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With no fees or minimums on checking accounts, it's no wonder the Capital One bank guy is so passionate about banking with Capital One. If he were here, he wouldn't just tell you about no fees or minimums. He'd also talk about how most Capital One cafes are open seven days a week to assist with your banking needs. Yep, even on weekends, it's pretty much all he talks about in a good way. What's in your wallet terms apply. See capitalone.com bank capital1na member FDIC
Jessica Kriegel
he's
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dribbling the ball with everything on the line. He's driving down the pitch. He's facing price hikes and cuts past him Carrier contracts tries to block him. Oh, he leaves him in the dust. He's at the edge of the box. He cuts past the nonstop group chat trash talk. He clears on goal. He shoots no unlimited data for $25 a month. Forever.
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Visit your local Boost Mobile store today to get unlimited data with a price that never changes. Boost mobile after 30gb, customers may experience lower speeds. Customers will pay $25 as long as they remain active on the Boost $25 unlimited plan. At Edward Jones, we believe rich is more than caring about the latest and greatest. It's also taking care of what gives your life meaning. That's why your dedicated financial advisor meets you where you are with personalized financial strategies that help protect what matters so you can preserve your progress while creating a path forward. The key to being rich is knowing what counts. Let's find your rich together. Edward Jones Member Sip
Madhup Akinola
for my 50th birthday, a few of my friends got together and threw me a very special birthday dinner. I mean, they just showered me with love. I remember looking around and seeing all of their faces and just feeling so happy to see each and every one of them and overwhelmed by how much they meant to me. And I wanted to express that to them. Show some gesture of kindness and love in return. I wanted to send them all little gifts, little notes. But then time got the best of me, and life got away from me week after week. I'd say, I'll do it this weekend. But did I? Nope. I kept beating myself up. Finally, I talked to my therapist about it. She was like, what if you just let it go? They had a blast. You had a blast. They know how grateful you are. She was asking me to surrender my vision of how I wanted things to be in a perfect world. In the real world, I didn't have time to send those notes, and my friends already knew how much they meant to me what I learned. The act of surrender. It's more powerful than you might think. I'm Madup Akinola this is TED Business, a podcast from ted. I'm our speaker today. Workplace culture expert Jessica Kriegel says that surrendering can be a counterintuitive strategy for productive leadership. In this talk, she explains how experimenting with loosening the reins can lead to a more adaptive workplace culture. Then, after the talk, I'm presenting you with a challenge. But first, a quick break. This episode is brought to you by Pakka. I'm always on the hunt for those staple pieces I can easily pack and know I'll be comfortable no matter what I'm doing. At this point, I don't travel anywhere without my Packa hoodie and original crew sweater. They're both made with the same care and unmistakable softness. Paca creates outdoor and lifestyle apparel from alpaca fiber, one of the most sustainable natural fibers on the planet. Their signature hoodie is unbelievably soft, warmer than wool, yet still breathable enough to wear through whatever the day brings. It's built for real life, thermoregulating, odor resistant, durable, and made to last. And I'm not the only one who loves it. More than 250,000 people have already picked up theirs. Once you feel the quality of Paca, you'll understand why people keep coming back. To grab your Paca hoodie, go to www.pakaapparel.com. that's www.pakaapparel.Com
Capital One Bank Announcer
with no fees or minimums on checking accounts, it's no wonder the Capital One bank guy is so passionate about banking with Capital One. If he were here, he wouldn't just tell you about no fees or minimums. He'd also talk about how most Capital One cafes are open seven days a week to assist with your banking needs. Yep, even on weekends, it's pretty much all he talks about in a good way. What's in your wallet? Terms apply. See capitalone.com bank capital1NA member FDIC.
Madhup Akinola
And now Jessica Kriegel takes the TED stage.
