
Loading summary
A
The HubSpot Podcast Network is a Success Story Partner now. If you like Success Story, you're going to love other podcasts in the HubSpot podcast network. One of my personal favorites is I Digress, hosted by my boy Troy Sandich. With shows under 30 minutes, I digress helps eliminate complexity, complications and confusion in your business with frameworks and strategies to achieve true, scalable and sustainable success. Success. If you are an entrepreneur building anything you need to listen to I Digress. This is one of the most useful business podcasts you're ever going to subscribe to. Listen to I Digress Wherever you get your podcasts. NetSuite is a success story partner now what does the future hold for business? If you ask nine experts, you're going to get 10 answers. Bull market. Bear market. Rates will rise. Rates will fall. Honestly, I just wish somebody could invent a crystal ball. But until then, over 41,000 businesses have future proofed their business with NetSuite by Oracle, the number one Cloud ERP bringing accounting, financial management, inventory and HR into one fluid platform. With real time insights and forecasting, you're peering into the future with actionable data. And when you're closing the books in days, not weeks, you're spending less time looking backwards and more time on what's next. If I had needed this product, this is what I'd use. Whether your company is earning millions or even hundreds of millions, NetSuite helps you respond to immediate challenges and seize your biggest opportunities. And speaking of opportunity, download the CFO's Guide to AI and Machine Learning at netsuite.com Scott Clary the guide is free to you at netsuite.com ScottClary netsuite.com ScottClay in this lessons episode, learn why Mindset is Everything. Before jumping into entrepreneurship, learn how fear and doubt stop most people from ever making the leap. Learn what it really takes to survive the pressure of owning a business, and learn why real mentorship must go beyond generic advice to truly help someone grow. Some other words of wisdom that are top of mind for you right now?
B
Well, yeah, you know what? I think you for your audience, if they're, if they're interested in getting into business, it's getting, getting into it in the right head space. I think a lot of times people, they want to be their own boss, they want to get into business, but they don't understand the sacrifice and commitment that comes with it and the stress, the sleepless, the, the, the sleepless nights. You know, those, those components. A lot of people underestimate the pressures of Running, of running a business and meeting payrolls and doing those things. So it's a. Yeah, you know, it's. And I think talking about it before they get into it, so they're kind of, they can brace them, get in the right headspace. That way when it comes, they could say, you know what, we talked about this, this is what it is, you.
A
Know, and there are some setting the.
B
Expectation, you got it, Letting, letting them understand that this is part of the, this is part of the journey. And rather than ducking from it, embrace it. Because this is the challenges. And these challenges never go away. Okay. It might, it might come in a different light, a little different circumstance, but it'll come in multiple times throughout your business career because that's just how being an entrepreneur is. So you, you have to embrace it and understand it and not freak out about it. Not walk around kicking the garbage can and, you know, screaming around the office. That's not, that, that's not productive. Right?
A
Yeah, that's smart. I, I do like that, the, the idea of sort of having real conversations about what entrepreneurship is so that people aren't just like completely surprised when shit hits the fan, because it will, it will repeatedly.
B
And I get people too. They can't, they can't make it. In fact, my book, Impossible Hill, I talk about the, you know, preparation and the first thing, the first step of any change is making a plan. Just thinking about it, okay. Where one day you wake up and you say, I'm. I'm sick and tired of being sick and tired. I'm sick and tired of getting up at 9 o' clock on somebody else's time. I'm sick, whatever your reasoning is. So that's the first step of understanding I gotta make a change. Okay, beautiful. Second part is what do we want to change into? What's our plan? Like what? All right, well, we, we've come to this conclusion. This sucks. And I don't like my life anymore doing this. So I'm going to change step one. But then you don't want to step from there to something else that's little different color but the same headache, right? So thinking about what you want to do, but the third step's the most important, and that is you have to make the jump. And I can't tell you the amount of people that I work with over the years. They do step one, they get to step two, but when it comes to step three actually making the jump, they don't do it. They go, peter, you know what I just had? You know, Man, I had some sleepless nights, and I just. I just wasn't feeling it, you know, I was. And you know. You know, and it's. And. And some people say, well, it's. You know, it's. It's. It's God. It's divine intervention. And I listen to him and I say, look, it's not divine invention. You're. You're apprehensive because you're doing something you've never done before. That's a perfectly normal headspace. You know, doubt is. Is a dream killer. Okay? You're not. Keep in mind what we talked about here. You're not bidding the farm, okay? You're not bending the farm. You are making a transition. And we have planned for this. We have set money aside for this. So when you transition into this job, this money is here to help offset you as you ramp this up. Right. So we kind of have to go through those things, but there's a lot of people, they can never make the jump, and that's okay.
