Podcast
The AdTech Journal: Programmatic, Media & Marketing News Without the Fluff
Hosted by David Sargant · EN
A brutally honest, weekly audio roundup of what’s actually happening in media, marketing, and programmatic.
Writtenby industry insider David Sargant, The AdTech Journal is your sarcastic sidekick through the week's chaos — decoding walled gardens, dodgy benchmarks, regulation roulette, and the slow death of cookies (again).
If you're a media buyer, planner, strategist, or just someone who’s ever had to explain to a client what a DSP is — this one’s for you.
Think: The Drum meets Ricky Gervais
10episodes
Episodes
Newest firstAll episodes
DOOH in Retail Just Got a Glow-Up – And the DSPs Are Fighting for Shelf Space
Aug 1800:03:15Tap to summarizeRetail DOOH is about to become the client darling of 2025. Play it right and you’ll own the aisle. Play it wrong and you’ll be the one explaining why your cheese brand isn’t on the dairy screen while Aldi’s is.
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United Internet Just Went Full Bond Villain
Aug 700:01:50Tap to summarizeIgnore at your own risk. Germany’s broadband giant just turned its DSP whisper into a boardroom scream.
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Women’s Football: The Data You Can’t Afford to Ignore
Aug 100:02:38Tap to summarize6 billion ads. €128 million revenue. One media moment that just made your 2025 plan look irrelevant.
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Google Just Replaced Your Job With a Button
Jul 2800:01:24Tap to summarizeGenerative AI, keywordless search, and 27% uplift. Oh, and maybe a federal breakup.
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Office Screens Are Secretly Booking Your Boss’s Next Business Trip
Jul 2500:01:39Tap to summarizeNew research from JCDecaux and VIOOH just confirmed what some of us already suspected: business travel starts in the office.
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View TV’s AdStudio Wants to Be Your Favourite Ad You Never Noticed
Jul 2400:01:34Tap to summarizeBecause interrupting The Godfather with a toothpaste ad is still a crime
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Netflix Just Rewired The Entire Entertainment Industry
Jul 2200:01:48Tap to summarizeFrom El Eternauta to mid-roll mind control, here’s how Netflix turned your binge into a beta test.
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Mobile Ate the Budget – And It’s Not Giving It Back
Jul 2200:02:10Tap to summarizeProgrammatic’s 2025 glow-up has one name: Mobile. The rest of you can fight for scraps.
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ChatGPT Agent - What You Need to Know
Jul 2100:02:22Tap to summarizeIt clicks. It scrolls. It builds decks while you nap. OpenAI’s Agent Mode is here to replace your intern... and maybe you.
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Agencies, You’re Being Replaced (And Here's Why)
Jul 2100:02:22Tap to summarizeSBS just lit a fire under the old agency model.
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