← Takin' A Walk - Music History with Buzz Knight
Takin' A Walk - Music History with Buzz Knight
Stories of Passion and Resilience from Jennie Smythe-Founder Girlilla Marketing
00:28:03
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- [00:01]
Ginny Smythe
Taking a Walk Nashville at the end of the day. Like that simplicity of making sure that you do a good job, that you don't mess it up and that you turn around and help somebody behind you. Pretty, pretty powerful stuff.
- [00:16]
Sarah Harrelson
Hi, this is Sarah Harrelson, your host of Taking a Walk Nashville. Today I am taking you to the 8th Avenue south neighborhood in Nashville. Joining me today at her office is Ginny Smythe, the founder and CEO of award winning Girlila Marketing, which heads digital strategy for a diverse roster of world famous entertainers and brands including Dead and Company, Willie Nelson, Darius Rucker, Blondie, Brooke Shields and Vince Gill, just to name a few. Her early career includes time at Disney's Hollywood Records, Yahoo. Music, Warner Brothers and Cleer. And today we are sitting down to talk about her new memoir that is out now called Becoming Girl. Rilla.
- [01:07]
Ginny Smythe
This is an I heart podcast.
- [01:14]
Liberty Mutual Announcer
Here we have the Limu Emu in its natural habitat, helping people customize their car insurance and save hundreds with Liberty Mutual. Fascinating. It's accompanied by his natural ally, Doug.
- [01:29]
Sarah Harrelson
Uh, Limu is that guy with the binoculars watching us?
- [01:32]
Liberty Mutual Announcer
Cut the camera. They see us.
- [01:33]
Buzz Knight
Only pay for what you need@libertymutual.com Liberty Liberty, Liberty Liberty Savings Ferry unwritten by Liberty Mutual Insurance Company and affiliates. Excludes Massachusetts.
- [01:43]
Coca Cola Announcer
Okay, only 10 more presents to wrap. You're almost at the finish line. But first, there the last one. Enjoy a Coca Cola for a pause that refreshes.
- [02:11]
Guardian Bikes Announcer
Attention parents and grandparents. If you're looking for a gift that's more than just a toy, give them something that inspires confidence and adventure all year long. Give them a Guardian bike. The easiest bike to learn on, safest to ride, and the number one kids bike bike on the market. With USA Made Kids specific frames and patented safety technology, kids are learning to ride in just one day. No training wheels needed. It's why Guardian is America's favorite kids bike and the New York Times and Wirecutters top pick three years in a row. This holiday season, Guardian is offering their biggest deal of the year. Over 40% in savings on all bikes plus $100 in free accessories. Each bike arrives 99% assembled, so setup takes minutes, not hours. Whether it's their very first ride or your next big upgrade, Guardian makes every pedal feel safe, smooth and fun. Join over 500 happy families who've discovered the magic of Guardian. Visit guardianbikes.com to shop now that's guardianbikes.com.
- [03:12]
Ryan Seacrest
Hey, it's Ryan Seacrest for Albertsons and Safeway. As winter approaches, make sure you set aside some Time for Self care now through December 2nd. Get great savings on personal care essentials when you shop in store or online. Buy two participating self care items and save $3. Shop for items like Tresemme Shampoo, Dove Shampoo, Dove Men's Care Body Wash, Dove Body Wash, and Axe Shower gel, and save $3 when you buy two or more items. Offer ends December 2nd. Restrictions apply. Offers may vary. Visit albertsons or safeway.com for more details.
- [03:43]
Jacob Goldstein
This is Jacob Goldstein from what's yous Problem? Business software is expensive. And when you buy software from lots of different companies, it's not only expensive, it gets confusing. Slow to use, hard to integrate. Odoo solves that because all Odoo software is connected on a single affordable platform. Save money without missing out on the features you need. Odoo has no hidden costs and no limit on features or data. Odoo has over 60 apps available for any needs your business might have, all at no additional charge. Everything from websites to sales to inventory to accounting, all linked and talking to each other. Check out odoo@o d o o.com that's O-O-O.com.