A
And they just let this apprehension just build up, and then it.
B
To the point where they say, well, I'm just not going to do it because. And then when they. When they make the decision, I'm not going to do it, and they just fall right back in their old space. They come to realize, hey, look, maybe the space isn't so bad, because here's the benefits of it. You are nine to five, because where you're stepping into, it's not nine to five. You own a business. It's seven days a week, 24 hours a day. Get your head around that. Oh, come on, Peter. Nobody works. Hey, I promise you, it's seven days a week, 24 hours a day. It never leaves you. It's. You think about it at night before you go to bed. You think about it first thing in the morning. It's seven days a week. If you own the business and if you're going to be. If you're going to be a warrior, if you're going to be a warrior in your business. That's the mindset you got to be. Because you can't be a quitter. You got to be a fighter, okay? And you got to give it whatever it takes, because you're going to have those tough moments. And if you cave and every time you have a tough moment, you're never going to win.
A
You know, I say that entrepreneurship is probably not for you. If you cave every time you have a tough moment.
B
Yeah. Or you, you know, you're walking. You. You can't handle stress. You're crying, you're freaked out. You got to get couch time because you're just a mess, right? Tell them. Look, it's not. It's what you're contriving in the 6 inches between your ears. You understand? It's all, it's all is self fulfilling. You understand that you're. You're in your own head. Okay? What you're visualizing here and what you think is happening out there, it's two different things. What is going to happen out there is only going to be the result if you stay where you're at. You got to make these change. There's things that you can do that can offset that, that can, that can deflect some of that risk that's that coming. You're just freaking out and you're not thinking. You got to start thinking. Do you know what I mean? Play offense. Quit playing fucking defense all the time. You got to play some offense. People don't get it.
A
Indeed as a success story Partner now say you just realized your business needed to hire someone fast. How can you find amazing candidates fast? It's easy. Just use Indeed. When it comes to hiring, Indeed is all you need. Stop struggling to get your job post seen on other job sites. Indeed sponsored jobs help you stand out and hire fast. And with sponsored jobs, your post jumps to the top of the page for your relevant candidates so you can reach the people you want faster and it makes a huge difference. According to Indeed data, Sponsored jobs posted directly on Indeed have 45% more applications than non sponsored jobs. Plus with Indeed sponsored jobs, there's no monthly subscription, no long term contracts. You only pay for results. There's no need to wait any longer. Speed up your hiring right now with Indeed and listeners of this show will get a $75 sign up sponsored job credit. To get your jobs more visibility@indoubtedly.com Clary just go to indeed.com Clary right now and support our show by saying you heard about Indeed on this podcast. Indeed.com Clary terms and conditions apply. Hiring Indeed is all you need. HubSpot is a success story partner. Now if you're an entrepreneur, listen up. Because HubSpot makes impossible growth impossibly easy for their customers. If you are building a business, you need to get HubSpot. Why? Here's the perfect example. Morehouse College needed to reach new students with fresh, engaging content. A problem that every single business in the world has. But with a 900 page website, even the tiniest update took 30 minutes to publish. Now Breeze, which is HubSpot's collection of AI tools help them write and optimize their content in a fraction of the time. And the results? 30% more page views and visitors now spend 27% more time on their site. If you are ready for impossible growth like this, visit HubSpot.com ShipStation is a success story Partner now you know what's chaotic. Last week during one of my interviews, my guest dog knocked over their mic stand. My Internet crashed mid recording. I spilled coffee all over my notes. It was not a great interview. But speaking of handling chaos well, that same guest told me something fascinating about their business after we stopped recording. Life can be unpredictable, but a large component of their business is e commerce fulfillment. And that is a whole different level of chaos unless you're using ShipStation. They told me that since switching to ShipStation, they've saved around 15 hours every single week by shipping from all of their stores with one login. The automation is incredible. One click and their labels are printed. And what really impressed me most, it is a massive business that they run is how it scaled their business. They doubled their order counts last quarter. Shipstation handled it without a hiccup. And the shipping discounts, they've nearly saved 88% on USPS and UPS rates. Go to shipstation.com and use code success story. Sign up for your free trial. That's shipstation.com code success story. It's a tough idea for people to wrap their head around because they get too stuck in their own head. I mean, this is. This is why. This is why it's important to have mentors, people around you. I mean, even sometimes, like Gina, like my, my better half when I'm. When I'm really spiraling and I'm. I've been doing this for a minute. And no one's immune because there'll always be points where shit hits the fan and you're just like overthinking everything. But having people close to you, whether or not it's. Whether or not wife, girlfriend, advisor, mentor, whatever. Having somebody who can just pull you out of that spiral is also helpful. I mean, it's tough to do it yourself. You got to admit, it's tough to do it yourself sometimes. But.
