongue. And they said that you gotta say things or give, like the. The title of things that maybe don't go together naturally, like eating your way to skinny. And you just threw that off.

[A]

Yeah.

[C]

How can you give me a formula to try to find those things for my industry? Like, I'm a content creator, podcaster, business, whatever. Yeah. How do I start formulating that stuff?

[A]

Well, you have to know what people already have exhausted. And then what you do once you figure out what people like, for example, with the fitness, people have already exhausted, starving them with it. Everyone's drinking only juices, and everyone's, you know, eaten five almonds and whatever. Everyone's done that. That's exhausted. So I don't want to try to lean into that. So I need to know what people. All the options, people exhausted. For example, if your content. What are all the things that people have already tried and failed? I need to know what that is first.

[C]

You unlock something for me. Yeah, hold on one second. Because I'm about to go on my chat, and Chad is going to help me come up with these things. Hold on. Give me a second one. Because I like to implement immediately.

[A]

I like immediately.

[C]

So here we go. Hey. Oh, crap. I hate doing that. All right, so. Hey, Chad, you know, we have podcast summit coming up, and I want to start creating some polarizing conversations. Give me a list of 20 things that a podcaster has already tried and hasn't worked for them. That's creating frustration. That's good, right?

[A]

Yeah.

[C]

Okay.

[A]

That's really good.

[C]

All right, cool.

[A]

And because you know what that does is it also gives you a topic to talk about that is, you know, we all know that negativity is really normal.

[C]

Oh, my gosh. It didn't even record the whole thing.

[A]

What does it record?

[C]

It says, hey, chat. I podcast. I'm going.

[A]

I do it all the time.

[C]

Hey, Chad, I have podcast summit coming up, and I need to create some polarizing content. Give me a list of 20 things that your average podcaster has tried and didn't work for them so that I can start talking to those pain points. Also weird. The first one just said, hey, chat summit coming up.

[A]

It happens all the time. Sometimes mine just says, hey, and then she's like, hey, what's up? What did you want to talk about?

[C]

Okay, so we got. I posted 300 clips. Still nobody cares. I bought an expensive camera set up, and my podcast still looks boring.

[A]

Yeah.

[C]

I started a podcast because everybody said podcasting is easy money.

[A]

Yeah.

[C]

And I spent more time making intros than making good content. So it's a bunch of things that. Yes. You've tried this and failed. Yes. Okay, so I understand the problem.

[A]

So once you understand the problem, what you can do inside of, like, this live streaming space is when you're starting, you relate to those issues. You know, negative is really normal. It's easy to talk about that. People want to listen to it. Most people, especially the people that you're trying to help, the person on the other side of already winning kind of gets the, you know, concept of, you know, we don't. Negativity is not. Doesn't exist here. Right. But the person that we're reaching out to that hasn't reached that place yet. That's our target audience. They're still there. So. So they want to owe miserable meat together. So when they see somebody doing it, they're going to listen. So in that first couple of seconds or minutes, I'm leaning on those pain points to share with people like, hey, I also did these things. I also had this problem. And once we are able to cultivate that together and we share inside of that, the next thing is, is that inside of building the. To get to your question of how to build out that structure, the next thing you want to do is, I know what hasn't worked for you. Now I need to share my solution for you without telling you what it is yet, just so you stay long enough. Right. To create a curiosity loop. So my. My. My topic is a question. Yeah, it's always going to be a question. Because I want to create curiosity.

[C]

A topic is a question.

[A]

My topic isn't. Here's how. No, no. My topic is how to get skinny and eat your way to skinny. Like, I'm going to show y' all how can you eat your way to skinny. So inside of that now, I'm taking in the opposite of your problem and creating a question that is opposite of what you already think the issue is. You see what I'm saying?

[C]

Got it. Okay. Let's say, for instance, I battled sobriety for a very long time, and you're a sobriety coach. How would you use that for that scenario?

[A]

Okay. Make me be creative right on the spot. I love that.

[C]

All right, let me get shoot or shoot. Yeah, do it.

