Julian Tcherassi didn’t start Magiktea trying to compete with traditional tea brands. He found something most people had never heard of — palo azul, a tree bark used for centuries as a natural kidney remedy.

When brewed, it does something unexpected. It turns bright blue in the light, thanks to its high concentration of polyphenols — with studies showing it contains up to 8x more antioxidants than green tea.

That discovery became Magiktea — an alkaline, caffeine-free tea built around function, not just flavor.

Today, Magiktea is stocked in over 1,000 retail locations, including Erewhon, Vitamin Shoppe, Bristol Farms, Lassens, Chamberlin’s, and Fruitful Yield — growing quietly in the better-for-you beverage space.

Make sure to check them out at: https://magiktea.com/

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