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Introducing the new Dell AI PC powered by the Intel Core Ultra processor, it helps do your busy work for you so you can fast forward through editing images, designing presentations, generating code, debugging code, summarizing meeting notes, finding files, managing your schedule, responding to Nicole's long emails, leaving all the time in the world for the things you actually want to do. No offense Nicole. Get A new Dell AI PC at Dell.com AI PC how those ahead Stay Ahead have you ever caught yourself spiraling because of someone else's opinion? Or you've wasted time trying to convince someone to support you, to understand you, to stay loyal, but they just don't? If you've been derailed emotionally by a friend, a customer, a team member, or even a family member, then Today's must read book is for you. Today's must read is the Let Them Theory by Mel Robbins. This book is a deep breath of sanity. Today I'm going to break down why this simple idea in this book changed the way I show up as a business owner, as a creator, as a human being, and why I recommend this book to so many friends and family members. First of all, the proof is in the Pudding Book has sold over 5 million copies and has been a smash hit in 2025. Like this podcast, the book is very no fluff, very raw, very practical, and actually very relatable. Welcome Back to the $100 MBA Show. I'm your host Omar Zenholm, where I deliver practical business lessons three times a week, Monday, Wednesday and Friday to help you start, grow and scale your business. Before we jump in, can I get 30 seconds of your time? We love guiding you on your business journey and we want to help even.
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More people build their dream businesses and lives.
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So if you could hit the Follow.
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Button on this podcast app, it would be greatly appreciated.
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It's completely free and it helps us out more than you know. Thanks. There's so much I want to cover in today's episode, but I've worked hard to pull out the best nuggets so that you can get inspired to read the Let Them theory as well. First of all, let's talk about the author, Mel Robbins. If she sounds familiar, it's because she's a baller. Okay? She has done some really successful things, including this book of course, which has been a smash hit. But she's had the number one podcast in the world for most of 2025. I mean, that is a huge fee. I mean, she's been on top of the charts, on top of Rogan and all the other mainstream podcasts that you know of. And her podcast is a self help type of podcast, which is not particularly mainstream. But because she's so relatable, because of her work and what she presents and the experts she brings on, she's been able to really smash that ceiling and really do an amazing job with her podcast. I'm obviously rooting for a colleague here. Mel Robinson's podcast and our podcast share the same network, SiriusXM. But the numbers don't lie and she's been prolific for the last few years. Now she has another best selling book called the Five Second Rule. She's had a lot of success on stages. She's got one of the most popular TED talks on the Ted.com website. And she does it with a down to earth personal style that a lot of people can relate to. She doesn't speak in metaphors or vague theory. She teaches from real life challenges, deep research that she's done with experts and years of practical experience. She's not just a motivational speaker, she's a motivational doer. And that's why the let them theory hits so hard for so many people, because of the examples she shows in the book and her own life and how it's helped her go through some tough times. So what's the big idea of this book? Well, the concept is, is that you have to let people do what they want to do and stop trying to control people, stop trying to make whatever they do your problem. This means you got to let them not believe in your idea. You got to let them say no. You got to let them misunderstand you and misunderstand your work. You have to let them leave your company. You have to let them copy your business. You have to let them be upset with you. Why? Because the alternative is trying to control and convince people and that's impossible. And you trying to do that in your everyday life is causing burnout. It's causing distraction, is causing you to have low self worth. Mel's whole thesis is that peace comes from acceptance. And the most powerful boundary you can set is to let people be who they want to be. You don't need to fix, you don't need to chase. You don't need to explain. You just need to focus on building your thing for the people who get it, people that actually want it. Now, this book talks a lot about life, but I'm going to relate a lot of the concepts to business so that we can apply it to our own companies, our own projects, but also we can also see how it could apply to our own personal lives as well. Let me start with key insight number one, which is Let them leave. There's an entire chapter dedicated to this one idea, and it's absolute gold. And that's when someone decides to leave. They leave your team, your customer base, your life. Let them. Let them leave. Early in my career, I would take it so personally when someone left our program or left us as a customer when they even unsubscribe to our email list. But here's the truth. It's not rejection, it's redirection. If someone's on aligned with your values, your vision, or or what you're doing, they're not your people. And that's great news. But as an entrepreneur, I always want to improve and I want to know why they're leaving just so that I can know if there's any way I can improve in a way that's aligned with my values. And if they're leaving because of reasons I don't want to change, then that's fine. In business, Churn isn't just a metric. Churn is when customers leave. It's also a filter. Especially in the first few years of your business, you trying to hold on to people who aren't bought into what you're doing will kill your momentum. You guys just let them go. This chapter helped me shift from trying to retain everyone to focusing on serving the people who actually want to be where I serve them best.