[A]

All right, So I would say something along the lines of, so I know I don't know much about sobriety because I'm easily sober. Shout out to everybody that has gotten sober and you're on your way. You deserve this. But I would probably go somewhere in my mind and say, okay, well, most people have probably tried the everyday, like, you know, cold turkey or whatever case may be. I'll be. I would say something like, to be just really crazy. I'm going to show y' all how you can drink your way to sobriety. And they're like, drink my way to sobriety?

[C]

Wow.

[A]

Yeah. That's where I would go with it. And they were like, now everyone's listening. Because they're like, first of all, you probably can't tell me how to do that. That sounds crazy. But I want to know. I'm curious.

[C]

That's good.

[A]

So the curiosity keeps people in long enough for you to start to build that line. And once you build that line, people are just coming for the party at this point.

[C]

Wow.

[A]

Yeah.

[C]

You're comfortable with sales? Yes, yes. I'm not that comfortable with sales.

[B]

Why?

[C]

I don't know.

[A]

What don't you like to sell?

[C]

I don't like to sell anything, really. I do it because I'm an entrepreneur and I got to make money. Okay. And I'm not going to starve my family because of my feelings. But it's not a natural thing for me, especially as I'm on live talking to these people and I make my pitch and maybe one person buys and I make the pitch again and nobody buys. Well, got 15 minute stretch where I've been telling people to buy and they're not buying.

[A]

You mean direct selling? Okay.

[C]

Well, I mean on live we're asking people to buy something.

[A]

Yes, directly. Okay, cool.

[C]

I. Yeah, I. How long do you stay on when nobody's buying?

[A]

Well, you know what, let me say this. And this might be good, but it also could be bad.

[C]

Okay.

[A]

I don't like to know until it's over.

[C]

You're not checking the numbers. Every single webinar. I do.

[A]

You're looking.

[C]

I've got the stripe here. Every single one of them.

[A]

You know? You know, I think that, I think that that would stress me out first of all. Okay. That would stress me out. I'm real. Like I told you earlier, I'm really big on what feels good and some things aren't meant to feel good. And I'm gonna find a way to make it feel good for me, even down to my fitness journey. Like people don't realize, like, yeah, you guys have to see the funnies and it looks cute and it's funny because I'm in the kitchen and I'm having a good time. That came from me having a painful relationship with dieting and saying, well, how can I make me drinking this protein shake every morning? Fun. And it became a. That was just a part of my morning routine on without thinking about it. And same thing inside of business. If something, if I have to implement something that's going to make it not. I'm going to take it out. I'm not going to look, I'm sound off. I don't want it buzzing in my pocket. I don't, I don't need to know. And it allows Me to be very present in the moment and let whatever moves me move me.

[C]

That's a good philosophy.

[A]

Yeah. And like I said, it might not be great for business. Who knows? Somebody like, girl, you need to know so we can tell you to keep going. Wrap it up. Nah, you're cool. But whatever feels. I'm. I'm all about living in what feels good. I want to feel good. And if it doesn't make me feel good, I'm not doing it.

[C]

I think I. I do admire you for a couple reasons. One is because one, it seems like you love you some you.

[A]

I do. And that's. Sometimes I'm a bad thing for a lot of people, but I don't care.

[C]

Why would it. What do you. Why do you say it's a bad thing for a lot of people?

[A]

Well, loving yourself, when not phrased that way, could be also phrased as like you're stuck up and you're, you know, a narcissist or, you know, over and involved in yourself. And I don't think that those things aren't true.

[C]

Yeah.

[A]

I just don't. I don't see it that way for myself. I just. I really love. I really love me some me.

[C]

Yeah, this is my first time. Well, my second time actually seeing you in person. I saw your Neil's house one time, but just online. And out of all the things that you say, I gather this woman loves herself some her.

[A]

Thank you.

