Fri May 02 2025

Drowning in customer calls yet starving for insight? In this episode, Fathom founder-CEO Richard White unpacks how AI meeting intelligence turns every Zoom into a bank of conversion assets. We trace Richard’s journey from early YC engineer to building Fathom’s freemium model and explore the product-led growth tactics behind their rapid adoption. You’ll learn: • How marketers repurpose transcripts into B2B SaaS marketing gold—thought-leadership posts, testimonial clips, and data-driven messaging. • The prompt frameworks that extract action items, competitor mentions, and story hooks at scale. • Why a generous free tier fuels word-of-mouth and lowers CAC for fast-moving SaaS teams. Whether you run demand gen or wear the founder’s hat, this conversation shows how to mine live conversations for real-time competitive intelligence and pipeline impact.