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Jordi
You're watching TVPN.
John
Today is Thursday, April 2, 2026.
Jordi
We are live 364 days until April Fool.
John
Yes, that's right. We are live from the TVPN ultradome, the temple of technology, the fortress of finance, the capital of capital. We have some huge news. This is from the OpenAI blog. OpenAI acquires TBPN, accelerating the global conversation about AI. This is not an April Fool's joke. April Fool's was yesterday. We didn't do anything for April Fool's Day. This is real. This is a very interesting deal. I think a lot of people will be interested in this. We're very excited about this. We have a bunch of context and information to share about how this changes things. What changes, what doesn't? I'm sure there's a million questions. We're going to try and get to them all. But then we also have a huge normal show because.
Jordi
Normal show.
John
We got Mark Lore. That's the first time. It's not changing. TVPN is not going away. We're going to be live every day, three hours, as long as we want. We have a lot of flexibility. We're going to do a lot of interesting things. We got mark lore, the LeBron James of E Commerce. This is from his Wikipedia page. We can pull up the. If you are calling me right now, I can't pick up because I'm live.
Jordi
And I think it might be time to turn off the phone.
John
I think, yes, it might be time to turn off the phones.
Jordi
Yeah. Very, very strange. I think this is maybe the first time in history there's been a deal like this and then two people that are a part of it have to go and talk for three hours straight. But it's technology business as usual over here.
John
Yes.
Jordi
We have a fun show for you today. We'll get into the news in a second, but we have Adam Myers coming on from CrowdStrike.
John
Yes.
Jordi
To talk about all the recent Axios hack and more. We have Jeremy from Circle coming on in person. In person, which is exciting to talk about. Stables Justin from Shepherd, Gaurav from Mirage, and then Philip from Star Cloud.
John
Lots of space news the week. We're very excited about the Artemis 2 mission going successfully. Hopefully you all watched it. It was a lot of fun. We were watching it here on the screen and we were gripped as the rocket took off because, yeah, we were
Jordi
so locked in, we were joking around that it felt like it should have been a pay per view. Like, could we turn space into a profit center for the government space.
John
Somebody was saying that it was not entertaining. I was extremely entertained. I don't know.
Jeremy Allaire
Yeah, maybe.
John
Maybe they could do more.
Jordi
But NASA has a decent E commerce business too. We were watching they were selling like 10,000 patches a minute or something like that.
John
Yeah, yeah, yeah. I think we were. We were doing the back of the envelope, just from the main call to action. At the bottom of the YouTube stream, they were selling a patch for, I don't know, tens of dollars. And they'd sold like hundreds of thousands of them. So as we were watching, they were selling like something like $10 million worth of merch. So maybe go get some for yourself. Anyway, let's go over to Fiji. Semo's post on the OpenAI blog. She shared this message with the company earlier today. She says, I'm excited to share that we've acquired tvpn. This acquisition brings a team with strong editorial instincts, deep audience understanding, and proven ability to convene influential voices across tech, business and culture. That's.
Jordi
I'm still going to be hitting the soundboard. Yeah.
John
Yeah, you are. TVPN has built something pretty special. It's one of the places where the conversations about AI and builders is actually happening day to day. A lot of you already watch it and rely on it to stay close to what's going on. As I've been thinking about the future of how we communicate in OpenAI, one thing that's become clear is that the standard communications playbook just doesn't apply to us. We're not a typical company. We're driving a really big technological shift. And the mission of bringing. And with the mission of bringing AGI to the world comes a responsibility to help create a space for real, constructive conversation about the changes AI creates with builders and people using the technology at the center. And that's exactly what TVPN has built. Which is what I was going to say is the next line that is a huge part of the show is making sense of what's going on, how these tools are actually being used, all of the implications. We've gone all over the place and we will continue to go all over the place.
Jordi
Yeah. And over the last year, there's just been so much. There's so much uncertainty about AI. I don't think we can change that. Yeah, but there's also a lot of fear. And just talking through it with the people that are actually helping diffuse AI through the economy across every single industry is something that we've enjoyed a tremendous amount and is exactly what we're going to continue to do if you want to continue.
John
Yeah, so she says. So rather than trying to recreate that ourselves, it made a lot of sense just to bring them in, support what they're doing, and help them scale while keeping what makes them special. A core part of this is editorial independence. We can say whatever we want because we're live and we don't need to run anything through anyone.
Jordi
It's not possible.
John
It is. It would be very difficult to have somebody here. Can we say this? I'm about to say a sentence. TPPN will continue to run their programming, choose their own guests, and make their own editorial decisions. That's foundational to their credibility. And it's something we're explicitly protecting as part of this agreement. And also, we were never in the scoop industry. People were kind of asking like, is this journalism? Is it commentary? I think we've always been like, hey, we, you know, like to talk to a lot of people, have a conversation, bring in people.
Jordi
Yeah. And even, even when companies have approached us and said, we'll give you the exclusive, we don't.
John
Yeah, we'll say give it to somebody else.
Jordi
It's like, hey, you can come on the show.
John
We gotta go.
Jordi
We actually want you to go talk to the Journal.
John
Yeah.
Jordi
Or the Times or Bloomberg. Wherever. Bloomberg, etc. Yeah, wherever you want to go.
John
And then come and contextualize it with us and let us dig in and understand more about the strategy. And so TVPN will running their programming, choose their guests, and make their own editorial decisions. That's foundational to their credibility and something we're explicitly protecting as part of this agreement. I'm also excited to bring their amazing comms and marketing instincts to the team. We got lots of ideas and we're very excited for this. They've helped many brands market online, and because they have a strong pulse on where the industry is going, their comms and marketing ideas have really impressed me. I can't wait to leverage their talent outside of the show to innovate the on how we bring AI to the world in a way that helps people understand the full impact of this technology on their daily lives. TVPN will sit within our strategy organization, reporting to Chris Lehane. Really excited to welcome Jordi, John Dylan and the broader team. And here's a statement from you. Do you want to read this? What did you say?
Jordi
Over the past year, we've had a front row seat not just to OpenAI, but to the entire ecosystem, covering the daily news, announcements and launches in real time. While we've been critical of the industry at times. After getting to know Sam, Fiji and the OpenAI team, what stood out the most was their openness to feedback. Feedback and commitment to getting this right. Moving from commentary to real impact and how this technology is distributed and understood globally is incredibly important to us.
John
So I contextualize it a little bit more shared. You know, a lot of people are like, is this an April Fool's joke? I've been saying expect the unexpected. This is a plot twist, I'll give you that. It was unexpected. It was unexpected to me. But I'm really happy about it. And when I reflect on my career, it's. I think it makes a lot of sense. And I can walk you through some of my career and my experience with OpenAI and with Sam Altman. I've known Sam for maybe 13 years. He invested in my first company in 2013 and then we got in a really serious logjam during a financing and I wrote him an email. I told this story in Bloomberg a couple of years ago. I wrote him an email and said like, hey, like this is getting really rough. I'm a first time founder. I don't know if we're going to be able to get this done. And he called me and we hopped on the phone for like five minutes and he was able to completely resolve everything and everyone walked out of the deal feeling pretty good. And so that always left this impression on me that like he was founder friendly. Obviously he didn't. In this particular case, it was to my benefit, not particularly to his benefit, the way the deal like wound out. And he was just a great, great addition to the negotiation. And really.
Jordi
And you were very young at the time, you were just a wee lad.
John
I was.
Jordi
You were about 23, 24. Something in that range.
John
Yeah. And then when I took my second company through yc, he was president at the time. And then when I joined Founders Fund, the very first deal that I saw in motion at Founders Fund was the post ChatGPT round in OpenAI in late 2022, early 2023. And so I sort of had this like front row seat to all of this. And then we once we actually started growing tbpn, he was one of the first people that I texted to say, hey, do you want to come on the show? And he was the first lab lead to come on the show. And we're excited to continue having him on the show, hopefully have other lab leads on the show, have other people from all over the industry. And just generally I think that when I was at Founders Fund. I was not particularly in the weeds of intraventure capital fights. I was much more interested in the conversation with around technological stagnation, not funding companies, not making great companies happen. I never was in a situation where I was like, oh, if a different VC firm backs a great company, that's bad. And I think that's the same philosophy that I have always taken forward and will continue to believe in, which is that the American AI industry is the most important thing. And that will continue to be the case. And I'm excited for all the different competition and everything that's happening in the industry to continue and push further. Jordi, did you have anything else to say?
Jordi
I just wanted to say some thank yous because a lot of people have been a part of this journey to date. It's been, I think, something like. Let me do the math here. 496 days, roughly 16 months since we put out the first episode. It was just the two of us and Ben sitting in a room, couple cameras, couple microphones. And I will just say, I didn't know this special of a business relationship was possible between you and me. I think if you look back on that almost 500 days, we've had disagreements around strategy or approaches or things like that, but we have almost universally stayed perfectly aligned on everything that matters every single day, every step of the way. And I think that's somewhat of a miracle, given that we went into this not really knowing what it would become.
John
And, yeah, we'd done, like, one side project together, and it took, like, eight months, and it was, like, not. It was, like, successful, but it was not like, oh, yeah, like, okay, we were. We were working together daily for months, you know? Yeah, it was a lot of just jump in and leap of faith, right?
Jordi
Yeah. And I think we've got this question so many times, like, do you guys get sick of each other? You know, you just have to talk to each other for three hours a day. And, like, I've said this before. I'll say it again. And it is actually hilarious. The second that we leave the office, we both get in the car, we call each other. We end up talking for, like, another hour on the way home. And so it's just been. It's been the privilege of a lifetime to just build this business with you and the whole team. The team has been absolutely incredible. You guys are all truly amazing. And this very much is a. This very much is a team. Like a team sport. Like, business is a team sport. But this is like a live Team sport. We come in here every single day, and the show doesn't happen if we don't all come in and make it happen. And so the consistency of the team has been just incredible. And watching everyone's individual talents just flourish has been incredible. A lot of people came into this having done a thing or two in the past, but learning new things. Brandon has been absolutely incredible. Just an absolute rock in the organization. Brandon, if you're not familiar, writes our newsletter every day and is just remarkably consistent and has helped us shape our editorial approach, and it's been incredible. Dylan, who joined us, I guess, technically Q4 of last year, I'd worked with him at my last company, but is truly, truly one of a kind. Remarkable. I never want to. I never want to do business without him. And he has just done such an exceptional job working off air. It's like, you know, challenging when you're building a company and you're also having to put on a live performance for three hours every day.
John
He wrote the newsletter yesterday. That's true.
Jordi
That's true.
John
The op ed. He wrote the op ed.
Jordi
Ben. Ben, who's been here since before TVPN.
John
He was working with me on my YouTube channel. When did we start working together?
Jordi
I was here before Jordi.
John
Yeah, maybe like mid 2024. Maybe something like that.
Jordi
Sounds right. Founders, fun videos.
John
Yeah. Yeah, we traveled a lot. A lot of pellets.
Jordi
No, but it's been absolutely incredible to watch you grow from an extremely talented individual and 2 very capable and talented manager and building out a team of people that are so hardworking and wonderful and, you know, Michael Scott Jackson, you guys, you know, are so, you know, such a joy to work with, even though what we do is not easy and it's changing, you know, day to day to all the guests. Seriously, it's been so much fun. Like, if you went back and rewound to the beginning of. Of the show to. We started with no guests. We did something like 50 episodes without any guests. We thought that there was a time that we thought we would just do that forever because that was the only thing that was really unique about the show.
John
That's the reason I started creating content in 2020, because it was during COVID There were no events. There were no places to meet other founders, meet other business people. I wasn't thinking of it as a media business. I was thinking of it as a way to just have conversations and meet other people who are building companies. And now we get to do that all day long, which is just a dream Come true.
Jordi
Yeah. So, so many, so many guests have turned into dear friends. You know, the, the Joe Weisenthals, the Dylan Patel's. There's. There's really too many to list, but we will have you all back on the show. And I can't wait. To everybody that's tuned in, whether you've watched, you know, the RSS feed, yeah. The live show, the clips, the newsletter, you know, we've strived to create the right product regardless of how much time you have. If you have two minutes a day to read the newsletter, great. If you've got five minutes to watch some clips, if you want to watch the entire podcast, if you want to watch diet tbpn, the Daily Cut Down. Thank you. Thank you for tuning in. And fortunately, pretty much everything is going to stay exactly the same to our one and only Tyler. Tyler, you are truly, truly incredible. One of the brightest young people I've ever worked with. And you have such a bright future. We always knew that. I've felt from the very beginning that you would go on to start your own company. And we cherish every single minute that we have with you. And we're going to do our very best to retain you for decades. But thank you for everything you've brought to the show, everything you've built. Tyler, if you're just tuning in now, has built all of the internal software that we use to run the show. It's insane stuff. It is a fully custom content management system, CRM. It helps us edit all of our videos, is the backbone of the show. It's a tool that the entire team uses on a daily basis. And truly, the show would not be possible without it. And yeah, your contributions on air as well. It's so much fun to be able to cut over to you. And so it is with great honor that I give you this soundboard. And our sponsors. Yeah, we can start with the Ramp team. Eric, Eric, Karim and the whole team over there has just been incredible. They allowed us at the beginning, sorry, the end of 2024, when we had started doing the show, we really loved it. They committed to sponsoring the show for a year and that allowed us to do. To do so much in terms of investing in all the equipment that we use, hiring people. They made it possible and have been truly, truly exceptional partners. And watching Ramp's growth over the last couple years has just been phenomenal. And they deserve all the success and every other sponsor that has been a part of this, truly. Shout out Nick as well.
John
Oh, did he not get one?
Jordi
We gotta Get a direct shout out for Nick.
John
We gotta get a direct shout out for Nick.
Jordi
We don't know what to call Nick. He's a.
John
We can't give his name on air because he'll get ten times more emails. The lineup every day is crafted by Nick. He is our liaison to 99% of the guests that come on the show. Sometimes it starts with an interaction over X or a text message, or there's other intermediaries involved. There's a lot that goes into actually getting someone into the web waiting room, into the show, making sure that they understand how the show will work. It's sort of like you're hot. Dropping into this live show that's new for a lot of people. And Nick does a great job communicating and parsing all the noise to understand what the best news of the day is, how we can contextualize it best with the optimal guests. And he's done a fantastic job. And we'll continue.
Jordi
It's an honor. David Senra.
John
Yeah.
Jordi
One of a kind. He literally inspired harder. David was. Yeah, David was our very first listener that I'm aware of. He gets sent a lot of.
John
We send him a link in a
Jordi
Google Drive and he listened. And from that first episode, even though it was very scrappy, he said, take this. Take this 100 times more seriously than you are right now. And we did. And it's the best advice that I've ever gotten. And he has been.
John
And we have a picture of him.
Jordi
We have a picture of him here.
John
We couldn't print it full size, and it appears that it was printed on a black and white photo printer, but it's a black and white photo and he's a black and white brand. So thank you to David Senra, who's been the podcast Godfather, truly, and the Gong.
Jordi
The Gong.
John
The chat is asking us to hit the gong. We have to oblige.
Jordi
The gong will remain.
John
The gong will remain. Will Menidis has already chimed in with his take. He says many people are saying we're in the deal, Guy Yuga. Many are saying, and it means a lot that Wilmenidis, the only. He is the only guest who has co hosted a full show from start to finish with us. And if you want to go back in the archives, you can watch that episode. It's a wild one. It was in a hotel room. We had yet to figure out the remote shows fully. The team worked really hard to make that one happen. And good time, very chaotic. And. Yeah. Where else should we go? Should we go to Is there anything else to say about OpenAI? Of course. We'll be in conversation with you forever. Anytime on the show. You're welcome to leave a comment or chat in the chat is asking where is Willmanitis right now? I don't know. Probably sailing a boat. I don't know.
Jordi
And yeah, it's an honor to partner with OpenAI and every single person on the team that we've had the pleasure of meeting, we've been impressed by. They are ridiculously talented and every single person is committed to getting, getting this AI thing right. So we're incredibly excited.
John
Great. Well, let's move to the Artemis 2. Pictures and images and news. Very, very exciting. It made the front of the Wall Street Journal. NASA aims to orbit moon for first. For first time since 72 to boldly go the crew of next year.
Jordi
Chad is asking is that three Diet Cokes? Yes. You gotta thank Diet Coke.
John
Thank you to the Coca Cola Corporation for making this possible.
Jordi
Thank you to the Huberman team. The mate Yerba for the Mateina Yerba mates. The podcast in a can.
John
Yes.
Jordi
Wouldn't be possible without you guys.
John
And thank you to tailors and suit makers. There's a lot of people that make this possible. The horse, the prop department. There's a million things here. It's been a great time. So the crew of NASA Artemis 2 head to Cape Canaveral launch pad Wednesday for the first human space flight to the moon in half a century. John Krauss posted a incredible photo. Is he someone who actually.
Jordi
Yeah, he special comms assistant.
John
Special comms assistant. He actually goes to the launches and brings special photography gear to get the best possible photos. And man, did he deliver with this one. What an incredible moment. We talked about a little bit. There's an article on the watches. NASA Artemis too.
Jordi
John, we have to thank our lovely wives, of course. How could we not our families.
John
Did you get a text maybe?
Jordi
We, we. We don't talk about them a lot on the show. This is a show about technology and business. But they have been, they are the back. They truly the backbones of the show and have put up with a lot of travel. I think like lot of travel nights, incredible hours, a lot of early mornings. A lot of early mornings. I think out of the last, out of every single day that we've done the show, I haven't. I've left the house past 6am Maybe twice. Right. It's been a long. It's been a long road. And the good news ladies is it's nothing's Gonna change. So thank you to both of you for supporting us and allowing us to do what we do.
John
Can we pull up this picture? Ben, in the production chat of the first episode that we recorded in the Jonathan Club in downtown, showing a little bit.
Jordi
Yeah, I put it up earlier.
John
Oh, you did? Yeah. Behind the scenes. This is. Yeah. Such a. Such a wild time.
Jordi
Remember that?
John
Yeah, remember that, Jordan.
Jordi
Suitless.
John
Suitless.
Jordi
We had the flag. Yeah, but no suits.
John
It looked pretty good on camera. I was happy with the way it
Jordi
came out, but Ben can cook. Ben can cook.