[C]

And it's freeing for me because not that I don't love me some me, but I tend to downplay who I am. And I think it's. Sometimes I cloud my own light because I still deal with some of the pressures that I've dealt with when I was younger of the insecurities and I used to get this heat rash and break out on my neck. And I'm at that age where that song Roughneck came out. So they was roasting me. You're a rough day. You're a roughneck. I'm like, dad, you call me a roughneck and I had a peanut head in my teeth.

[A]

You're really going into yourself right now.

[C]

Okay, listen, the laugh. That wasn't the time for the laugh. Okay? But I had before. Before my first time on braces, you know, I had to add this. You had braces.

[A]

You really got nice teeth. That makes sense.

[C]

Oh, thank you. Yeah. But that was me hiding because my naturals are here. But I didn't go get the. I didn't get veneers, but, like, my teeth were spread out so I just never was super comfortable and loved who I was. Even to today, I think I am cool. I think I'm okay.

[A]

Yeah.

[C]

But I don't know if I wrap my arms around myself the way you wrap your arms around you.

[A]

One of the things you said that I have question about is the part where you said you downplay yourself. In what regard? Like, in rooms with other people. When people are like, oh, you're the man. You're like, yeah. Because I think we all do that. I think that's just a little bit of humble.

[C]

Yeah. But it's. It's. I guess I'm still holding on to a little bit of the fact that maybe this that's working won't last forever.

[A]

Oh, okay.

[C]

Or people won't. People are gonna stop liking me at some point.

[A]

Oh, okay. Well, can I say this is what I'll say. I have a very big disconnect with anything being forever. I. And I'm okay with it. I've done enough things, seen enough things to understand that my plan. I can make one. But God be laughing.

[C]

Come on.

[A]

God be laughing. He be like, girl. Okay. And I'm okay with that, though. What I can see in examples of, you know, the people that I look up to, none of them are famous to this day for what they started with. So that means I'm probably not gonna be famous in 20 years for the same thing that I'm known for now. And that means something has to change. That means people probably will stop liking for a little while. That means I might, you know, fall off the grid for a little bit, and I get to, you know, do what we do and persevere and find that next thing. And even when it comes to, like, billionaires, right. They started this business, and now they're on to 50 other companies and businesses. Like, I am completely okay with the fact that it may not be this forever, but I'm going to enjoy this right now, so I'm not going to worry about forever. So I think having that peace with that, like, God going to do what he want to do, and I know I'm taken care of regardless. Today might be about this, but tomorrow might be about something completely different. Like being at peace with that and knowing that this business might make me a lot of money, but one day I might have to pivot with the world and say something else is making a lot of money now this isn't working anymore. We pivot it.

[C]

Yeah.

[A]

Or you end up that person that's like, I'm gonna stay right here. And this is gonna work for me. And then you're like, man, you really should have let that go years ago. And you're rich. You wanna come? You know, so I'm okay with that now. So when it happens, I'm not. It don't take me too long to shift when it's time to shift.

[C]

Yeah.

[A]

You know when you're first.

[C]

When your content first started taking off, did you. Were you actually watching every little piece and feel some way when it didn't hit? When something didn't hit? No, never felt that way.

[A]

I won't say never. What I will say is, is that with TikTok Live, you kind of have to disassociate with that. And especially if you want to get past that look, talking to six people, you know, and because of the experience of, like, I was going live three times a day every single day, until I got. Yeah, until I got to the point where it worked for me. And when that was happening, you see it in real time. This ain't no webinar, you know what I'm saying? People didn't register to be here. They've been thinking about this all day. You know, once you start to suck, they're out of there. You know, they have no emotional connection to this. They do not feel obligated. So when you're in that live and you're learning how to really communicate, what ends up happening is you have to be able to. Because I can't just. I can't be in a live with 200 people, 300 people, and then I'm like, oh, my number dropped. Forget this, I'm out. That's not how this works. Because it could drop dramatically for whatever reason. Heck, it could drop because connection issues, who knows? Yeah, right? And I'm just like, they're gone, I'm gone. But it can feel that way when you see that number in real time while you're on live. This is real time. That number goes from 250 to 50. And you're like, so what happens is, is that in that process, I had to learn to teach myself that, hey, every person matters. You gotta finish this. Because those 50 people that are still here are engaged. You only need one sale. Imagine 50.

