POLICE CORRUPTION in Tennessee- ENTIRE CHAIN OF COMMAND!! (05/15/2026)

Summary

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The Antihero Broadcast – May 15, 2026

Episode: POLICE CORRUPTION in Tennessee- ENTIRE CHAIN OF COMMAND!!
Host: The Antihero Podcast (Mike, Lewis, Joseph, plus recurring guests)
Platforms: YouTube, Facebook, X
Theme: News entertainment for veterans, first responders, and blue-collar Americans, focusing today on sweeping police corruption in Tennessee, law enforcement accountability, and challenges facing cops nationwide.

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Episode Overview

This episode covers one of Tennessee's largest police corruption scandals, the ongoing challenges of police accountability, and intersections with civil rights activism. The hosts examine recent indictments within a Knox County law enforcement chain of command and reflect on systemic issues in policing, including the difficulties honest officers face. Additional topics include viral use-of-force incidents, the perils of being a police officer during social unrest, and running a small business and brand presence online. Memorable guests share hard truths from frontline law enforcement and military experience, spiced with banter and a uniquely blunt, blue-collar tone.

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Key Discussion Points & Insights

1. Tennessee Police Corruption Crackdown

Timestamp: [04:28]

• Context: Multiple high-ranking leaders and deputies in Knox County Sheriff's Office indicted after lengthy investigation.
  • “In one of the largest law enforcement corruption crackdowns in Tennessee history, at least 11 people connected to the Knox County Sheriff's Office were indicted. Five current and six former Knox County Sheriff's office leaders and deputies. Leaders, mind you.” – Mike [04:47]
• Details: Years-long probe predating the 2016 sheriff's election.
• Reaction: Employees placed on unpaid leave; TBI conducting the investigation.
• Analysis: Hosts stress that corruption is surfacing at all levels, and new tech and public scrutiny mean even command staff can't hide like before.
  • “The problem is like...the Internet and ability to report things have changed. Admin, they're just as crooked as they've always been. They're doing the same wild [stuff] they've always been. It's just people are now... speaking up.” – Lewis [06:16]

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2. Law Enforcement Accountability & Exposing Corruption

Timestamp: [06:57]

• Trend: More public willingness to out dirty cops; bodycams and Internet amplify transparency.
• Cultural Topic: “Leadership accountability” and “DAs and judges are our future” – hosts believe corrupt prosecutors and lenient judges are part of the problem.
  • “We got people already attempting to assist us in naming judges who are involved in big cases that ended up ending people's lives...” – Mike [08:00]
• Systemic Frustrations: Repeat concerning patterns in prosecution letting high-level criminals off easily while officers see harsh scrutiny.

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3. Use-of-Force & Racial Tension: Bodycam & Attorney Response

Timestamp: [09:53] – [16:06]

• Incident: Civil rights attorney frames a police shooting of an armed black suspect as excessive force/racist despite clear video.
  • “This is the scenario. We're gonna play it. This is the body cam. And then we're gonna play this white, liberal, civil rights attorney.” – Mike [10:18]
  • Attorney: “Why is it that when we have a black male interacting with police departments with a gun, often times they end up dead?” [12:47]
• Host Reaction: Full-throated skepticism—hosts accuse her of omitting crucial facts and pushing a misleading narrative.
  • “You can't watch that same video I watched just now and leave out all the key details. Oh, another poor black guy killed by the police. He pointed a gun and shot at the cops.” – Lewis [13:33]
  • “You do not get to. If you end up with 20 rounds in you, that's your fault...” – Lewis [15:00]
  • Deconstruction of the realities of high-stress police shootings.

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4. Highlighting Police Heroics

Timestamp: [16:06]

• Clip: Chattanooga officer kicks in door to save family from a burning home.
  • “Probably one of the more badass videos I've seen in law enforcement for a while.” – Mike [16:06]
• Hosts’ Personal Experience: Lewis describes real-life experiences of entering burning buildings as an officer, underscoring the physical and mental toll.

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5. Transparency in Police Use-of-Force: Jacksonville Sheriff's Office

Timestamp: [20:10]

• Offers stats and a process example: public tracking of officer-involved shootings, demographic breakdown, and open communication with the community.
  • “They shoot so many people that they document all of their officer involved shootings. And you'll notice... they present the facts and get the stuff right out. There's no sneakiness...” – Lewis [21:47]
• Quote: “They're laying them down, but they're also very transparent, very accountable. And I like the way they present the facts.” – Lewis [21:53]
• Story of officer Jared Reston, whose survival in a high-profile shooting is recounted with respect and admiration.

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6. War on Drugs: Coast Guard Cocaine Bust

Timestamp: [24:08]

• Dramatic video segment: Coast Guard fires warning shots to halt a drug-running boat—$45.8 million of cocaine seized off Colombia.
  • “You imagine having that dude's job just hanging out a chopper, shooting at boats.” – Mike [25:47]
• Reflect on scale and persistence of drug trafficking.

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7. Police Academy Cheating/Corruption Scandal

Timestamp: [27:04]

• Missouri police academy under state investigation for “forgery and fraud”—potential test cheating.
• Discussion: With AI and new technologies, past generations’ cover-ups are being caught; reflects on cultural shift in policing.
  • “I believe the police, the younger police, are actually doing less shady [stuff] than generations before. And those old generations are in administration...” – Lewis [29:14]

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8. GUEST: Jake the Roughneck – Satirical ‘Stuff Men Shouldn’t Do’

Timestamp: [31:29]

• Segment: Rebel humor—“Things grown men shouldn’t do.” Drinking milk, having brunch, using a bidet, being racist.
  • “Drinking milk. Milk is for babies and cats. Yeah, I don't think you should be doing that as a grown man.” – Jake [33:26]
  • “Being racist. That's not cool, bro. Stop.” – Jake [34:34]
• Memorable moment: Hosts joke that Jake’s stern anti-racism message seemed to magically (and ironically) calm chat trolls.
• Comic escalation: Banter on masculinity, e.g., “men shouldn't ride bicycles,” or “sit to pee,” always layered with roughneck exaggeration.