John
Well, where should we go next? Artemis ii.
Jordi
Let's do it.
John
Yesterday, the long awaited Artemis II mission took to the stars en route to the moon for the first such manned mission since 1972. Its members.
Jordi
The chat asked for a flashbang. We had to apply.
John
Okay, that's good. Yes. The flashbang has been a highlight for sure. Both literally.
Jordi
Yeah. The soundboard. It's truly a character on the show.
John
And I have some too.
Adam Myers
Now,
John
its members all had Omega Speedmaster X33 models strapped to their flight suits. Danny Milton just wrote a full article on the site now detailing the watches worn on the wrists of the four astronauts throughout their time as part of this mission. Watches have a long standing history with spaceflight, most notably through the Omega Speedmaster Moonwatch. But there are countless others that have cemented their place in the cosmos. Head to the site to learn more about the watches of Artemis II. From the Speedmaster X33 to a surprising Breitling. You won't want to miss it. And this is from Teddy Baldessar, who's a great watch creator.
Jordi
So we can pull up this video now of the astronauts working on what looks like some type of tablet. This was.
John
Do you think this is an iPad? I don't think so.
Jordi
Right. I don't think it's an iPad. Looks like it's running some windows. They seem very committed to the.
John
Oh yeah. Aren't they running Outlook or something? Yeah, yeah.
Jordi
So here he is, typing in most
John
secure password known to man. What is that, 9393 or something? 3939 399393.
Jordi
Powerful. Powerful.
John
Well, we're going back to the moon. Apparently that video we played yesterday was a little bit of fake news. The young man, the adolescent who swears and says, we're going to the f' n moon. The real line, I believe, in the community note is that he says, we're going to the frickin.
Jordi
Yeah, yeah, yeah.
John
And it had been altered to add the actual F word.
Jordi
Oh, interesting.
John
But the sentiment is still the same. It's very exciting, very inspirational.
Jordi
Jared Isaacman on launch day says, oh, this kid is definitely getting it back in NASA gear.
John
That's great.
Jordi
Very cool.
John
There are some wrinkles with the launch, fortunately. Nothing like disastrous or catastrophic or anything. But the good news is that we're on our way back to the moon. The bad news is that the toilet's broken apparently. And I believe this is from the live blog from the New York Times. The NASA associate administer said there is a controller issue with a toilet on the Orion capsule and it would take a few hours to troubleshoot. We're just getting started, he said when addressing that. Some that and some other glitches with the spacecraft. The spirit of Apollo 10 lives on, they said. 135. They told us that. Here's another it seems like this is not the first time that this has happened, but we're hoping for the best here.
Jordi
Sounds like there were some other issues with Outlook as well. We can pull up this video from Tom Warren
John
so there's audio with this too. We can remote in and take a look directly. Yeah, go for it. And then I also see that I
Jeremy Allaire
have two Microsoft Outlooks and neither one of those are working.
Philip
If you want to remote in and
John
check two, why do you have two? Like web and desktop? Or you think it's like two separate desktop installations? Join in on your PCB and we'll let you know when we're done.
Jordi
Honestly, this is the best possible failure scenario is Outlook not the rocket itself.
John
Can they vibrate?
Jordi
I think it's a good outcome. There were so many amazing images coming out yesterday. Peyton Alexander says this is the real reward for Artemis. This is who we are actually doing this for. They will grow up knowing they can one day work in their country's bases on the Moon and Mars. We are not just abstractly hoping for a better world for them. We are going there. And two kids here watching the launch from Orlando. Just beautiful.
John
Yeah, my five year old said it was boring, which is not what you want to hear, but we'll have to give some more context to him about how big of a deal it is. He was like, yeah, I don't know, maybe he wants more flashing lights on the screen.
Jordi
We were driving for the actual launch and it was so funny listening to the audio feed and sitting in traffic and just looking out at everyone and realizing that it felt like the majority of the world still wasn't paying attention or didn't care.
John
Yeah, I mean rockets do launch like, every day now.
Jordi
I know SpaceX has normalized it to such a degree.
John
Isn't there. Isn't there some sort of subplot on the Apollo missions that by the. By the third or fourth Apollo mission, there was no. Like, the actual viewership had dropped off and, like, the American population had gotten.
Jordi
2.6 has put subway surfers on it.
John
Yeah.
Jordi
On the NASA feed.
John
Crazy. You actually need to. Maybe need to do this. Ed Ludlow was. Was at the launch, but, yes, he was.
Jordi
Let's pull up this. This video of Legendary Tech, Inc.
John
I mean, it's an emotional moment, so I guess it makes sense to capture his result. But everyone's saying you should turn around and actually watch it. But it's very funny to do this selfie video. I mean, it contextualizes the moment perfectly, but it is. Oh, he was live on the air. He was alive on the air. Okay. So, I mean, if you're live like you. You. You don't want to necessarily turn around, I guess. I don't know. There's that famous clip of what? It's a wild video. There's that amazing clip from that documentary where the host is giving this monologue, and then the monologue ends right as the launch happens. Like, he timed it up perfectly. And it's very cinematic anyway. I don't know. Delian shared the coolest orbital animation he's seen of Artemis 2. It looks a lot less fishy when you see it this way. It's fascinating how close they have to be. That's.
Jordi
And by fishy, John means one of the other animation actually was shaped like a fish.
John
Shaped like a fish. But this one is a little bit more of a straight shot, but it really emphasizes how short that window is where you're actually next to the moon. It really, Delian says, really just really shows you how far away they're flying today and how precise they need to be to go to the moon. Yeah. Remarkable. I'm very excited to keep following this
Jordi
New York Times article, How AI helped one man and his brother build a $1.8 billion company who needs more than two employees when AI can do so many corporate tasks. It's super efficient and a little bit lonely. Aaron Griffith has this story. People are calling this the Prophecy. The prophecy. The one man, $1 billion company.
John
Yeah. If you're in tech and you're in the business of making predictions. No one wants predictions. We want prophecies. Prophecies you need to be prophesizing for sure. So the article, How AI helped one man and his brother build a $1.8 billion company who needs more than two employees. When artificial intelligence can do so many corporate tasks, it's super efficient and a little bit lonely. So Aaron Griffith tells the story of Matthew Gallagher, who took just two months, $20,000, and more than a dozen artificial intelligence tools to get his startup off the ground. From his house In Los Angeles, Mr. Gallagher, 41, used to write the code for the software that powers his company, produce the website, copy, generate the images and videos for ads, and handle customer service. He created AI systems to analyze his business's performance. And he outsourced the other stuff he couldn't do himself. His startup, Medv, a telehealth provider of GLP1 weight loss drugs, got 300 customers in its first month. In its second month, gained more than 1,000 more. In 2025, Medv's first year in business, the company generated. The first full year in business, the company generated $401 million in sales. Mr. Gallagher then hired only.
Jordi
This is absolutely insane because as GLP1s were starting to take off, I had. I remember distinctly talking with somebody that was like, I want to start a telehealth company for GLP1s. And at that time I was like, okay, there's a lot of telehealth companies that are at scale. They're all going to be well aware of this. They will immediately introduce this product and other similar products to their customer base, and it's going to be incredibly difficult to be competitive. And it turns out there's just such overwhelming demand for these products that you could come in as a new company and scale. I'm sure this guy, Mr. Gallagher, is incredibly talented, but the market overall is just growing so quickly that it didn't matter that every other telehealth company was also getting into the game. There was just such an incredible, you know, volume of sales coming in.
John
Yeah, yeah. So like one year in, maybe he hires his only employee, his younger brother Elliot. This year they're on Track to do $1.8 billion in sales. A $1.8 billion company with just two employees in the age of AI, it's increasingly possible, says Aaron Griffith in the New York Times. Sam Altman, the chief executive OpenAI, predicted the rise of a new breed of super efficient company in 2024. A one person business worth $1 billion would have been unimaginable without AI, he said on a podcast. And now it will happen. Now, as AI tools spread, entrepreneurs are harnessing the technology to expand their startups to an Enormous scale at breathtaking speed with very few humans. Big companies, especially in tech, are getting in on the disruption too. Pinterest, Block and others have cut thousands of workers in recent months, citing efficiencies enabled by AI. Mr. Gallagher, who formerly ran a startup that sold wristwatches, said he thought Mr. Altman's prophecy of a one billion, one person, $1 billion company would be a firm that built AI. He was excited when he realized he may have done it. Taking the old, taking an old idea, being a middleman for weight loss drugs and using AI to turbocharge it. I am interested to know, and we're going to try and get him on the show, what the margins are on this. I imagine that the revenue is a lot of this needs to accrue, a lot of the value needs to accrue to the companies that actually designed and.
Jordi
Yeah, and the one person, $1 billion company is at a billion dollar valuation.
John
Yeah.
Jordi
At the same time, at a billion dollar run rate, I would imagine that
John
even a reseller would trade around like 1x revenue, maybe. I have no idea. Maybe way more, I imagine.
Jordi
Does this count? Does this count yet though? Like, I feel like to be the one person, $1 billion company, you got
John
to be able to think, you got
Jordi
to be able to log into your payroll tool and you're the only person in there.
John
Oh, so.
Jordi
And he's got his brother in there.
John
Sorry, bro, take a walk. He's got, he's got to let his brother. Let his brother go.
Jordi
In an email, Mr. Altman said that it appeared he had won a bet with his tech CEO friends over when such a company would appear and said that he would like to meet the guy who had done it. Yeah, Medvy is technically not a one person, $1 billion company since he hired his brother and some contractors. The startup, which has not raised outside funding, also has no official valuation. But many highly valued tech companies can only dream of hitting 1 billion in revenue with so few workers. Medvy is also profitable. That is great and important if you're bootstrapped.
John
Is this a wrapper company? It's like a GLP1 wrapper, but it's AI enabled, but it's not wrapping the AI foundation model. It's like using the tool to wrap another industry and just create the efficiency between the manufacturer and the actual distribution. It really is remarkable that they were able to hoover up so much revenue in such a competitive space because you would assume that the other telehealth providers would have significant ad operations and that the margins on Customer acquisition would be very, very tricky to crack. But you must have found some unique insight into how to distribute the product, get actual people to the website. Because the AI certainly can build the website and write the copy, but it can't necessarily get people to show up and actually put down their hard earned cash for the product.
Jordi
Yeah. Just to put it into context, hims did 2.3 billion in full year 2025 revenue for 2025. Yeah, this guy started in 2024 and got to 401 million in sales.
John
I want to know more about the strategy here, how this built up so quickly. As a teenager, Mr. Gallagher began building websites for local businesses. He always had a hustle, including selling candles and samurai swords on ebay. This is the classic founder journey, selling something on ebay.
Jordi
He studied the blade.
John
That's how I was selling DJ equipment on eBay back when I was a teenager. At 18, after building a web hosting business, he sold that business for $6,000. He briefly attended the University of Cincinnati and Northern Kentucky University, but did not graduate. In 2010, he moved to Los Angeles to become an actor. He eventually returned to coding, bouncing between tech jobs. In 2016, he built watch Gang, a startup that sold wrist watches via subscription. Interesting. Is that like buy now, pay later for watches or.
Jordi
That would get a lot of people,
John
Are you renting them?
Jordi
You're like, you got another watch.
John
You're just subscribed to, like new.
Jordi
I didn't realize I was getting a subscription.
John
Oops, it came in the mail again. It had fans, but never turned a profit. Watch gang. Even as Mr. Gallagher chased revenue growth and hired 60 people. So wildly different business outcome here. Wow.
Jordi
He's like, I'm not doing that again.
John
OpenAI's release of ChatGPT 2022 inspired Mr. Gallagher to start tinkering with AI. Two years later, he met Jitin Chhabra, a co founder of Care Validate, a medical startup in Atlanta. Care Validate offers what is essentially telehealth in a box kit. Companies, employers and retailers who that want to sell customers prescription drugs can use Care Validate's technology and network of online doctors to set up a business. The company's software connects patients with doctors and pharmacies which write, fulfill and ship the prescriptions. Care Validate charges fees for its software. So you have to imagine that there's a fairly decent cost structure here, but that's not to diminish it. It's an incredible amount of revenue. You look at the comps and you're blown away. But yeah, it's just, it's just interesting to understand the.
Jordi
Yeah, the other, the other big, the other big question here is like, how much are you spending on ads? Yeah, like it's very possible that, you know, the company is profitable, but if you're spending 60% of every dollar, you bring in on paid acquisition plus COGS and then any other expenses that actually go into fulfilling.
John
Can you imagine getting prescriptions public by himself? He's like, I don't need investment bank. I'm just going to vibe code the roadshow.
Jordi
100% retail allocation.
Jeremy Allaire
I don't know.
John
I think taking a company public is just technically a bunch of SEC filings and if the investors sign up and the emails are sent and everyone agrees, it can happen. So who knows, maybe he takes his company public with two people. That would be a. It's just the New York Stock Exchange bell ringing and Normally it's like 20 people and it's like only the executive team and bankers and all the employees are outside or on the trading floor. And he's just standing there being like, oh, yeah, yeah, I did it by myself. Wild Gallagher saw an opportunity for his own telehealth business. He could use AI to do the branding and marketing and let care validate. And a similar platform, Open Loop Health, which is another interesting company and someone was posting about handle the doctors, pharmacies, shipping and compliance. He planned to start with Glass. He was entering an established market. For nearly a decade, hims and hers Health Ro and other companies have sold drugs for erectile dysfunction and hair loss online, using an online network of doctors to write prescriptions. HIMSS, which went public in 2021, has 2,442 employees and generated 2.4 billion in revenue last year.
Jordi
This was what I was explaining to my friend who wanted to do something in this space like, hey, you're going to be going up against a company that has billions of revenue already thousands of employees that already has all the infrastructure to prescribe these drugs. But again, the market is just growing so quickly.
John
Yeah, he, he really used everything. ChatGPT, Claude Grok, ElevenLabs, Midjourney Runway to create media assets for his website and ads. He spent $20,000.
Jordi
A notable, something quite notable out of any, any time we're seeing these stories where, you know, the guy who is making a cancer drug for his dog. A lot of people are picking. If you can think of LLMs as like digital guys or girls. Like people are working with multiple digital guys to complete these projects.
John
One model's better at writing one Model's better at coding. One model's better at marketing or strategy or anything else interesting. He said from the beginning, growth was insane. He quickly became one of Care Validates and Open Loop's top clients. Companies were blown away by startup speed and scale. You're like, do you have an army of people behind you somewhere? And he's like, nope. Wow. Well, you can go read the full article on the New York times@newyorktimes.com, it's Aaron Griffith's latest piece. You can also listen to it. There's an audio version. There is some commentary on this. Just a lot of people having fun with it. Clayton Petty says, who has two thumbs and wants to know what the ad spend is this guy. Yeah, I'm very interested to know. I mean, I would still be shocked if this is not a fantastic business.
Jordi
Yeah. At that scale, you can have truly terrible EBITDA margins and still be printing.
John
Yeah. And it's like, even if it's impossible that it's negative margin because he hasn't raised money. And so, like, where would the losses come from? So you can't be losing money.
Jordi
And if you're going to lever it up.
John
I don't think so, though. I think everyone's going to be shocked by how much cash flow this business is producing. But it is a very exciting moment in story. Let's go over to Tyler Cowen at Marginal Revolution. He just shares this. Sam said, one person running a billion dollar company, but if two are closely genetically related to. And Tyler Cowen's still counting this as a correct prediction. And some people in the comments, huge
Jordi
opportunities for other siblings to fulfill the prophecy.
John
So people are moving the goalposts already because technically he had agencies that had humans that worked there. And if he works with a marketing agency and then there's a bunch of people there, it's more just like the disaggregation of the different institutions and the different organizations. What's your take?
Jordi
Yeah, I think the real goalpost we gotta move is just you can't talk to anyone the entire time you're.
John
You can't talk to a human at all.
Jordi
You can't say.
John
You can only be on the command line basically and prompt box. But you can tell the agent or the LLM to go and call someone.
Jordi
Yeah, that's fine. Yeah. Because then you're not interfacing with someone.
Mark Lore
Right.
John
You have to be truly shut in. That's the prediction now. Absolutely ridiculous.
Jordi
Chat is asking for John Exley. John, get in the ultra Dome.
John
Get back here. We didn't know how to unplug Exley.
Jordi
We got to get him back in here. He's somewhere.
John
No, we'll get him back in. Jonathan Ross is talking about the petrodollar. There was a story about how there has been an interesting flight to the dollar. The dollar is very strong, even amid all of the geopolitical uncertainty. Jonathan Ross, the founder of Grok, now the chief software architect at Nvidia, said the petrodollar defined the last 50 years of American economic dominance. The token dollar, the currency AI compute is bought in and sold in, will define the next 50. Oil is priced in US dollars. That means every country on earth needs dollars to fuel their economy. That single fact has been the foundation of American financial power since the 1970s. Now consider AI training. Runs cost tens of billions. Inference is scaling to hundreds of billions. The companies that are selling COMPUTE are American. The currency it's priced in is dollars. The petrodollar. The petrodollar had oil. The token dollar has compute. Same structure, same leverage. New resource. Countries aren't just competing over AI talent and chips. They're competing over whether AI remains a dollar. General denominated economy. That's the game nobody's naming yet. And so he is coining it. He says the token dollar is the concept.
Jordi
Yeah, it's a cool position.
John
Yeah. So I mean it'll be interesting to talk about circle with Jeremy about how stablecoins fit into all of this. Also yesterday talking to coreweave about compute backed credit lines and all the different financial products that are popping up related to debt issued against GPUs that have essentially a flow of business that will be expected to come in against them. Very interesting watching the larger AI economy, you know, mature. Brexton says compute backed credit lines are the next frontier for fixed income and will quickly turn into one of the largest asset classes on the planet. People are going back and forth no shade trying to learn isn't COMPUTE as an asset depreciating quickly due to innovation scale economies, hence bad collateral. Braxton says no shade taken, you're right. But it's still a couple notes. Supply constraints on chips right now makes older chips still valuable in secondary markets because of the above capital markets care more about revenue produced from chips rather than resale value. And chips are only a subset of the total cost of compute. Heterogeneous builds the rack powered shell, interconnect cooling. It was interesting when we were talking with Corweave about the that I was really expecting the answer to be chip constraints. And he was saying powered shells. Powered shells, which is what we've heard from Satya Nadella.