Jessica Kriegel
Every time I give one of these talks, I have a routine, okay? I start by showing up early and I do the sound check. I get the mic, and then I go in the halls and I walk around and I look at the audience because I want to get a sense of the vibe. And really where my mind starts to go is I prepare. You know, I get backstage, I sit down, and I start to think about all the things that I wish were a little bit different, you know the things that are, they would be better if they were my way. So I wish the room was a little bit cooler. I wish the stage was a little bit bigger. I wish that the audience didn't look so hungover. No, you guys look great. Not you. Sometimes, though, they look hungover. And I get worried and I start focusing on all of the things that I can't control because ultimately I want to do a good job. You know, I'm a keynote speaker and I've been hired to show up and perform and drive results. And I'm worried that all these things might prevent me from doing that. And for leaders, you can probably relate because this is actually a very natural coping mechanism to being under pressure. You, as a leader, have to drive results. It is harder than it ever has been to get results. Right now you have increasing shareholder expectations at the same time as employee expectations are increasing the rapid pace of change. The workforce generally is shifting so quickly. And yet you, as a leader, you still gotta get those results. And so leaders tend to focus on what it is that they have to do to make it work. And they think about what they have to manage, every detail that they need to adjust the processes and really the people, what they need to do differently. But the reality is control is an illusion. You can't control anything, anything outside of yourself. The only thing you can control is the way that you show up. So what if instead of trying to force the world to fit into the way that you would like it to be, we tried something radical and unconventional? We tried surrender. Now, surrender can feel like a touchy feely word, especially when we're talking about leaders driving results. But let me demonstrate surrender right now in this talk. Okay, I am going to surrender. I am gonna stop talking and be quiet until someone says, now, now. Oh, that was fast. Well, thank you. It was so much easier than I thought it was gonna be. And that's kind of the point of surrender. I was thinking you guys might take 30 seconds and make me stand here quietly, and it's uncomfortable to surrender. That's part of the point. That's part of why it's so hard to surrender. But what happened in that moment? I stepped back and you, sir, you stepped in and a new dynamic was created. And we did something different and we co created this moment together. Now, the problem with the control mindset is that it doesn't drive results because it chokes adaptability and adaptive cultures win, not control cultures. I studied this with Stanford Graduate Business School a couple years ago. We looked at 243 companies. We looked at their purpose and their strategy, their culture and obviously their results. And we want wanted to know which kinds of companies won. And the companies that outperformed all other types were the adaptive companies. They outperformed control companies by three times. Over the course of three years, their revenue growth was significantly higher. So how do you create an adaptive culture? That is the question. Well, it's not by telling everyone that we're going to be adaptive now and controlling the adaptability of the room. Right. The way that you create an adaptive culture is by understanding your role in the co creation of it. So to surrender is not passive, it is not giving up. It is a radical acceptance of what you need to do in that moment that you actually have control of. Now we know that results come from actions. People are trying to drive results by focusing on the actions that people are taking, which is that control mentality. But most leaders, they think that if they want to change those actions, they have to implement a bunch of processes and procedures and maybe new workflows, have a bunch of meetings, do KPIs and dashboards. When you take that approach, you are in that control mindset. What I found in 20 years of consulting is that people don't change because you implemented new processes. People will act in alignment with what they believe. And so if you want to change their behavior, you have to shift what it is they believe, believe. And once again, I can't control your beliefs.
Madhup Akinola
Right.