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9. GUEST: Joseph – Inside Account of a Black Officer Surviving Social Unrest

Timestamp: [56:11] – [89:00]

• Guest: Joseph, former Wauwatosa (WI) and Waukesha County officer, survived three (arguably four) on-duty shootings—describes professional and personal fallout during BLM protests.
  • “I had three officer involved shooting games for 2015-2020. I would say more like four…” – Joseph [57:20]
• Protests at Home: After his third shooting (suspect armed, clear self-defense), protests evolved into riot at his house—he and his wife physically assaulted, gunshot fired at him.
  • “They surrounded the house on all sides… I start getting punched. The wife starts getting punched. Guns are pointed in my face, inches from my face... the boom goes off… I’m hearing more loud booms… bruised, battered, house is damaged.” – Joseph [63:51]
• Department Support: Praised his department for standing by him, but city government less so—eventually suspended with no stated cause, forced to surrender badge/gun.
• Race/Irony: Despite being a black officer in a mostly black city, race was weaponized against him regardless; BLM protestors storming his black family’s home.
  • “As a black cop, it was, yeah, black lives matter, but not yours. Your life doesn't matter. It's just the other people.” – Joseph [80:58]
• Broader point: Modern police recruitment tries to represent served communities, but social pressure and risk mean black cops are often caught in no-win “race traitor” narratives.
• Insightful Quote: “Your police department should kind of represent the people that you serve. But you can't do it in a way where you're not including everybody… you want qualified people to do it.” – Joseph [82:39]
• Plug: Instagram – @moldedbya20 [88:24]

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10. GUEST: Ryan, Liberty Risk Podcast – Small Business & Social Media

Timestamp: [89:23]

• Key Theme: Leveraging authenticity and human connections for small brand growth; not overcomplicating social media, being “real.”
  • “I treat social media the exact same way I do in real interactions. And I don't think there's a difference between how you act on social media and how you act in real life.” – Ryan [90:16]
• Tactics: Outline for growing business pages:
  • Use reels under 90 seconds for reach.
  • Boost posts minimally but monitor shares as the success metric.
  • Make your page “sticky” with cover photos and compelling, authentic content.
• Haters & Online Discourse: Practical strategies for dealing with trolls (match energy, gently mock, use for engagement).
  • “Authenticity is a currency all its own, which is one of the reasons I like your show so much.” – Ryan [106:49]

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Quotes & Notable Moments

• “It blows my mind that in 2026 we still have…entire chain of command [crooked]. Actually, it shouldn’t blow my mind.” – Mike [05:47]
• “We played some videos last night…with shootings and ambushes… It’s hard enough out on the street, dude. You don’t need crooked as admin up your ass as well.” – Lewis [06:16]
• “No, this one, it’s a foot chase, and the guy pulls out a gun and the cops shoot him… She did leave out that whole thing, right?” – Mike [12:31]
• “If you end up with 20 rounds in you, that’s your fault.” – Lewis [15:00]
• “They present the facts and get the stuff right out. There's no sneakiness and…no body cameras and all that stuff. They're… I always get asked and I say Jacksonville is always in my top.” – Lewis [21:47]
• “I had three officer involved shooting games for 2015-2020. I would say more like four…” – Joseph [57:20]
• “As a black cop…black lives matter, but not yours. Your life doesn't matter. It's just the other people.” – Joseph [80:58]
• “Authenticity is a currency all its own, which is one of the reasons I like your show so much.” – Ryan [106:49]

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SECTION TIMESTAMPS

| Topic | Start | |-------|-------| | Introduction & Sponsors | 01:03 | | Police Corruption (Knox County) | 04:28 | | Law Enforcement Accountability | 06:57 | | Racial Tension & Use-of-Force Discourse | 09:53 | | Police Heroics (Chattanooga) | 16:06 | | Transparency in Jacksonville, FL | 20:10 | | Coast Guard Drug Bust | 24:08 | | Police Academy Scandal (AI & Cheating) | 27:04 | | Jake the Roughneck Satire | 31:29 | | Joseph’s Story – Black Officer under Siege | 56:11 | | Ryan (Liberty Risk Podcast) on Social Media | 89:23 |

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Conclusion

The May 15, 2026, episode of The Antihero Broadcast is a deeply candid, highly self-aware conversation among veterans and first responders, digging into the realities of policing under scrutiny, the dangers of “cancel culture” in uniform, systemic reform, and how new tech exposes old corruption. Three major takeaways:

• Systemic police corruption persists at every level, but transparency and public exposure are on the rise.
• Honest cops pay high personal costs—race, community ties, and even being “the right kind of officer” are no shield from activism gone awry.
• Small businesses win with authenticity and by rejecting “corporate social” blandness—stick to human connections, online and off.

The hosts’ unapologetic, occasionally irreverent tone is balanced by real stories of brutality, heartbreak, and perseverance on the thin blue line.

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Transcript

[Ryan]

You survived the Miami weekend, nailed the

[Mike]

speech and maxed out your credit card

[Lewis]

in the name of friendship.

[Mike]

Now you've got one hangover, four pastel dresses and zero reasons to wear them again. Sell them on Depop. Just snap a few photos and we'll take care of the rest. And you at least get some of

[Lewis]

your dignity money back.

[Mike]

Someone on Depop wants what you've got. Start selling now. Depop, where taste recognizes taste.

[Lewis]

Send help is now streaming on Hulu and Hulu on Disney. We're somewhere in the Gulf of Thailand.

[Mike]

Getting us out of here should be your focus.

[Ryan]

I'm your boss.

[Mike]

You work for me. We're not in the office anymore.

[Lewis]

It's bold, relentless and endlessly rewatchable. Discover why critics give it 93% on rotten tomatoes.

[Mike]

You're so fired. Oh, am I? No.

[Joseph]

Help is coming.

[Lewis]

Send help. Rated R. Now streaming on Hulu and Hulu on Disney.

[Joseph]

Plus cooking.

[Mike]

Good afternoon. It's Friday, May 15, 2026. The anti air broadcast is the news entertainment broadcast for veterans, first responders and all blue collar Americans. We go live Monday through Friday at 1pm Eastern Time on YouTube, Facebook and X. And if you're fan of the show, please subscribe. Stick around. We got a hell of a show for you. We got multiple guests, corruption at its finest all the way up the chain of command in a Knox, Tennessee police department.

[Lewis]

Let's go.

[Mike]

The information provided by the speakers and presenters on the Antio broadcast platform is for general informational and entertainment purposes only. Information does not represent the broadcast network and all entities involved. All information is provided in good faith. However, we make no representation or warranty of any kind, express or implied regarding the accuracy, adequacy, validity, reliability, availability or completeness of this information. Hurt feelings is not defamation.

[Joseph]

It.

