Style-ish Podcast Episode Summary: "An Engagement Story for the Ages!!!"
Release Date: December 10, 2024
Hosts: Madison Sullivan Thorpe, Ana Kadoshi Smith, Joanna Fleming
Produced by: Shameless Media
1. Celebrating Joanna's Engagement [00:27 - 03:58]
The episode kicks off with heartfelt celebrations as Joanna Fleming shares her exciting engagement news. Hosting alongside Madison Sullivan Thorpe and Ana Kadoshi Smith, the trio indulges in champagne, setting a joyous tone for the episode.
Joanna Fleming [00:40]:
"Yes, the exciting news is that I got engaged on the weekend."
Joanna recounts the surprising and romantic proposal orchestrated by her partner, Adrian. Despite setting up decoys and appearing unprepared, Joanna was taken aback when Adrian knelt on a barge, capturing the moment on a TikTok video. The surprise intensified as both families were revealed to be present, successfully keeping the engagement a secret until the moment of proposal.
Madison Sullivan Thorpe [03:35]:
"He set the standard really high. So high."
The hosts express admiration for Adrian's thoughtfulness and discuss the implications of wedding planning, including the consideration of last names.
2. Exploring Dupe Culture in Fashion [04:07 - 11:12]
Transitioning from personal celebrations, the discussion shifts to the fashion industry's dupe culture, highlighting the ethical and economic impacts on small businesses.
Madison Sullivan Thorpe [05:05]:
"My word of the week this week is Anna Kwan, who, if you haven't heard of her before, it's an incredible Australian fashion label."
The hosts analyze a TikTok video comparing designs from Anna Kwan, Forever New, and Target, emphasizing the challenges small brands face when larger retailers replicate their designs. Ana Kadoshi Smith underscores the competitive nature of the Australian fashion scene and the detrimental effects of larger brands "punching down" by mimicking smaller designers.
Ana Kadoshi Smith [07:03]:
"We're kind of cannibalizing our other brand sales, which, as a small brand, like Anna Kwan and a small business owner, that's a real sucker punch."
Madison adds that the price disparities between original designs and their duplicates further disadvantage small businesses, highlighting Anna Kwan's $550 dress versus Forever New’s $150 and Target’s $60 replicas.
3. Mastering Fragrance: Four Must-Know Rules [11:12 - 24:38]
The conversation seamlessly transitions to beauty, focusing on fragrance application tips to maximize longevity and effectiveness.
Joanna Fleming [11:12]:
"We're introducing a new segment to the podcast today, all about fragrance."
Madison introduces the segment with her "word of the week" and shares insights from fragrance experts Stephen Ross Glide from Mecca and Sophie Marcoux, founder of Fikifolia. They outline four essential fragrance rules:
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Dab, Don’t Rub [12:17]:
Madison Sullivan Thorpe [12:17]:
"This is the best rule you will hear, which is dab, don't rub."
Rubbing fragrances can create friction and heat, altering the scent’s notes. -
Spritz on Clothes and Hair with Caution [14:39]:
Joanna Fleming [14:39]:
"If you want your perfume to last throughout the day, spritzing it on your hair and clothes is the way to go."
Experts recommend using dedicated hair perfumes to avoid drying out hair and suggest spraying on clothes for prolonged scent without direct skin contact. -
Layer Your Fragrances [17:48]:
Ana Kadoshi Smith [17:48]:
"Layering two fragrances is a great way to support the longevity of your fragrance while adding a twist of personality."
Layering involves applying different scents on separate pulse points to create a personalized fragrance profile without overwhelming the senses. -
Use Hand Cream as a Base and Exfoliate First [22:35]:
Ana Kadoshi Smith [22:35]:
"Ensure your skin is well moisturized and exfoliated to help your fragrance last all day."
Applying fragranced hand creams can enhance scent adherence, while exfoliation removes dead skin cells, promoting better fragrance absorption.
These tips, backed by expert advice, aim to help listeners make the most of their fragrance collections during the holiday season.
4. Here Today or Here to Stay: Beef Tallow in Skincare [38:11 - 46:38]
In the new "Here Today or Here to Stay" segment, the hosts debate the longevity of beef tallow as a skincare staple.