Jessica Kriegel
I can't say, okay, you're now going to be comfortable with risk taking. Thank you. That doesn't happen. But what I can do is I can create an experience which I control that will shift your belief. And that belief will have you then proactively choose to take a new action which will drive a result. So what does it look like in action? I will give you an example from years ago. I was hired to be the chro, the head of HR for a technology company company. And I had just had this personal moment of transformation in which I was embracing surrender in life and I wanted to try it at work. And so what happened was I got this new job. I went to my first board meeting. I felt very special being there. And the board let us know that we had to lay off 20% of the workforce and I was in charge. Surrender. So I show up and I'm trying to figure out what to do. And let me tell you how layoffs typically go in corporate America. The executives know that it's happening months before anyone else. And they control the process, they control the narrative. They get into rooms and they meet and they discuss who are we going to lay off and how many people, and how is that going to affect the budget and how are we going to control the narrative, and then when are we going to announce it? And then they drop the ax and then they deal with the fallout. But I wanted to surrender. And so I asked myself what surrender would look like in that moment. Not controlling everyone else, but making a choice about the experience that I could create. And so I showed up the next day at work, day after the board meeting, and I gathered everyone together and I said, I've just been told that we need to lay off 20% of the workforce. And I don't know who yet, and I don't know when exactly, but we're going to be figuring that out, and I'm going to let you know every step of the way. That was an experience that I created in that moment that shifted the beliefs of the people that worked on that team. Now, some of the people's beliefs that shifted were, I got to go get a job, right? They started applying for jobs, and then they left. Other people, though, were really grateful for the transparency. And it was something that they hadn't experienced before. And so they said, you know what? I want to stay here and work with someone who's going to tell me the truth and walk through the front door. You can't mismanage the truth. You know what happened after the next couple of months, as we watched people leave the organization, we realized we didn't even have to do layoffs because the company had right sized itself. And people who left, they left of their own accord, on their own terms. And the people who stayed, they were with us. They were ready to adapt to the business circumstances because they knew that we had them. Here's another example. This was from one of our clients. It was Ocean Spray. This was years ago. They had multiple plants, and one plant was in Kenosha, Wisconsin, and it was the worst performing plant in the entire company. So they hired a new guy named Tim to come in. He was the plant manager, and his job was to turn it around. And Tim was a surrendered leader, so he was not interested in the command and control approach. And he showed up and he was looking at, I mean, they had the highest costs in the system, they had high injury rates, they had hostile union relations. And Tim came in and he said, what can I do to change the situation? He didn't come in. A lot of plant managers would come in and they would start talking about what you guys need to do differently, you guys have to act right? If we don't turn this around, we're going to have to close the plant. We're going to implement a bunch of new processes and procedures. We're going to have meetings and make sure that you're on track, right? That's the command and control approach. But Tim surrendered, and he asked himself, what are the beliefs that people have at this plant that need to shift? And the belief that he identified was largely resentment. I mean, there was distrust between the employees and the leaders. And he could understand why. Because when the plant workers would show up in the morning, they would walk past all of the empty parking spaces that were reserved for managers that weren't even there yet because they don't show up until 9am when the office day started. So imagine that experience that's being created for those plant workers. So Tim gets everyone outside and he says, come on, everyone, we have a meeting outside. Goes in the parking lot, literally brings a chainsaw and chainsaws down every single reserved for manager parking sign. And then he looked at them and he said, park wherever you want. Let's go back to work. That was a powerful chainsaw moment of surrender, right? And what it did was it shifted the beliefs. There was more work to be done, obviously. But the belief began to shift in which people said, okay, this is different. These leaders, they do not. I can trust them, right? I can trust this guy. Let me see what I can do to adapt, to turn this around. They ended up reducing injuries by 75%. They. Their costs went down. They went from the worst, almost shutting down plant to the number one plant in the entire Ocean Spray ecosystem. Because Tim surrendered. He didn't show up and say, what do you guys got to do differently? How do I wish it was different than the way that it was? Now think of all the energy that you spend wishing things were different, wishing that they were your way so that you can be more comfortable. And there are a lot of people who don't like the word surrender because it can feel kind of weak, right? Especially military people. It conjures up images of waving the white flag and giving up. But I'm not suggesting that you give up. I'm suggesting that you give up the illusion of control, which you never really had in the first place. And you take all of that energy that you're spending in that and you point it towards mastering yourself. The way you respond, the way you show up, especially as a leader, when you are responsible for creating experiences that will shape the beliefs of those around you. Now, the Navy SEALs have a saying which is control the controllables. But there is a corollary. The hidden message within that is also, and stop trying to control the uncontrollables. Right? So the Navy seals know they can't control what their brother does. They can't control what the orders are that they've been given. They can't control if the equipment malfunctions. They can't control what the enemy's doing. And when the chopper is going down in enemy territory, they're not going down thinking, well, I wish it was different. Wait, hold on. We shouldn't be here, Right? They are focused on what do I need to do to adapt in this moment and respond and show up. They are experts in surrender. So my invitation to you is to experiment with surrender, letting go, the illusion of control, and focus on the experiences that you're creating that will shift and shape the beliefs of those around you that you're there to influence and to support. That will ultimately allow them to make different choices about the actions that they want to take. Because they've got free will, you can't control them. I understand for leaders, it's hard to understand because you've been given the title of manager and director. And so it feels like it's my job to tell everyone what to do. But ultimately, they're only going to do it if they believe in it. And that is how you drive results within teams of organizations. So try surrender. It is uncomfortable sometimes, and it can feel like a risk. But every great breakthrough came when someone was willing to take a risk. So take a risk today. Surrender to lead. And once more, as I finish this talk, I'm going to hand it over to you. What will you do with it?