[Mike]

Hold on one side foreign. There we go. Hey, we're back. This show is brought to you by ghostbed. Go to ghostfed.com forward/ana here save 10 on there already ridiculous low prices. Everything from pillowcases, match stops, cool pads sheets the World Ready matches 60,000 plus 5 star rating reviews in house customer service and free shipping on those big ass matches. So you got to remain something in the bedroom. Go to ghostb.com 10% it'll tell them we say that sounds like remember when

[Lewis]

you're a kid and like the show ended and they had to speed up for the next show and it was at the end like that was pretty

[Mike]

good and elevated silence. Go to elevatedsounds.com use promo code ANTARA15. Say 15 on your can everything from 22s to 50 cows exercise your second amendment right. Get yourself a suppressor. The process is not that hard, and Jim will walk you through it.

[Lewis]

Patreon, we have Patreon. We have a giveaway to get today because two weeks in a row, our Patreon winner has not responded to the message. So today, before the end of the show, we're gonna do another Patreon giveaway for a badass cup courtesy of Nick the gun guy and a badass wallet courtesy of Nick the gun guy and one of the lamps. And also, don't forget to check out the new 99 cent app. Lewis, don't worry, there's nothing to click. You go to the antiheroapp.com and sign up. You get the rest of may free. June 1st, it's $20. And then from that point forward, it's 25 bucks. No fees given out to anybody else. It stays right here in house with the boys. The app is already blowing up and I think. Are you in? You're in.

[Mike]

I'm in. I didn't have an account.

[Lewis]

I know you had to create it,

[Mike]

but, like, I don't know who's telling you this.

[Lewis]

I was just making up. But the app is there. That is for the OGs or anybody wants to join. That is the most exclusive tier of the anti hair broadcast. And that one day, that app is gonna be famous.

[Mike]

It will be.

[Lewis]

Yeah.

[Mike]

And the guys who made it are gonna be famous too.

[Lewis]

We're gonna get indicted, one or the other. Something good or bad is gonna happen. But make sure you join the app and join the Patreon. And like I said, later today, we will do a third attempt on giving away a badass care package, courtesy of Nick the gun guy and our boy Peter that brought the lamp.

[Mike]

Yeah. So first of all topics, the biggest one is the corruption in Knox, Tennessee. The Knox sheriff's apartment or sheriff's office, I don't know which one they call themselves pretty much. We gotta watch a video.

[Lewis]

Yep.

[Mike]

Oh, there it is. And one of the largest law enforcement corruption crackdowns in Tennessee history. At least 11 people connected to the Knox County Sheriff's Office were indicted. Five current and six former Knox County Sheriff's office leaders and deputies. Leaders, mind you. According to two sources with direct knowledge of the indictments who asked to be named. Not to be named, because the indictments have not been served, five employees of the Knox County Sheriff's Office have been indicted by Knox county grand jury in one of the most substantial law enforcement corruption Investigations state history. Sheriff Tom Spangler in May, on May 13, in a May 13 statement. Sorry shared with Knox News, said he had been made aware of the indictments and that they appear to be tied to a years long investigation that predates the election as sheriffs in 2016. Citing department protocol, Spangler said employees will be placed on leave without pay while we navigate the situation and refer to all questions to the Tennessee Bureau of Investigation. That's obviously who's going to be investigating this police department or the sheriff's office. The sheriff's office is no stranger to scrutiny.

[Lewis]

No stranger, huh?

[Mike]

No stranger to scrutiny as it's the target of multiple serious misconduct lawsuits asserting a range of wrongdoings from the use of unnecessary force, mistakenly arresting and jailing a Knoxville man for three days. Really, there's. It's breaking news. That's all we got. Obviously anything in the world of law enforcement, there's going to be little to no information until it comes out. When it comes out. But I just. It blows my mind that in 2026 we still have. Actually, it shouldn't blow my mind entire

[Lewis]

chain of commands it's been going on. The problem is like the body cam change that the patrol, the Internet and ability to report things have changed. Admin, they're just as crooked as they've always been. They're doing the same wild they've always been. It's just people are now talk, speaking up. There's an Internet, there's media, there's broadcasters like us to come to with your stories and this is this. I love it. Like we have to expose this stuff and we have to make sure that, you know, the job is hard enough as it is. And the criminals, you know, we played some videos last night on the night shift with shootings and ambushes and all that stuff. It's hard enough out on the street, dude. You don't need crooked as admin up your ass as well. So I think it's great that people are exposing this stuff.

[Mike]

Yeah, I mean and we're gonna get. We have a guest coming on at two that worked for the same department as our boy Jack, who was essentially fired for getting cancer. This guy was also wrongful. You can't technically use the word terminated, but they push you out the door to the point where you have no choice.

[Lewis]

Yes. In some states there's actually like. What do they call it? It's like forced resign, resigning. There's a cool word for it something discharge. I know somebody, I know my wife knows it, but I don't Remember it. But there's you. You can actually sue them for making the environment so bad that you had to resign. Which I think is where they're pushing me with going to the jail, changing my shift, making it impossible for me to work. They were going to put me and my wife on opposite shifts. Yeah, they just ruin your life. So essentially, you know, there's, there's action in some states where you can get back at them, but the other action if you can't get back at them is to expose them and come out and tell the truth and make sure everybody knows that. I guess my shirt says the job is dead.

[Mike]

That. So not only is police accountability going to start being handled by the anti hero broadcast and leadership accountability, but the, I think the DAs and the judges are our future. We got people already attempting to assist us in naming judges who are involved in big cases that ended up ending people's lives and getting people killed. District attorneys getting people killed because of their, their release of violent criminals on our streets. Indicting cops instead of indicting the bad guys.

[Lewis]

Do you know how bad it is? It's bad.

[Mike]

It's pretty bad.

[Lewis]

Like it's, it's. When you say that, I think that's like me, me and you say we're gonna go out and end the population, mosquitoes. And we're gonna go out in the parking lot, start swatting them one at a time. That's how bad it is. Because it's, we only see the really bad cases. But I can tell you just in town like where I, where I live in a 200,000person county, like I've seen people make arrests for like trafficking. Fentanyl and massive, you know. Fentanyl. Fentanyl. Fentanyl, right. It's the worst thing on earth. Massive fentanyl arrest. And they're like, oh, you shined your light. Maybe that was a detention, maybe that wasn't. We're not really sure. But we're going to throw the whole case out. And you're like, why not take it to suppression hearing and trial? I don't think it is. And the state will go just like a bad cop goes out of their way to write more things than not to do more things and not take a report. They'll, they'll update the notes, they'll do all these things and they won't. I think sometimes prosecutors do more work and paperwork to get rid of your case and let the person out, then just take it to trial. Like why we have a system in place Take them all to trial. Why plea everything out? Or let them out. Like, if they commit crimes that are worth, you know, trafficking, minimum 20, 25 years. You know, take them to trial and take your chances at losing. But that whole system's broke. But unfortunately, I think it's like trying to swap mosquitoes outside you. And I like it. I don't know how we even get to that. Get on. I don't have.

