Stay Paid Podcast – Episode Summary
Episode: "80 Deals in a 'Bad Market'? Here's How Heather 'The Hurricane' Corrigan Did It"
Release Date: January 8, 2026
Hosts: Luke Acree & Josh Stike (ReminderMedia), with Steven Acree and Cody Smith
Guest: Heather "The Hurricane" Corrigan
Main Theme: How top-producing real estate agent Heather Corrigan closed 80 units and $20 million in volume during a challenging real estate market, by leveraging relentless action, strategic networking, community involvement, and personal branding.
Episode Overview
This episode features Heather "The Hurricane" Corrigan, a high-performing New Jersey real estate agent known for her energetic style, innovative networking, and consistent business growth—even in supposedly "bad" market conditions. The conversation explores her practical strategies for lead generation, branding, and relationship-building, while highlighting the core mindset and habits driving her continued success.
Key Discussion Points & Insights
Heather’s Background & Achievements
- Started real estate career in 2017; now in her 8th year.
- Progression: "Bronze, silver, gold, now platinum this year. $20 million [in volume] this year, which was my best year ever.” [02:02]
- Remax Hall of Fame inductee, consistently Circle of Excellence Gold/Platinum (2020-2024).
Solo Producer With Strategic Support
- Primarily solo agent: “I go back and forth, do I want a team, do I not? I don't want to lose that 'working with the Hurricane' energy … I have people to help. I have a support team … assistant … [and] a gal doing my website … bringing in an AI guy right now.” [02:35]
- Employs virtual help: “I have a guy in Guatemala that helps me post on 50 different Facebook pages a day.” [02:54]
Consistent Lead Generation (Even in a "Bad Market")
- The core belief: “People are always buying, selling, renting, investing. I'm very consistent and that's why I'm here.” [03:50]
- Many sources for her 80 annual deals, including:
- Personal networking and referrals
- Her own networking group (“The Hurricane Hub”): “Over 20 [business owners] … we meet for lunch once every two weeks … we do big events. I had branded cigars, mini massages, a fortune teller, caterer.” [04:51; 05:23]
- Community and charitable involvement, e.g., VP of Lions Club, Girl Scout troop leader, local temple award recipient.
- “I do tons of rentals. Rentals are beautiful. … I help renters all the time. … Tenants eventually become buyers.” [23:41]
- Strategic social media content on every deal/occasion.
The Hurricane Hub: Building a Referral Network Through Innovation
- Created Hurricane Hub to facilitate high-value networking, beyond traditional BNI/LeTip models.
- Gained “Innovative Business of the Year” award from Bergen County Chamber of Commerce for this approach.
- $35/quarter membership (very accessible), events covered by Heather. “For me, if I do get one closing … it pays for itself 100%.” [07:36]
- “Maybe 6 [deals]” directly attributable this year, with many more indirect benefits via brand reinforcement and expanded network. [07:58]
Action-Oriented Social Media & Content Strategy
- Emphasizes consistency and variety: “I put content up … on insta, TikTok, LinkedIn—even Snap. … I do stories and posts, videos at inspections or closings. … I do that every day.” [08:19–09:54]
- Leverages every event and transaction to generate social posts, landing pages, and new business opportunities.