- [04:31]
Buzz Knight
I'm Buzz Knight and this is Takin A Walk Nashville with singer songwriter Sarah Harrelson.
- [04:38]
Sarah Harrelson
Hi Jenny, thank you so much for being on the Taking a Walk Nashville show today.
- [04:42]
Ginny Smythe
Thank you for having me. I'm happy to be here.
- [04:44]
Sarah Harrelson
Of course. Yeah. So we are here at Guerrilla Marketing Today in Nashville and your new memoir, Becoming Gorilla, that was published earlier this year. So what inspired you to write about your life experiences as far?
- [05:01]
Ginny Smythe
I want to tell you, you're the first person in a long time that has actually pronounced gorilla. Right. So high five. We have many variations, but that was, that's fun and exciting for me. I, I wrote this book simply because I felt like I had all this information and all these stories that I thought people could really resonate with and hopefully on the work side of life, digital marketing and social media really just take a look at how they were behaving online and, and improve because there's so many good things about it and that really doesn't make the news very often. So I wanted to kind of tell the historical, you know, relevance to my personally through my career. But I also really wanted to leave people with ideas and options of how to better relate to human beings online.
- [06:00]
Sarah Harrelson
And you get very personal in your story, in this book and your life experiences. And I kind of got chills reading the prologue myself because my father's name is actually Pete and you have A Pete. I have a Pete, and I was estranged for him for 10 years until my mother passed away. And then I got reconnected, connected with him. So I just related wholeheartedly to your story, and I just think so many other people can relate and connect to your story. So thank you for sharing it.
- [06:34]
Ginny Smythe
I definitely thank you for telling me that, because sometimes, like, you know, that was the intention of the book is that. And I said this, I hope that people see themselves in my story. So to hear that is actually really powerful for me because I know that it worked and that was the intention. And you just. By saying that, somebody's going to see this podcast and they're going to say the same thing to you, and that was the intention. It was just to say, like, hold on a second. We're all connected. How. How do we move forward? And especially after the last few weeks for us online have been really difficult for a lot of us. And so even the book came out in April, you know, in October. The fact that I'm still able to talk about the basics of what I think we do together to move forward in this type of communication is doing that. It's like really connecting with people. And so thank you for telling me that.
- [07:40]
Sarah Harrelson
Yeah, thank you. I think connection is so important. I think young female professionals will relate to this book a lot. And I want to talk about the start of your. Your career, because you say the music industry is all about who you know sometimes, and I think that's so true. And speaking of who you know, a stripper landed your first professional opportunity at Elektra Entertainment. As she told you, they. They're going to think you're a stripper when you arrive.
- [08:09]
Ginny Smythe
Was that the case? I mean, it was like, there. It was a wild time in the 90s.
- [08:16]
Sarah Harrelson
Yeah.
- [08:17]
Ginny Smythe
But no, I don't think anyone thought I was a stripper. But I. I did heed her advice, which was it boiled down simply. She was like, I'm going to help you once you get settled, you help somebody else. And then I won't say what she actually. The words that she used on this podcast, but she basically, in a very blunt way, told me not to mess it up, that there were people that needed to be helped behind me. And, like, there's not a career counselor that could have given me better adv advice. Like, it was so out of left field coming from this person who I don't even really know her real name. Like, it was Nikki. That's all I know, you know? But if I could find this person again, I. I often thought, oh, man, what are. I hope. I hope at one point she sees something and reaches out and says, I'm Nikki. That would be so amazing. But at the end of the day, like, that simplicity of making sure that you do a good job, that you don't mess it up, and that you turn around and help somebody behind you. Pretty powerful stuff.
- [09:25]
Sarah Harrelson
Yeah, I think that's very important. And during the course of career, you worked for a lot of different corporate companies in the corporate world and music such as Warner and Yahoo and Clear Channel. But what was the actual turning point that led you to starting your own business? Guerrilla marketing. And how did you navigate past the fear of being an entrepreneur for the first time?