[Mike]

We even get on top of that, the next. The next thing we have is the civil rights attorney trying to justify a black man shooting at the cops. Now, this might sound silly, but we've been seeing all the. Who's the bank? Is it Ben Crumb that ends up at all these

[Joseph]

shootings.

[Mike]

And, you know, they're. They're. They're typically down the middle. You know, that could go either way or at least a little bit. A little bit credibility for the bad guy, Right? No, this one, it's a foot chase, and the guy pulls out a gun and the cops shoot him. Pulled out a gun and points it at the cop. And listen. What? This is the scenario. We're gonna play it. This is the body cam. And then we're gonna play this white, liberal, civil rights attorney. Well, hold on. Maybe are we even up on stream? Yep. I gotta add it to the screen.

[Lewis]

There we go. I got it. This is my first day.

[Mike]

It's my first day.

[Joseph]

He shot the gun from the Richfield City Hall.

[Lewis]

Oh, my God.

[Joseph]

Where we watched a video.

[Mike]

Let us know if the audio sucks on this.

[Joseph]

A redacted video by the police department. Obviously, it was a video which shows the shooting in the light most favorable to the department. I will say after watching the video, I have more questions than I have answers.

[Lewis]

And all answers. I have no questions.

[Joseph]

20 shots fired. The question is whether those 20 shots were excessive.

[Lewis]

Nope.

[Joseph]

The second question I have is whether the threat was neutralized before all the shots were fired.

[Lewis]

Ah.

[Joseph]

I want to just take a step back and point out that we have another black male who is dead after an interaction with a police department.

[Lewis]

Yep. A black. But you've got the gun.

[Joseph]

Part of history in our country.

[Mike]

She did leave out that whole thing. Right? Police departments.

[Joseph]

And I think that we can't ignore the possibility of underlying race issues.

[Lewis]

Oh, God.

[Mike]

Oh, here we go.

[Joseph]

Generally, why is it that when we have a black male interacting with police departments with a gun, often times they end up dead? So I would kindly ask that everybody withhold their judgment. We have a grieving mother who just lost her son. And to make Judgments. And as the family don't even know

[Mike]

fully what happened,

[Lewis]

Dad and Josh still getting milk.

[Mike]

You can't make that up.

[Lewis]

So, yeah, that is. You know, when it's like when they try to make everything racist, it fails miserably.

[Mike]

Yeah.

[Lewis]

You can't watch that same video I watched just now and leave out all the key details. Oh, another poor black guy killed by the police. He pointed a gun and shot at the cops.

[Mike]

Do you know? Right? So we said. We joked and we said, stop, stop, stop, stop.

[Jake]

Right?

[Mike]

We're laughing. That cop that initially was in a foot pursuit should have kind of looked like he got a little surprised that the gun was pulled out. Like, oh, like that could happen. But either way, he goes, bails out of the way, lands on the ground, he hears shots being fired. That's all he hears. And he returns a volley of shots after the second officer laid an entire clip into him. So therefore, mag, whatever you could sit there and say all day, like, oh, that first officer that was on his side didn't need to dump that mag. However, to him, in his mind, that was all in a fraction of a second and all he heard was gunfire.

[Lewis]

This is the smartest. This might be the smartest you've ever sounded. I agree with everything you just said and what we are quick to do. And we're both saying it because we know optics, right? We're going, oh, God, stop. But in your head, you're right. That dude's still moving. You don't know if he's shot. He's not laying there. And it's not like Hollywood where you fire one round and the guy goes and he dies. And it's a rapidly evolving situation. Guess who didn't cause any of that to happen?

[Mike]

The cops.

[Lewis]

The cops.

[Mike]

Yeah.

[Lewis]

I didn't ask you to run. Yeah. I didn't ask you to break the law. And I didn't ask you to point a gun at me once you have. Now, if he was laying there for like, 12, 15 seconds and he's lifeless and somebody rolls up and fires a couple more, I'd be like, okay, that's a little crazy. But you're right. The situation is not resolved. And unfortunately, in your brain, you've just been shot at and you're involved in a shooting. And let's say you did hit the ground face first. You hear all the shots going up behind you. You roll over, turn around, maybe he is dead already. Maybe he's just moving. Maybe the gun is still way on the round, and you fire some more rounds that's the price of doing business. And you know, I know I'm very critical in some incidents with cops. I try to be used each situation, look at each situation individually. In this case, that stupid white bitch has no business running her mouth. No, you don't get to point guns at the police and shoot at the police. You do not get to. If you end up with 20 rounds in you, that's your fault. Now if he was unarmed laying there and I'm not and he get. Okay, we got a whole other set of issues. You don't get to point your the gun and shoot at the police. Sorry. All every round was justified.

[Mike]

Next up we have the. Probably one of the more badass videos I've seen in law enforcement for a while. Chattanooga police officer boots down the door to save a family. Let's. Let's look at this. We gotta give credit where credit's due. We, we. This is heroic.

[Lewis]

Can you get to the door? I am high. Come on, block it out. Come on. Hey, get out of the house. Go find something to do. That's the worst feeling. Awesome.

[Mike]

Get back in there.

[Joseph]

Where's dad?

[Mike]

Where's dad, man? Where's your husband?

[Lewis]

He set the fire.

[Joseph]

Holy.

[Mike]

The satellite fell off. So as somebody that's done a lot of courageous things of epic proportion in my career, I've never actually ran into a burning house. I know. What was that like? Is it like.

[Lewis]

I can tell you that. That feeling that he's going through that like you know, you have to go do it and it awful. But your body.

[Jake]

Yeah.

[Lewis]

You're like. This is the dumbest thing I'm ever gonna do. Water and fire. Probably the two scariest thing for me. Like any type of swimming and. And water saving.

[Mike]

Wait, any. Just swimming.