Jordi
Yeah. And I think it makes sense given their business. It's like it's hard to get chips. But think about all of the logistical complexity to actually get the the location, the energy, the shell, everything built put together and navigating all those regulations. It's just like one of the it's an incredibly complex infrastructure project that you're trying to compress onto timelines that America has generally not done infrastructure projects at in a long, long time.
John
Right.
Jordi
And so this was always some of the one of the exciting things about the data center build out among among the fear has been that like a bunch of people are learning how to build complex things fast. Right? So.
John
Well, the year is off to the strongest start for big deals ever. Corporate Megadeals flourish despite turmoil this is in the Wall Street Journal. Large corporate deals had their best quarterly showing ever as companies forged ahead with tie ups and investments despite the Iran war rattling markets. So far in 2026, 22 transactions valued at 10 billion or more have been announced globally, a record quarterly number according to LSEG data. The next closest quarter was the fourth quarter of 2015, when 21 such deals were announced in that year. This week alone, Unilever unveiled a more than $65 billion deal, including debt to combined its food business with spice maker McCormick and Cisco, which we talked about a few days ago, agreed to buy Jetro Jet Row Restaurant depot for over $29 billion, including debt. Uncertainty due to oil growth and rates isn't going away, but major deals are still getting done, said Ben Goodchild, a partners in the MA group at law firm Paul Weiss. The M and A market is focused on the long term fundamentals right deal, right price and right strategic rationale. There's more.
Jordi
The total value of all deals announced globally jumped roughly 29% in the first quarter from a year ago, but the number of deals is down more than 17% as smaller deal activity slowed. The megadeal tally includes a handful of big equity investments in AI companies such as Amazon's $50 billion investment in OpenAI announced in February. A number of other big transactions are in the works. Estee Lauder has been in discussions to acquire Spanish beauty group Puig Brands, a deal that would combine two of the world's biggest beauty companies. And there is a number of others.
John
Absolute is buying Jack Daniels. Tillman Ferretta is buying Caesars Entertainment. There's another heist on the Caesars casino referencing Apollo. Many companies see a moment to pounce on bigger deals that would normally face prolonged antitrust scrutiny. The Justice Department's top antitrust official departed in February after clashing with Trump allies who at times favored more lenient oversight of big deals. All this all comes as U.S. stocks deliver their worst quarter in nearly four years, led by a 7% drop in the tech heavy NASDAQ composite index. That makes it harder for buyers and sellers to agree on price to agree on prices. The Iran war has sent crude prices above $100 a barrel, which could keep interest rates higher for longer to combat rising prices and make funding deals more expensive. There's a very interesting chart. I don't know if we can pull it up in the Journal. Big deals have big first quarter number of global deals valued at 10 billion or more. There we go.
Jordi
And it's just look at 2020, 2021.
John
If you 2021, what was going on?
Jordi
This is another chart.
John
This is nine. Oh. If you want to scroll down, you can look at the smaller deals. These are deals valued between 1 billion and 5 billion. And 2021 was huge. What was going on then? It was ZIRP era right post Covid.
Jordi
Lots of, I mean, when interest rates are near zero, you may as well lever up.
John
I guess that's.
Jordi
Yeah, I guess that's buy some assets.
John
Bankers and lawyers say smaller deals are less of a must have. Buyers are more willing to put them on hold. But the big deals they have to have happen regardless of what's going on in the economy. Also, private equity firms are sitting on a record number of portfolio companies they need to eventually sell or take public, including many software firms threatened by the rise of AI. But many are hesitant to strike deals at today's depressed prices. While dealmaking activity in the software industry has stalled, there has been plenty in other sectors, including financial services and health, healthcare. Eli Lilly struck a deal for Cantessa and Biogen bought Apellis. Dealmakers have high hopes going into 2026.
Jordi
Couple questions in the chat and a special arrival, Jon Exley has entered the chat.
John
Let's go.
Jordi
Welcome the original chat room. General.
John
Yes.
Jordi
Hit the gong for Exley.
John
Gong for John Exley.
Jordi
I don't know that John has missed an episode and it's an honor to podcast with you, John.
John
Thank you so much.
Jordi
Another question, who is blacklisted from TBPN now? No one.
John
No one.
Jordi
We've never, there's never been anyone blacklisted from the show. In fact, the evidence of this is every single one of our sponsors ever. We've had the competitors on the show and all of that will continue. We want this to be a place where
John
conversations can happen about anything.
Jordi
Yeah.
John
And there's also just a broader trend of this. I don't know if you watch the broader podcast landscape, people from quote unquote, rival firms or different firms go on each other's shows all the time. Not uncommon these days for crossover content to happen all over the place.
Jordi
Jim Cramer says if private credit is so Horrendous, how has KKR oversubscribed so easily on a this $20 billion fund? They raised 23 billion. Some kind of disconnect here, boys. Boy, are these firms ill advised in how to tell their story.
John
This was the early confusion about private credit. People were seeing a whole bunch of private credit deals during the AI boom. And then when the nervousness matured, it was much more. When we talked to Carry no Interest, for example, the, the worry was much more around software companies, not hard assets. It was not. Oh, in this private credit fund, there's a data center that Meta is going to pay their bill on. It's some other company that maybe is not going to have as high of dollar retention going forward. I think that the different private credit firms have a messaging problem of what is in the fund because it can be a lot of different stuff. And KKR clearly did a great job explaining why their particular strategy will endure for the long haul. There's other news about.
Jordi
Let's pull up this video quickly of Kramer talking about our friends at Semi Analysis.
John
Oh yeah, this is.
Jordi
There is a company that I regard.
Jeremy Allaire
It's the absolute.
John
It's the gospel semiannual. And I've got this guy, Dylan Patel.
Jordi
And I realized semianalysis is the arbiter. They're like semis.
Mark Lore
And they do.
John
When they bless something, it means that it's the benchmark at the best.
Jeremy Allaire
They are the most honest guys I've
John
come across and I, I've always been reading them.
Jeremy Allaire
But Jensen plays really praised them.
John
Gtc.
Jordi
So I reached out to this guy
John
whom I regard as.
Mark Lore
He's cheap.
John
Jesus, that's good. That's, that's, that's a promo. Yeah. We'll see you tonight.
Jordi
Good promo.
John
Adding money. 6pm it's awesome.
Jordi
Dylan says, can I short myself? And some people, some people were saying like, yeah, come on, dude. Like, he's complimenting you. And Dylan and Kramer, this is the meme, everyone. And I've always said that Kramer having this thing where no matter what he says, people say like, they'll take the verse. It is the best engagement hack ever for a content creator personality because it just means anything you say. You get a million impressions from people saying the opposite. And the fact is, like Jim Cramer is, he's an entertainer, he's incredibly fun to listen to. And we'll be having another conversation with him in the next month or so, which I'm excited about.
John
Let's head over to Cliff Cliff Water and Stephen Nesbitt. He brought private credit to the masses. Now the masses are fleeing. This is more context around the private credit story. Cliffwater is racing to calm investors after steep withdrawals. So Stephen Nesbitt is Private Credit's chief evangelist. His investors and industry are having a crisis of faith.
Jordi
Nick says, hope this still means my invite is open. We'd love to have you, Nick, your family.
John
Yeah, we're always back.
Jordi
We're positive some.
John
As long as we keep it positive, we can say, and we keep the camera roll, smiling and we maintain that occasionally we are back. It's not always over.
Jordi
Very frequently we're back very frequently. Nick will admit that that's true.
John
No, we had a great conversation with him when he came on. For more than a decade, the 72 year old championed the hottest asset class on Wall Street. His firm, Cliffwater went from managing no money to nearly 50 billion on the back of impressive fundraising and big gains, turning Nesbitt into a billionaire. Now many of the wealthy individuals who powered Cliff Waters Rise are itching to leave as investors rethink their views on private credit. After a handful of high profile defaults, investors are pulling so much money out of industry funds that managers are restricting withdrawals. We've talked about this many times on the show. Shares of big firms are dropping. Few are like Cliffwater, which until recently was an investor darling but now finds itself in the hot seat. Its top executives aren't lending specialists themselves. Instead, the firm invested alongside and sometimes in other funds. So it's a fund to fund strategy, a feature that is now being treated as a vulnerability. Investors asked to pull the equivalent of 14% of its biggest fund in the first quarter. Wall street skeptics who long questioned Cliffwater's growth are now calling it a canary in the coal mine and a turducken of problems. Turducken of problems. That is such a weird phrase. Nesmit's ability to qualify the fears will be a test of his funds and the industry's future.
Jordi
Are they calling it a blue owl in the coal mine?
John
Something like that?
Jordi
No, I'm just joking. Of course, Blue Owl capped private credit fund redemptions at 5% after steep request levels. This was the other news from this morning. I think they got something like 21% redemption request outstanding during the first quarter. So they had to cap it at 5%.
John
Well you know what this guy did before he started a what? $50 billion private credit fund? He was a grave digger. I'm not kidding. Yeah, he grew up near Rochester, New York. He worked as a grave digger in high school. He spent a quarter century at Wilshire Associates consulting for pension funds on private equity and hedge funds. Nesbitt was a soft spoken presence in a business of outsized egos, says Greg Williamson, a longtime pension fund executive. He didn't preach like others Williamson he spoke about his clients needs. In 2004, Nesbit started Cliffwater. After the 20082009 financial crisis he he began recommending private credit just as banks were pulling back from lending to riskier companies, giving Blackstone, Aries and others the opportunity to make high interest rate loans. Nesbitt became a private credit advocate. Cliffwater launched an index tracking performance. The firm shared research and Nesbitt wrote two books on the topic. In 2019 he shifted to managing money, launching Cliffwater Corporate lending fund or CCLF X with Blake and Phil Hasbrouck, a then 30 year old executive. They marketed to wealthy individuals through independent financial advisors, the kind of clients Hasbrouck worked with. It was built as an interval fund offering to buy back 5% of its assets each quarter from investors and provide daily updates on its value. It charged lower fees than some rivals and allowed clients to avoid the messy tax filing requirements of traditional private funds. By February, the net assets totaled about 33 billion. Cliffwater made 375 million in fees from the fund in the first 17. In the first 18 months that ended in September, a 54 person crew researched and managed the portfolio 4,100 or so underlying loans. Along the way, Cliffwater wrangled with rivals when an executive bond powerhouse Pimco when an executive at bond powerhouse Pimco said the returns of private debt didn't compensate investors for its growing dangers. Now Nesbitz sent investors a letter saying Pimco had had a failed track record of predicting market changes. After JB Dimon used a cockroach analogy to warn about looming defaults, Nesbitz declared there were no cockroaches in private debt. Others criticized Cliffwater's marketing, especially when it boasted of hedge fund like returns with minimal risk, citing industry metrics like sharpe ratios and standard deviation. Critics Said private loans rarely change hands, so they lack the volatility that funds face. Anyway, it goes into the trucking problem.
Jordi
Well, speaking of Jamie diamond, the Axios Show, Jamie Dimon eyes Post, JP Morgan media venture.
John
He's potentially launching a podcast. Is that what this is?
Jordi
Matthew Zeitlin, friend of the show, former guest, says the desire to post is the only force in the universe that holds a candle to compound interest.
John
It's actually true. Everyone needs a pod. People have been talking about him running for president. A lot of presidents and media people
Jordi
have podcasts acting very presidential.
John
Podcasts. Well, there isn't all that much news here, but Dimon said that if he were to start a media venture, it would be something different about policy. He said, I think media is critical. Media teaches everybody. Media is the great influencer. A lot of bad policy, he believes, stems from people in the media doing a bad job of explaining issues. And so we talked about this yesterday or the day before in the Wall Street Journal. He has the new plan, the diamond plan for the American Dream. Wanting to lend to more small businesses. That seems more important than ever in the world where you have a one person, $1 billion business, more people should have shots on goal. And if you think about the $20,000 that that gentleman was able to marshal to get the business off the ground, if you have more people that have the opportunity, that's probably a good thing. But we'll be tuning in when Jamie Dimon launches his show. Should we go over to Apple?
Jordi
Should we? I think it's time.
John
They really dominated this entire week. I mean, it's spring break, which is perfect timing. This must happen.
Jordi
I think they probably planned this 50 years ago. They knew the 50th would be during spring. Spring break in 2026.
John
Yeah.
Jordi
And so it'd be a good time to really celebrate the anniversary.
John
Yeah. We had a great, great conversation with Eddie Q yesterday. You can go listen to it on Apple podcasts, which he created. And. But there's more reflections and stories about Apple from all over the place. Ben Thompson wrote a great retrospective. The Wall Street Journal got access to rare Apple archives that even Tim Cook hadn't seen before. It's very cool because. And you think about it, it's like, that's crazy. He's the CEO, should know all the archives. But then you think about, like, how busy his day is, and he probably doesn't have that much time to just
Jordi
like, go reminisce, obsess over every small decision or prototype.
John
Yeah, there's, like, so much Work to be done. He doesn't have that much time to go look at, like, the original patent for the Apple II or whatever. He is in that archive. So the Wall Street Journal took the viewers through that in a video. We have a big read from the Financial Times here that's very interesting, talking about the roots of a tech revolution. So Winston Churchill called it, quote, the most daring and courageous act of the entire War. On August 30, 1945, General Douglas MacArthur landed in Atsugi, southwest of Tokyo. He wore aviator sunglasses. A corn cob pipe dangled from his lips, and he was unarmed. A man of war was arriving to make peace. Over the next six years of Allied occupation, MacArthur would demilitarize Japan and franchise women.
Jordi
And by the way, you know, you guys know AGI will be very close when Tyler is smoking a corn cob pipe himself, because AGI, of course, should be able to. One shot. Any sort of lung issues that might come from using a corn cob pipe. Some people skip sunscreen, other people indulge.
John
In 2012, I lived in a hacker house in Sunnyvale, and the best engineer, one of the best engineers I've met in my entire life. The best engineer in the house was completely straight edge. Would not drink or use caffeine or anything, but he would smoke a literal pipe. It was a very odd thing, and he just.
Jordi
It's so Lindy.
John
Yeah. I don't know. He was like, yeah, I just enjoy this. It was insane.
Jordi
I would actually expect it to make a comeback. Right. People are, you know, a little nostalgic. Right. It's clear that vapes are maybe not something that people should be using, but the corn cob pipe.
Mark Lore
Yeah.
Jordi
Who knows?
John
There's a chance. Tyler, what do you think about corn cob pipes? Yeah, super.
Jordi
Lindy, I think I'm.
John
You're in.
Jordi
Yeah. We're probably like one. One or two models away.
Justin Levine
And then start ripping pipe.
John
I'm into it. I'm into it. So over the next six years, he enfranchised women, oversaw the writing of a new constitution and a decree of democracy. But first, he faced a. A more prosaic problem. Japan's communication industry was in such shambles that he could barely issue commands. This is MacArthur solving. This challenge turned out to have enormous consequences, not only reshaping Japan in the 1940s, but upending global manufacturing in the 1980s and by the 2000s, revolutionizing the product.
Jordi
Handle on the product, says Gandalf Maxing.
John
Thank you. Revolutionizing the way products would be built at Apple A company that did not exist at the time. So Apple, which turns 50 years old on Wednesday, is arguably the world's most iconic company. It is also notoriously opaque and secretive in virtually all accounts of how Steve Jobs transformed Apple from near bankruptcy in 1997, which we talked about yesterday with that EQ, to the world's most valuable company by his death in 2011. Product, vision and design and all get the credit. But what actually makes a $1200 iPhone possible at global scale with vanishingly few defects is a manufacturing philosophy that traces back not to Silicon Valley or southern China, but to war devastated Japan.
Jordi
And it took all my energy yesterday to not use the 20 minutes we had with that EQ for. For kind of like a tech support session. Yeah, I'm having this issue where you
John
seem to be having like, particularly I'm
Jordi
actually, I actually need to. I think I need to like return the iPhone.
John
I think you are having some weird issue because there are weird UX UI issues that you can learn and adapt and change. And I would say that they are skill issues. Like if you can't use the camera roll effectively by now, you are needing to.
Jordi
You're lost.
John
Yeah, you should just throw off some figure.
Jordi
My issue. I don't know if anyone in the chat has experienced this, but when I open the messages app or the phone app, I just get a blank white screen and then the app crashes like a bunch of times you have something weird and then I just. Doesn't matter what I do. I can do a hard reset or anything like that.
John
I wonder if we were pushing it to the limit too hard yesterday because we were on a FaceTime call together and then also watching the Artemis 2 launch on YouTube and then I was watching it on my phone and I was streaming Jordy my screen via shareplay and I think that might have. The phone was really hot, I could tell you that much.
Justin Levine
I don't know.
John
Anyway, by and large, the products are flawless and I have enjoyed my Apple journey the whole way. So in the decades after the Second World War, Japan's economy grew rapidly. This is a story of how ideas travel across oceans and factory floors and sometimes through a single person changing jobs. It is a story about how America invented a manufacturing philosophy exported to Japan, forgot it, relearned fragments of it through a handful of companies and then re exported the whole synthesis to Asia. The story leads us to the present moment with the US spending vast sums to bring it all back. Southern India investing to be the next global tech hub and China fighting to hold on to its manufacturing dominance. It is above all a story underscoring that what Apple started to build in Shenzhen, then China a quarter century ago, is not merely an assembly line. It is the endpoint of a multi decade chain of civilizational knowledge transfer. A feat of enormous complexity that cannot be replicated with tax breaks or ribbon cutting in Texas. Tax breaks aren't going to be enough. You need civilizational knowledge transfer. The whole chain begins with a question. In occupied Tokyo, a 33 year old engineer named Homer Sarasohn stood before a group of Japanese executives asked, why does any company exist Powerful. When the telegram arrived from General MacArthur, Sarasohn initially thought it was a prank. A physicist by training, the paratrooper turned radar engineer was working on a transcontinental microwave relay system.
Jordi
This is Tyler, physicist by training podcaster slash vibe, coder.
