Have you ever wondered who would buy your marketing agency? Wonder no more as Trice Alford and Ryan Parshall break down the 6 Buyer Types for Marketing Agencies on this episode of the Agency Growth Engine Show. Find out which ones are best equipped to take over and scale and grow it. Here's a sneak preview.... The Dreamer They dreamed of owning their own business, have plenty of money in savings and thought they would try their hand at running a marketing agency? For them, agency life seems glamorous and profitable. The Entrepreneur They have owned a business, have been very successful, sold it and decided they would try their hand at invest in and run an agency. They have money burning a hole in their pocket and they need to reinvest for tax purposes. The Investor They have a lot of money but are very frugal with it. They will invest but see things though an accountants/auditors eyes. They want to buy a cash cow and have not patience for small margins or non-repeatable processes. The Marketing Leader They have worked in an agency before and ready to run their own. They can literally walk into your business and keep running marketing teams and client services with very few problems. Private Equity Firms "Roll-Ups" Usually a group of people or partners buying many agencies to grow and scale using their business experience so that they can sell years later for a multiplying ROI. They like to buy low and sell high and have a proven process for scaling and growing. The Current Agency Owner The best buyers possible. They know what they are getting into and have a history of success in leading teams and an agency. If they have the money and your agency adds value, additional services and/or the right clients, they are all in! Their you have it! When you go to put your agency on the market, these are the people that show interest and are looking to buy. Watch the full episode to find out which ones are the best buyers for your agency! Learn more about Healthy Brands Agency Selling, Buying and Brokering services at www.healthybrands.biz.

The 6 Buyer Types for Marketing Agencies