[Lewis]

Like when you have to save somebody. I don't swim it at all. But like when you have to like. Because you get drowned easy. But then going in, I've had like three. One was that picture you played in my. Well Happy birthday with the dogs. Yeah. Actually laid down in, crawled and laid down, grabbed them and then the dude pulled my ankles and we pulled the dog. We did like a chain. And then the fireman went in, got the other two and then I had to do set himself a grease fire that he threw water and greet like a. And it backlashed on and then it caught the whole house on fire. And he was so burned. He was in the shower. You think you want water because you're. He had 30 reburns all over and now the house is catching on fire. So I had to go in and, like, drag him out.

[Mike]

Holy. You did it twice.

[Joseph]

Yeah.

[Lewis]

And you're. Yeah, that. That feeling of, like, death coming across you and that smoke, it's worse than sitting in the middle of the old studio. It's like, yeah, it's bad. And your. Your human instincts go, no, you're not supposed to do.

[Mike]

Everything's on fire.

[Lewis]

And you're like, I can't. The choking is. It's kind of like the gas chamber, but, like, 100 times worse. Really burns, too. Yeah, it's that feeling of not being able to breathe is there, but then you can't see. Not because of Pepper's way. It's black. There's soot. There's cracking like that. It's popping. You're like, this thing's gonna fall down anymore. It's not a good time. So, like, that's where his. I believe his. He had to override instinct when he had to, like, reassess at the door and then make that second attempt because your body's like, what are we doing, boy? This is bad. Like, we're not supposed to go in there.

[Mike]

Oh, man. Yeah. And the cool thing about. Not the cool thing. The only good thing about gas chamber when you train is that you know that stuff is not hurting you. In fact, you could pass out, and you will start breathing just fine. It acts on your. Your nervous system, so your brain's telling you this is all bad. You could pass out in the gas chamber and just lay.

[Lewis]

My buddy did. My buddy tried to be a hot. Buddy tried. No, he tried to be a hot shot, not shave his beard. He literally went out. They drug him out, made him shave and go back in. Because you can't go through the spot school without. Without passing the gas chamber. So when he went out, they drug him out. They're like, all right, cool beard. Now shave it with a fly. Shave it and then go back. And now go back in. So bad decision on his part.

[Mike]

Oh, we got Jacksonville racking and stacking them bodies.

[Lewis]

They are racking and stacking when you speak of Ben Crump. Ben Crump is at war. He basically says Jacksonville is the most violent agency.

[Mike]

I knew they were going to come for Jacksonville. Yeah. They can't allow it.

[Lewis]

Let me show you what Jacksonville does, though, if I can find the right.

[Mike]

This is Jacksonville Sheriff's office out of Florida. They have the biggest population of the United States per square foot in their county, and they have a ton of crime, and they have a sheriff that

[Lewis]

is hard on K. Waters is the sheriff and they actually have this website set up because they shoot so many people that they document all of their officer involved shootings. And you'll notice this is so far this year. I'll go to the bottom. They started the fifth, they had two the 11th of January, they had one February, they had one, two, three, one in April. And they shot their third person last night. He survived. So that's how busy Jacksonville Sheriff's office is when it comes to just officer involved shootings. But what they do to stay on top of it and to be accountable is exactly what you see here. The incident number, the date, every officer involved, years of experience, ethnicity, ethnicity of the or demographics, race of the suspect and officers involved. Primarily, let's see, they shot 1, 2, 3, 4, 5, 6, 7 whites really, one Asian and two black males. And last night's was a white male. Really? So they've only killed. That's why they've only killed two.

[Mike]

They have no. Ben Crump can't do anything for this.

[Lewis]

We're getting there.

[Mike]

Starting off before the Asian was throwing ninja stars.

[Lewis]

It shows, it shows all the stats. He gets on the news immediately talks about it and then does a full like 30, 40 minute YouTube breakdown of the entire curriculum incident with body camera transparency. I know guys that work there, they love working for him, he's very popular. And yeah, they're, they're laying them down, but they're also very transparent, very accountable. And I like, I like the way they present the facts and get the stuff right out. There's no sneakiness and you know, none of that Grady Judd throwing cereal on himself. No body cameras and all that stuff. They're, they're. I always get asked and I say Jacksonville is always in my top of places to working for. But I'm like, you're gonna work, you're gonna shoot somebody. Yeah, you're gonna work. You're not gonna hang around, you're not gonna sit under a tree.

[Mike]

We had one of the dudes on Anti Heroes guests. Great dude. I'm sure he would come on again. You've probably met him in some way, shape or form. And I can't remember his name, but he's retired. But he got in three, five or six shootings at Jacksonville. One of them he was chasing a shoplifter.

[Lewis]

Oh, Jared Reston. Yeah, I had him on. Yeah, yeah, yeah. Well, he's a huge advocate. That's the best advocate. He got shot seven times and he was off duty. Most guys don't wear their vest off duty. Just working a gig at the mall was nothing but a minor shoplifting. He took the first round, like, point blank in the jaw.

[Mike]

Yeah. And then he didn't even know he got shot.

[Lewis]

No, he survived. Killed the guy. He does. And he's the one that quoted the phrase that JoJo, again use a lot as well, is the human body is unimpressed with bullets because he didn't. He's like, I didn't know I shot. He's like, I thought I got punched in the face. And he continued, and they ended up killing the guy. And he talked about on my show that just the mass confusion that comes with it, too. Somebody tried to do the right thing and, like, notify his wife and they told her he was dead. Like, they were sending somebody to his house to, like, tell her officially. And because of us in technology and cops that want to be the first one to report everything, they, like, got a message to his wife that, sorry, he's dead, he's on his, like, way to the hospital and she's freaking, flipping out. Obviously.

[Mike]

You imagine that.

[Lewis]

Yeah, he's.

[Joseph]

He runs.

[Lewis]

He has a resting group. He has his own training. That was the first red dot class I went through before the one I went with you was he came to our agency and taught. Great instructor, Great dude, Great cop.

[Mike]

Awesome.

[Lewis]

Yeah, he's a real good dude.

[Mike]

All right, we have the coast guard season. $45.8 million in cocaine outside of Columbia.

[Lewis]

Yes. Let me. You're going fast today.

[Mike]

I know. We're racking and stacking topics, baby. All right, we've got. We've got. Not only do we have Jake the Roughneck coming up right now in a couple minutes, we've got a dude that used to work with Jack who, like I said, got ousted by his agency for the wrong reasons. And. And he was. Three shootings. BLM came to his house, shot at him, assaulted his wife. All kinds of crazy. And then at the end of the episode, the. We have Ryan, the former SEAL owner of Liberty Risk. We're going to talk small business and growing your small business using social media to the best of your ability without paying for it. So.