Capital One Bank Announcer
With no fees or minimums on checking accounts, it's no wonder the Capital One bank guy is so passionate about banking with Capital One. If he were here, he wouldn't just tell you about no fees or minimums. He'd also talk about how most Capital One cafes are open seven days a week to assist with your banking needs. Yep, even on weekends, it's pretty much all he talks about. In a good way. What's in your wallet? Terms apply. See capitalone.com bank capital1na member, FDIC.
Boost Mobile Announcer
He's dribbling the ball with everything on the line. He's driving down the pitch. He's facing price hikes and cuts past him. Carrier contracts, tries to block him. Oh, he leaves him in the dust. He's at the edge of the box. He cuts past the nonstop group chat trash talk he clears on goal. He shoots no unlimited data for $25 a month forever.
Boost Mobile Store Representative
Visit your local Boost Mobile store today to get unlimited data with a price that never changes. Boost mobile after 30gb, customers may experience lower speeds. Customers will pay $25 a month as long as they remain active on the Boost $25 unlimited plan.
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Madhup Akinola
That was Jessica Kriegel at TEDx Southlake. I love that Jessica makes the case that surrendering isn't necessarily passive. We all know control is an illusion and it's hard to give that illusion up. But being able to do that shows a remarkable amount of self discipline and again, strength. So I'm going to ask you right now to challenge yourself. What are two things that you need to surrender? Is there something in your personal life you can surrender? Is there something in your professional life you can surrender? For me, in addition to writing all those thank you notes, it's responding to emails. I just can't keep up with my email. It's overflowing at this point. But I'm really clear with everyone who emails me. Listen, I'm behind. I might not see this. Don't be afraid to contact me here, here and here. Depending on what kind of information you're looking for, this disclaimer also signals that I don't expect everyone to respond to me right away either. So yes, I've surrendered control over my inbox. And you know what? It feels good to let some of that go. Now it's your turn. What can you let go of? That's it for today. TED Business is part of the TED Audio Collective. This episode was produced by Hannah Kingsley Ma, edited by Alejandra Salazar and fact checked by Julia Dickerson Special thanks to Maria Ladias, Farrah de Grunge, Daniela Ballarezo, Tansika Sangmanivong, and Roxanne Hylash. I'm Madhupakinola. Thanks for listening.
Capital One Bank Announcer
With no fees or minimums on checking accounts, it's no wonder the Capital One bank guy is so passionate about banking with Capital One. If he were here he wouldn't just tell you about no fees or minimums. He'd also talk about how most Capital One cafes are open seven days a week to assist with your banking needs. Yep, even on weekends, it's pretty much all he talks about in a good way. What's in your wallet terms apply. See capitalone.com bank capital1na member FDIC he's
Boost Mobile Announcer
dribbling the ball with everything on the line. He's driving down the pitch. He's facing price hikes and cuts past him Carrier contracts tries to block him. Oh, he leaves him in the dust. He's at the edge of the box he cuts past the nonstop group chat trash talk he clears on goal he shoots no Unlimited data for $25 a
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month forever Visit your local Boost Mobile store today to get unlimited data with a price that never changes. Boost mobile after 30gb, customers may experience lower speeds. Customers will pay $25 a month as long as they remain active on the boost.