- [09:51]
Ginny Smythe
So I was really lucky because I. I say lucky. I worked really hard and took advantage of opportunities. So we just call that lucky to have amazing job opportunities at gigantic companies. The problem with me with those particular companies is that I never really fit a particular role, or I would fit now, but then I naturally want to keep changing and doing different things. And when somebody offers you a job for a role, it's pretty well defined. Like, here's your job description, here's your salary cap. You know, you might have a bonus structure or some kind of incentive, but for the most part, like, you know what your lane is. And so what I, Even though I had amazing experience, it wasn't like a. I didn't have like a bad experience that I was like, I can't do this anymore and I need to start my own business. It wasn't like that at all. It was basically more about, I don't fit in this world and I'm not utilizing the skills that I have in the best way possible for me. And so my only option was really to be an entrepreneur. My only option was to start the company that I envisioned that I wanted to work at. And in this job, 17, 18 years later, it changes every single day. I don't have a lane. I definitely have responsibilities as a CEO as making sure the health and wealth of my company is, you know, doing well. But I don't know what I'm going to do every single day when I walk into this office. So that is a spirit thing, you know, and you have to be the right personality for that. But truly, it was a much more natural fit for me than anywhere else. But you asked me how I got over the fear. You don't ever get over the fear. And again, 17, 18 years later, this. The same worries that you had on the first day that you Start are still there, but, like, you do it anyways, and you just becomes a muscle reaction. But I even, you know, people used to say to me all the time in the beginning, like, why would you do this? It's so risky, you know, how do you know, like, what are you going to do when you're 20 years in? You know? And I'm like, man, those are all what ifs that you could actually apply to any other job, you know, because companies go under all the time. And I grew again. I'm a kid in the 90s, so I saw all these giant corporations fall. I saw all these people with houses, their mortgages default. I saw my dad worked for the same company for 25 years. My mother worked for the government. That didn't seem like an option for me. It just didn't. It just. It wasn't for me. There's nothing wrong with it. It just wasn't for me. And so I figured I would bet on myself.
- [13:06]
Sarah Harrelson
Just have to take a leap of faith.
- [13:07]
Ginny Smythe
Yeah. But, like, pragmatically speaking, the biggest piece of advice that I have for anybody is to just not go into debt, you know, because as soon as you have debt and there's expenses. But. But expenses are different than debt. Debt is changes how you make decisions.
- [13:30]
Sarah Harrelson
So, yeah, I think that's a good point, especially because, you know, it might have been a different story if just right off the bat, you're going to be saying, you know, hey, I'm going to start my own company instead of the career experience you built up before that, before those skills that you learned.
- [13:47]
Ginny Smythe
And same thing when you're starting out, like kids that are coming out of college and they have accrued an exorbitant amount of debt, they're making decisions based on paying that debt off instead of setting up their life. That's. That's a huge problem for me.
- [14:06]
Sarah Harrelson
Yeah, I think that's such an important point. And you bring up a few times in your memoir how you felt like you needed to accomplish a great amount by the time you were 30. And I think as women especially, we all put a deadline on ourselves, like, we need to accomplish this and that by the time. Time or 30, when, you know this shouldn't be the case at all.
- [14:31]
Ginny Smythe
So what advice do you give to.
- [14:33]
Sarah Harrelson
Women who feel like maybe they're stuck in their career at their age and they can't break the glass ceiling.
- [14:38]
Ginny Smythe
Oh. So making all of those decisions got me in jobs I didn't like and a divorce. Right. So if I would have made different decisions, then I wouldn't be here talking to you about these same things. So, like, it's not, I wouldn't say that any of those things are mistakes per se. I would just say that, like it was experience that maybe didn't have to be so painful. But I truly, I truly believe that, like those weird rules that we put on ourselves, I do feel like generationally speaking, some of those things have dissipated. And so I see people that I work with that no longer are feeling those kind of pressures. And you know, there's biological pressures. Of course there's biological pressures for women on when they are going to decide to potentially have a family or not. And you know, that's, that's something that has to be addressed. But I think you see more options and you have more examples now of people that have worked through pregnancy or, you know, adopted or, you know, got just so many different ways to, to do that. Where really, when I was coming through, it was based on two choices. You know, you were either going to have kids or you weren't. Right.
