Welcome to the Success With Jewelry podcast, hosted by Laryssa Wirstiuk and Liz Kantner, two experts passionate about helping independent jewelry artists thrive.

Welcome to episode #170! Liz chats with Kelsey Lim, the founder and designer behind Abel Objects, a fine jewelry brand created with future generations in mind, guided by timeless design and responsible production. Kelsey spent years as a graphic designer and art director before going all in on Abel in 2023.

In today's episode, Liz and Kelsey discuss the realities of pricing as a solo jewelry maker, the power of transparency in building customer trust, using Substack as a business tool, and the magic of collaborative pop-up events.

In the bonus segment for Insiders only, Kelsey shares her tips for tracking overhead costs and navigating price increases as gold prices continue to climb.

Learn more about Abel Objects: https://abelobjects.com/ Follow them on Instagram: https://www.instagram.com/abelobjects/

Liz Kantner works with independent jewelry artists to help them find their unique voices and succeed in today's marketplace. With over ten years of experience in jewelry marketing and sales, Liz offers consulting services and digital strategy. She's also the founder of the Stay Gold Collective, a private group providing live training, industry insights, and personalized feedback. Learn more at https://www.lizkantner.com.

Laryssa Wirstiuk is the founder and creative director of Joy Joya, a digital marketing agency for the jewelry industry. She's the author of Jewelry Marketing Joy and the creator of JoyDeck, a platform designed to make marketing accessible for jewelry makers and designers. Discover more at https://joyjoya.com.

Tune in to hear Liz and Laryssa share valuable insights, tips, and strategies for success in the jewelry industry!

170 - Liz Interviews Kelsey Lim of Abel Objects on Pricing, Substack, and Building Community