[C]

Yeah.

[A]

And when I learned that from live streaming, I could care less about a million views or 10, 10,000 views.

[C]

It doesn't.

[A]

Because every. Every last one of those people matter.

[C]

So tick tock. Is that the only platform you go live on?

[A]

I'll go live on Instagram because Instagram's trying to become Tick Tock. I get it. If I. If I was McDonald's, I would want to be Chick fil A.

[C]

You know what I'm saying?

[A]

But not as much as I go live on Got it. Because it doesn't right now. It doesn't bring me the same amount of profit.

[C]

Have you tried, like, the Twitch and IRLs? Would you go that direction?

[A]

You know, as technically sound as people think I am, I am technologically challenged. I tried to go on, I think. I don't know which one it was. Don't give me the lion twitch or something. And when I tried to do it, I was live for like an hour and didn't know it. I was like, how do I go live? I was just sitting there like, how do I do this? And when I realized I was like, oh, I've been live for three an hour. I got off and I never tried it again. I was like, maybe this isn't for me. Maybe God is trying to tell me right now, stop playing. Or maybe, you know, I gave up too quick. Who knows? But I'm winning in one regard, so I'm happy.

[C]

I love it. What was. What was the biggest check that you got from TikTok, where you realized just from the platform where you're like, oh, crap, they pay. And it might not have been the biggest one, but it'd been the time where you realize, oh, I got money.

[A]

Honestly, it's not going to be a big number. But it. To, to answer your question, when I realized that it was like, oh, I could do something with this.

[C]

Yeah.

[A]

Was when I first made. I think it was like $3,000.

[C]

And I'm sorry, you're saying 3,000 isn't a big number? That's crazy.

[A]

Don't make me.

[C]

Don't.

[A]

Don't turn me into one of those people. I'm not one of those people yet. I will be. But no, I was. It was a video that. And the reason that it brought my mind to it because it took me 30 seconds to make the video. And I threw it on. I threw it on Tick Tock. I threw it up there just because I was like, let me hurry up and do this really quickly. And so let me tell you how it works.

[C]

So it was 30 second video, 32

[A]

seconds to be exact. It was a Tick Tock Shop video. And that video, it was for a ring light. Like a light. And with Tick Tock Shop, especially at this time, they had it where it was like six. You have six days to post it, right? Or you, like, get A flag. And I'm like, I didn't want flags. I want the free stuff. That's the only reason I was posting on Tick Tock Shop.

[C]

Right.

[A]

And they gave me this, this ring light. And I had that night to post it. I had procrastinated my way all the way to that night. So they're gonna make this video really quickly. I go in my kitchen bonnet on. You can literally see the crust in my eyes. I just woke up from a nap. Okay. And I'm like, 30 seconds. This light is cool. Whatever the case may be, I post a video and it ended up with like a million views. And a lot of people bought the product. And like, a couple of weeks in, I'm seeing commission, 3K. And I'm like, a 30 second video, $3,000. And I was like, okay, bet. I'm about to run this.

[C]

I want.

[A]

And that was my, like, green light to say, okay, if I could do this by accident.

[C]

Yeah.

[A]

Because I wasn't trying. I was literally just trying to make sure they kept giving me free stuff.

[C]

Yeah.

[A]

That's all I wanted, Free stuff. I was using TikTok for TikTok Live at the time. Not. Not for this. Yeah. But yeah, when I saw that, I was like, okay, bet. And they keep that video. I still get paid from that video to this day.

[C]

Yeah.

[A]

Yeah.

[C]

So, yo, I just put something together and this, this will draw to a conclusion. Conclusion. You said your dad owns a restaurant.

[A]

Yeah.