[Lewis]

All right, maybe I'll get to this video. Video? Because it keeps kicking me out.

[Mike]

Damn, I bought you like 45 seconds.

[Lewis]

There you go.

[Mike]

Here it is.

[Lewis]

Look at this cool stuff. Might have to watch an ad. I hope not buying life insurance.

[Mike]

Ever felt threatening. That sound bad us. Yes, but they said it sounds.

[Joseph]

No insurance.

[Mike]

There's a better way Elios

[Lewis]

life. Oh.

[Mike]

So those warning shots.

[Lewis]

Warning Shot. They're shooting ahead of them.

[Mike]

Yeah, but slow down. Stop the boat.

[Lewis]

Oh, he's off the coast of California.

[Mike]

You imagine having that dude's job just hanging out a chopper, shooting at boats.

[Lewis]

The Coast Guard stop one of drugs running boat in a single operation off the coast of Columbia. I'm sorry, there's some pictures. Here's the boat.

[Mike]

Wonder what $48 million in cocaine looks like. $45 million.

[Lewis]

Yeah. Little thing man enough to fit on that little boat. So, yeah, cool stuff going on there. The war on drugs is alive and well.

[Mike]

Are we still bombing boats?

[Lewis]

Yeah, there just haven't been a while. It's been. I think they slowed down. It was Venezuela was the problem there. Oh, I think they slowed down.

[Mike]

Trump.

[Lewis]

Trump tweeted the other day a picture of Venezuela is the 51st state. Everybody in an uproar. But, yeah, I mean, 45 million in cocaine, I guess that's really not that much anymore, man. I mean, it sounds like a lot, but think about how much is coming in, dude.

[Mike]

Well, that's one little boat.

[Lewis]

That's it. Yeah, the last boat. You think $48 million of cocaine wouldn't fit on that little boat, but it does. So we're shooting them.

[Mike]

We're.

[Lewis]

We're taking no prisoners. I'm not getting into conspiracies, whether it's good, bad, or indifferent, but any less cocaine on the streets is good cooking.

[Mike]

Last topic before we bring on Jake.

[Ryan]

I know we're running a little over

[Mike]

is a crooked police academy having to be investigated by the highway patrol, which is essentially their state police.

[Lewis]

Kind of went into what you were talking about earlier and. But the other. What was the other agency? Knox, Tennessee. Yeah, that was. So as you were talking about that story, I was kind of going with the same interesting thing going on here. This is Missouri. So in Missouri, they have. The highway patrol takes over felony investigation of the Southeast Missouri Police Academy. Says investigators with the Missouri State Police are taking over what we know is a felony criminal investigation surrounding the police academy in South Missouri. Southeast Missouri State University. In addition, because of what's happening, the whole entire police department has been suspended from the Cape Bollinger county major. We learned about this major major moves when we reached out to Cape Cordeau county prosecutors for any updates on the criminal investigation. For a special report to air tonight. In the first Walker request the Highway Division, Drug and Crime Control to take over criminal investigation involving allegations that someone committed a felony crime of forgery and fraud. So.

[Mike]

Which could be, by the way, cheating on Tess.

[Lewis]

It could be.

[Mike]

But I remember they said, well, they wouldn't do the whole department. I don't.

[Lewis]

The second issue is the governor informs a Kate Bollinger county major K squad vote on Wednesday to suspend membership in the United Universities Department of Public Safety. So when we got, you know, the easy way to sum that up is when we're crooked at agency level, we're seeing cops indicted. Now we're crooked in the academy level. Hillsborough county had five or six get fired for cheating on some type of college exam scandal. Yeah. Tampa Bay deputy chief fired for illegally taking kickbacks on guns. Just, it's starting to be pretty. You know, I, I, I'm gonna say this. Even though they're soft, I believe the police, the younger police, are actually doing less shady than generations before.

[Joseph]

Yeah.

[Lewis]

And those old generations are in administration and all that shady they did their whole careers is starting to come out because you just can't hide anymore. With the Internet and all this technology, AI's detecting, like, all they got to do, like VA. We talked about VA sending all those applications through AI, and they're going, hey, these 48 applications are exactly the same other than the guy's name, the VA. The VA is doing that for false 100 claims. So colleges are doing as well. Colleges are saying, hey, let's scan all these papers through. This is AI. This is AI. So AI is figuring out it's AI. So I'm thinking AI, or you're able to investigate these agencies a little easier because technology is able to say, hey, this doesn't look right. This looks like it's forged, copied, pasted. Like, you can take a picture now, or you can, you can take a picture of your screen like Dominic was doing the other night, and go, what is wrong with my program on this, the computer? And it'll say, do this, this, and this and this, and then you fix it. So AI has come to the point where these old geezers and old idiots in charge that were the real reason policing is kind of up, was back the day when they were violating a lot of civil rights and doing a lot of that, I don't believe continued to this point. They're now getting caught in administrative roles for cooking the books. So I think you're gonna see more and more stories like this. We're seeing all the overtime stories. We're seeing all the illegal.

[Mike]

That's crazy.

[Lewis]

It is, yes.

[Mike]

All right, without further ado, we got Jake the roughneck.

[Lewis]

Oh, he's changed his situation. Can you hear us, Jake?

[Mike]

Oh, there he is.

[Lewis]

You got Me. I got you now.

[Mike]

Does everybody. Does Jake sound weird? Does he to anybody else or just our in house audio?

[Lewis]

I think it's only us. Talk again, Jake.

[Mike]

Test, test.

[Jake]

How's it sound?

[Lewis]

Does Jake sound clear to everybody? We can stop bother the chat.

[Jake]

Trying to figure out I got a new little freaking thing to hold my phone.

[Lewis]

Nobody cares anyway. We sound like. So we're good. He just looks weird.

[Mike]

We're good.

[Lewis]

We're good. You're good?

[Jake]

Does it, does it sound all right?

[Lewis]

It sounds good enough for us if it's everybody. Okay, it sounds good to everybody else. We're good. Hit it. Roll, roll scene.

[Jake]

So real quick, we'll start with the same, same way we've been starting. I got a new update for the boys. Anybody interested in sobriety or, or really just like whole wellness and all that? If you're struggling with the booze, want to get off of it or taper down a little bit? I found something that's a little bit better than the vanilla extract. This stuff right here, you can get it anywhere. So it's, it's just generic hand sanitizer. You don't want to, you don't want to do it by itself. I would recommend, especially if you're a big beer drinker, buy one of the non alcoholic beers for the flavor and then a dab of that in the

[Joseph]

beer will do you.