John
That's true. He dismissed it, only realizing his error when an indignant colonel called him back a few weeks later. Then he was dutifully off to Tokyo for what was supposed to be a nine month stint. Saracen's mission was to re establish and rehabilitate the communications industry, but he found there was nobody to work with. American bombers had devastated industry and MacArthur had abolished the zybatic, the powerful pre war corporate cartels. We had to start from scratch, he recounted in 1988. When we looked around, not only did we see no facilities, but we could find no managers. We had to find lower level people, second level managers. And I said as of today, you're going to start up this new company and you're going to run it. The quality of manufacturing in Japan was shoddy even before the the war. But as Saracen began learning the language and immersing himself in Japanese culture, he realized the root of the problem was not technical, it was managerial. When he asked a group of employees how they might improve quality, they murmured among themselves about what an answer would please him rather than answering directly. Sort of the opposite of like the Elon walking the floor and like, I want to get to first principles. They're literally like, what? What do you think he wants to hear? When will this plant be online? I think he's expecting it in June. Tell him June lie. Yeah, this is not good. Everyone understands this now. But that was not the case in Japan in the 40s and 50s. I suppose they had been taught to be deferential, he concluded, not to question authority. So Saracens set out to teach them a philosophy of management. Despite initial opposition from MacArthur, the need for economic stabilization meant that Saracen got his wish he and another engineer, Charles Pratzman, went off to an Osaka hotel for a month to write a textbook on industrial management. They designed a rigorous eight week course and made it compulsory for top managers. The seminar began on the importance of quality as a guiding state of mind, a devotion and dedication. After asking why does any company exist? Sarasone encouraged his disciples to draft a mission statement by invoking a motto from a shipyard in Newport, Rhode Island. We shall build good ships here at a profit if we can, at a loss if we must, but always good ships. That's a good line.
Jordi
That's a good line.
John
Manufacturing, he taught, had to be considered a total system, its disparate parts orchestrated with such repetitive precision that defects could approach zero. He inculcated his students, in his students a sense that quality was foundational to the whole enterprise, empowering workers close to production and telling managers they needed to understand the details. Quality control is not a band aid. Sarris only recounted. To be effective as a control, the total process to which it is applied must be well designed to begin with. So when Sarasot Left Japan in 1950, he recommended his successor be the academic W. Edward Edwards Deming, an advocate of statistical process controls.
Jordi
Let's give it up for statistical process.
John
Let's also give it up for using the first initial of your first name and then your middle middle name. That's an under. That's sort of a lost art. You don't meet a lot of people that see themselves that way. But J. Alexander Coogan, I think that sounds pretty cool. Maybe I'll rip that at some point.
Jordi
That sounds very regal.
John
Yeah, it sounds good. What would you be?
Jordi
That'd be J. Tyler Cosgrove.
John
That's good. Yeah, because Tyler's the middle name. So. J. Tyler, that's Good. Okay. Well, J.W. edwards Deming would prove so influential that the UN Union of Japanese Scientists and Engineers.
Jordi
Sometimes I get emotional about manufacturing. It's true.
John
Yeah.
Jordi
That is their good ship's quote.
John
The ship's quote is so good. I'm sure it's already been printed and hung on many of the new defense tech and American manufacturing companies. But it is a good reminder to always build what is of high quality and and aim for profit.
Jordi
But Justin says Chad is on fire today. Of course.
John
It's great.
Jordi
It's great to see all of you here. Someone asked, how are we going to celebrate? I think we're going to have lunch with the team later. Excited about that?
John
Yeah, we're excited for that.
Jordi
But I think, funny thing is just really Our lives aren't changing. It's business as usual.
John
Chop wood.
Jordi
We're going to go hang out with our families. And I'm already excited for next week.
John
We do have a holiday tomorrow. It's Good Friday, so the New York Stock Exchange is closed, the market is closed. And so we will not be streaming tomorrow, but we will be back on Monday. But just so you're aware, don't be shocked. Oh, like this OpenAI deal happened and then they stopped streaming. That's not what's going on. This has been on the calendar for a long time. We haven't been booking guests for months because we know that this is a holiday coming up, which we are very excited about and everyone will be enjoying the long weekend. So Sarasone recommended the work of Joseph Juran, a consultant who during the war had managed a program shipping war materials to Allied nations. Juran's work in Japan would go on to earn him the highest honor from Emperor Hirohito.
Jordi
We don't have a ton of time. I want to tie this into Apple.
John
Yeah, let's scroll down.
Jordi
Just go on this insane tangent.
John
We used to do crazy long reads where we'd spend two hours on one New Yorker article. And then of course, the show got much more complex. We talk about a lot more topics, but I like going through a long read. But of course, you can pick this up in the Financial Times, which you should go and subscribe to.
Jordi
Alex asks, how long did the acquisition take from start to finish? I don't remember speaking have the exact number of days, but it was incredibly, incredibly quick. Incredibly quick.
John
Yeah.
Jordi
And, you know, part of what enabled that was we had been having people from OpenAI on the show having interactions with them. We had spent 100 hours talking about OpenAI. I didn't have like, you know, we didn't have a lot of questions on them. Yeah. And you know, just. Just given how much time we've spent. And so that enabled a quick process. Also, your long history with Sam. Yeah.
John
Just like you beat your acquire, like years before anything.
Justin Levine
Yeah.
Jordi
In this case, 13 years before.
John
It's crazy. Okay, where do we go to close this out? It was the early 1990s. We're flashing forward. And Jobs was a half a decade into leading Next, the startup that he had founded after being ousted from Apple. Nextverse product, a cube staped workstation from costing $6,500, had already been a much hyped flop. The team's goal had been to make a computer their friends could afford. By the time it shipped. The joke goes, the only friends that could afford to buy it were Steve's. Japanese quality ideas had been all the rage for a decade. The superiority of Japanese production had become clear in March 1980 when Richard W. Anderson, a Hewlett Packard executive, famously discovered that the best Japanese memory chips performed 1000% better than their American equivalents at initial inspection and 50% better over time. The so called Anderson bombshell made HP start to obsess over quality. Its Japanese joint venture, Hewlett Packard Yokogawa won the deming prize in 1982 and became the foundation for rigorous standards applied across the whole company. HP aspired to improve quality 10 within a decade. And when that looked to be failing, it adopted a Japanese step by step approach to quality known as plan, do, check, act.
Jordi
Let's see where else Jobs was clearly taken by the ideas of quality of quality. Silicon Valley was beginning to import from Japan. Having set out to build a computer company that would create better products. He commissioned an automated factory in Fremont inspired by the plants of Japanese electronics manufacturer Alps Electric trick. Anyways, we can, we can continue but,
John
but we have our next. We have our next guest Mark Lore joining in just a few minutes, let's run through some of the timeline posts.
Jordi
Yeah, this was cool. Taylor. Taylor Johnson said nothing gets me hyped like a re accelerating top line definition of AI company.
John
Right.
Jordi
Sharing, sharing or just a founder mode company. But really both. You can see this is data from Sakura. Sakura shared. So funny people calling me right now.
John
I know, I know. If you have called me, if you
Jordi
have sent me a text message, we are live.
John
I'm sorry, I will get back to you after the show.
Jordi
Feeling a lot. But anyways, incredible chart here. You can see plaid had ended in 2023. They went from 308 to 390 million of RR and then jumped up to over half a billion in 2025. So Zach and the team are on an absolute terror.
John
You know, also an absolute terror. Taylor Lorenz. Apparently she spends 17 hours a day in screen time. I guess that means phone but maybe phone and computer.
Jordi
She has to spend a lot of time because she's defending big technology.
John
Exactly.
Jordi
There's some incredible quotes in the story and she said if she could put the screen in her brain she would.
John
That's wild. That's a very unexpected.
Jordi
She's got to get, got to get set up with the Neuralink team but get me a true timeline merchant.
John
Yes, yes, it's. Yeah, well yeah, extremely Online is. What is the name of her book? And she certainly lives lives her brand. Eliezer Uticowski had an interesting post here. He said, today I learned that Gemini, Claude and chatgpt, but not Grok are told that today. He was referring to March 1st. April Fool's Day. Yesterday is March 32nd. Because if you tell LMS it's April 1st, the conditional text predictions downstream become less reliable for obvious training data set reasoning.
Jordi
The model's like, okay, understanding April 1st.
John
Yeah.
Jordi
How do I understand?
John
It would be very, very confusing. I mean, we were confused all yesterday because you see so many news announcements go out and you're like, is this a joke? There is news. Yeah.
Jordi
But if you're told it's April 32nd
John
or March 32nd, you should be more confused.
Jordi
You're gonna be like, that's clearly wrong.
John
Yeah. I wonder how real this.
Jordi
Yeah, you would think they would just keep it March 30th or something.
John
Yeah. I don't know.
Mark Lore
We'll see.
John
See, we'll have to ask some people. Rune says the AI doc reminded me mostly of Kony 2012 documentary Slacktivism selling the feeling of we need to do something as a product, oddly centering the filmmaker. When is the embargo lifting for the AI doc? Because I did see it with Tyler and a bunch of other folks from the team and enjoyed it. But I would love to talk about it. I believe we're going to have the.
Jordi
I think it already came out.
John
It came out.
Jordi
Yeah. March 27th.
John
Yeah. Yeah. It was interesting. The biggest gap between the AI doc and his like, you know, the press tour that the creator is on now is that he seems like he doesn't believe AI is real at all. I guess he was very worried about doom in the movie. Comes away sort of like, oh, there's an optimistic scenario here. It's a very nice ending. But then he came away being like, ah, this stuff is not real. Which is a very funny conclusion because he's not really asking about any of the financials or economics or business applications. Like he's having a much more philosophical debate and then came away with like a financial conclusion.
Mark Lore
I don't know.
John
Is it interesting?
Jordi
Yeah. Google has released Gemma for the best models in the world for their respective sizes. Demis is excited to launch Gemma 4 available in four sizes that can be fine tuned for your specific tasks. 31 billion dents for great raw performance, 26B MOE for low latency and effective, 2B and 4B for edge device use. Happy building. Excited to see what people do with it. They're available now. Under the Apache license in Google AI Studio or on Hugging Face and some other platforms. So massive launch,
John
very exciting.
Jordi
What, what else do we got? There's more on the Mercour leak. Very unfortunate. Gary Tan says incredible amount of state of the art training data is now just available to China thanks to the Merkor leak. Every major lab, billions and billions of value in a major national security issue. I'm just feeling, I'm feeling the national security issue is one thing. I'm feeling really concerned for individuals that not only gave PII as part of onboarding, but maybe now there's like live video of them tied to that pii. So it feels like there's some real deep fake risk.
John
I'm very glad that we have Adam Myers from CrowdStrike coming on today to explain the surface area, what the trends are in cybersecurity because things do feel like they are ramping up. Significant, significantly. Also just very odd that there's now a leak of data that could be used to RL models. There's new open source models, there's also the leak of the cloud code harness. And so if you piece all these together, you get pretty close to the frontier. And that's something that we're certainly going to have to contend with. The fact that every time that there's a leak, you probably shrink the gap between the frontier and the open source community a few, by maybe a few months or something as they catch up, even if they're doing it like sort of above board.
Jordi
Anyway, Louis, he found a public company with 99% of revenue coming from one customer.
John
You've heard of the one employee, $1 billion company. Now we found the one customer, $1 billion company. I actually don't know how big this company is, but we need to figure out what company this is.
Jordi
This is TSS Inc. The ticker's tssi.
John
And they said we derive a substantial majority of our revenues from a single OEM customer. Revenues from this Customer comprised approximately 99, 99 and 96% of our total revenues for the year ending December 31, 2025, 2020 and 2023. So they actually had more revenue diversity in 2023 and then the revenue concentration increased over the last two years. Although we provide services across multiple business units and divisions of this OEM and have entered into a long term AI rack integration agreement that includes minimum monthly payments, our overall financial performance remains highly dependent on the continuation and scope of this relationship.
Jordi
Well, you know, yeah, and they're, they're trading very reasonably. They're at something like a $240 million run rate as of Q4 market cap of like 366 million.
John
Okay.
Jordi
So yeah, it's price seems to be priced in.
John
Yes.
Jordi
Buco says imagine being a software company with like 250,000 customers, 1 billion of revenue growing 20% and the market says you're worth 3.5 billion. And then Rigatoni Computing has generously five customers and basically no revenue is worth 4.5 billion. It's a cold world.
Mark Lore
I don't know.
John
Yeah, I mean this is the reality of working on a sci fi technology is that if it works the value is really really big.
Jordi
Essentially prepared remarks says but those five customers might go to six. So you have to get in before that.
John
What's going on with Scott Wieners based act? Did you see this? Probably the most radical bill ever to degrade tech products. It bans Amazon prime, stops iPhones from having facetime, strips travel shopping, shopping local and AI results out of Google search results. This feels like a stunt almost. I don't know, it must be a comment. This feels like something that's like sort of being misinterpreted almost. I don't know.
Jordi
Adam sent out an update to the chamber progresses group. He said the base act is likely the most radical proposal to regulate and direct technology product design ever advanced in California legislature. That bill dictates how core products must function from search results to app stores to e commerce marketplaces.
John
Well, we have our next guest in the waiting room. Let's bring in Mark Lore from Wonder. How are you doing Mark? Mark, good to meet you.
Mark Lore
Hey, how're you doing guys?
John
Thank you so much for taking the time.
Garav Mishra
Great to be here.
Jordi
Sorry we couldn't give you much warning or our news. It's kind of a wild, wild day over here.
Mark Lore
I just saw it. Congratulations.
John
Thank you. I'm sure we can get into M and A war stories and whatnot. Whatever you want to talk about. But why don't you since it's the first time in the show sort of take us back in history and give us a little little background on yourself for the viewers. Yeah, sure.
Mark Lore
Started my career in investment banking and then in the late 90s did a first startup, sold it to Tops, the baseball card company. Then started Diapers.com and then sold that to Amazon in 2011. 550 million and then worked inside Amazon for a couple of years. Started Jet.com which is another e commerce site and two years later sold that to Walmart for 3 billion and then became the CEO.
John
That's why they call him the LeBron James of e commerce. It's on the wiki.
Mark Lore
Became the CEO of Walmart's E commerce business and did that for about four and a half years now. I'm the founder and CEO of Wonder Food tech startup.
John
Maybe take us back to diapers.com I'd love to know like how you were thinking about that business when you started it. Was there a thesis that sort of vertical focused E commerce was going to be a trend? What was the ecosystem like? What was the competitive landscape? Were VCs saying like, or did you
Jordi
just snap up a great domain and think, I gotta make some money?
John
Yeah, yeah, yeah. How much of it was just organic versus the way it started?
Mark Lore
I was just searching on Google what search terms people were searching for a lot and doing it at night. Searching, searching, searching would tell you how many times it was searched. And I saw.
Jordi
Oh, so they didn't even have. So did they even have like Google Trends at that point or. You just had to search and they had. They would show you there's Alexa, I
Mark Lore
think it was called Alexa maybe or something. You can type in a search term and it would tell you how many times it was searched on Google. Yeah, and diapers I remember was 200,000 times a month. And so I went online and I saw the price of diapers was like $10 more expensive. And I thought, I mean I had a baby at the time, it was a pain to go get diapers. Why aren't diapers delivered like everything else, like books and all this other stuff. And I thought yeah, diapers.com, you know, and that was actually 1-800diapers started because I couldn't afford the diapers.com domain.
Jordi
Wait, so the 1-800. There must have been a moment where like the 1-800 was like more expensive than the.com though. And then did it flip at some point?
Mark Lore
Oh yeah, it was very like when I was there it was very cheap. It was like, you know, I don't know, just tens of Thousands. Whereas the diapers.com was like a half a million or something.
John
What was it like building an E commerce website back then? Like we, I mean we just read a story about a one person or I guess two people company, Two person company that's at a billion dollars in revenue and that feels unthinkable. But like what was the team like? Were you racking servers? Was there cloud? We were racking servers.
Mark Lore
We were racking servers. Yeah. It wasn't, nothing was in the cloud. It was just you know, eventually transitioned to it. Yeah, but yeah, no, it was servers in the server closet. And yeah, we had, you know, designers, you know, designing the website and building it out and like it was old school.
John
And then, I mean, how, how are you thinking about fulfillment? Vertical integration, what you want to do, what you don't want to do. Early on with that journey, I mean,
Mark Lore
we had very little capital, so everything was, you know, hand to mouth. It was, we would sell a diaper online, a box of diapers online for let's say $40. And then we go to the wholesale club and buy it for 42 and ship it to the customer.
John
No way.
Mark Lore
So it was like that kind of thing.
John
So we're actually losing money on every box we sold.
Mark Lore
Yeah.
John
And then what was the integration with Amazon like at the time? Where was Amazon as a business? Where was the vision? What was the thesis? And like what you saw was going on at Amazon. Like, why was an exciting opportunity.
Mark Lore
Yeah. So I mean, it was still early days. Amazon was actually crushing it in 2005 when we started Diverse.com, but they were mass, they weren't focused. Any one category wasn't a great experience. Like if you're like me, a new parent, going on to Amazon and wanting to buy your stuff for your baby, you're like all over the place. It wasn't a great experience. The diapers were actually more expensive on Amazon than in the store. So they just weren't, they weren't getting the sort of whole diaper thing and saw an angle to create a specialty site that focused just on that vertical. Everything the parents want, everything they need, all in one spot. And it was really working. You know, we also were able to ship the diapers and all this stuff out of the same fulfillment center with two day delivery, which wasn't being done on Amazon at the time. In that category.
John
Yeah. Is that more important in that particular category? Because parents need diapers for the kids. It's a more urgent, like it's, it's a fast, like. Well, you might wait for a book or you might wait for a TV or something.
Mark Lore
Yeah, yeah, exactly. You realize I'm running out of diapers, I need them tomorrow, you know, that sort of thing. So definitely. I also think there's a lot of you buying like a lot of different things and it's expensive to ship them from all multiple warehouses. So wanting to get them all in the same box. Yeah, like getting the wipes, the diapers, the baby formula bottles and things, like everything in the same box. Because they're low margin.
John
Yeah.
Mark Lore
And so it's too expensive to ship them separately. But we were also the first ones to bring in Kiva Robotics into the warehouse. Oh, no way. Amazon ultimately bought Kiva Robotics. We were the first ones to use robotics in the warehouse. And again, all in the name of. The margins are low. We have to, we have to figure out how to automate. We create this software that told the people in the warehouse exactly how to put everything in the box so we can get all the things in the smallest box possible.
