Podcast
Soul Podcasting: Purpose-Driven Podcasting in Business for Solopreneurs
Hosted by Demetria Zinga · EN
*Top 10% Global Podcast*
Welcome to Soul Podcasting: the show for women solopreneurs and purpose-driven creators who want to use podcasting in business to amplify their voice, build authority, and grow their impact—without burning out.
I’m your host, Demetria Zinga—podcast coach and strategist, and founder of Soul Podcasting Collective. With over 20 years behind the mic, I help creators like you turn your podcast into a powerful platform that attracts ideal clients, elevates your brand, and supports your mission. Whether you’re building a business, managing a career, or juggling multiple roles, this podcast meets you where you are—and helps you podcast with intention, heart, and strategy. Each episode brings you:
• Podcasting tips to plan, record, and produce your show confidently
• Guidance on podcast equipment for beginners that actually works for you
• Proven podcast SEO and discoverability strategies so new listeners can find you
• A podcast growth strategy to expand your reach and influence
• Tools and mindset shifts to stay consistent and connected without overwhelm
Soul Podcasting follows a growth pathway that nurtures both your business and your creativity:
Clarity – Define your niche, your message, and your ideal listener
Discoverability – Use SEO and strategy to get found by the right audience
Consistency – Build workflows and habits that keep your show alive
Amplification – Repurpose content and expand your reach
Connection – Turn listeners into a loyal, client-ready community
For those ready to go deeper, the Soul Podcasting membership ecosystem will provide hands-on support, ongoing guidance, and resources to help you launch stronger, grow faster, and stay consistent longer. Your podcast is more than a show—it’s your voice, your platform, and your business accelerator. Press play and let’s build your podcast with strategy, soul, and staying power.
🎧 New episodes weekly at https://SoulPodcasting.com/podcast (SoulPodcasting.com/podcast)
20episodes
Episodes
Newest firstAll episodes
122. My Honest Thoughts on AI Podcasting, Authenticity, and Ethics
1w ago00:27:51Tap to summarizeAI is changing the podcasting world fast, and in this episode I’m sharing my honest thoughts on how I’m using AI podcasting tools while still trying to stay authentic, thoughtful, and ethical as a creator.I talk about how I’m using ChatGPT for brainstorming and outlines, Claude for fleshing out content and scripts, and NotebookLM for deeper research using my own source material and past content.We’re also getting into:using AI without losing your voicewhy human oversight still mattersbalancing productivity with authenticityand my thoughts on ethics, accountability, and the future of AI in creative workIf you’ve been curious, overwhelmed, excited, or even skeptical about AI, this conversation is for you.//If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.🎙️Grab your Podcast Mini-Audit: https://soulpodcasting.com/podcast-coaching-services/#mini-audit▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/👩🏾💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/*Get 30% off Honeybook here: http://share.honeybook.com/herbusiness*Join my Skool community here: https://www.skool.com/soul-podcasting-5316/about
Transcribe →121. Podcast Marketing in 10 Minutes a Week (Yes, Really)
3w ago00:09:18Tap to summarizeIn this quick mini-series episode, I’m sharing the simple 10-minute weekly podcast marketing rhythm I believe more creators need right now. If you’ve been feeling overwhelmed trying to keep up with constant posting, endless content creation, and all the pressure to stay visible online, this episode will help you simplify your approach and focus on what actually matters. I’m talking about sustainable podcast growth, consistent visibility, and how to market your show without burning yourself out in the process. Grab your free Soul Podcasting Blueprint at Soul Podcasting Resources.//If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.🎙️Grab your Podcast Mini-Audit the week of April 15-24, 2026 for $30 off using the code: FRIENDS - https://soulpodcasting.com/podcast-coaching-services/#mini-audit▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/👩🏾💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/
Transcribe →120. How to Use Your Podcast as a Lead Generation Machine