B
And just having some. Having somebody pull you aside and say, okay, yeah, let's take a deep breath. Let's get out of that thing. So you almost have to remove yourself from it, look at it, and have somebody break it down and say, look, this is what we're dealing with. It's not that we're. Because we're not going to let it get to there. It's not, we're not going to let it get to that point. That's, this is what we have and here's what we need to do. Right? And it's just having somebody have that moment, that, that, that voice of reason from historical experience. They've been there, done it, and you know how the story ends and you can help them through it. That's, that's what mentoring is all about. And that's, that's an important point for all of your people out there. If they're going to have somebody who's a, who's truly a mentor, it's somebody that's truly going to lean in and understand what it is that you're dealing with. You know, sometimes it's easy to take just a broad brush. Oh, well, you need to do this, this and this. Well, look, you can't, you can't do that because it's a very dynamic business world that we live in today with AI and all these great tools that are there. It's a different dynamic. So you got to make sure who's mentoring you, who you're trusting that they're in and they understand the full context of what, what it is that you're going through and what's going on within the dynamics of the business. You can't, you can't mentor someone in a business if you're not going to get into the business and understand it, because you can't. Armchair quarterback. What's going to happen is you're only going to see the big things as a mentor. You're only going to see the big things. You're not going to see the granular details. You're not going to see the risk, the hidden risk. Why? Because you didn't do your homework as a mentor. You've been there, you've hit one out of the park. You're not really leaning in, you're just kind of doing that. You know what I'm saying?
A
I do. And I think this is why I have, I have such an issue with people that mentor at scale when they're dealing with like tons of entrepreneurs at the same time.
B
Yeah.
A
Maybe there's some high level wisdom that you can teach over to 500 different people that are going through your program. But to really make an impact, you do have to, you do have to be in the weeds.
B
You got to be there. And yeah, it just like the friend of mine, like I said, my wheelhouse is franchising. Okay? Franchise. It doesn't matter what it is. Okay, My, my. I built my career. I built my empire in the fitness space. But look, in three years, and I'm not with nautical bulls anymore, but in three years, I took that from an idea. No franchise locations to 70, 73 open stores and 170 licenses sold.
A
So that's all franchise model, right?
B
That, that's all franchising. It doesn't matter if I'm selling fitness or acai bowls. Okay, so franchising is my, is my wheelhouse. But my. One of, one of the people who now is a very, very good friend of mine. He has a home health care monitoring business. And I don't that, that's not my wheelhouse. But what is my wheelhouse is the block and tackling of creating a business, an entity from there all the way through the exit. So how do we position it? Do we, do we sell? And right now his, his question is, do I, do I sell a portion of the company to take some chips off the table? But he's growing this business so fast. I mean, I just said, look, if it were me, because the, the, the first capital that you sell is going to be the most expensive. You know what I mean? And you don't need it. You're spinning off so much cash right now. Take a, take a small loan, use it for whatever you need it for. But he's, he'll exit this business in the next two to three years and it'll be literally, you know, at least a half billion dollar company.
A
Thanks for tuning in. If you found this valuable, don't forget to hit that subscribe button so you never miss an episode. And if you want to dive deeper into this conversation, check out the links in the description to watch the full episode. See you in the next one. Quint is a success story partner. Now living in Miami, I need clothes that can handle the heat while still looking good. I picked up these linen shirts from Quint and they're phenomenal. Stylish, European. I love the cut, I love the fit. Now, whether or not you're in cold Seattle, Dry Phoenix, they have got premium essential clothing for every single climate. But these linen shirts are a game changer. They're breathable, they're lightweight, they handle Miami heat like nothing else. I wear them everywhere. Business meetings, dinners, you name it. Now here's what makes Quint different. They work directly with premium manufacturers, but cut out all the middlemen. That means you're getting luxury quality linen at 50 to 80% less than comparable brands. We're talking the same materials, the same craftsmanship without the insane markup. Plus, they only partner with factories committed to ethical manufacturing and sustainable practices. And that matters. Elevate your closet with quint. Go to quint.comsuccess for free shipping on your order and 365 day returns. That is Q-U-I-N C E.com success to get free shipping and 365 day returns. Quint.com success.