[Lewis]

Yeah.

[Jake]

So anyways, that's it. I've tested that out. It is effective. No negative side effects so far. By the way, I want to say dude to Ryan. As much as I dislike that guy, congrats on him for 10 years, booze free. That's pretty cool. I don't know what he's doing besides just staying high on weed and psychedelics to make himself feel better. But you know, apparently there's tons of different ways you can do it. And I guess, you know, he's figured out a way to just substitute the booze for acting like a massive all the time. And he's been able to stay sober that way. I'm thoroughly impressed. So congrats on 10 years, Ryan. That's a huge deal, comrade. So, hey, real, I thought last time we did this at the very end, but I wanted to burn through it real quick. I said that we would, you know, maybe we could do the. What do you call it, like stuff you shouldn't be doing as a grown man.

[Mike]

Yeah. And actually, actually I have a reel coming out probably tomorrow of stuff you shouldn't do as a grown man from your last visit on the Broadcast. So that'll be coming out tomorrow morning.

[Joseph]

Nice.

[Jake]

Well, I. I got another one for you real quick. All right, so number one. So I had to write this stuff down. Drinking milk. Milk is for babies and cats. Yeah, I don't think you should be doing that as a grown man.

[Mike]

Wait, can you mix it? Can you use milk in protein shakes or ingredients? Or is it.

[Jake]

Yeah, yeah, obviously. But like a glass of milk. Come on.

[Mike]

No, Only Santa Claus and cats and babies.

[Jake]

Yeah.

[Lewis]

Drinks around the gallon.

[Mike]

Your wife, she's not a man.

[Lewis]

Oh, yeah?

[Jake]

Well, next one, Mike.

[Joseph]

Jesus.

[Mike]

I don't know.

[Jake]

Number two is having brunch. Stop it, dude. You need breakfast and lunch.

[Lewis]

It's great.

[Jake]

Number three. Number three is using a bidet that's obviously European, and I don't think there are any men left in Europe, so. Bidets. Last one, real quick. Being racist. That's not cool, bro.

[Joseph]

Stop.

[Mike]

I. And you know what? I think that it's funny you say that, because I think someone just got that message in the chats, like, five, maybe three, four minutes ago. They just stopped. They just stopped saying all that stuff. I haven't seen them. So I think your message is really getting out there that people need to stop being so racist. To the point. I hope so.

[Lewis]

It's ironic that you came on and it just, like, magical. The racism stopped. It's.

[Jake]

Well, they know that I have an eye on the chest, and I was gonna call.

[Lewis]

Okay, Yeah, I get it.

[Mike]

That's fair. That is fair.

[Jake]

So that's all I got. But seriously, stop being racist. And then, Mike, I sent you for. This is a really Big Story.

[Lewis]

I got the picture. One second. But let's get to that chat. Super Chat wants to know. Go ahead, Lewis. Oh, yeah, what's your. This is for you. What's your thoughts on Epic City?

[Mike]

What's that?

[Lewis]

He'll explain it.

[Jake]

Epic. I actually don't know.

[Lewis]

I was hoping, you know.

[Mike]

No, I have no idea. Epic City. Hey, send another one. You know, well, yeah, send another $2 since you're cheap as Efron.

[Lewis]

All right, so you want. You tell me what. You want me to load this picture?

[Jake]

Yeah. Yeah. You can go ahead and throw it up, if you don't mind. This is a really big story coming out of Ukraine. I'm surprised that Wyatt hasn't covered this yet, because he's on the receiving end of these things. It's a really scary new drone threat that the Russians are employing against the Ukrainian forces. It's. You know, at first there was all these wireless Drones, and those were able to be countered really quickly. They switched to the fiber optics and now they've, you know, they figured out that. So we're. We're seeing a really interesting trend. And this is from a layperson's perspective. I'm no drone warfare expert, but I followed it very closely. We're moving lower and lower tech and finding that it's harder and harder to defeat. So if you guys thought that the drone threat was scary before, stand by the. The picture that's featured is. They're calling it the aaa. That's an anti armor African.

[Lewis]

Yeah.

[Jake]

And this one. This one you can see is configured with an anti tank line.

[Mike]

Are they fast?

[Jake]

Yes. And there's. So there's. And I'll give you a quick list of the ones that we know are currently being fielded by the Russians against Ukrainian forces.

[Lewis]

There's the.

[Jake]

The Mark four Black and Wild. The M7 porch monkey.

[Joseph]

Oh, God.

[Lewis]

Jesus Christ. We're definitely not making it. The radio.

[Jake]

You know what? We don't.

[Lewis]

We don't have to cover the other one. We better stop the list there. Maybe. Maybe there's an app that out there somewhere that maybe you could post a list.

[Joseph]

Oh, yeah.

[Mike]

And the app is very informative and it's there to help us inform soldiers overseas.

[Jake]

I just. I hope that somebody can. Can forward this on to Wyatt, but

[Lewis]

get it to him.

[Jake]

Yeah, he needs to be careful because the. The gist of it is the configurations vary, but they all essentially work the same way.

[Lewis]

Let me write this down. The first one was the M4 black and wild.

[Mike]

Black and mild.

[Jake]

Mark four black and wild. The M7.

[Lewis]

I didn't need the second one.

[Mike]

No, it's black and mild.

[Jake]

Black and mild makes no sense. It's the Black and wild wild type. 54 spear trucker is another one that

[Lewis]

they're

[Jake]

fielding right now.

[Lewis]

And the sheriff's election is out.

[Mike]

You cannot deny our business model is.

[Lewis]

Oh, my God, dude. Oh.

[Mike]

Efren said that it was a city being built for Muslims in Texas.

[Jake]

Oh, yeah, I've kind of heard about that. I mean, I'm against it. I can tell you that. I don't need to know much else about it.

[Mike]

Well, I didn't figure you were for it, Jake, but yeah.

[Jake]

Bad Efren. That's what I would say. So we said.

[Lewis]

How's your running career coming?

[Jake]

It's good, dude. I haven't that. So when I posted that video. That was right before we started timing them and stuff. It's when we were busting Tristan's balls about running and stuff like that in the chat and not rollerblading all the time. And I think, I think on that one that was, it was around a 10 minute mile pace on a three mile. Yeah, I mean for I, I'm not a naturally like good runner. Like I gotta really do it a lot to, to make time. So yeah, I was all right with that. I've only run once or twice. I, I actually don't think I've done like more than like maybe I think I might have gone to the track and done a mile. I've done some sprints.

