The $100 MBA Show: “How Do I Not Get Bored With My Business?” (MBA2690 Q&A Wednesday)

Host: Omar Zenhom
Episode Date: October 15, 2025
Listener Question: Fabio asks, “How do I not get bored with my business?”

Episode Overview

This episode of The $100 MBA Show tackles a common but rarely discussed entrepreneurial dilemma: boredom with one’s own business. Omar Zenhom dives deep into the real reasons founders can feel stagnant—even when the business is going well—and offers practical, actionable strategies to reignite passion, foster growth, and stay engaged. Equal parts honest and motivational, this episode reframes boredom as a signpost for personal and professional growth rather than a threat to your business.

Key Discussion Points & Insights

1. Reframing Boredom: It’s Growth Knocking

Timestamp: 02:20

• Boredom as a Growth Signal: Omar posits that boredom isn’t a business issue, but a personal one, indicating readiness for a new challenge.

  • "In my opinion, it's growth knocking on the door. When you feel bored, it usually is a signal that you've outgrown the role that you're currently playing in your business." (02:26)

• Analogy to Leveling Up: Initial excitement follows learning the basics; as mastery grows, so does boredom—meaning it’s time to ‘level up’.

2. Inject New Challenges and Goals

Timestamp: 04:05

• Create New Missions: Goals like launching a new product, breaking into a new market, or organizing events can provide renewed purpose.

• Personal Example: Omar challenged himself to interview business heroes (e.g., Seth Godin, Derek Sivers), which reinvigorated his commitment.

  • "That mission kept me fired up, and when it happened, it felt like a fresh wind in my sails." (05:05)

3. Rotate Between Operator and Creator Modes

Timestamp: 06:10

• Avoiding Monotony: Move between managing operations (tightening systems, improving margins) and creative pursuits (building new products, designing courses).
• Engagement Hack: The alternation brings variety, maintains engagement, and prevents burnout.

4. Build a Team & Delegate

Timestamp: 08:00

• Delegate to Grow: Doing tasks you’ve mastered breeds boredom; delegating frees you to pursue new challenges and big-picture projects.

  • "Many entrepreneurs get bored because they're stuck doing tasks they already are great at, right? Tasks that no longer challenge them. So the solution is to delegate." (08:10)

• Example: Omar recalls hiring someone to demo his software at Webinar Ninja, allowing him to focus on strategy and engineering partnerships.

5. Reconnect With Customers

Timestamp: 10:05

• Rediscover Purpose: Speaking directly with customers reminds you of your business’s real-world impact—nothing snaps you out of boredom faster.

  • "Nothing kills boredom like remembering why you started this whole thing in the first place. Talk to your customers. Get on phone calls. Get on zoom calls. Listen to their struggles." (10:07)

• Memorable Moment: Omar shares a story about a Webinar Ninja customer who said the platform saved her business during the pandemic (11:00).

6. Learn Something New (Inside or Outside Business)

Timestamp: 11:45

• Feed Creativity: Take up new skills related to business (like copywriting or public speaking) or unrelated hobbies (like a sport or game).
  • "I recently picked up poker and that's really been a fun challenge for me because I'm a beginner again. New learning feeds creativity, and creativity really fights boredom." (12:10)

7. Accept That Fun Will Come Later

Timestamp: 12:30

• Business ≠ Constant Fun: Omar candidly reminds listeners that mastery, not constant excitement, should be the North Star.
  • "Business isn't always supposed to be fun. It's supposed to be rewarding."
  • "Progress is my North Star. If I feel like I'm making progress, I feel like I'm winning." (12:45)

Notable Quotes & Memorable Moments

• "Boredom is your signal to grow. Don't ignore it. Use it as a compass." (12:58)
• "If your business is making a profit, if it's growing and you are bored, please recognize this is a blessing... It's your job now... to level up wherever you are in your business." (13:14)
• On customer connection: "Whenever I do, I feel like I'm doing good work. I feel like I'm doing something that's great in the world, and I learned so much from them." (10:30)

Actionable Takeaways

• Reframe boredom as an indicator that it’s time for personal or business growth.
• Set new, ambitious goals to keep your journey exciting.
• Switch roles within your business regularly to maintain engagement.
• Delegate tasks you’ve outgrown to free up time for new opportunities.
• Re-engage directly with customers to rediscover your business’s impact.
• Learn new skills or hobbies to foster creativity and beat monotony.
• Remember: progress, not excitement is what sustains fulfillment in business.

Closing Wisdom

Omar reminds listeners that feeling bored, especially when your business is profitable, is a luxury—and a sign that it’s time to evolve. Embrace boredom as a prompt for growth, so you and your business can thrive at the next level.

Episode Link & More Resources: 100mba.net

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