John
Sure.
Mark Lore
Because FedEx a lot of times would charge you for the box size. And so we tried to like, we had 23 different box sizes. So like we were very advanced when it to came to the logistics and trying to pull costs out of the system.
Jordi
What elements of the Internet boom? What are the ways in which the Internet boom feels similar to the AI boom and how does it feel different?
Mark Lore
I think it feels very, I think it feels very similar. I mean certainly there's people on both sides the fence. This is good, this is bad. What's going to do? Like a lot of uncertainty.
John
Yeah.
Jordi
We were, we were looking back on, on how people, all the fears people that had about the Internet are almost mirrored one to one with AI. Like every single one kind of matches up, you know, the job displacement, Y2 care, Y2, you know, Y2k, things like that. It's pretty remarkable how, how humans feared the Internet in the exact same way as humans fear everything.
Mark Lore
You go back to when they trains. Okay. I don't know if you guys know,
John
I wasn't alive
Mark Lore
when trains were a thing. They strongly advise people not to go on trains because at that speed they don't know the long term effects it'll have on your brain. And they told pregnant women, do not go on a train if you're pregnant. Because for the same reason, like any industrial advancement that's ever taken place in history, there's always an incredible amount of fear.
John
Yeah. It's fascinating. Can you tell me about the process of the idea for Jet.com I remember that process happening and it felt like, okay, at this point, you know, with diapers.com like there's a niche, there's a, there's a landing zone. Like it makes so much sense. It's complementary to Amazon. Jet.com felt much more like, okay, this is like a direct competitor. Was that the correct framing? Were you thinking about that? Were you just thinking there needed to be more options in the market that you could differentiate what was your thought process going into launching Jet.com.
Mark Lore
yeah, I think there's just a massive market and there was no number two to Amazon. And. And we had an angle. Amazon at the time was shipping stuff from multiple warehouses. It was very inefficient from a logistics standpoint. They were burning a lot of money, but they had no competition so they could do it. And the idea was very simple. Let's empower people and teach them how to shop smarter so that they can save money. And so we built this smart cart technology where when you started adding items into your basket, it would reduce the prices of the items that could be fulfilled from the same warehouse in the same box as an incentive to get people to save money. Because if you shipped an item from two different warehouses, you had to pay at least $5 per shipment. And if you shipped it from the same warehouse, the marginal cost to ship might be 15 cents. And so that was the idea of teaching people how to shop smart to save money.
John
Yeah. What was the fundraising environment like throughout that journey?
Jordi
Well, it's funny, I doubt you've had a hard fundraise at the same time.
John
It's like you're going up against Amazon during this time.
Mark Lore
I mean, I tried to raise money in 2001, 2008, 15 some really tough years. I've been through it all. I've been raising money now for 30 years. I've done probably as many venture capital pitches as anyone. You know, probably over over a thousand pitches easily now, over, over the career. But the fundraising has changed. In the early days of diverse.com, if you were to raise $100 million, that was like a huge deal.
John
Yeah.
Mark Lore
And. And then today, you know, it's raising billions, tens of billions, you know. Yeah, it's very different environment today. But back then it was as much harder to get private capital.
Jordi
What drew you to food? We had Travis Kalanick on a few weeks ago and we were sort of joking around is like you do, if you've done food feels like the hardest possible, you know, massive opportunity. But it's like probably the hardest food tech, probably one of the hardest categories. And so if you've mastered, you know, at scale, logistics and these, you know, incredibly, you know, capital intensive things like E commerce or rideshare, it feels like the final frontier, an incredible challenge. But what, what brought you, what drew you into it?
Mark Lore
I mean, first of all, I think the margins in food is so much better than E commerce. And I felt like it is A restaurant sector was ripe for technological disruption and restaurants haven't changed fundamentally in 100 years is still capital intensive, labor heavy, difficult to scale and their places. And we wanted to challenge that and ask the question, what if restaurants were in place? What if restaurants were just ideas? What if you can build a restaurant and scale it across a network like software, without any incremental capital or incremental labor, with robotics in the back end. And if we're able to do that, then we're able to bring, you know, make great food more accessible. We can bring restaurants to places that currently don't have access at times of the day that don't have access, and at price points that are really unfathomable today. That was really sort of the thinking there. And you know, we managed to today, in 2500 square feet, have 25 unique restaurants across 20 different types of cuisines. Everything from a high end Bobby Flay steak to Jose Andreas to barbecue burgers, Chinese, Mexican, Italian, Middle Eastern fried chicken, pizza, all in one 2500 square foot kitchen with no gas, all electric, no open flames, with very lightly trained labor. So it's very systematized and we see a future where we'll have a thousand or more unique restaurants operating out of the same 2500 square foot kitchen.
John
And so wild. Have you read any of those old stories about the automats in 1950s? Have you heard of this? It's like this restaurant, I think it was in New York, and basically there was a wall of cubbies where the food would be prepared in the back and then you would just sort of open the cubby and take your food. And there was no interaction. And they were like, they were heralded as the future in sci fi, but they never really took off in the 50s, I guess. And I've always wondered about how important
Jordi
is
John
the online interaction, the delivery point? Because there's been a number of attempts to make robotic restaurants work. But it feels like if people are going to a restaurant, they want a particular experience, but if they're ordering food online, they want, they're okay with a different experience. And I'm wondering how, how separate those are. Even though we think of them as like it's the same name, it's you know, this pizza place in person or this pizza place in, in on delivery. They're actually maybe much more different experiences and like, and like experiences delivery. Like what the value prop is.
Mark Lore
Yeah, I mean we're focused. It's primarily delivered delivery first. So 70% of revenues delivery. About 25% is pickup.
John
Okay.
Mark Lore
And then less than 5% is sit down. So we have 10 to 20 seats.
John
Sure.
Mark Lore
In the front. So it's like, it looks like a high and fast casual in the front, but it's a pretty small front of house.
John
Yeah.
Mark Lore
But being vertically integrated. So we bought rub up. So we own the delivery.
John
Okay.
Mark Lore
We own. And we also own all the restaurants. So we own all the restaurants. We do the cooking, we built all the technology. And so the vertical integration combined with a very tight delivery radius.
John
Yeah.
Mark Lore
Allows us to offer an incredible experience, like faster, more on time, hotter food, great quality. And of course, everyone in the family could order from a different restaurant and it all gets cooked and delivered at the same time. And we can do that in ex urban and even rural areas where restaurants can't typically go. And that's one of the advantages of the model. And then recently we just added drone delivery in New Jersey and that'll be a big part of the. Of next year's.
John
Is that flying or road going with wheels?
Mark Lore
Sorry, Flying.
John
Flying.
Jordi
And who did you guys partner? Did you fully verticalize?
Mark Lore
No, no, we're partnered with a couple different drone companies to do it, but we're live. You can order from drone in New Jersey in this one location.
Jordi
And next year, what are the challenges with doing prepared food delivery via drone? Like, I've seen some of these videos where a package will fall, you know, 10ft out of the sky. And obviously that's not going to work if you're ordering, ordering a nice meal.
Mark Lore
Certainly it comes down to tether and very gently puts it on the ground. But the advantage is no tips. It's more on time. You can service a bigger area and then you could also deliver to. If you're on a boat, on a lake, on a beach, a field, you could be camping. So the idea of being able to deliver it to the point as opposed to somebody's residence is really cool. And it's really at an inflection point. Now, I know we've been talking drones for 10 years, but when we go to Texas next year, we fully expect half of our deliveries to be done via drone.
Jordi
Wow. We've had Keller from Zipline on a number of times and we've been feeling the acceleration with every interview we have. How do you.
Mark Lore
Yeah, one of the things that.
Jordi
Go for it.
Mark Lore
Oh, sorry, go ahead.
Jordi
How have you approached everything on the supply chain side, actually? Because I imagine some of that is out of your control, but that, you know, you need. You're heavily reliant on those inputs. No matter how good your whole technology stack and process is, the food's gotta Arrive at each of these kitchens.
Mark Lore
What is that is absolute most important. I'm glad you called that out. We have, you know, 40 culinary engineers on staff. We just hired Victoria, who's the head of global supply chain at Cisco Foods. So we have a 700 ingredient library. We source everything from a number of different purveyors. It brings it to our distribution center, and then from a distribution center every day we replenish every location. Today we have 100, I think 18 locations open. Next year we'll have 400. So growing very fast.
Jordi
Wow.
Mark Lore
But the food quality is the.
Jordi
I'm assuming it would never have worked to work with third party, like food distributors. Like you need to control it. You can have them come into the central hub, but you need to actually understand you want to have specialists.
Mark Lore
So if you have everything from pizza dough to barbecue to civic steaks to vet, like everything comes from a different supplier, in some cases co manufacturer. But yeah, the food quality is most important. But the 700 ingredient library is fixed. All the equipment is fixed. Think of that as like a data center. Once you have the data center and piping in the ground, anybody can create a restaurant using the platform and launch it across inside instantaneously across all locations. So at the end of this year, we're launching one to create where anybody in the world with just an AI prompt can create their own restaurant and launch it across all Wonder locations for $10 a month. So we think it's going to fundamentally change restaurant creation.
Jordi
So yeah, walk me through this. I come in, I want to prompt, I start prompting or even just typing out what I want to make. And then your guys are based using robotics, you can just make it on the fly. Like what is the lead time? Yeah, can you actually like open up the floodgates here? Like how limited.
Mark Lore
In December. Yeah, in December you'll be able to go to Wonder Create homepage and say, create me a fast casual Mexican concept for Gen Z and that's it, hit Create. Then I will brand your restaurant, name it, give you a couple options. Do all the images, do all the recipes, write the descriptions, price everything to all the health information. Create your entire restaurant in under a minute. You can decide to publish it in all Wonder locations for $10 a month instantaneously. And now you live to potentially 20 million people. Next year you can push it on DoorDash, Uber and Grubhub if you want as well. And you own the restaurant. You price it, you own it, it's live. And if you're an influencer, so Are
Jordi
you doing a rev share back with the creator or how does that work?
Mark Lore
Yeah, you just Basically the creator would pay us for food and pay us for robotic time. So it plug in, let's say you created a fast, casual Mexican concept. It would plug into our Infinite bowl machine that we acquired from sweetgreen. The Infinite bowl machine would make your bowl according to your recipe and then we would actually print your packaging on demand to match your logo. So you're fully in business. You don't need to do anything. You can be live in a matter of minutes with your new restaurant. And then we're next year launching an automated sauce machine, the infinite Sauce machine, which has 130 raw ingredients and can make 80% of all sauce recipes on the Internet on demand, 500 sauces an ounce. So you can also create your own sauce recipe, your own dressing, your own whatever sauce you want on these bowls that are made from the infinite bowl machine. So that's sort of all. It's all going to launch at the end of this year.
John
I mean, you're describing a very broad vision for the type of food that can be delivered and made. Walk me through the level of robotic automation because is you walk into a place that toasts bagels and they have a machine, it's sort of robotic that will like move the bagels down and toast it or the pizza goes through the oven. And then we see pitches all the time from humanoid robotics companies where it's operating a toaster that's not automated at all, but the robot is moving and it's fully humanoid. What is actually useful? Where are we in the deployment of this? What robotics form factors are actually moving the needle and driving value?
Mark Lore
No. So, okay, so where we are today, we have conveyors in every location. We have again, no open flames, all electric cooking platform. When the item gets onto the conveyor, goes down to the expo area, it gets auto scanned. No human robotic arm picks it off and puts it into the right bagging lane. So like that is, that is the extent of the robotic today. But the robotic machine, the infinite bowl machine we bought from Sweetgreen, is live in 32 Sweetgreens. It makes all the salads and all the bowls without any human intervention. The only thing you have to do is put the ingredients in the machine. But the bowl is beautifully made. It turns the bowl neatly, puts the ingredients in the bowl, and there's no human labor pulling out 25 points of labor on making those bowls. And the bowl machine can do 500 balls an hour. It can do 13 million in revenue in 300 square feet. Incredible piece of machinery. This great team from Spice Robotics, they've 34 MIT engineers up in Boston are now working for us and they're building the sauce machine. The sauce machine will go live early next year and we're working on an infinite beverage machine that could make basically any drink in a coffee shop or cold brew concept. All the foaming, layering, blending, that machine will also go live next year. So we're layering on the automation and then in the middle of next year, we're launching an automatic retrieval system where all it has a cold storage, frozen and ambient and everything's stored in there. So if you order wings, it'll robotically pick the wings and send them to the fryer and then you, the person just puts them in the fryer. In the future, the frying will be automated. But that's kind of like where we are today. Where we're going next year.
Jordi
We envision, yeah, go for it.
Mark Lore
But we envision in the not too distant future being able to generate 20 million of revenue at a 2500 square feet with, with only 15 people operating that 20 million in revenue. So your labor cost is a small percentage. You, your, your, your rent is a tiny percentage. And we're able to make a 50% forward margin, which we're going to take that extra margin and put a lot of it back into price. So we'd expect prices to come down and be deflationary over time. And it's consistent with our mission of just making great food more accessible. Price point.
Jordi
Yeah, food, food. Ever been deflationary? It just feels like it all, it forever, it just goes up and up and up. I wanted to get your thoughts on humanoid robotics specifically in a restaurant context. I'm guessing I already know what you think. But, but, but what's, what's your, yeah,
Mark Lore
so we don't use any humanoid robots. So I think I understand now.
Jordi
I mean more like diffusion. Do you think that, do you think a humanoid form factor will ever be productive in a commercial kitchen? Or are these kind of like bespoke systems like you've created going to dominate?
Mark Lore
I mean, I think definitely the short term what we're doing is sort of like first principle thinking on this stuff. Like the humanoid robots going into a kitchen that exists as, oh, there's the fryer. This is what you do, you put the fries in the basket, the basket down, the basket up, the basket over. We like to rethink and think, why do you need to do that that way? Why can't you just create a fryer that has a conveyor and the conveyor goes through the fryer and fries it along the way. So you don't need to put anything in a basket and take it out of a basket like that sort of, that sort of thinking. I do think there's some things that can't be automated and be a long time before we could ever automate it, like assembling a burger or rolling a burrito. If a humanoid is able to roll a burrito or assemble a burger, we'd be very interested in that and we would look at it. At this point, it doesn't seem like anything that's going to happen in the very short term. But I'm always open to know that anything you think is not possible today, you know, could be possible.
Jordi
Yeah, we were, we were asking a humanoid founder about what we're calling Diet Coke bench. How effectively, how effectively can a humanoid open, open a Diet Coke? If it's simple, but probably not too, not too easy.
Mark Lore
Okay, good.
John
Just my last question is, I'm wondering about your vision for the future of like, restaurant brands generally. Because if, like, will we get to a point where I can go and prompt or design a specific meal and if I want buffalo wings put on pizza, folded into a calzone, deep fry, like, as long as I'm using the tools that are within one facility, will I be able to just create something that's essentially a one of one meal that is to my exact specifications and actually be direct to consumer?
Mark Lore
Yes, you'll be able to create your own restaurant, your own recipes the way you want, and go direct to consumer. So we envision a future where there are not only influences creating restaurants, but every college student can have their own cold brew concept. A high school student could have their own salad or of Mexican concept. We envision, in the not too distant future, there are tens of thousands of salad concepts in the US Tens of thousands of fast casual. And the market will be very long tail, very fragmented. It won't be consolidated the way it is today.
Jordi
It's fascinating, but you're basically taking franchising and bringing it, bringing it online. And franchising in a way has been so successful because you're giving people a system and a proven product. But in this case, you're not asking for them to take on hundreds of thousands or millions of dollars of, of debt to set up these $10 a month.
Mark Lore
That's all it is. It's 10 bucks a month.
John
Well, thank you.
Jordi
Incredible. Are you guys what are you hiring for right now?
Mark Lore
I mean, across the board, we're kind of big open. A lot of open positions in robotics and engineering. So we've got over a thousand engineers on staff, but we can't seem to get enough. So if you're listening, reach out.
Jordi
Amazing.
John
Well, thank you.
Jordi
So great to meet you, Mark, for
John
taking the time to come talk to us.
Mark Lore
Nice to meet you guys.
Jordi
Yeah. Followed your career.
John
Yeah, same here. I was building an e Commerce company in 2012 and I was like, yeah, this guy's the LeBron James. So thank you for everything you've done for the industry.
Mark Lore
Great to see you guys.
John
Great to talk to you.
Jordi
We'll have to create a TVPN kitchen.
John
Yeah, love it. Goodbye. There was something that you wanted to pull up, Jordy, what should we pull up?
Jordi
I was here from Rat King, our friend over the New York Times.
John
Yes.
Jordi
Tech reporter.
John
What does he say?
Jordi
He wrote a profile on us. He was able to get a screenshot, actually, from our contract with OpenAI. And he says. Interesting. As part of negotiation with OpenAI, TBPN has a commitment to editorial independence written into the contract, which states the following. TBPN retains full control over its daily programming, editorial decisions, guest selection and production schedule. TVPN will continue to host a broad range of voices and perspectives which we shared earlier. Yeah. Open. Open stage to talk about whatever. Whatever you're building in technology and AI. TVPN independently determines its external appearances and commentary. OpenAI will not control TVPN's planning materials or working documents. OpenAI will not provide direction on TVPN's editorial calendar. OpenAI will not influence who TVPN books or what topics it covers. Again, we just talk about so many things. Oftentimes we're talking about topics like on the fly, there's breaking news. This was incredibly important to us.
John
It's just more fun to have the directors be the hosts as well.
Jordi
Yeah.
John
So that we're not talking heads, we just say whatever.
Jordi
Yeah. People have always asked us, how do you guys decide who comes on the show or decide what to talk about? And the honest truth is we, you know, it's whatever we're interested in. It's always been that way. It's super important. It's always been important because we have to sit here and talk for three hours every day.
John
It's gotta be interesting, though.
Jordi
It's gotta be interesting.
John
Brutal.