[C]

Not in this interview, but I remember you did. Let me tell you. Let me tell you the thought process. I'm gonna tell you everything that was going on in my head. And it's so wild. And so. It's so wild. So my last question was about to be. I see you with different people, but I think this one person is your person. Like, but I don't know if you have a person or not, because I don't know, because it'd be a bunch of people that's like, yo, they're a person. And so this young lady that you was with, he's like, I took this girl to my dad's restaurant because it's my dad's restaurant.

[B]

Yeah.

[C]

So I was gonna ask you, is that your person? But then I started thinking in my head, yeah, your dad is his jailbird. That's like, you just have a good relationship. And he's like, in my mind, I'm like, this is person that. And I know you said it was in the past. I'm like, this guy's in and out of jail and Then I put it together. Hold on. She said her dad owns the restaurant. So the thought process of me asking, trying to find out who the person was, allowed me to connect. And remember earlier in the conversation, your dad is lit and got a restaurant.

[A]

Okay, my dad is lit.

[C]

That's fine. Yo, no disrespect. I just want to be transparent about what was going on in my head and how I got here with the realization my dad is.

[A]

My dad is awesome. I love my father. My father is like, I like, literally, I have his name tattooed on my hand. That's not like, it's not by coincidence. I'm one of the people that was like, oh, I'll never tattoo anybody. I have like, my mom, my grandmother, everybody right here. But my dad owns Chills 2.0 in Atlanta.

[C]

Where's it at?

[A]

In Atlanta?

[C]

Where at? You know, Atlanta's Atlanta. It's like, it's over.

[A]

It's over. Is right by the Mercedes Benz Stadium. That's all I know.

[C]

Downtown.

[A]

Yeah. So yeah, he owns Chills and yeah, he is. You know, you don't pick your parents. You know, I love. I love my dad. We have two. I'm very much his personality. I'm just like him. The best parts. I'll say.

[C]

Good. He's nuts.

[A]

So I have a love hate relationship with that because I know that he's also on the Internet and.

[C]

Is it.

[A]

Yeah. And people kind of find that out. They're like, it makes sense. A teaser page.

[C]

What's the. Was it as.

[A]

Which one? Hold on.

[C]

He got a bunch of pages.

[A]

He has two because he has the chills, which is the restaurant. And then he has his own personal page.

[C]

I want to see his personal page. I'm telling. And I don't want to even keep talking on it, but I'm thinking your dad.

[A]

Personal pages. Chef Trey, Chills. He's got. Please. Like, you might. I would recommend with the rules of this podcast, don't play any of his videos. He.

[C]

Chef Trey.

[A]

Yeah.

[C]

C R, E. Yeah.

[A]

Chef trade.

[C]

Why Chills with a Z. Oh, I see it. Follow. Yo, I want. I. I just. I hate that about myself. I was so judgmental because all I thought of was this guy that couldn't travel. He, like. I don't know if I thought now he still has the ankle bracelet on. I don't know. But that's how. That's how. That's where we left off the story.

[A]

Ankle bracelet. He's going to watch this.

[C]

That's how I put it together in my head.

[A]

Yeah, yeah. But then a great guy. He just was young.

[C]

Yo, man, y' all go check out. Go check out chills, man. I need to go down there.

[A]

No, it's. The food is amazing.

[C]

I'm about to go down there.

[A]

The food. And, like, I'm not saying this from a daughter's perspective, because I'm actually kind of strict, bro.

[C]

I can't even hear what he's saying, cuz. I got it on mute. And he has your personality.

[A]

Yeah.

[C]

Or you got his. You got his.

[A]

Yeah, that's my dad.

[C]

That's crazy. The picture I painted. And he got good skin. Shouts out yeah, you got good skin, brother. That's incredible. Okay. Shouts make sure y' all go to the restaurant and then tag me in the restaurant when y' all go. Tag. Officially came to. So that person, that's your person.

[A]

No, I'm married to myself. And I've been telling people this, and no one believes me, but this is so true. I'm married to myself until.

[C]

That ain't your situation.

[A]

No, I don't talk to anybody. I don't date anybody. And I shouldn't say this, because maybe then people are gonna try to DM me. Don't. I'm married to myself until somebody can treat me better than I treat me.

