In this inspiring episode of The Stroke It Podcast, host Jenny Townsend sits down with Stefanie Overturf — bestselling author, passion-driven entrepreneur, and business coach — to discuss her 15-year journey from cleaning houses during a recession to selling a multi-million dollar carpet cleaning company. Stefanie opens up about the mindset shifts, marriage dynamics, leadership strategies, and personal growth that helped her and her husband build a company they could eventually step away from.

If you’ve ever felt like a slave to your business, or you're looking to create more freedom while still running a successful team, this conversation will speak directly to you. From tapping and emotional healing to practical team management and marriage balance — Stefanie shares the exact tools she used to build, grow, and exit her company without sacrificing her sanity or marriage.

Actionable Takeaways for Entrepreneurs & Business Leaders

Build systems to run your business without you
Learn how mindset and healing past trauma impact leadership
Discover how to work with your spouse (and stay married!)
Use love languages and emotional intelligence to lead teams better
Why you don’t need to have it all figured out to take action

Chapters

00:00 – Intro: Meet Stefanie Overturf
01:00 – Selling Her Business After 15 Years
03:00 – Starting a Company During the 2008 Recession
05:00 – Fear, Resilience, and Starting with No Plan B
07:30 – Going All-In vs. Playing It Safe
10:00 – Mindset, Self-Worth & Overcoming Childhood Programming
15:00 – EFT Tapping & Emotional Healing Techniques
18:30 – Zig Ziglar, Hypnosis, and Daily Positivity Rituals
22:00 – Avoiding Negative People & Energy Management
26:00 – Working With Your Spouse Without Losing It
30:00 – Personality Types, Love Languages & Respect
36:00 – How to Stay in Your Lane at Work and at Home
40:00 – The Emotional Piggy Bank & Long-Term Marriage Tips
43:00 – Leadership Lessons: Managing 15+ Employees
46:00 – Meetings, Morale, and Team Training Strategies
49:00 – Strength-Based Team Building and Role Alignment
51:00 – Why You Don’t Need to Have It All Figured Out
53:00 – Stefanie’s Dirty Little Secret for Success
55:00 – How to Build a Business That Runs Without You
58:00 – Final Thoughts + How to Work With Stefanie

Website: https://skilllevelup.com

Instagram: @stefanieoverturf

Facebook: Stefanie Overturf

YouTube: @skilllevelup

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EP 187 Throwback Series: Exploring Mindset and Team Work to Live Your Best Life with Business Owner Stefanie Overturf