- [16:07]
Sarah Harrelson
And how has your digital marketing agency shifted since you opened it in 2008 with the development of technology?
- [16:16]
Ginny Smythe
Everything. I mean, literally, we. If you just think about what was happening in 2008 and 2009 online, it was seems like simple times, man. I mean, it was like Facebook was a college thing. Twitter was like having a moment. YouTube, you know, you're watching Obama inauguration videos, you're watching Susan Boyle like singing her heart out. Like you're experiencing the Internet for the first time with a lot of people. And not to say the Internet wasn't there because it was there before that, but everybody having access. And really what changed that was the mobile phone, right? The smartphone. Because up until then, I mean, I remember sitting in marketing meetings and people saying, hey, all those people between California and New York, they don't have WI fi and they're like on dial up and they're never going to adopt these things like music streaming and downloads. And I was like, what are you talking about? Like, that is crazy to just say we're only going to care about this coast and this coast and everything else in the middle, the flyover states, if you will. Like these people. I mean, the implication was that like, maybe they weren't a smart. And I would. And I just was like horribly offended by that. Like, I wanted to, I wanted to speak to them. So like, how do I do that? You know? And so that was, that was, that was the assignment. The assignment was to figure out how to reach people that you were told maybe didn't want to be reached digitally. And I just didn't believe that. And I still don't. You know, when I hear things about, you know, certain research studies and, you know, different ways that we measure through survey, I'm just like, I just, I, I refuse to believe it because it was, I don't need a middleman to tell me, like, what people find interesting because people can speak for themselves. So that was, that was a huge game changer to be like the person, one of the people at the table who had the perspective that didn't go through a gatekeeper.
- [18:40]
Buzz Knight
We'll be right back with more of the Taking a Walk Nashville podcast Limu Emu and Doug.
- [18:48]
Liberty Mutual Announcer
Here we have the Limu Emu in its natural habitat, helping people customize their car insurance and save hundreds with Liberty Mutual. Fascinating. It's accompanied by his natural ally, Doug.
- [19:02]
Sarah Harrelson
Uh, Limu is that guy with the binoculars watching us.
- [19:05]
Liberty Mutual Announcer
Cut the camera. They see us.
- [19:06]
Buzz Knight
Only pay for what you need@libertymutual.com Liberty Liberty Liberty Savings. Very underwritten by Liberty Mutual Insurance Company affiliates. Excludes Massachusetts.
- [19:15]
Guardian Bikes Announcer
Attention parents and grandparents. If you're looking for a gift that's more than just a toy, give them something that inspires confidence and adventure all year long. Give them a Guardian bike, the easiest bike to learn on, safest to ride, and the number one kids bike on the market. With USA made Kids specific frames and patented safety technology, kids are learning to ride in just one day. No training wheels needed. It's why Guardian is America's favorite kids bike and the New York Times and Wirecutter's top pick three years in a row. This holiday season, Guardian is offering their biggest deal of the year. Over 40% in savings on all bikes plus $100 in free accessories. Each bike arrives 99% assembled, so setup takes minutes, not hours. Whether it's their very first ride or their next big upgrade, Guardian may makes every pedal feel safe, smooth and fun. Join over 500 happy families who've discovered the magic of Guardian. Visit guardianbikes.com to shop now that's guardianbikes.com.
- [20:18]
Coca Cola Announcer
Okay, only 10 more presents to wrap. You're almost at the finish line. But first, there the last one. Enjoy a Coca Cola for a pause that refreshes.