[C]

Ooh.

[A]

And that's how it is. You can take this spot when you can treat me better than me.

[C]

Okay.

[A]

And as you know, I love me some me.

[C]

Yeah.

[A]

I love me some me.

[C]

Oh, man. I got more questions. You date men or women?

[A]

Women.

[C]

Exclusively?

[A]

Exclusively.

[C]

Did you ever date men?

[A]

I mean, like, I think I had a boyfriend in middle school.

[C]

Did he ruin it for everybody?

[A]

Huh?

[C]

Did he ruin it for everybody or, you know, it.

[A]

Actually. It was never him. It was always me. It was never him. It was always me. Yeah, but. Yeah, I know. But I also don't date anybody right now.

[C]

So how long ago is your last person that you had to talk a person?

[A]

Maybe, like, four years.

[C]

Four years ago.

[A]

Why you. Look, that's crazy. Is that a long time?

[C]

Okay, okay. Maybe we're. Maybe we're defining it different relationship, right? A relate. Okay? You can have a relationship and you got a little friend.

[A]

I ain't got no little friend.

[C]

You ain't had no little friend in four years?

[A]

Oh, no, no, no. My last.

[C]

You didn't have some little friends. You ain't had no little friends.

[A]

My last little friend was. I don't even think that should count. It was very short, brief, you know, like a meeting, you know, is over before it's over and you're not getting the job. You know what I mean? It was short, you know, much love there just was short.

[C]

How long ago was it?

[A]

It was last year.

[C]

Last year?

[A]

Yeah.

[C]

Yeah, yeah. You're not. You're not looking?

[A]

No.

[C]

You don't want that part of your life right now.

[A]

It's not that I don't want it. I just am full. So therefore I don't seek it. If it shows up, it shows up, and if it doesn't, it doesn't. I'm not really like, you know, I'm not trying to fill a void because I am truly full.

[C]

That was a really good answer, actually. Okay. I thought that was your little friend.

[A]

No, that's my. That my homegirl. I got a whole bunch of homegirls. Really? And truly.

[C]

And that's why I thought that. Because you see, I see with a bunch of different people and I'm like, oh, that's her. Look.

[A]

No girls, they're all homegirls. And I love all of them dearly. And I also, I will say that my. My personality, one of the things that I've learned in my life, I know we're probably out of time, I'm not too sure. But one of the things that I've learned in my life is that a lot of people, the reason why they have this big seeking inside of relationships is because they feel like there's things that they can only get inside of their relationships, which is true to one extent. For me, I feel like the only exception, the only thing that I differentiate between a spouse and a friendship is intimacy on the playing field of what grown folks do in grown folks bedroom. You understand what I'm saying? But if we're friends, I should be able to hug you. I should be able to confide in you. I should be. If I need physical touch, I should be able to get that with my friends.

[C]

Oh, with your regular friends?

[A]

Yeah. When I say physical touch, I don't mean grown folks doing the bedroom. I mean like, I like to hold hands. I'll hold hands with my friends. I like to. If I'm like, sometimes, you know, you just want to sit next to your person. I'll sit this close to my friends and I'll receive the things that I need without having to feel like I have to be in a relationship to receive those things. So I miss. I'm lacking nothing because I have friends that I love truly. And our relationship is no different from my spouse relationship other than intimacy in that regard.

[C]

Well, I mean, that could be mixed Signals to your friend.

[A]

No, my friends are straight. No, no, no, no, no. I'm not. I'm not. I'm not. I'm not over here holding hands with my homegirl that also want to be my. No, you sit over there. I'm just right here. I'm talking about my homegirl that I know she got a man. You know what I'm saying? We cool and this is okay. You know, I'm.

[C]

Yeah, I got you.

[A]

I ain't crazy, right? I. I have people in my life that we are able to move in

[C]

that room with each other.

[A]

Yeah.

[B]

Yeah.

[C]

That's interesting.

[A]

Yeah.

