“Just get started, right? Progress over perfection. What I teach all the time, what I coach, what I consult on, progress over perfection.”

On this episode of Startups in Stilettos, hosts Carlyn Bushman and Ingrid Zapata-Read sit down with award-winning podcaster and coach Heidy De La Cruz to unpack the real journey behind building a podcast that’s not just a passion project—but a powerful business tool.

Heidi shares how she turned a simple desire to tell stories into her two-time award-winning show, The American Dream in the Eyes of Immigrants, and how those deeply human conversations have created a lasting impact for listeners around the world.

What We Talked About:

The Birth of a Podcast Idea [2:16]

Creating a Safe Space for Guests [10:26]

Navigating Personal Challenges [18:56]

Helping Others Launch Podcasts [23:01]

Final Takeaways and Advice [34:57]

Connect with Heidy:@heidy.delacruz13 on Instagram

Heidy de la Cruz on LinkedIn Listen to Heidy’s award-winning episode

Connect with Carlyn: ⁠⁠

@carlynbushmanconsulting⁠⁠ on Instagram ⁠⁠

Carlyn Bushman⁠⁠ on ⁠LinkedIn⁠ ⁠

Carlyn Bushman Consulting⁠

Connect with Ingrid: ⁠⁠

⁠@itsingridsworld⁠ ⁠⁠on Instagram ⁠⁠

Ingrid Zapata-Read⁠⁠ on⁠ ⁠Linkedin⁠⁠

⁠⁠⁠⁠Grow With Community⁠⁠⁠⁠

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Heidy De La Cruz Coaches Latina Founders to Launch Podcasts That Pay