In episode 655, Rob Walling answers listener questions on enterprise pricing frameworks, validating a business idea, and if it is possible for your churn rate to be too low.

Topics we cover:

2:17 - How to avoid login abuse on individual plans
8:12 - How to validate a business idea before committing to it
15:26 - Enterprise pricing frameworks
19:34 - What Rob learned in the early days as a consultant and building early products pre-Drip
26:22 - Finding role fit in a SaaS
32:21 - Is it possible to have a churn rate that is too low?
33:41 - How much should you pay yourself vs. investing back into the business?

Links from the Show:

If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you.

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Transcript:

Rob Walling: I will admit that taught me a lot about how to interview, how to get jobs, how to present myself, and also how to work with a lot of different people and oh, this is a good one actually, a lot of different code bases. And this might be one of the reasons I was never scared to acquire companies or SaaS apps in essence, because I knew that no matter the code base, I could get in there and figure it out because so much of my career had been going into existing code bases and either refactoring or improving or adding on, and so I would've to learn the code base quickly. Sometimes I would've to learn the language, and so I knew that ...