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Episode: The Counterintuitive Secret of Leadership | Jessica Kriegel
Date: July 13, 2026
Host: Modupe Akinola
Guest Speaker: Jessica Kriegel
This episode features workplace culture expert Jessica Kriegel, who shares her compelling perspective on leadership: real transformation and high performance come not from controlling every detail, but from the counterintuitive act of surrender. Drawing on research, business case studies, and personal anecdotes, Kriegel advocates for "surrender"—an approach that means relinquishing the illusion of control, focusing instead on one's own behavior and the experiences leaders create. After Jessica’s TED Talk, host Modupe Akinola challenges listeners to reflect on their own lives and find opportunities to surrender for more effective leadership and personal growth.
Timestamp: 05:13–07:30
“Control is an illusion. You can’t control anything outside of yourself. The only thing you can control is the way that you show up.” (Jessica Kriegel, 06:30)
Timestamp: 07:31–09:19
“It’s uncomfortable to surrender. That’s part of why it’s so hard... But what happened in that moment? I stepped back, you stepped in, and a new dynamic was created.” (Jessica Kriegel, 07:56)
Timestamp: 08:56–11:24
Timestamp: 09:22–11:07
"If you want to change their behavior, you have to shift what it is they believe… I can’t control your beliefs. But what I can do is create an experience which I control that will shift your belief." (Jessica Kriegel, 10:25)
A. Transparent Layoff Strategy
Timestamp: 11:07–13:45
“You can’t mismanage the truth.” (Jessica Kriegel, 12:56)
B. Ocean Spray’s “Chainsaw Moment”
Timestamp: 13:46–15:10
“Tim gets everyone outside… literally brings a chainsaw and chainsaws down every single reserved for manager parking sign… That was a powerful chainsaw moment of surrender.” (Jessica Kriegel, 14:20)
Timestamp: 15:11–16:30
“The Navy SEALs have a saying which is ‘control the controllables.’ But there is a corollary… stop trying to control the uncontrollables.” (Jessica Kriegel, 15:46)
On the discomfort of surrender:
“It is uncomfortable sometimes, and it can feel like a risk. But every great breakthrough came when someone was willing to take a risk.” — Jessica Kriegel (16:57)
On the core job of leaders:
“Ultimately, they're only going to do it if they believe in it. And that is how you drive results within teams.” — Jessica Kriegel (16:48)
Ocean Spray’s culture shift:
“The belief began to shift in which people said, ‘Okay, this is different. I can trust this guy.’” — Jessica Kriegel (14:54)
Timestamp: 19:00–20:24
“What are two things that you need to surrender? Is there something in your personal life you can surrender? Is there something in your professional life you can surrender?” (Modupe Akinola, 19:20)
| Timestamp | Segment | Speaker | |-------------|------------------------------------------------------|----------------------| | 05:13-07:30 | Illusion of control; leadership stress | Jessica Kriegel | | 07:31-09:19 | Defining and illustrating surrender | Jessica Kriegel | | 09:22-11:07 | Beliefs drive actions, not processes | Jessica Kriegel | | 11:07-13:45 | Transparent layoffs case study | Jessica Kriegel | | 13:46-15:10 | Ocean Spray “chainsaw moment” case study | Jessica Kriegel | | 15:11-16:30 | Surrender as practical leadership, military corollary| Jessica Kriegel | | 19:00-20:24 | Host’s reflection and surrender challenge | Modupe Akinola |
Jessica Kriegel’s talk reframes leadership as an act of courage: daring to surrender control and instead shaping beliefs through authentic, trust-building experience. The episode challenges listeners to experiment with surrender—in teams, businesses, and personal lives—for greater adaptability, engagement, and real results.