[C]

But if the right person comes along, would you disregard it or would you open yourself up to that?

[A]

If the right person comes along, I'm completely open to that.

[C]

But you know how some people are just close and they just.

[A]

No, I'm not close. I just am strict and I. And I also have discernment. I can see and I can foresee and I'm not waiting for the foreseeable to come to pass to get out. I'm gone.

[C]

Yeah.

[A]

As soon as. Oh, I know what that is. I gotta go. That's. That's trauma and unhealed trauma and you're triggered and you are ready to react. Right. I'm not waiting on you to show me. Nah, I'm cool. So. Yeah. Yeah, yeah, yeah.

[C]

You're awesome.

[A]

You're awesome. Thank you for having me.

[C]

Oh, no, thank you. This was fun. I learned a lot. I was able to open up, felt comfortable. I got all my questions answered.

[A]

Yeah, you did.

[C]

Personally, I had, like, my own questions to ask you.

[A]

I'm. I'm happy that you asked all the questions. I'm happy that I was able to answer all the questions. And I had a really great time here, for sure.

[C]

And I'm a Look at that agreement and find your real name.

[A]

So, you know.

[C]

But I'll never call it. I'll never call you that.

[A]

There's certain things that you don't want to do.

[C]

I would never call you that because

[A]

that father of mine may very well be living the life of a. I don't even know what the word is. Of a. Of a Christian man, well adjusted. That is a hood man that can call and come.

[C]

Yeah, let me ask you that last, last question. You don't think that somehow ties to your identity of who you are?

[A]

What exactly?

[C]

Your name.

[A]

The king.

[C]

Oh, your first name.

[A]

My first name.

[C]

Your first name. No. You don't think you'll ever use it and go back to like, No, I

[A]

really want to change it and just be like, Beyonce.

[C]

You just don't like the name then.

[A]

No, I love my name.

[C]

Then it can't. And it's not triggering you from your. Your. The relationship to hurt you.

[A]

No, no. Yeah. I love my name. I just. I love King.

[C]

There's something you don't like about this name.

[A]

Girl is really nothing, right?

[C]

It got to be something. Of course.

[A]

I, I. If I like. Truly, I love my name. I just love King, too.

[C]

You can have both names.

[A]

I do.

[C]

You can use both names.

[A]

I don't. I know I can. I choose not to, but. Yeah, but it's really, like I said, it started off like this dramatic, deep thing, and now it's just, like, a choice.

[C]

Yeah.

[A]

And I'm happy.

[C]

This is so good. Y' all do me a favor. Can y' all please DM officially underscore King? And if you got anything from this conversation, please just send her a DM of saying thank you. Anything that set you free or anything that. That really touched you and on a real level, or if you were just entertained, please send her a DM and just show appreciation whether she replies or not. That's not the point. Point, But I think when someone gives you something, you should at least say thank you. Right.

[A]

I love that. I didn't know where he was going with the DM part, but I like where he went.

[C]

Oh, no. I mean, don't let that little answer discourage you. Okay?

[A]

The right person just be discouraged. I don't do dms.

[C]

I know one thing. If Kaylani DM you. I saw that video. She said, hey, No, sit down. We gotta end it. I just Going off the video. The video you made.

[B]

What video?

[C]

You said Kehlani went to your page and she had to scroll down to find it. And you said, I know I look crazy right now, but when I put it on, we could be together. That's what you said.

[A]

I say a lot of things because I'm crazy. I don't know what possessed me to get on the Internet and say such. Break this back, darndest thing.

[C]

Bring us back.

[A]

I don't know what made me do that, but, yeah, I did do that. I did say that. And it's out there. I said that.

[C]

But I mean, but as you reply, I don't know if I stalked you, but, yeah, as you replied, I was like, it's cool.

[A]

You know, it's a real. I'm telling y' all when y', all, whoever you know, call me. Reality TV show. You know what I mean, I'm a fan. People will watch. But, yeah, I'm entertaining, I would say, unfortunately. But I love it here.

[C]

Yeah. That was my second video of me seeing you first was. The second video.