Success Story Podcast: Lessons - How the Right Guidance Built a Global Fitness Empire | Peter Taunton - Snap Fitness Founder
Hosted by Scott D. Clary | Release Date: June 4, 2025
In this enlightening episode of the Success Story Podcast, host Scott D. Clary engages in a deep conversation with Peter Taunton, the visionary founder of Snap Fitness. Peter shares his journey of building a global fitness empire, emphasizing the pivotal role of mindset, mentorship, and strategic planning in overcoming the inherent challenges of entrepreneurship.
Peter opens up about the emotional and psychological hurdles that aspiring entrepreneurs face. He underscores the importance of mental preparedness before embarking on the entrepreneurial path.
Peter Taunton [02:45]: "Before jumping into entrepreneurship, learn how fear and doubt stop most people from ever making the leap."
He highlights that many individuals desire to be their own boss but lack a realistic understanding of the sacrifices involved. The sleepless nights, constant stress, and unwavering commitment required can be overwhelming.
Peter Taunton [03:10]: "A lot of people underestimate the pressures of running a business and meeting payrolls."
A significant portion of the discussion revolves around the critical role mentors play in an entrepreneur's journey. Peter emphasizes that effective mentorship goes beyond generic advice; it involves deep, personalized guidance tailored to the individual's specific business context.
Peter Taunton [13:00]: "Having somebody who can just pull you out of that spiral is also helpful. It's tough to do it yourself."
He warns against "armchair quarterbacks"—mentors who lack hands-on experience in the mentee's specific industry or business dynamics. True mentors immerse themselves in the mentee's business landscape, offering nuanced insights and strategies.
Peter Taunton [14:17]: "You can't mentor someone in a business if you're not going to get into the business and understand it."
Peter outlines a structured approach to transitioning into entrepreneurship, detailing the essential steps to ensure a successful leap from traditional employment to business ownership.
Acknowledgment and Planning: Recognizing the dissatisfaction with the current job situation is the first step.
Peter Taunton [04:30]: "The first step of any change is making a plan."
Defining the Desired Change: Clearly articulating what one wants to achieve avoids pivoting to inconsequential alternatives.
Peter Taunton [05:00]: "What do we want to change into?"
Taking the Leap: Many falter at the final step—actually making the transition. Peter stresses the importance of commitment and preparedness.
Peter Taunton [05:45]: "They do step one, they get to step two, but when it comes to step three actually making the jump, they don't do it."
Entrepreneurship is fraught with persistent challenges. Peter advises embracing these obstacles as integral parts of the business journey rather than temporary setbacks.
Peter Taunton [03:50]: "Embrace the challenges because they never go away."
He shares insights from his book, Impossible Hill, where he discusses the inevitability of facing tough moments and the necessity of resilience.
Peter Taunton [07:00]: "If you cave every time you have a tough moment, entrepreneurship is probably not for you."
Peter provides actionable strategies for managing the stresses and uncertainties of running a business:
Financial Preparedness: Ensure financial buffers are in place to support the business during its initial phases.
Peter Taunton [05:30]: "We have planned for this. We have set money aside for this."
Mindset Shift: Transitioning from a defensive to an offensive mindset is crucial for proactive business growth.
Peter Taunton [07:30]: "Play offense. Quit playing defense all the time."
Avoiding Common Pitfalls: Recognize and steer clear of strategies that may offer short-term relief but fail to address long-term business sustainability.
Peter Taunton [05:15]: "You don't want to step from there to something else that's a little different color but the same headache."
Peter Taunton's journey with Snap Fitness serves as a testament to the power of the right guidance and unwavering determination. His emphasis on mindset, strategic planning, and authentic mentorship offers invaluable lessons for both budding and established entrepreneurs. By internalizing these principles, business professionals can navigate the tumultuous waters of entrepreneurship with confidence and resilience.
Key Takeaways:
For more insights and inspiring success stories, visit www.successstorypodcast.com.