- [20:46]
Ryan Seacrest
Hey, it's Ryan Seacrest for Albertsons and Safeway. As winter approaches, make sure you set aside some time for self care now through December 2nd. Get great savings on personal care essentials when you shop in store or online. Buy two participating self care items and save $3. Shop for items like Tresemme Shampoo, Dove Shampoo, Dove Men's Care Body Wash, Dove Body Wash, and Axe Shower gel. And save $3 when you buy two or more items. Offer ends December 2nd. Restrictions apply. Offers may vary. Visit albertsons or safeway.com for more details.
- [21:17]
Jacob Goldstein
This is Jacob Goldstein from what's yous Problem? When you buy business software from lots of vendors, the costs add up and it gets complicated and confusing. Odoo solves this. It's a single company that sells a suite of enterprise apps that handles everything from accounting to inventory to sales. Odoo is all connected on a single platform in a simple and affordable way. You can save money without missing out on the features you need. Check out Odoo at o d o o.com that's o d o o.com welcome.
- [21:53]
Buzz Knight
Back to Taking a Walk Nashville.
- [21:55]
Sarah Harrelson
Would you say AI has helped you with still? Is it still just an area you guys are trying to figure out how you can use it beneficially?
- [22:08]
Ginny Smythe
Look, double edged sword, right? Huge issues on copyright, data protection, all of those things. But just like when the Internet came, just when the search engines came, it's an equalizer and it is another tool in our, in our arsenal. And as people, you know, you used to be able to choose like are you going to watch tv, Are you going to go on the Internet, are you going to go to the library, are you going to read a book? All of that AI is already here. It's already integrated into everything that you do online. So the idea of, you know, sort of raging against it is futile. What you have to do is figure out how do you use it to your advantage. So to answer your question, my our biggest hurdle are imposters. From a music marketing standpoint, our biggest our hands down is is imposters and and scams of our fans online. And the platforms don't really help us out so they give us tools to proactively report these things and which is helpful but it doesn't. It's like a never ending game of whack a mole. And it costs us time, it costs us money and time. You know, certain things don't get removed because the imposters and the fake accounts get nuanced to the rules of like what is considered an imposter and what isn't. And it's heartbreaking to read some of these stories of people that are catfished and think that they're talking to somebody and they're not. Yeah, some networks are better than others. But for the most part. That's. That's our biggest hurdle.
- [24:02]
Sarah Harrelson
Yeah.
- [24:02]
Ginny Smythe
Right now. Yeah.
- [24:03]
Sarah Harrelson
I think your job has been constantly shifting with the course of technology, and it will continue to. But do you think it's harder with technology now for everything you have to sort through, or does it make it easier because you don't have to phone up as many people stick flyers around town?
- [24:22]
Ginny Smythe
I actually think you still need to do that because I feel like you're leaving real life, you know, aside by just concentrating solely on digitally. So I would say this. I would say the volume is what makes it sort of unattainable. It's the. It's the amount of networks, is the amount of different types of content that needs to be created on each network. Right. Like it used to be. This was for video, this was for photo. This is for pictures of your kids and your dogs. Right. Like, that was kind of how we, how we looked at things, and now it's, hey, these are the five different types of media that you need to create for this. This is the interaction, you know, whatever. So I sort of liken it to having multiple networks within your reach, and each network has its own set of channels. And so how do you approach that? And sometimes it's the same on, you know, across the channel, but oftentimes it's not. So it's a volume thing. But I will say this. I love social media. The idea of being without it. I. Even though it is not without its faults, but I do remember a time without it. And I am very happy to be connected with people, to be able to keep in touch with my friends who don't live here or. Or that do, and that we're just busy and on different paths and that I get to see those birthday photos and I get to see, you know, their accomplishments at their jobs and just in general, you know, able to learn about causes that are important to me, that I can donate to, like this. These are all blessings. But for the most part, the ethos in this building is that you don't own these networks and you can't depend on them. Like, we're, as we're sitting here today, on the date that we're sitting down, we. There's a strong possibility by the time this goes live that we'll have some indication of what is going to be happening to a particular network or not that, you know, in the next three, four months. So things like that are really good reminders that, like, you can use. That you can use these networks, but you can't rely on Them. So as old school and eye rolly as this sounds, it's super important that you have your owned properties, your email list, your website, you know, any, any business that you own, that you have the data. Because at any given time, one of these networks can go down, go away, get bought, get sold. And we've seen this before. You know, you asked me about 2009, like, man, MySpace was, was it? Yeah, it's not here anymore. Right. And we still talk about it like it was a part of our culture, it was a part of our ethos. And so these things can be impactful and they can also be fleeting.