3w ago00:33:35Tap to summarizeWhat if your podcast isn’t the problem… your strategy is?In this episode, I sit down with podcast growth and monetization strategist Natalie Dormer to unpack the real reason so many podcasts aren’t generating leads or income—and what to do instead. We talk about the difference between creating content and creating intentional asset episodes that actually move listeners toward working with you.If you’ve been showing up consistently but not seeing real business results, this conversation will help you rethink your approach and start using your podcast as a true growth tool.//If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.🎙️Grab your Podcast Mini-Audit the week of April 15-24, 2026 for $30 off using the code: FRIENDS - https://soulpodcasting.com/podcast-coaching-services/#mini-audit▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/👩🏾💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/
Transcribe →119. Not Everyone Should Start a Podcast in 2026 (Here’s Why)
4w ago00:16:36Tap to summarizeNot everyone should start a podcast in 2026 — and in this episode, we’re talking about why.Podcasting is powerful, but it’s not for everyone. If you’re feeling the pressure to launch a show or wondering if podcasting is the right move for you, this conversation will help you get clear.I'm unpacking what podcasting actually requires, who it’s really for, and why so many people quietly burn out along the way.Before you start — or if you’re already in it and questioning things — this is a conversation you need to hear.//If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.🎙️Grab your Podcast Mini-Audit the week of April 15-24, 2026 for $30 off using the code: FRIENDS - https://soulpodcasting.com/podcast-coaching-services/#mini-audit▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/👩🏾💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/
Transcribe →118. Holding Space Behind the Mic: Creating Safe Guest Conversations with Tonya Pieske
Apr 2200:36:07Tap to summarizeIn this thoughtful and deeply honest conversation, I’m joined by Tonya Pieske—musician, writer, producer, and host of How to Tell Someone. Tonya shares how her lived experience with CPTSD and her background in fostering psychological safety shaped a podcast centered on safe, grounded, and consensual storytelling. We talk about what it truly means to hold space behind the mic, how to create guest conversations built on trust, and why podcasting should be more than content churn. Tonya also opens up about her one-woman DIY production process, creative capacity, and building a show with depth, nuance, and authenticity. If you want to create conversations that matter, this episode is for you.Listen to Tonya's podcast, How To Tell Someone, and join her over on Substack: https://www.howtotellsomeone.com///If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.🎙️Grab your Podcast Mini-Audit the week of April 15-24, 2026 for $30 off using the code: FRIENDS - https://soulpodcasting.com/podcast-coaching-services/#mini-audit▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/👩🏾💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/
Transcribe →117. Why Your Podcast Isn't Converting — Is It Misaligned?
Apr 1500:15:18Tap to summarizeYou can have downloads, comments, and a growing audience—and still have a podcast that isn’t bringing in a single client. In this episode, I’m breaking down what’s really going on when your show looks like it’s working but isn’t actually supporting your business. I walk you through the key misalignments I see all the time—from attracting the wrong audience to over-teaching without positioning—and how those gaps quietly block conversion. If you’ve been consistent but not seeing results, this is the conversation that will help you step back, get clear, and start using your podcast with intention.//If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.🎙️Grab your Podcast Mini-Audit the week of April 15-24, 2026 for $30 off using the code: FRIENDS - https://soulpodcasting.com/podcast-coaching-services/#mini-audit▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/👩🏾💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/
Transcribe →116. Build Your Business Around Your Life- with Emily Aborn
Apr 800:33:04Tap to summarizeIf your podcast is growing but your business still feels out of sync, this conversation will open your eyes. In this episode, I’m joined by copywriter and podcast host Emily Aborn to talk about building a business that actually reflects your life, values, and voice. We dive into finding your authentic message, why personality matters more than ever in the age of AI, how to stay consistent without burning out, and practical ways to repurpose your content so it works for you. This is a real, honest look at what it takes to create a podcast—and a business—that truly connects.//If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/👩🏾💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/
Transcribe →115. My Podcast Launch Framework: 4 Steps to Ditch the Doubt and Launch with Confidence
