SM 006: €500k raised, Swell social decision making app, discuss: rebranding and pivoting w/ CEO Peter Buchroithner

Peter Buchroithner is cofounder, CEO and CPO of Swell, based in Vienna. Swell develops an app that lets you vote on all kind of stuff in a fun way. Peter has quite an interesting story of the businesses and ideas he went through, before discovering the product behind Swell, which really took off. He will tell us how he struggled when juggling several projects and side-jobs in parallel, and at what point and why he fully committed to Swell.