Jordi
And. Yeah. OpenAI will not materially alter, discontinue or rebrand TVPN. OpenAI does not have rights to TVPN host likeness. Yeah, we specifically have it set up where they can't even train models on tvpn. Can't train it on the chat. They can't train on anything TVPN related. I'm sure other companies train on TVPN already in one way or another. But yeah, this was incredibly important to both teams and I think we got it to a really good place.
John
And thanks to Mike Isaac for covering it. Will, let's bring in our next guest, adam Myers from CrowdStrike. He is the head of counter adversary operations at CrowdStrike and the host of the Adversary Universe podcast. Adam, welcome to the show. How are you doing?
Jordi
Adversary's worst nightmare.
John
The Adversary's worst nightmare.
Adam Myers
Yeah. Thanks for having me. Congrats on the acquisition too. I was reading about that earlier.
John
Amazing.
Adam Myers
Awesome.
John
Yeah. And thanks for hopping on a crazy week. I imagine it's a extremely crazy week for you. Can you sort of level set for us? Is this a really, really weird week generally?
Jordi
Yeah. It's interesting because when we had last time we had George on or maybe the time before I was talking is like we haven't had big AI related security breaches to date and not everything that's happened this week has been directly tied to AI. But it feels like everything is heating up.
Adam Myers
We're seeing more of it. There's been a couple in the last two weeks of these supply chain attacks. And you know, I think what's clear is that especially with the use of, of Quad code and some of the different agent solutions that are out there, people don't know necessarily what these things are downloading, what they're loading on their systems.
Jeremy Allaire
I know you guys have talked about
Adam Myers
like open Quad before and things like that. And it's just, you know, the supply chain for software has been an issue for a while and I think it's just escalating. Right. We've seen so many of these over the last week. We've seen Team PCP doing a few of these and then this most recent one which was a big one tied back to North Korea.
Jordi
North Korea, Yeah. It's two things are happening. People aren't reading code. They don't understand the ways in which they're actually building products. And then there's also like, you know, feels like 100 or a thousand times more software just being created too. And the combination of those things is what's driving this.
Adam Myers
Maybe I've been doing, playing with it a lot and it's, you know, you can't even see it as it's Running and it's just pulling down NPM libraries and God knows what else from Pipy and stuff like that. So it's just, you know, who knows what's out there. And the other thing is you install these libraries one day and then they become evil overnight. And you know, you have to go back and, and review everything that you're using.
John
Yeah. Can you give us a supply chain attack? 101. Some people might be familiar with Solar Winds, that was the last one that really broke through to the mainstream. But just how does this work? What's the anatomy of a supply chain attack? And then we'll go into how to fight it and why they're on the rise in particular.
Adam Myers
Sure, yeah. So generally supply chain attacks are going to impact the software supply chain. And so in Solar Winds I actually worked that one.
John
Wow.
Adam Myers
So I can, I can tell you that one was, was pretty special because they got into the CICD environment, were able to actually affect the building of the software so that it was done in a way that nobody really could tell that that had happened. What we're seeing in these new supply chain attacks is that they're targeting the developers themselves, many of whom probably listen to the show. And so it's important to pay attention that they, you know, they go after your credentials, they fish you, they get access to your logins, to things like NPM and pipi and then abuse that. And there's a number of ways they can do this with git tags where they can actually hide the code and then redirect Git to a git tag. But effectively what happens for the layman is that you have software that is depended on by enterprise applications, by open source stacks and their, you know, Axios was downloaded something like 100,000 times per week. Right. So that, that gives you a sense that these things are being used extremely frequently. And you know, people don't look at them, they don't, they don't analyze that code, they don't analyze that library. They trust it came from npm. It must be good. The communities looked at it. But those things can be updated at a moment's notice. And, and you don't know what that latest update is unless you review the code yourself.
John
Yeah, okay, so on reviewing the code yourself, we were debating this. The two sides that we were kicking around was maybe the reaction to this is that, sure, we're not going to write as much code going forward. We know that the models are good at writing code, but there will be a lot more code reading that goes on. And people will just demand that if you're hired as a software engineer that you read, read every line, you work through the dependencies, you are in charge of the code that you ship, regardless of whether or not it was generated by an LLM or not. The other side of it was sort of like, maybe the answer to bad AI code is more good AI code and that we will be doing more AI code reviews and that we can actually throw more AI at this problem. I imagine the solutions somewhere in the middle. But how are you wrestling with those two paths forward?
Adam Myers
Well, I think what we're looking at is how do we secure it absent of is somebody reviewing the code or not.
Mark Lore
Okay.
Adam Myers
And so there's things that you can look for at the endpoint at the security fabric. Right. We kind of see ourselves as the operating system of security at CrowdStrike. So being able to see that, you know, the AI agent is writing code and it loads a library. And inside that library, you know, use this Axios example, there's a chunk of it that's base 64 encoded and it's being, you know, decoded and instantiated. That's suspicious behavior. Right. Just if I say that out loud, I'm like, hey, you guys are going to pull down a bunch of base 64 code and then decode it and run it?
John
Yeah.
Adam Myers
You'd be like, no, we're not. So, you know, I think those things that we could see at the endpoint, at the build time, we can actually look for that and say, okay, this is suspicious behavior. Let's flag this and pay attention to what's happening with this particular thing. Because, you know, to your point, you could demand everybody read all the AI slop that they're generating, but the reality is that even if they do that, they're not looking at all the libraries that they're using. Right. How many libraries does a standard build have?
Jeremy Allaire
Right.
Adam Myers
I mean, I've, I've been vibe coding for a while and, you know, who knows what libraries, you know, you run it. And that's the beauty of it, right? You run it, it spits out a bunch of, of stuff and then it works.
John
Yeah.
Adam Myers
The reality is nobody's looking at those code bases until something like this happens.
John
Yeah. What does the. What is the future of security products? CrowdStrike. I can just imagine a world where more people need security products for open source projects, for their personal projects, for their personal life. Like if you have someone whose day job is important, but then they're vibe coding their family calendar at Home. But all of a sudden that creates a vulnerability where you can get their phone number and then SIM swap or something. There's just so many different vulnerabilities.
Jordi
People have had relatively high trust with software for the last 10 years. Right. It's like, oh, it's a Google login. And only this year have I started to be really questioned. Yeah, different apps and things like that that people are making. Because there's a tendency if you're working in tech to like want to try the new thing. And now when something pops up, it's actually kind of a headwind for startups because I think we're probably headed into a lower trust era.
Adam Myers
Yeah, yeah, I think that's part of it. I also would point to the people that are building these libraries. Right. They need. And we've seen this with Chrome plugins too, too. And browser plugins. You need to have MFA multi factor authentication on all of your authentication for pushing code out to these library bases. Because somebody comes along, phishes, the developer convinces them to enter password for drive or some sort of cloud storage or something like that, they take those credentials and then they use that to log in and change the code base. So. So the developers really need to be focused on securing their own accounts and identity. And we've seen, we released this global threat report a few weeks ago, Identity for a long time, endpoint and when CrowdStrike. I've been with CrowdStrike since we started back in 2011. Endpoint was kind of where the bad stuff happened.
John
What a good run.
Jordi
What is. What advice are you giving to developers today that are. I think everyone. My advice would not be freak out and slam your computer into the table.
John
We're going back to pen and paper.
Jordi
You're not going back to pen and paper. But what are the two factors? An obvious one. Any other advice that somebody should basically implement immediately?
Adam Myers
If everybody secured their identities, my job would be a lot easier. The number one thing that we've seen is identity attacks. I mean, two years ago we saw the voice based phishing. So threat actors calling up the help desk and being like, hey, this is Jordi and I can't log into my account.
John
Right.
Adam Myers
And sorry, Jordy, I'm just picking on you there. But hey, I can't log into my account. And they're like, all right, well who's your supervisor? What's your work location? You answer those two questions and they reset the cred for you and that happens to the point hundreds of percentages of increase that we've seen that occurring from threat actors. So one of the ways to get around that from a defense perspective, multi factor authentication. Don't use sms, by the way, for multi factor authentication, because that's a whole other thing. Because I can SIM swap you or I can. And if you have a backup for your multifactor authentication as your Gmail, well, I'll target your Gmail and then I'll intercept that key. So having smart secondary factors and using passkey and things like that, really important. And then using different. I tell this to everybody. And even if I'm talking to a bunch of school kids like, hey, use different passwords for everything. And I love nothing more than going into a room of people, I'm like, all right, raise your hand if you don't use the same password for every account. And they all raised their hands and I'm like, look around. If your hand is up, you're a liar. Because everybody does password reuse.
John
Yeah, of course. Give us the pitch for the podcast. Give us a summary. Tell people where to find it.
Adam Myers
Yeah, it's the Adversary Universe podcast. It's myself and Christian Rodriguez, who's our field CTO of the Americas. And just like you guys, we like to have a good time, just kind of back and forth banter, bringing guests occasionally, but we really dive into the adversaries. So in this case with the Axios incident, we're attributing that to Stardust Chilema, which is a North Korean group. We've been tracking them since 2015.
Jordi
And so. And then Lapsus, I don't know if I'm saying that correctly, was connected to the Light LLM attack, but that. Do I have that correct? That was a different group?
Adam Myers
Well, yeah, that's kind of team pcp, I think claimed credit for that. But, you know, there's. They're. They're actually fighting. You can watch this in some of their channels. The two groups are kind of, you know, talking.
Jordi
They're like, I did it. No, I did it. They're.
Adam Myers
Well, I think the lapses guys are shiny hunters. Was like, this is why we hack them. Right? So, you know, hacked Team pcp. So there's a lot of back and forth there. But, you know, this one was North Korea who has been doing, you know, they stole last year $1.46 billion in just one attack against a cryptocurrency company. So they've been stealing cryptocurrency since 2016 at billions of dollars is kind of the current total. And when they do a supply chain attack like this they want to go after developers who are doing blockchain and kind of daos and stuff like that, because they know that if they can get into there, then they can actually steal cryptocurrency and use that to buy things through their weapons program.
Philip
Wow.
Jordi
Yeah, A lot more straightforward than acquiring data and then trying to auction it off or the hardcore incident if you get the coins.
Adam Myers
Well, yeah, some of those are interesting because they actually. They were deploying stealers, right, to steal credentials to then go after other targets. And there's a whole ecosystem on the underground where, you know, you could go in, you could buy creds to an organization. And if you have creds to an organization and you log in, you can go straight into their single sign on, you can get into Microsoft, SharePoint or any of their data stores and you're off and running. And there's really very little that organizations can do to prevent that. It's a legitimate user logging in with a legitimate credential. So it becomes very difficult for them.
John
Well, thank you so much for taking the time to come. Break it down for us. Have a great weekend.
Jordi
Yeah, this was insightful. Come on more often.
John
Yeah, this would be great.
Adam Myers
Anytime, guys. My pleasure.
Jordi
Have a. Good to have you.
John
Goodbye. Our next guest is Jeremy Allaire from Circle. He's live in person in the TVPN ultradome with us. We're very excited to talk to him. Jeremy, good to see you.
Mark Lore
Good to see you.
John
How are you doing?
Jordi
I'm good.
John
Take us through the announcement. We were covering it over the past few days around maybe reset on where the business is today and then we'll go into the quantum switch story.
Jeremy Allaire
Yeah, absolutely. I mean, look, obviously we went public last year and you know, as we went public, we talked. Thank you.
John
There's a soundboard in person too. Don't worry.
Jeremy Allaire
Can I hit that now? And you know, at that time, like, we were talking a lot about like our stablecoin network, which is like rooted in usdc, but really, you know, over the last year we've really widened out. And so, so we are a broader platform company now and we have an operating system that we've been building called arc and that's getting ready to go mainnet, as we say. And then we've been kind of building out abstractions around kind of payments and sort of making payments more simple and mainstream and then just building a lot of infrastructure and tools for developers and stuff. So platform has really broadened. But I mean, if you look at, you know, where, where we are now like USDC has become the most widely transacted digital currency in the world, bigger than anything else basically and has overpassed, overtaken tether in terms of transaction volume, interest. And you know, we're seeing new uptake, we're seeing new uptake from you know, major companies now. You know, whether it's like a fintech like ramp that just launched, like whole treasury management with it, or where it's a global bank like JP Morgan that now has used it to sell digital bonds. And so it's all over the place, which is pretty cool. And then one of the things that we saw really start to pick up and we'll talk about, I think hopefully today too is effectively like this explosion in people building agents and agents consuming services and needing ways to kind of pay for all of that and the technology and standards to kind of do agent to agent economic transactions, financial transactions. And USDC has played a big role in that and that's, that's emerging and to me is like one of the most interesting things happening in the agentic economy. And, and yeah, yeah, USDC and our stablecoin network is like what, 99% of the transactions happening now at that, at that layer.
Jordi
Yeah. So how, how are you tracking adoption? What kinds of, of use cases are you expecting to be the first to really kind of go more mainstream? This is something that people have been talking about for years now and as agents have become massively more popular, it feels like now, now could really be the moment. But like what, what are you tracking most closely?
Jeremy Allaire
Yeah, I mean look, there are a bunch of things I think, you know, if you, if you think about like the agent stack as it's emerging, right, you're clearly seeing a lot of companies that have services, have software, have other things and they're basically like, okay, I need to kind of convert what I do into an agent consumable system. So I want to have an MCP server, I want to have CLI interface, so all these kinds of things and this sort of discoverability. And then you need ways to basically enable agents to onboard and transact really, really quickly and not go through the kind of onboarding that you would typically deal with. And so that's where we see this first wave is basically agents consuming services that are now kind of agent ready and have been kind of structured that way. And so there's like a registry of now, you know, thousands of services that are basically becoming what's called X402 enabled, which is a key standard we're involved with. There's a big announcement actually today about that. And, and so that's like, the first is sort of like getting, getting that connected. But to me, the really interesting and more explosive kind of growth potential is really, you know, agents that are providing services to other agents themselves. And so if you think about like I'm, I'm building an agent that's, you know, extremely good at a particular form of, let's say, medical analysis, or I'm building an agent that's extremely good at reviewing resumes or whatever that is. This sort of agent as a service is again, the way that people are talking about this is in those models you're basically paying for intelligence. And intelligence is going to be priced in dollars, but also as consumable tokens. And you need at that point, if you look at what's the cost of intelligence for X number of tokens with a given model, it could be 5 cents, it could be a dollar, it could be 35 cents, it could be more, it could be something long running, could be $100 or whatever. And so once you start having agents contracting with each other and needing that medium of exchange to settle that, that's where I see this as explosive because you get this compounding effect.
Jordi
Yeah, we were talking earlier, there's a guy in the New York Times today that built $1.8 billion.
Jeremy Allaire
Yeah, yeah, I've been reading around, watch your show before I came in here.
Adam Myers
Yeah.
Jordi
And what's notable is like he's using a bunch of different intelligence providers, but if you're just hopping between different LLMs all the time, it's not great. You're like copy and pasting and it's not like unified. And so you would imagine that over time you get to actual aggregators and you're like, hey, we need to tap into it.
Jeremy Allaire
Different model for this and an agent marketplace and these registries of agents. And obviously, because it's all machine to machine, it's super discoverable. And what's behind any given agent, which is just kind of consumed through some kind of underlying CLI or whatever API, it doesn't matter what the underlying model is behind it. It's just like there's a, there's a function I need and it's here. And so, yeah, I think it's also, you know, the kind of compensation fees, transactions around agent to agent stuff is, obviously has that like huge exponential potential. I think what gets more interesting is, is, is when you really start to think about structured economic relationships. Like, like most economic relationships are not just like, you Have a thing, I'm paying you for the thing, right? It's like a labor contract, there might be a lot involved in it or a service contract, there may be many, many stipulations that are part of it. And like a trade agreement between two companies, there's like all kinds of stuff. And so you can imagine more elaborate forms of contracts and those need to be machine written contracts, machine enforced contracts and machine validated and audited and kind of have dispute resolution against all of those. And economic operating systems that are built on blockchain tech stacks are the way that will happen. And that's more of a view of what is the agentic economy, what is the economic system. And actually these new companies that are the one person, billion dollar startups, et cetera, all, all that phenomenon in some ways these are emergent corporate forms that are using a lot of AI labor. But over time I think even the nature of corporate forms will change and we'll have more digitally native corporate forms that most of the substance is actually just software execution and there's humans involved and maybe the legal system will always require there's a person that's there. But I think we're going to face a lot of very hard legal questions around sort of entity, substance. Like what is the substance of the entity, what is the entity. But I think a lot of this, there's a lot of material here that we have to work with to ultimately create these sort of fully digitally native forms that are composing and interacting with, with contracts and economic systems.
Jordi
How are you guys working with companies today? The beauty of USCC is anybody can get the power of it by just permissionless, just tap in. But I know you guys have invested in companies in the past, partner with a ton of them directly power people. I'm sure you're getting insane amount of real pitches and then also people pitching you with open claws, things like that.
Jeremy Allaire
Oh my God. Yeah, I mean look, I think like, so a couple of things I think within, within this AI space, right? We're yeah, we're making investments like venture investments in different types of startups that are doing interesting things. We have, we have builder programs so we have, you know, with funding and stuff like that. So we have builder programs in this space. But a lot of what we're doing is just basically like making sure everything that we have, like all, all of the infrastructure for wallets, the infrastructure for money, the infrastructure for creating smart contracts, all the stuff that goes into this, that all of that is just consumable and discoverable by either AI development tools or by AI agents themselves and then letting things happen. But stepping back and a little bit away from the AI specific side of it. Yeah, I mean the range of, the range of companies now getting involved and plugging into this is really broad and that's exciting. This is definitely kind of going into a mainstream phase.
John
I imagine AI companies are ahead of the curve there in terms of adoption and turning on agentic payments because you go to an agent and it needs to use some resource. That's the logical pattern.
Jordi
Versus there was a post, I forget who, who put it out earlier this week. Something to the effect of AI people are more excited about crypto right now than crypto people.
Jeremy Allaire
Well, I've always thought of these as sort of highly complementary and even going back 13 years when we were kind of starting circle, the thing that got me really excited was this idea of programmable money that we were going to have self running software machines that would intermediate economic stuff on the Internet. And that was the promise of the tech. Thirteen years ago you couldn't do it. It wasn't possible, didn't exist. But it was like as an Internet technologist that was really exciting to me. I'm like wow, if you can actually have these sort of self running software machines that are auditable and run now. I didn't have a concept of generative AI, but definitely was like okay, programmable money that is going to be like a completely new form of utility for money that's never existed. And so that was very exciting. And so I think in many ways a crypto infrastructure. Crypto as a tech stack is very, very purpose built for the agentic world. They really are hand in glove and will work very, very closely together. And so you know, trustless intermediation is like what, what, what happens in AI, Right. You know, whether it's of data or of, of.