Mar 2700:21:21Tap to summarizeIf you’ve been thinking about a podcast launch but keep getting stuck in the planning stage, this episode will help you finally move forward.In today’s episode, I’m breaking down my simple 4-step framework for a successful podcast launch—so you can go from overthinking and second-guessing to actually starting your podcast with clarity and confidence. This is the same process I’ve used as a podcast coach since 2004 to help women launch podcasts that are meaningful, sustainable, and aligned with their message.Whether you’re just starting to explore how to launch a podcast or you’ve been sitting on your idea for a while, this episode will give you a clear path forward.Inside this episode, you’ll learn:How to get clear on your message before your podcast launchHow to structure your podcast so it feels cohesive and sustainableWhat actually matters when you’re preparing to launch a podcastHow to stop overthinking and start creating consistently✨ Resources mentioned:If you’re ready to stop planning and finally move forward with your podcast launch, this is your next step.▶️Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/Watch the The 4-Step Podcast Launch Plan (No Guessing, No Chaos) video on YouTube👩🏾💻Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/🎙️Join the Christian Women Podcasters Network on Skool here: https://www.skool.com/soul-podcasting-5316/aboutCheck out Kristen Brock's Podcast (Jesus, Justice, and Mercy) here: https://kristenannette.com/jesus-justice-and-mercy/
Transcribe →114. Podcast Strategy for CEOs Who Want Real Results with Megan Dougherty
Mar 2400:22:03Tap to summarizeI used to think podcast success was all about downloads… growing an audience… maybe even landing sponsors one day.But this conversation completely shifted how I see podcast strategy.In this episode, I’m sitting down with Megan Dougherty, and we’re breaking down what it really looks like to create a podcast that supports your business—not just your visibility. Megan shares how she built her career in podcasting (without even planning to), and how that led her to develop a powerful framework for designing podcasts with purpose.We talk about why so many podcasts sound great but don’t actually move the business forward, how to define the real role your show should play, and how to stop wasting time on things your podcast doesn’t even need.One of the biggest takeaways? Your podcast doesn’t need to follow someone else’s rules—it needs a clear strategy and a specific job.So if you’ve ever wondered whether your podcast is really working, or how to make it work smarter, this episode will give you a whole new lens on podcast strategy and what it means to build with intention.//Visit Megan's Agency: https://onestonecreative.net/Get a FREE COPY of Megan's Book: Podcasting for Business: How to Create a Show That Makes a Bottom Line Difference For Your Company📹Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/Join the Christian Women Podcasters Network on Skool here: https://www.skool.com/soul-podcasting-5316/about
Transcribe →113. Why We Need More Women Podcasters — And How You Can Support Them
Mar 1600:12:04Tap to summarizeIn this special Women’s History Month episode of Soul Podcasting Collective, I’m reflecting on something that’s been on my mind after more than two decades behind the mic: women make up about half of podcast listeners, yet far fewer are hosting the shows that shape the conversation.In this shorter episode, I explore what the research says about women in podcasting, why representation still matters, and how each of us — whether we’re creators or listeners — can intentionally support women’s voices in this space.I also highlight a few inspiring women who are building meaningful impact in the podcasting world and share why their work matters for the future of this medium.This episode is part of Podcasthon, a global initiative where thousands of podcasts come together for one week to spotlight charities. I’m honored to feature 51&, an organization working to transform women’s healthcare systems and ensure women are heard, supported, and represented.If you care about the future of podcasting — and the stories we choose to amplify — this episode is for you.//📹Watch Soul Podcasting on YouTube! https://www.youtube.com/@demetriazinga🎁 Download the Launch Confidently Podcasting Checklist and join the Fearless Podcast Launch here: https://soulpodcasting.com/resources/Ready to go all-in? Apply to a coaching program here: https://soulpodcasting.com/podcast-coaching-services/Join the Christian Women Podcasters Network on Skool here: https://www.skool.com/soul-podcasting-5316/aboutCheck out Podcasthon here: https://podcasthon.org/"See ya" in the next episode! :-)
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