- [27:36]
Sarah Harrelson
Yeah. You just never know.
- [27:37]
Ginny Smythe
Right.
- [27:38]
Sarah Harrelson
Of course it's going to take.
- [27:39]
Ginny Smythe
Right, Exactly.
- [27:41]
Sarah Harrelson
You've dealt with your own battle of breast cancer and you know, it seems everywhere you look now, people are dealing with cancer in some form of another. And many entrepreneurs and full time creatives can't afford health insurance or they just kind of put it off. And then when they deal with their own health battle, you know, they're out of work, they're not able to go and do their job. And you are on the board of Music Health Alliance. So how does this organization break the barrier for people in the music industry struggling to obtain health care?
- [28:16]
Ginny Smythe
They're so far beyond even breaking the barrier. I mean, there was nobody doing this work. So. Tatum, the founder of Music Health alliance, had a wide breadth of professional experience before she founded this company. But she started on the music business side and I think she saw a need that we weren't taken care of. As a lot of us are independent contractors, a lot of us are musicians that after a certain point in life, it's impossible to be a touring musician or, you know, a plethora of reasons why somebody can't live on the road anymore. And we get so much from this community and not only do we get amazing art, but we get friendships, we get support systems, we get, you know, community like, and those aren't buzzwords, like, that's literally what we have. And so to know that somebody who's given their whole life to the music community has. We don't. We. I mean, yes, we have unions for certain points of professional careers, but for the most part none of us qualify for any, anything like that. So Tatum became the conduit to the music insurance and medical community and the music community when nobody else was doing it. And I was lucky enough to see her start that company. So for me, we are pretty similar in our personalities, we are pretty similar in our love of the community. And also tenacity to make something happen. And we started our companies, you know, right around the same time. She's a little, a little younger on, on that front, but, but she not only has helped me, but I mean, thousands upon thousands of people. And it is everything that you could potentially imagine. It is organ transplants, it is preventative dental care, it is, you know, having a dedicated resource for Medicare. It is the place where a lot of us, when something acute happens, we call like she has become the person that we all call providing services to small businesses like mine of finding insurance that everyone here is covered. There isn't. I don't have an asset in my business. Like I don't have master recordings, I don't have any of that. My business assets are my people. And so for me as an entrepreneur, being able to make decisions of where my resources are going to go. I hate how expensive the insurance company is. The insurance company businesses, because it's a business, they're not out here being non profits for us. In fact, they're profiting very well. Some would say criminally profitable. But my biggest expense, minus our mortgage is paying our health insurance premiums. And at one point in my career when I showed up on Tatum's doorstep, my business wasn't going to make it because of health insurance costs. And when I think about that and how many people, entrepreneurs, small businesses and especially women owned business because there was a time when our insurance was much more expensive than male insurance, which is a whole nother podcast. We had to find a reason to keep going and Tatum was that reason to help me find something that I could know that I was doing the right thing for my team, but also know that I wasn't, I wasn't going to default on any of my bills.
- [32:14]
Sarah Harrelson
I love that and I just love to bring awareness to that organization. So I hope if anyone that that's in the music full time listening to this episode or check out Music Health alliance please.
- [32:26]
Ginny Smythe
That makes me hope. That was very joyful. Yes.
- [32:30]
Sarah Harrelson
So since we are on Taking a Walk Nashville. I know when you were on Taking a Walk with Buzz he asked you who would you take a walk with? But in this podcast I like to ask where in Nashville is your favorite place to take a walk?