Joanna Fleming [39:07]:
"We're deciding whether we think a trend or a product or a brand is here for the long haul or just a flash in the pan."
Topic: Beef Tallow in Skincare
The popularity of beef tallow, a rendered beef fat, has surged on platforms like TikTok, promoted by influencers for its moisturizing properties. However, the hosts express skepticism regarding its efficacy and safety.
Joanna Fleming [40:35]:
"Beef tallow doesn't smell great either. So I think it's just not something that's really worth trying in my opinion."
Ana Kadoshi Smith and Madison Sullivan Thorpe voice concerns about the potential for beef tallow to go rancid and its unsuitability for acne-prone skin. Joanna Fleming contrasts beef tallow with traditional skincare ingredients, emphasizing the importance of humectants, emollients, and occlusives over heavy, animal-based fats.
Ana Kadoshi Smith [46:34]:
"This is going to go as quickly as it's come."
The consensus leans towards viewing beef tallow as a fleeting trend rather than a sustainable addition to skincare routines.
5. Adore Beauty’s Expansion into Physical Stores [31:44 - 38:35]
Returning to brand discussions, Joanna Fleming delves into Adore Beauty’s strategic move from an online presence to establishing physical storefronts.
Joanna Fleming [32:54]:
"My former employer, Adore Beauty, are going into bricks and mortar stores, and I never thought I would see the day."
Adore Beauty, renowned for its swift delivery and including delights like Tim Tams with orders, plans to open 25 physical stores in prime Australian shopping districts. The inclusion of Tim Tams serves as a unique synergy between the brand and the beloved Australian treat, enhancing customer experience both online and in-store.
Ana Kadoshi Smith [33:25]:
"What is the synergy between Tim Tams and Adore Beauty? What made them pick that?"
Joanna shares anecdotes about customer reactions to the Tim Tam inclusion, highlighting its significance in maintaining brand loyalty and delighting customers with recognizable freebies.
Madison Sullivan Thorpe emphasizes the broader retail trend of online brands venturing into physical spaces post-COVID, catering to the desire for tangible shopping experiences. The hosts commend Adore Beauty’s strategic alignment with customer preferences, ensuring that the beloved Tim Tams remain a staple in their retail offerings.
6. Wrapping Up and Teasers for Next Episode [46:38 - End]
As the episode draws to a close, the hosts reflect on the various discussions, from Joanna’s engagement to the intricate dynamics of the fashion and beauty industries. They introduce upcoming content and encourage listener engagement through emails and social media.
Joanna Fleming [47:28]:
"We need to finish this bottle of champagne first."
Teasing the next episode, they promise to delve deeper into Joanna’s wedding plans, maintaining the personal touch that characterizes their engaging discussions.
Notable Quotes
-
Joanna Fleming [00:40]:
"Yes, the exciting news is that I got engaged on the weekend." -
Madison Sullivan Thorpe [05:05]:
"My word of the week this week is Anna Kwan, who, if you haven't heard of her before, it's an incredible Australian fashion label." -
Ana Kadoshi Smith [07:03]:
"We're kind of cannibalizing our other brand sales, which, as a small brand, like Anna Kwan and a small business owner, that's a real sucker punch." -
Madison Sullivan Thorpe [12:17]:
"This is the best rule you will hear, which is dab, don't rub." -
Madison Sullivan Thorpe [22:35]:
"Ensure your skin is well moisturized and exfoliated to help your fragrance last all day." -
Ana Kadoshi Smith [46:34]:
"This is going to go as quickly as it's come."
Conclusion
In this episode of Style-ish, the hosts blend personal milestones with insightful discussions on contemporary issues in fashion and beauty. From celebrating Joanna's engagement to dissecting dupe culture and exploring sustainable skincare trends, the episode offers a comprehensive look into the intersection of personal experiences and industry dynamics. The addition of segments like "Here Today or Here to Stay" and practical advice on fragrance application ensures that listeners are both entertained and informed. As Adore Beauty ventures into physical retail, the hosts adeptly navigate the evolving landscape of online and offline brand strategies, making this episode a memorable blend of celebration and critical analysis.