[A]

Was the Carolina video the one.

[C]

Yes, the second video. And that's the one that made me a fan. The first one was like, yo, you. You don't eat well enough to work out the way you do or you don't work out enough to like that one. That was the first one I saw. The second one, I was like, that was funny and super clever, and your personality just shined on it. And I think that's when I hit the follow button.

[A]

Yeah, that video and a lot of my videos are like this. It truly is. I don't. A lot of people will respond. You ever see, like, in, like, when people are, like, making content, BTS content, you'll see them say something and their cameraman, like, say that again. I don't make a lot of content like that.

[C]

Yeah.

[A]

My content is I will pick up the phone and then let myself feel.

[C]

Yeah.

[A]

And I do it quickly wherever I am. I'll do it then. Because that was an honest reaction.

[C]

Yeah.

[A]

There was no, like, literally, you can see in the screenshot, it said two seconds ago. That's how long it took me to screenshot it. Put my phone up and say, this is how I'm feeling. 10 minutes just having the guts to post it.

[C]

And I did, and it was hilarious. I watched it probably six times.

[A]

Yeah, I've watched it a couple times. Yeah, it was a joy moment. Yes, I will say that. Love Carolina. Love the new album. It is fire.

[C]

I love it. Thank you so much, King, for coming by. Please let everybody know how to contact you. I'm sure there will be a link in the description for your. For your community. We'll put a community link there. And also please let everybody know how to connect with you. And then just leave it. Leave us with a little word of wisdom.

[A]

If you guys would like to follow me. If this is entertaining in any way. My platform is officiallyking on all platforms. If you can't spell officially, it's okay. ChatGPT is with us. Lastly, one thing I could leave you guys with if I could say anything is be yourself. I think that that is everybody's superpower because there's literally only one you. And being myself became my superpower when I decided to actually live in that. And I'm sitting here right now because I just decided to show up as myself and I do it online every Day. So post that content. Post that content. I'm for real.

[C]

Yeah. Thank you so much, man. Do yourself a favor. Go follow under officially underscore king right now. Center a dm and also do yourself a favor. Go get you some social proof and build something. Build it really, really big. Meaning you get the social proof, but come back to your community and teach them how you did it, because it's the only way our community grows. We out. Peace. David, be honest. Did podcast really build all this? You say like it's impossible.

[A]

Most people with podcasts don't end up here.

[C]

People who go to the gym don't end up in shape either. So are you claiming podcasts made you rich? Nah, nah, nah. Podcast made me known. It's different.

[A]

What made the money?

[C]

Yeah, what made the money? Relationships and opportunities. It's the businesses that came out of the conversations with my guests. That's the part nobody really understands. Where do they learn this? At probably the same place I'll be teaching it in Atlanta. Podcast summit, July 2nd and 3rd. No more questions. Look, I noticed somebody listening right now that's been saying, one day I'm going to start my business. And the truth is, most people don't have an idea problem. They have a starting problem. And that's why I like Shopify. They already have everything set up for you from day one, so you can stop overthinking and actually start selling. And one thing I really like is the checkout experience. When somebody is is finally ready to buy from you. Shopify checkout helps more people actually complete their purchase. Then when they come back, their information is already saved. So buying again is incredibly simple. Now, here's the part entrepreneurs don't think about enough. Every hour you're trying to figure out websites and payments and all the technical stuff is an hour you're not creating content, finding customers, or making sales. So Shopify handles that foundation so you could spend your time growing the business instead of building the infrastructure. And that's why millions of businesses, from brands you already know to people launching their very first companies, trust Shopify to power their business. With Shopify, nothing stands between your idea and a real business. So go make it a real business right now. Start your free [e-mail] social. That's shopify.com social again, that's shopify.com social. Now with McDonald's, wake up to a $4 breakfast meal deal. Wake up to a sausage McMuffin or sausage biscuit to hash browns and wake up to a hot coffee. Get your $4 breakfast meal deal limited time only.

[A]

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[B]

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