- [32:44]
Ginny Smythe
So I think every after I watched, I had watched a bunch of the Buzz podcast before and then I felt like the pressure, really thought about, you know, what I was saying and who I was going to pick after listening to what everybody else picked. So I'm, I'm, I in my in my mind, I thought you might ask me who. So I was like, oh, who else? But I. I'm. I'm relieved. I think that to this day, Radner Lake is such an amazing place in the heart of Nashville. So it's like in the middle of the city. It's just a beautiful path around a lake. And it's, you know, an hour, you know, to get around the whole thing, really. And I just think it's. It's just the biggest gem of the city.
- [33:31]
Sarah Harrelson
Yeah, I love hiking there. So many good dirt paths. And I think they're under construction right now to fix that rain road. Yeah, that should be back up in November for people to check it out.
- [33:41]
Ginny Smythe
Yes.
- [33:42]
Sarah Harrelson
Well, Jenny, thank you so much again for being on Taking a Walk Nashville today. If someone wants to purchase your memoir, Becoming Gorilla, where's the best place that they can find it?
- [33:53]
Ginny Smythe
Anywhere. Anywhere you buy books. But at my website, if you purchase there, then I know that personally, and that means a lot to me, too.
- [34:04]
Sarah Harrelson
Wonderful. And that's gorilla marketing.com y perfect. Thank you again for today.
- [34:09]
Buzz Knight
Okay, thanks for listening to Taking a Walk Nashville with singer songwriter Sarah Harrelson. And check out our other podcasts, Music Save Me, Comedy Save Me, and Taking a Walk, available on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
- [34:31]
Coca Cola Announcer
Okay, only 10 more presents to wrap. You're almost at the finish line, but first, there, the last one. Enjoy a Coca Cola for a pause that refreshes.
- [34:59]
Buzz Knight
This episode is brought to you by pbs, home of Ken Burns. His newest film, the American Revolution, reveals untold stories of people, some familiar, many forgotten, who risked everything to change the course of history. It's the story of a war that was bloody, complex, and profoundly consequential. Ken Burns and his co directors Sarah Botstein and David Schmidt shine a light on how this historic fight for independence lit the spark for freedom that still burns today. Stream the American Revolution on the PBS app. Don't miss it.
- [35:33]
Liberty Mutual Announcer
Here we have the limu emu in its natural habitat, helping people customize their car insurance and save hundreds with Liberty Mutual. Fascinating. It's accompanied by his natural ally, Doug Limu.
- [35:49]
Sarah Harrelson
Is that guy with the binoculars watching us?
- [35:51]
Liberty Mutual Announcer
Cut the camera. They see us.
- [35:52]
Buzz Knight
Only pay for what you need@libertymutual.com Liberty.
- [35:55]
Ginny Smythe
Liberty. Liberty.
- [35:57]
Buzz Knight
Liberty Savings Fairy underwritten by Liberty Mutual Insurance Company Affiliates excludes Massachusetts.
- [36:00]
Ryan Seacrest
Hey, it's Ryan Seacrest for Albertsons and Safeway. Flu season is here and our pharmacies have you covered with a free flu shot with most insurance plans. Plus it's cough and cold season and now through December 2nd. Stock up up on all the season's essentials and get ready for relief with discounts on items like Mucinex Cold and Flu Kickstart, Mucinex, Fast Max Products, vicks Daquil and Nyquil combo pack Alka Seltzer plus also airborne and Afrin offers end December 2nd. Restrictions apply and offers may vary by location. Visit Albertsons or Safeway.com for more details.
- [36:31]
Coca Cola Announcer
If you're a custodial supervisor at a local high school, you know that cleanliness is key and that the best place to get cleaning supplies is from Granger. Grainger helps you stay fully stocked on the products you trust, from paper towels and disinfectants to floor scrubbers. Plus, you can rely on Grainger for easy reordering so you never run out.
- [36:51]
Ginny Smythe
Of what you need.
- [36:52]
Coca Cola Announcer
Call 1-800-GRAINGER Click grainger.com or just stop by Grainger for the ones who get it done.
- [37:01]
Ginny Smythe
This is an iHeart podcast.