Transcript
A (0:00)
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It'S better over here.
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Hey, welcome back to the $100 NBA Show. I'm Omar Zinhom and in today's lesson you will learn whether being a solopreneur is a good idea. Spoiler Alert. It's okay to start this way. I started out as a solopreneur, but you can easily be trapped into something that's far from true entrepreneurship. I'm very, very opinionated when it comes because I was trapped for a bit of time and it's not fun. Today we're going to dive into why you need to move beyond solopreneurship as a model of business and build a sustainable, scalable business to improve your quality of life and be able to really build something that's significant. Okay, we're going to talk about what that really means and I'm going to show you how to do it too. I'm going to show you why it's important and then what are the steps you need to take? The steps I Took to Break Free from Solopreneurship When I was preparing for today's episode, I learned an incredible stat, a stat that really shocked me. 78% of small business owners in the US are self employed with no employees. That's according to the U.S. census Bureau. Most businesses start this way, but many of them stay this way. And today I want to show you how to get out of that cycle of trading time for money and go beyond, you know, this solopreneurship stage. It's just a stage. I kind of See it as like having training wheels on a bike. You got to take off the training wheels eventually and have a full fledged business. So what do I mean by real business or true entrepreneurship? Essentially, it's you stopping the cycle of trading time for money. It's you using a form of leverage. And there are really four basic forms of leverage. I'm going to go through them, but I'll be kind of going into detail throughout the episode because they're so important. So the first form of leverage is labor. Old as anything, right? The pyramids were built not by one person who wasn't a solopreneur that built those pyramids, right, in Egypt. They're built by labor. Many people working towards this. And this is still happening today with manufacturing people, you know, helping put cars together or planes or desks or whatever it might be. There's still room for human beings right now. You know, the robots do certain things, but some things need dexterity. And that requires the leverage of labor. You can't really have, you know, a large business that mass produces product without that. The second form of leverage is capital, where you are using money to make money, right? Somebody like Warren Buffett leverages capital. He invests his money into businesses, whether as a stock or shareholder, or he's actually privately as an angel investor investing in a business. Banks make money off lending out money. So this is a form of leverage. The third form of leverage is code or technology. You know, when I had my software company, Webinar Ninja, I created with my team a code base, a software that, that served my customers. My customers were able to run webinars rain or shine 247 when I was sleeping, and that product just sold itself online. So I leveraged the power of code and technology to make money. And the last form of leverage is media or content. And this podcast is a good example of that. You know, I'm creating this podcast episode right now. It's gonna get published. It's gonna, you know, edited then published and put out in the world, and hundreds of thousands of people are gonna consume it and benefit from it. Somebody who writes a book, the same thing, writes the book once, and then it gets read and it gets sold to so many people. So these are basically the four forms of leverage that you can use to break free from changing or exchanging time for money. Just to go over them again one more time. Number one is labor. Two is capital, three is code or technology, and then four is media or content. So why does this matter? Well, as a solopreneur, if you're not using any forms of leverage or all of them, which I prefer. You're essentially an independent contractor. Your income is tied to how much time you're putting into the work. And the problem here is there's a ceiling. There's only a certain number of hours a day, a certain number of days in the week, and number of weeks in the year. There's just a cap of how much money you can make. A good example of this is like a freelance designer, somebody who charges by the hour. They can only work certain amount of hours right before they collapse and they're tired, have to go to bed, and there's only a certain amount of hours they can bill every single month. You know, even if they work 16 hours a day. That's the cap. Right? But if the designer starts building a team, starts using the leverage of labor, right? And starts getting other people to design things or creates templates, and that's a product and uses technology for that, right now they have a different business now. They're able to sell things and produce things without their input of time. If you're doing all the work right now, you need to start thinking how you can leverage labor, whether it's hiring people on your team to do the work you're doing. And by the way, a lot of people see this as a block blocker. And one of the mind shifts you have to have is that you're not special, right? You learned something, and now you're doing it and you're charging for it. Somebody else can learn it as well and do it for you. So you can train people to do things your way and the way you prefer. But the point here is that don't think that you can't train anybody, hire people to replace you. So you could be free of time and you could start leveraging labor and start making money even when you're not around when you're on holiday. Think of how you can leverage code or media or capital in order for you to be able to break free from that solopreneurship. Next, let's talk about what happens if you just stay as a solopreneur. What are the consequences of just, you know, hanging in the game of solopreneurship? Long term, this can lead to burnout. And this actually happened to me where I was just like, I just can't do all the work anymore. I had a really low quality of life. I was stressed out, I was tired. I had no free time. I wasn't really building anything that significant because it's really hard to build something amazing or great or impactful in the world when it's just you and there's only so much you can do. It's okay, you're a human being, right? So the problem is, is that there's only so much you can do. And in my personal opinion, building a business alone is like building a business on hard mode. You can do so much better by building a team, by getting people to help you create code and technology to leverage your business, by taking the profits of your business and investing using capital. Right? To leverage, using media. It's so much easier now with YouTub and podcasts and all the different media out there that has no gatekeepers, right? It's so much simpler to be able to broadcast your information. But if you don't do this, this keeps you small. Keeps you small in terms of what you could do in your business. It keeps your mentality small. It keeps you from taking long vacations or being able to handle unexpected challenges in life like an illness or, you know, a family member needing you family emergencies. It's really got you by the shackles and it's not fun. Okay. And it's really actually dangerous to kind of be a solopreneur for the long term. You're asking for trouble. In my opinion. It's better over here. Now.