- “Every single deal that I do, every event … I get on and I get it out there … every day.” [09:19, 09:54]
- Follows up sales with dedicated landing pages for lead magnetization (e.g., 55+ communities, estates). [10:00]
Systematic Database & Relationship Management
- Maintains a spreadsheet of every client and deal since her career began: “I have a spreadsheet of every person I've ever done a deal with … their email, phone, address.” [13:07]
- Sends yearly ReminderMedia magazine and postcards to her entire 500+ past client base, which elicits enthusiastic responses:
- “Everyone is flipping out. … Taking pictures of it, sending it to me saying it's the best thing they ever got.” [12:20, 12:46]
Relentless Action & Seizing Every Opportunity
- Direct approach to prospecting:
- “I was going to a listing appt … saw a dumpster in front of a house a couple blocks down. I stopped. I got that listing too.” [14:41]
- Encourages quick, fearless action:
- “Just get on the phone. … Google it, get a tutorial. … Just call and talk to people.” [15:32]
- Massive coverage: participates in multiple MLS associations (six counties), belongs to numerous community groups and blogs about local areas. [16:12]
Branding & Visibility
- “My branding is on everything—even my nails. … I have Hurricane merch, big tents for events, branded car.” [17:54, 29:37]
- Out-of-the-box events draw attention and increase her local profile and leads (e.g. car show, Ordell Day). [17:54]
- “That’s another thing guys, I do events … got some very nice deals from my last Ordell Day.” [17:54]
Confidence, Energy, and Authenticity
- “I've been called the Hurricane since I was young, but then it really stuck with real estate.” [18:55]
- Advice for new agents on confidence: “Just go knock on the door. Think of something to talk to them about. … Just try.” [20:12]
The “Top Producer” Mindset
- Hosts’ observation: All top producers they've interviewed share “a bias toward massive action … a paranoia they’re not achieving enough.” [17:12]
- Heather exemplifies this: “Everyone thinks … are you crazy? … But I get out there.” [17:42]
- Heather’s fundamental belief: “People are always buying, selling, renting, investing … I'm very consistent and that's why I'm here.” [03:50]
- She does it her way, not waiting for all systems to be perfect: “People spend so much time … thinking about structure and systems … and they don’t realize, it’s about getting out there and actually kissing babies, shaking hands.” [15:19]
Notable Quotes & Memorable Moments
-
On Her Business Philosophy:
“People are always buying, selling, renting, investing. I'm very consistent and that's why I'm here.”
— Heather Corrigan [03:50] -
On Relentless Networking:
“If they're not with me, it's not going to be the same. I don't care how much I train someone.”
— Heather Corrigan [02:35] -
On Her Action Bias:
“I was going to that appointment … I saw a dumpster … I stopped, I got that listing too.”
— Heather Corrigan [14:41] -
On Organization:
“I have a spreadsheet of every person I've ever done a deal with with their email, phone number and address. … They don't. I'm sure these people don't have that.”
— Heather Corrigan [13:07] -
On Building Her Brand:
“My branding is on everything—even my nails. … I have Hurricane merch, big tents.”
— Heather Corrigan [17:54] -
Advice for New Agents:
“Just get on the phone. … Google it, get a tutorial. … Just call and talk to people.”
— Heather Corrigan [15:32] -
Best Past-Client Touches:
“Everyone is flipping out [over the magazine] … taking pictures of it, sending it to me saying it's the best thing they ever got.”
— Heather Corrigan [12:46]
Segment Timestamps
- Background & Business Stats: [02:02]
- Solo producer/team structure: [02:35]
- Lead sources & networking: [03:50] – [07:58]
- The Hurricane Hub and events: [04:51], [05:23], [07:36]
- Social media strategy: [08:19] – [10:05]
- Follow-up content & landing pages: [10:00]
- Community involvement: [11:06], [16:12]
- Organization & CRM: [13:07]
- On doubling business next year: [13:52]
- Proactive prospecting (“the dumpster story”): [14:41]
- Massive action & top-producer mindset: [17:12], [17:42]
- Branding details: [17:54], [29:37]
- Confidence, energy, and advice for new agents: [18:55], [20:12]
- Client gifts for agents (even on rentals): [23:41]
- Direct CRM/past-client nurturing: [12:07] – [12:46]
- Advice to her teenage self: [27:16]
Actionable Takeaways
- Get involved—join or create a local networking group, and be active in community organizations.
- Make every transaction visible with consistent, varied, and engaging content across platforms.
- Track every client and transaction—even a simple spreadsheet pays off if used as a disciplined follow-up tool.
- Seize visible opportunities—don’t hesitate to walk up, knock on a door, or ask for business.
- Brand everywhere—events, car, nails, merch make you top-of-mind (“People remember the Hurricane”).
- Nurture relationships—send recurring, high-value touches (magazines, thank-you cards, agent gifts).
- Act quickly and consistently—success favors those who hustle, not just those who plan.
Where to Find Heather
- Website: heatherthehurricane.com
- Social Media: @heatherthehurricane on TikTok, Instagram, LinkedIn, Snap
Final Message
If you want to grow your business—even in a tough market—Heather Corrigan’s example is clear:
“Take massive action. Leverage every opportunity. Get deeply involved with your community and network. Tell your story everywhere. And always keep moving forward.”
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