Jordi
Yeah. It's interesting to think about how many business transactions like even if there's a contract, they're so trust dependent.
Jeremy Allaire
Yes.
Jordi
And, and stables can, can play a role in helping that evolve because you can say basically if you can escrow funds like I said, you can make programmable contracts.
Jeremy Allaire
And these can be very, very loud.
Jordi
Yeah, that's always been the thing. Will people, people like to buy from people. But part of that is because you want to know, okay, who's my counterparty? Do they have a good reputation? Do I trust that even if we have a contract they'll follow it and have to get into some legal.
John
I remember the pitch for machine to machine. I Think it was around like Ethereum, maybe 2015.
Mark Lore
Yeah, yeah.
Jeremy Allaire
So this was like an early thing.
John
Yeah. And it sort of made sense, but it was very hard to imagine writing all the code to all that makes sense. Exactly. Yeah, it makes a ton of sense. I'm wondering what you think holds about the current economic philosophies or the economic rules of the road, just in business. And what might be different as we move towards a world of decentralized agentic payments. Like I imagine network effects still hold. I imagine that if you create value, you create the network, you can capture value through some transaction percentage and everyone will be happy in the ecosystem. How do you think about the economics?
Jeremy Allaire
Yeah, I mean, look, I think, I think there are a bunch of different pieces here. Right? So. So Circle is a, is a money issuer. Like we issue digital dollars, we issue digital euros. EURC is the largest digital euro stablecoin, we issue digital treasury products. We have the largest tokenized money market, basically. So we're a money issuer. And so if we can build networks that have wide utility and protocols for those monies that we issue that are super, super widely used and provide a great utility, you can can permissionlessly plug in, et cetera, and we can grow that. The monetary base alone can be massive. Right. So we can imagine that these kinds of digital dollars running on these networks, there'll be trillions of dollars of these as opposed to hundreds of billions of them now. And so that itself is significant and the economics are very significant from that. But I think ultimately, I think as the infrastructure becomes kind of more widely utilized for real world transactions, I mean, whatever that means, right? Yeah, we absolutely have an opportunity to participate in the velocity of those transactions and the economics around that. But we had this philosophy when we started Circle that you know, over the long run that the marginal cost of storing and moving value would go to zero and that the business model of charging fees for payments would collapse. And you know, I think over the long run that is still going to be true.
John
Actually zero or like zero. I mean, zero, zero, zero, one. So big.
Jeremy Allaire
Yeah, I mean, almost. Yeah. I mean actually zero to most of the consumers of it because the costs underneath it are going to be so low, it's like, like you don't get charged for your WhatsApp audio call. They're like, you know, we're going to
Jordi
deal with the business, we'll make it
Jeremy Allaire
up other ways, other ways. But like we just announced something called Circle Nanopayments. It's a module for agents to basically be Able to have a stored balance of digital dollars of tokenized dollars and be able to transact them to different wallets on different blockchains. And we've gotten it to the point where we can actually have transactions priced at 1/1 millionth of a penny per transaction. And you're like well who would ever need that?
Jordi
Well if there's like well here's an example. So yesterday we had Eddy Q on from Apple and he was talking about the early days of the App Store and how when you bought a song they would effectively kind of open a cart and they would hope that you would buy multiple songs. I remember they would, they would hope you'd buy multiple songs in the 24 hour period before they actually like process the payment.
Jeremy Allaire
Because otherwise you're giving transaction.
Jordi
Yeah.
Jeremy Allaire
A quarter of 30 cents.
Jordi
Yeah. And so like that right there is insane. Like the fact that the Apple, one of the biggest consumer tech companies in the world had to use this kind of weird workaround just to not give 25% of every transaction. Taking money away from of course like the creators and the record labels.
Jeremy Allaire
Yes.
Jordi
And Apple just like pure kind of rent distraction.
John
Yeah.
Jeremy Allaire
It's like payment systems like were never designed, were not designed for a machine and an AI economy. They weren't. And we even see this now where because the cost to transact USDC on has gone to sort of fractions of a cent in, in general you can do that like the velocity of transactions has exploded and you see that in the growth and the year over year growth. It's like tens of trillions of dollars of transactions on a monetary base of around we like trillions.
John
Congrats on saying biggest number on scale. What are you tracking right now to understand where we are in the adoption of agentic payments? Because I imagine like it is happening. It's small.
Mark Lore
It is.
John
Is it? Are you doing like a percentage of GDP thing? Percentage of your transaction base. Like just growth month over month. Like what's the, what's the correct internal KPI?
Jeremy Allaire
So there's, there's, there's a couple ways to look at it.
John
Okay.
Jeremy Allaire
Right now.
John
Yeah.
Jeremy Allaire
So, so one is like there are specifically standards for agentic payments and so we are a co developer of the X 402 standard. Actually the X 402 foundation just got merged into the Linux Foundation. A lot of great companies. Stripe Coinbase who is a pioneer in this circle.
John
This has been a proposal in HTTP for like 25 years. It's this old thing.
Jeremy Allaire
It's a money payment request model and so but now if you look at like X402 version 2, it's like building out into a, a pretty rich vernacular that's needed for the needs of agentic payments. So one way to look at it is like what's x402 traffic? And like you can, you can look at x402 traffic, you can track it, look at the payloads, you can see what the transactions are. And that's in the, like it's been growing, it's in the hundreds of millions. Okay, okay, so quite small from a, from a starting base. But I think the, if you look at a leading indicator which is the number of, of these agents or services or endpoints that are x 402 enabled has been growing very rapidly. And we as well as companies like Stripe and Coinbase and others, we're basically shipping stuff so that it's super but simple to have X402 in front of whatever it is you're doing or in front and behind so you could be a consumer and a service provider. And so I think that like 2026 we're going to see this huge growth in that. And then the consumption models, the leaked anthropic code actually had all of these references to explore two in it. So you know, it's clearly like even in foundation models becoming something that they're going like, hey, this is going to be like a common pattern. But you know, so that's, that's one way to look. And then the other is like it's hard to measure which is like people are using AI to create bots like these polymarket trading bonds or these hyper liquid trading bonds or like all kinds of stuff. And those aren't using X402. And so that's like other traffic but it's AI driven transaction volume and so it's hard to measure.
John
We got quantum.
Jordi
Quantum? Yeah, quantum. When I mean, I'm assuming you were aware of the risk of quantum to encryption overall flashback.
Jeremy Allaire
No, it didn't. I mean so very aware of, I'm
Jordi
saying like aware predating, starting circle. Right. Because this is just a risk for overall encryption.
Jeremy Allaire
This has been crypto is cryptography, which is math. And all this is about who can compute these keys and ciphers and all that stuff. So of course it's always been a background debate, always been a theoretical background debate as we've been building up our own operating system, our own crypto based operating system arc. We have been saying, okay, we're doing this kind of clean room from the start. It's a new infrastructure, we have a chance to do post quantum readiness from the start. Whereas existing networks, and there's this Google paper and all that jazz and so on, there's a migration and there's risk and all that kind of stuff. And so we basically said, okay, yeah,
Jordi
there's this massive coordination problem, huge coordination problem.
Jeremy Allaire
So we basically said, look, look, we have phenomenal PhD crypto people in the company. And so we made this a key priority. And so we actually just announced today our whole post quantum roadmap. And one of the most powerful things is that when ARC goes mainnet in the not too distant future, it will have post quantum signatures there from the start. So if you're issuing assets and you're doing transactions, you can actually use post quantum methods from the start. I think we'll be the very first blockchain network in the world to have that there, which is key. Now there's multiple layers to this. And so the roadmap also details how do the validators on the network get themselves to be quantum resilient and resistant and so on. So there's, there's multiple layers that have to happen over time. But the base layer, which is the most important, which is the fundamental mechanism for how you sign transactions, how transactions are published to the network and how assets get defined, that's post quantum. There's a lot of detail. We put it out in our documentation today, but we've been thinking about it a long time and it's interesting because we were gearing up to launch this and then this Google DeepMind, whatever it was, came out and we're like, okay, well, time to launch.
Jordi
Well, it's an interesting challenge for the industry because everyone needs to get their house in order and like create a plan. But then it's also like the entire industry needs to rally because even if you guys have your.
Jeremy Allaire
Oh yeah, no, it cascades across all these ecosystems and like USDC runs on 32 blockchain networks. Right. And, and so like, you know, we, we are part of the whole ecosystem obviously. Yeah. And then you know, of course, like if from a de novo perspective, people building new stuff, I mean, one thing to remember is like basically like crypto infrastructure, blockchains had been an early adopter phenomenon until very, very recently. And like the actual usage at a global scale in the real economy, like, you know, 98% of that's still ahead of us. So we're still very early in all this.
Jordi
Last question for me, how did you process the 2028 intelligence crisis that that paper to Trini because some, some of it was you know, speculate basically making the argument there's a lot of kind of rent seeking in the economy. Yes. And I can potentially make a lot of transactions a lot more efficient. That's kind of what you're betting, you're betting the company on specific, bunch of
Jeremy Allaire
specific stuff about stablecoins and USDC and like you know all that. I mean look, we are. So I read that and there's a lot of, of really interesting things in there and broadly like even circle itself.
Jordi
Yeah. The interesting criticism too is like the criticism was like okay, this is like sci fi but when you look back at sci fi throughout history, there's a lot of sci fi that is like kind of come to life.
Jeremy Allaire
Look, I mean the fundamentals of completely restructuring what transaction costs are and, and basically models where much of the work that's conducted in the real economy is work conducted by AI or by intelligences. And that work is economically going to be measured out and metered out and executed using these new digital currency forms. I believe that very, very deeply and I don't think anyone knows how big that will be but it certainly again like total processed volume which is like this number that like the card networks and others use. Like these numbers are going to be look so small in comparison. The unit economics are going to be very, very different. So I agree with a number of those conclusions. I'm not a hedge fund, I don't have any positions in any of these companies and all that. But like I think it's real and it's happening and yeah, we're, we're, we're trying to build for that future.
John
Amazing. I'm glad we have you working on it. Thank you so much for taking the time. Thank you guys to come on down to the TV ultra. Thank you. Really appreciate you. Our next guest is in the waiting room and we will bring in Justin Levine from Shepherd into the tvp. And Ultradome kicks off our lightning round. Jeremy, how you doing? Oh, sorry Justin.
Jordi
Still update.
John
Traveling through time. Congrats.
Justin Levine
Big day.
Jordi
Yeah, thank you. Honored to have you here on this day. Sorry we couldn't give you a heads up but.
John
Well we are not here to talk about us, we're here to talk about you. Please introduce yourself and the company. Yeah.
Justin Levine
Justin Levine, co founder, CEO of Shepherd. We're a AI native insurance business. We focus on large scale industries like construction and rear renewable energy.
John
Yeah. How are you thinking about the growth of the construction data center industry broadly? What's the headline Number that you're quoting because I imagine you have a TAM and it's growing. But how do you actually sense make about what to expect over the next couple of years as you build the business?
Justin Levine
I mean, we're in a massive construction super cycle specific to the AI infrastructure layer. I think this year alone there's something like $400 billion of infrastructure spend just related to either data center assets or the energy assets that need to support those data centers. There's not enough energy on the grid, so we now have to build the energy assets next to the data centers in order to make it all operational. So, you know, from a TAM perspective, we are, we're seeing a massive inflection in terms of construction. This year alone, $80 billion of data centers were started. So $80 billion of new data center starts just happened in the last 12 months. So. So we're just seeing a massive wave. And it's kind of ironic for us. We built shepherd on this thesis that AI was really ripe to productize this service of underwriting and doing underwriting differently. And then ironically, a lot of these AI companies became our customers because this industry is really the driving force of construction right now.
Jordi
Okay, so who are all the different parties that you guys are helping insure? It's AI companies.
Jeremy Allaire
NeoLabs.
Jordi
NeoLabs. Private credit firms, actual.
John
Who, who calls you?
Justin Levine
Yeah, it's a mix of all the above. So everything from hyperscalers to the labs companies to, you know, contractors that are building obviously these, these assets. Our portfolio is actually more diverse than just AI specific companies. But so, you know, our typical business is a large scale developer of assets that are either energy assets or healthcare assets, hospitals, things of, you know, all sorts of different, I'd say large commercial, physical assets. And then we ensure the contractors as well. So a big portion of what we do is identifying the best contractors who are using the best technologies out in the field and then rewarding them with innovative pricing.
Jordi
Yeah. So what are they ensuring? Right. Is it weather?
John
Inclement weather, Fired labor cost? There's so many different.
Jordi
What can you insure versus like what is just too, what could you insure but it's just too hard to price. You have to go too, you know, too high to make it feasible.
Justin Levine
There's, there's a lot of different hazards obviously like related to the construction cycle. So there's obviously like the, the, just the, the, the cost of the building during the, the construction phase. So the property risk that is associated with, you know, again, a large data center campus might be $20 billion of both construction material as well as well as equipment that's being installed. So there's an enormous property component and just ensuring the actual property during the construction phase is a huge strain on the insurance ecosystem. Then there's a liability perspective. So you know, the builders that are creating these assets are, they are on the hook for mistakes, for defects, for potential injuries to people or buildings and other other assets that are around these job sites. So depending on sort of like the product offering, you're obviously focused on a specific hazard. We really focus on like the driving hazard. So casualty is our key, our key product offering. And again that's going to be like property damage or bodily injury to people in and around the building of these large scale assets. But then we also do property, so we also do the movement, the materials and the cost of construction while it's being built.
Jordi
What, what, what are your relationships like on the actual insurance side? Who, who are you, who are you actually? Who's, who's putting up all of the capital and taking on the risk?
Justin Levine
Yeah, so we, we partner with large scale insurance balance sheets almost similar to like a NEO bank that's going to have, you know, sort of a traditional bank behind it, you know, providing all the financial stability and rating and the necessary requirements to fulfill whatever the contractual risk that is there between a lender and a builder. So we kind of, we stand up under what's called an MGA model, which is that shepherd really owns all of the upfront marketing, sales, underwriting, policy servicing, everything from a submission coming in the door, the underwriting that happens, the making the decision making around what risks we want to, we want to ensure and then ultimately servicing those accounts once they become policyholders underneath our brand.
John
Take us through the raise.
Jordi
We got it going.
Justin Levine
$42 million rounds.
Jordi
Love it.
John
And yeah, what is special about this? Like the actual investors on this round?
Jordi
Yeah.
Justin Levine
So this is our Series B. It was led by, by one of the largest insurance companies in the world. So Intact Private Capital led the round. That's the venture arm of Intact Insurance. Intact's a $30 billion global insurer. I would say what's special about it is the signal. You know, I think a lot of the things that we're trying to do differently specific to the automation of underwriting, making underwriting significantly faster and more efficient. A large insurer, a large commercial insurer like Intact pairing with us and partnering on this I think signals that they see that the world of underwriting is, is about to change dramatically. Just like other large industries. Whether it's legal or accounting or all these other areas where we've seen a huge impact from AI and brokerage and underwriting are kind of, you know, right in that, that wheelhouse of where services, businesses can change dramatically. So Intact had partnered with us at the A, they were a capacity provider for us. So they are one of those balance sheets I think that sits behind us. They've seen what we've been doing, they see the innovation that we're bringing in the industry. And so they, they actually preempted the round and doubled down into the, into the bee.
John
Last question for me. How, how human is the process of underwriting? Because I feel like you could probably build a model square footage. What are the assets? Where is it? You know, you probably have underwriting models, but there's probably still like, who are you hiring? How do, how would, how do, how will the, how will the human capital side of the business scale?
Justin Levine
Yeah, totally. So, you know, commercial insurance, you know, differently from personal lines is definitely more complex. It's more, more data heavy, more intensive and there's a lot more sort of decision nuance and decision making that happens at the underwriter level. So we actually, we equate what we're doing on the underwriting side to a little bit of a similar view of the self driving, kind of autonomous view vehicles type of roadmap. So we've mapped our own level one through level five. And the idea is like today most commercial insurance companies have underwriters with two hands on the wheel and they're literally doing every single thing. What we're trying to do is get to a place where the underwriter at shepherd is much more of an orchestrator. They are managing a portfolio of 200 accounts rather than just 20 or 15 on a monthly basis. And so underwriters do play a significant role.
John
Role.
Justin Levine
We hire underwriters who think of themselves as entrepreneurs who want to build a portfolio. They want to orchestrate and manage that portfolio. What they don't want to do is data entry and some of the, I'd say like process heavy and high friction elements of traditional insurance underwriting today.
John
Well, thank you so much for coming on and breaking it down for us. Congratulations on the round and good luck. We'll talk to you soon.
Jordi
Ripping.
John
Have a good one. Congrats.
Justin Levine
Congrats.
Jordi
See you guys. Talk soon.
John
Our next guest is Gharav Mishra from Mirage formerly Captions app. I found out about the company through EV Randall in the previous round. We'll bring in Garav to the TVP in ultradome. Garav, how you doing?
Jordi
What's happening?
Jeremy Allaire
Good.
Garav Mishra
Thanks for having me. Excited to be here and. Yeah, thank you.
Jordi
Yeah, it's crazy.
Garav Mishra
Almost a year.
John
Crazy that you've been with us.
Jordi
Yeah, you were. How we must have been in the first place. How many guests.
John
I'm a huge user of this app. I love this app. I've used it for every meme that I send you. Every time there's a video with captions over it, I'm always downloading on my phone screen, recording, putting in captions and then I'll even use it to transcribe videos.
Jordi
John. John is a magician. Like he can make basically feature length memes that usually just get sent to the team chat.
John
Yeah. But yeah, for those who don't know the apps, but also just where the business is broadly and where you're expanding to sort of give us the lay of the land.
Jordi
Yeah.
Garav Mishra
So, I mean, as you mentioned, we transitioned our name so we kind of went from Captions to Mirage, but the app remains to be Captions, the company that we rename, basically. And part of that is like we're building out a product suite so it makes sense to sort of have a different company name for that. Now, obviously we raised about $75 million recently we announced that, which was exc.
John
Congratulations.
Garav Mishra
Thank you.
John
Love it.
Garav Mishra
Love that. And so with that funding, a lot of what we're going to do is expansion, market expansion. So we are very excited about the magic moment the product already has and you talked about it a little bit. And when we can bring the product in front of a new customer, they're very likely to convert, very likely to pay and very likely to retain. And that's kind of what our investors saw. That's kind of why this new investment came in. Now we want to bring this to as many people as possible around the world as quickly as possible. You know, historically we've been sort of marketing in like five to seven countries. That's kind of where we've been US centric, like a little bit in Europe and stuff. But now we want to go really broad. You know, especially Asia is a big focus region. So that's kind of the plan of where we're going.
John
How do you think about just feature requests and all, like the scope of what you can do with video plus AI? I don't want to narrow you down to mobile, but I think you've executed very well on mobile. But there's so many different features and a lot of them get broken up into different models, different APIs. I feel like there's so much opportunity to bring all that together at the same time. You're going up against Meta X and edits and Cap Cut and Divide Dance. There are some big players, but there's also a lot of opportunity. So how do you see the landscape of things that you can do? I'll scroll reels all the time and see some crazy edit and be like, I know that they jumped to Blender for that, or they used a particular AI model for that, or they're in After Effects for that. And I want to recreate it, but I don't want to necessarily sit down for five hours and remember how to use. Use Blender.
Garav Mishra
I mean, it's. You actually hit the nail on the head because this is exactly kind of what we're. The way we're thinking about how our product roadmap goes, right? I think if you look at the AI video space, there's tons of companies, there's a lot of activity happening right now, right? But our approach is a bit different than everybody else. Like, we're not only about generating video, even though that's a big component of what we do, right? We use all kinds of models out there. We have our own models as well, right. For audio and video generation. But it's really about the assembly of the video into something that actually makes sense, right? Something that. A narrative that ultimately can work for you, whether you're a small business, you're selling something, whatever it is, you can tell your story, sell your product, market yourself or your business using our product, because we can assemble the right video for you. Now, here's the interesting part. What we've noticed is that a lot of our customers, especially the ones that are retaining for long periods of time, it's not just about fully generated video. Like, that's like, it's the thing. If you're making super bowl commercial short, like, go and generate the entire thing, like, it's going to look awesome, right? But there's actually a much, much larger market for like a mix of content. Like, think about, like our average customer, like they're like a plumber, right? Or maybe an electrician or like a nail salon, right? They want to actually show, like their actual nail salon, right? What does it actually look like? As opposed to a generated nail salon of some sort, right? And they want to merge that with some generated footage, some cool shots, like maybe a founder video, like talking, you know, perfectly about whatever they want to do and put it all together into something that they can Give to customers, market on their website, wherever they're putting it out there. Social media. Right. So it's really about the connection of generated and non generated together and then you know, putting the narrative together. That's the intelligence layer. So like that's really our focus.
John
How do you think about entry points into video creativity? There's something that's captured, can be sort of intimidating about an empty text box. At the same time, it is like the universal interface is the most broad possible ui. When do you want a user to start with an existing video or an image versus start with a blank text box?
Garav Mishra
Yeah, so I actually. So Even today over 50% of our users start with some sort of media. An image, a video, you know, a set of images, a set of videos, audio, music, all kinds of things. Right. So over 50% of people start with media, which actually is like very different than most other apps. Like a lot of like pure video generators. People start with text, they start with a prompt and ours is flipped. It's like media first prompt is attached to it. Right now I think the way we think that's going to evolve for us is that, you know, it's going to go more and more media first. That's, that's the crazy part, right. I think people expect it to go more prompt first, but I think our angle is a little bit more media first using real footage. I actually think that there's another extreme here. Think about, let's say you want to make a documentary. You probably want zero generated footage in a documentary. It's all documented reality.
Jordi
Yeah, I've been seeing that lately. I'll try to pull up a video on YouTube with, with, with my son of like a cheetah. But I have to find videos that are older than like four years because I don't want a bunch of AI cheetahs.
Garav Mishra
I want the real thing.
Jordi
I want the real thing. I'm trying to see like documentary footage. So you gotta find like the vintage National Geographic stuff.
Garav Mishra
Wow. Yeah. Soon that's gonna be lost. We may never find it again.
Jordi
No, we will always have the archives. We'll be going deep into the vintage.
Mark Lore
Exactly.
John
Yeah. Yeah. It's real. What do you, what are the plans to scale the business over the next year or two with the new fundraising?
Garav Mishra
Yeah, I mean, so a lot of it's going to be market expansion. Right, we talked about that. I think secondarily it's use case expansion. Right. So like you talk about like we started off with something really simple. Adding captions to your videos, like we, that was the first thing we ever did.
Jordi
Right.
Garav Mishra
Straightforward but quite useful.
Jordi
Right.
Garav Mishra
And then from there you realize it's really about automatically editing your video, automatically adding edits, automatically doing stuff that people do manually normally. That's how we built our roadmap. The future for us is expanding use cases on what can we automatically edit. Today it might be okay. It's talking head videos, it's real estate videos, things like that. Tomorrow it could be product launch videos. Tomorrow it could be all kinds of other things that we don't do today. Perfectly. Right. So that's kind of where things are going and with that comes like new sets of users. You know, expanded use cases obviously is like expanding the talent for product. Right. So that's kind of where we're going both on, you know, product expansion, GEO expansion, you know, that's really the focus.
John
Well, thank you so much for coming on and breaking it down for us. Congratulations and we'll talk to you soon.
Jordi
Great to have you back on. Let's not let it be a year.
John
Always a great time.
Mark Lore
Yes.
Garav Mishra
And by the way, congrats to you guys.
John
Thank you. Have a great weekend.
Jordi
Yeah, great too.
John
Talk to you soon. Goodbye. All right, and without further ado, we have our last guest of the show, Philip from Star Cloud. Put more and more data centers in space. We're very excited to talk to Philip. He is, I believe, in the waiting room. We'll bring him into the TVP and ultra dome when he's ready.
Jordi
Google released a feature called Embody Inbox zero. They say Inbox zero is a thing of the past. Introducing AI Inbox. Cut through your email clutter with smart prioritization and daily personalized briefings. Isaac says brand sending 5 emails a day to drive higher and higher ROI won't work anymore. RIP email.
John
Yeah.
Jordi
Be interesting to see how this channel does that.
John
Sent us a bunch of, a bunch of emails that he's been getting and they look like spam recruiter emails but they all come from newly set up Gmail accounts and they're not quite human sounding so we can clock them. But basically he's getting like an ever increasing amount of poaching emails and you know, the usually like you'll need another filter on the other side.
Jordi
Readers are going to have to start going standing outside offices and just waiting for people to leave.
John
Yeah, yeah, yeah. Well, we have, I believe we have Philip from Star Cloud in the waiting room. We got some vertical video. We'll make it work. We are gonna have a quick chat. How you doing?
Jordi
What's going.
John
Hey, guys, apologies for the vertical video. We're all good. It's great. We got back to back. Sounds okay.
Jordi
So I can't turn this off.
John
Second time on the show. Kick us off with the fundraising. Tell us what happened.
Philip
Yeah, so we just raised $170 million at a $1.1 billion valuation.
John
Congratulations.
Adam Myers
That is.
Philip
Thank you so much.
John
A massive round.
Jordi
So the video is vertical because the valuation is going vertical.
John
Yes. But yeah, this works great. So, yeah, talk to us about what you'll be building with that new round. Is this hiring? Are you going to be in the R and D phase? Do you have manufacturing partners lined up? Are you going to be buying heavy equipment to make stuff? What does the next couple of years look like for you?
Philip
Yeah, so we're building the third satellite that's very similar to. It's going to fit on the Starship Pez dispenser form factor. So it's this constellation we've just filed with the FCC for 88,000 satellites. And so what this allows us to do is build a manufacturing line for that 88,000 satellites, by the way, would allow us to deploy about 20 gigawatts of compute capacity, which is on the order of $100 billion worth of capex spend.
Mark Lore
Yeah.
Philip
So, yeah, we're ramping up.
John
Too low. Too low. We swinging?
Jordi
Yeah, absolutely wild. Who, like, what kind of partners are you working with? I can imagine. And basically every chip company wants to have some exposure to what will be an emerging category. How are you approaching that side?
Philip
Yeah, 100%. So working with Nvidia on, we just announced, and GTC Jensen announced it, this space Rubin chip. So it's like a slightly mass optimized, slightly radiation tolerant and then slightly thermally optimized chip which can be used for space inference. And we've been working with them on that for a while because we've got an enormous amount of data now from the Star Cloud One satellite which has the first Nvidia H100 on board. And so we're using all of that telemetry to inform the design choices both on the Ruben chip and also on our second and third satellite.
Jordi
And are you running workloads, like mini workloads on the. On the first satellite? What does testing look like?
Philip
Yeah, exactly. So we trained a model. So we trained Andre Karpathy's nano GPT on there. We did the first hype out inference. So we're running a version of Gemini called Gemma on the spacecraft and then we're now also doing Some more like military kind of useful workloads, which is running inference on SAR data. So synthetic aperture radar, which is basically where companies where satellites collect a 3D image of the world underneath them, and then they can use that to detect things like a vessel entering, you know, entering your territory or other things.
John
How is it. How is the discussion going? How is the research and development going around? Heat dissipation? That. That felt like he. Will it work? What are the economics? Are we. Are we expecting to be, like, on track for some solution? Do you feel like the solution's in sight on some curve or maybe even already here? How is that going?
Philip
Yeah, yeah. And by the way, this is where I want to give you guys credit for shifting the Overton window on this, because I think you guys were the first to do a segment where you were like, do you remember the bit where you're like, imagine before they had cameras on spacecraft and people would be like, wow, that's so crazy. From then on, people were like, okay, maybe, yeah, this probably actually could actually be a thing.
Jordi
But yeah.
Philip
So we've been working on this radiator for two years now. It's a solve problem in the sense of the physics of it. What remains to be done is the manufacturing challenge. So making this thing cheap and light
John
and also small enough to fit into that. What do you call it, like the PEZ dispenser?
Philip
Exactly, the PEZ dispenser. Form factor. We've got a design that we've made mocked up, so we fabricated it, and it's going through thermal and vacuum testing now. It's about 100 times less cost per watt of dissipation than the International Space Station radiator and about 10 times less mass per watt of dissipation than the ISS radiator.
Mark Lore
Yeah.
Philip
And the main reason is we're not doing 3D, like, additive manufacturing. We have a much simpler manufacturing technique which. Yeah, that's kind of our core ip.
John
Sure. And then just, I mean, can you give me, like, a mental picture of what I'm visualizing? Because I feel like it can't just be a sail that just, like, there's no wind, so the wind doesn't expand the sail. Am I thinking about, like, hinges and little tiny motors to sort of like, expand and unfurl?
Philip
Yeah, exactly. So the deployment mechanism is what's called a pantograph. So it's like this scissor mechanism that if you've ever seen, like, when you. When you walk past the building site, you sometimes see those, like, Platforms that will raise up and down. They're lifted by this pantograph scissor mechanism that goes like this. It's exactly the same deployment mechanism, which, by the way, all Starlink solar is deployed using a pantograph. So what we've done is we've just added, you might have say 20 sections of solar panel that unfold in the Z fold. And then we've just added five segments of radiator at the beginning, which also unfold in the Z fold. And then they're connected with tubing, and then we're pumping coolant past the chips directly and then out to this Z fold five segment radiator.
John
Oh, interesting. You're at one GPU in space. You filed for five GPUs. Oh, you're five. Okay, I had you short. So you have five, but you're going to 88,000 or something like that. What will the curve look like? Are you trying to do 50 and then 500 and then 5,000 and then 50,000? Are we going by orders of magnitude or is it like a lot of work? And then they all start flying up really fast.
Philip
So we are very heavily dependent on Starship before we will be flying frequently. So we're expecting Starship to deploy the first Starlink V3 payloads either end of this year or early next year. And then from there we're expecting 18 to 24 months before the first commercial payload. So customers like us flying. So we're looking into 20, 28 before we're launching our Starship. But our own deployment schedule is later this year we'll be launching Star Card 2, and that will be a 10km kilowatt spacecraft, about 100 times the power generation of the first one we flew. And that has this. The first one to have this deployable radiator will be by far the largest commercial radiator in space. And then next year we launch a very similar version of that. And then we launch on Starship this PEZ dispenser. And actually we may even launch it on Falcon 9, the first one, just to test it, which will be about 200 kilowatts so 20 times again the StarCloud 2. And then we can launch 50 of those per Starship. So then you're talking about 10 megawatts of compute per Starship launch. And one starship is flying frequently. We're expecting to be launching hundreds of times per month. So that's 100 Starship launches, about a gigawatt of new capacity. So we're talking on the order of Tens of gigawatts of new capacity per year being deployed at that point.
John
Do you have any insight into how space compute might in the short term be better for a particular AI workload? Like it's going to be better at diffusion or worse at diffusion or better? You know, we've seen some bifurcation just in the data center around Asics, Grokchips, Cerebras, et cetera. Is there a world where we're like, oh, there's this one small use case that's going to really, really work well and then maybe over time it'll do everything, but in the short term we're confident about this.
Philip
So at a high level it's not going to be any training workload and at a low level it won't be anything that requires sub 50 millisecond latency. So there'll be a sweet spot in the middle, which in my mind is basically all back office business processing tasks and all co generation tasks. You could even do voice agents for customer service or anything like that, video generation as well, but it won't be things that require extremely low latency or things that require very highly internally networked cluster like a training workload you could not do.
John
Yeah, that makes a lot of sense. Well, thank you so much. Congratulations on the round. I'm very excited.
Jordi
Yeah, massive. Yeah. And you seem like you've even evolved yourself since the last time you were on the show. I'm sure you and the whole team have been pushing it to the absolute limit.
John
Yeah, it's fantastic to see someone call their shot and then it becomes just one domino falls after another and then it's being mentioned at GTC and Elon's talking about it and it becomes much more like science fiction. Fully moves towards science fact, which is very exciting. So thank you, I appreciate that.
Philip
Thank you.
John
Have a great rest of your day, have a great weekend and we'll talk to you soon. Hopefully.
Philip
Congrats on OpenAI. It's amazing.
John
Thank you. We'll talk to you soon.
Jordi
Thank you.
John
Have a good one. Goodbye.
Jordi
Jordy, what else do you got? Texted my dad the news. He said congratulations, that's so exciting. Thanks for letting me know. Talk to you soon. Have a great day. Thank you. Thank you. Dad.
John
It's amazing. Well, if you've texted me or you've called me in the last three hours, there's a good chance that I might respond to you in the next couple hours because we are winding down the show. Please leave us. 5 stars on Apple podcasts and Spotify subscribe to our newsletter, tvpn.com everything is the same. We will see you on Monday.
Jordi
Fun. Next week, five shows, 15 hours. Let's be honest, it'll probably be more like 17 or 18 or 19. We'll see.
Justin Levine
Who knows?
John
The world is our oyster. And thank you for being with us along the journey. We appreciate it.
Jordi
Let's get one more Gong hit. John.
John
One more Gong hit.
Jordi
It's been an honor.
John
A Gong hit. Flashbang. Gong Flashbang. Goodbye, everyone.
Jordi
See you soon.
John
We'll see you tomorrow.
Episode: OpenAI Acquires TBPN
Date: April 2, 2026
Hosts: John Coogan & Jordi Hays
Main Theme:
OpenAI’s acquisition of TBPN, the future of editorial independence in tech media, current events in tech and AI, and interviews with leading founders in AI, e-commerce, cybersecurity, crypto, video, data centers, and more.
This special episode covers the landmark acquisition of TBPN by OpenAI, described by the hosts as a seismic shift for both technology media and the ongoing conversation around AI. The hosts, John and Jordi, offer transparency around the deal, their editorial independence, and gratitude for their journey so far. The episode is packed with spirited discussion, best-of recaps, and conversations with major guests from various tech frontiers, including Mark Lore (Wonder), Adam Myers (CrowdStrike), Jeremy Allaire (Circle), Justin Levine (Shepherd), Garav Mishra (Mirage/Captions), and Philip (Star Cloud).
[00:05-06:47]
Notable Moment:
“While we've been critical of the industry at times, what stood out the most was [OpenAI’s] openness to feedback… Moving from commentary to real impact… is incredibly important to us.” – Jordi [06:21]
[09:36-19:40]
Memorable Quote:
“The lineup every day is crafted by Nick… He is our liaison to 99% of the guests… and he does a great job communicating… making sure that they understand how the show will work.” – John [17:52]
[01:52-29:55]
[30:17-43:02]
[43:12-46:41]
[46:41-50:36]
[112:28-114:34]
Notable Quote:
“We specifically have it set up where they can't even train models on TBPN. Can't train it on the chat. They can't train on anything TVPN related.” – Jordi [114:02]
[85:00-111:33]
Quotes:
[114:34-127:16]
[127:17-150:29]
[152:22-160:24]
[160:34-168:21]
[168:35-178:48]
The entire three-hour episode blends humor, candor, and fast-paced banter with deep, often philosophical discussion of tech, business, and the future of AI. The hosts’ authenticity and live, unscripted format are repeatedly emphasized as the foundation of TBPN’s appeal and its ongoing post-acquisition vision. The spirit of open conversation, gratitude, and relentless curiosity runs throughout.
Memorable Close
“It’s been the privilege of a lifetime… The world is our oyster. Thank you for being with us along the journey.” – Jordi & John [179:43–179:48]
Editorial Independence Affirmed
“We specifically have it set up where [OpenAI] can’t even train models on TBPN, can’t train it on the chat… This was incredibly important to both teams.” – Jordi [114:02]
This episode cements TBPN’s role as a live, independent Tech-AI conversation hub under OpenAI’s umbrella, without sacrificing its spontaneous, guest-driven, and deeply knowledgeable style. The future of tech media—in their hands—remains refreshingly transparent and hype-free.
(If you’d like a specific timestamped highlight or guest summary, see above for quick navigation!)