[Lewis]

I was, I will commend you. You were actually at the track. Like that takes dedication to like drive to the track and actually do it.

[Jake]

Dude, it's super close to my house. I walk there as a warm up

[Lewis]

and then run because like Tyler will run to where there's like sausage biscuits. He'll be like, hey, McDonald's is on this route. So you know, if, if all else fails and I'm like four minutes behind my pace, I'll just stop and hit a new challenge.

[Mike]

It's not once you get like a good two mile time. The new challenge is eat at McDonald's breakfast and then do the two mile challenge challenge.

[Joseph]

It's all right.

[Lewis]

He'll get there one day.

[Jake]

Yeah. So I haven't been doing much distance running. I've done some sprints and then like been doing a lot of kettlebells recently.

[Mike]

That should go on your men shouldn't do is kettlebells.

[Lewis]

So I like to do farmers walk with the kettlebells. So what I do is I carry the two 50 pound kettlebells. Like it's all about 40 yards across the gym. I put them down, I do 20 push ups on the kettlebell, helps with grip strength and wrists and then I.

[Mike]

Shit's for little boys and women, dude. What about here? I got one coming from the guy

[Lewis]

who got mad at us and when Peach was on and threw up 30 pound dumbbells in the back.

[Mike]

I was warming up. I was warming up. Anyways, here's one thing men shouldn't do at all. Unless you're a professional, you should not be on a bicycle.

[Jake]

Yeah, I'm with you.

[Mike]

No, no bicycles. If. Unless you're a professional BMX stuntman or you're a professional Tour de France.

[Lewis]

Are you talking about like those dudes tight pants and go ride bike, I

[Mike]

don't care any bicycle. If you ride a bicycle, you're either poor, you have no transportation or you're Gay.

[Lewis]

What about a scooter?

[Mike]

Men should not ride. You should walk or run. If you do not have a vehicle to motivate you to get a car.

[Lewis]

Louis, you're not allowed to ride the scooter anymore. You have to run here.

[Mike]

Oh, yeah, scooters are.

[Jake]

Hey, dude, Nick just gave me some great running advice that I think I've never thought about that. It could apply to everybody. Jake, have you tried moving your feet faster? Yeah, I'll try that next time. Nick,

[Lewis]

I'm not gonna say anything. Yeah, I agree with you on the bike. You should run, right?

[Jake]

I mean, okay. Or like, let's say you're.

[Lewis]

Most bike riders are either, like, you said, gay or like, meth addicts.

[Mike]

That's.

[Lewis]

Yeah.

[Mike]

Men should not be on a bite. You should not. I hate it when people say, oh, running is the worst form of cardio in your body. That's why you quit running. That's why you're a quitter. I will run until my legs.

[Lewis]

There's no bikes in the infantry, guy. There's no bikes in the infantry.

[Mike]

You hear that?

[Lewis]

God damn, I cracked my knuckles.

[Mike]

I had another one that was pretty good, but I already forgot it, so

[Lewis]

it didn't take long.

[Mike]

Do you think men are allowed to at all, ever and under any circumstances sit when they pee?

[Jake]

I mean, if you're taking a dump, that's a no brainer.

[Mike]

No, no, no, no, no, no. Just tinkle. Just pee pee time. No poo poo time, man.

[Jake]

Like, just for the hell of it.

[Mike]

Okay, so what?

[Ryan]

You know, just random.

[Jake]

No, I want to say. No, that's really gay and you shouldn't do it. But I'm not. I don't know why. I don't understand. Because I've done it. I don't have strong feelings about it.

[Mike]

That's why. Because you've done it so you can't jump on that ship.

[Joseph]

Dude.

[Jake]

You've never sat down and just. I could have just lied and said I didn't.

[Mike]

Listen, listen, I've done it. You know when it's too dark to see and you don't want to wake yourself up? You sit down.

[Lewis]

Yes, with the light.

[Mike]

There's times when you're inebriated to the point where it might just be more beneficial for you to sit down.

[Jake]

At that point, I'm just kind of pissing my pants, but.

[Mike]

Okay, all right, that's fair. That's actually a really good point.

[Lewis]

No, that's the only two times. Because I just pull. I get me fun leg up.

[Mike]

Old men get an out. Because I hear that when your prostate is giving you issues, it's easier to sit down and pee.

[Lewis]

No, harder, harder.

[Mike]

Okay. That's why we all die on the toilet.

[Lewis]

And then everything goes. I go, 2am it's dark.

[Mike]

You probably sit down.

[Lewis]

You guys sit down.

[Mike]

That's why we've never brought this up on the show.

[Lewis]

We brought up before. I don't mind talking about it. You gotta sit down. That's all. That's it though. That's like the bike. That's the only exception is like when it's dark and you're trying not to wake the whole. And then you miss and you wake up in the morning like God damn it was all over the place. You don't want to do that at three in the morning.

[Jake]

So here, here's one for you. Try this one on for size. What if you're like. What if you're at work and you just go to the bathroom because you're around and you're like. You see what I'm saying? You just sit down on the toilet anyways, no plans. Then you just start pissing.

[Lewis]

When I had, when I had.

[Jake]

I'm not gonna stand up to the

[Mike]

bathroom just to around.

[Lewis]

When I was in base, when I was in basic and I had KP duty, I would take half a sheet of cake in my two arms, run to the bathroom and lock both doors and get in the stall and just sit in there and eat cake because you weren't allow have it. So there was times when I just went and hit or grab a soda.

[Mike]

You know, outside of army basic training, who's going to chill in the bathroom?

[Lewis]

All these people that work office jobs.

[Mike]

Really?

[Lewis]

Yeah. I'm going to sit in the toilet for an hour and scroll.

[Mike]

Have you ever. One of the greatest arguments I've ever heard is for not.

[Jake]

Joe Ring is on the right now watching it is what he said. Anyways, I'm sorry.

[Mike]

No, you're good non smokers. They deserve a non smoker break.

[Jake]

No, if you want, if you want to break, take up smoking, dude.

[Lewis]

But it's not fair.

[Mike]

Be a man dip and then you can do your day with.

[Lewis]

Do your dip in the. I always had that argument especially is that they like this. When I was in dispatch, I started in dispatch before I went to the academy and then working in the building a little bit detective, you would see the secretary go, I'm going for a smoke. And the whole gaggle of like old white ladies would get together and go smoke for 20 minutes and it's like, nobody else gets that. Why do you get the benefit? Nobody else gets it.

[Mike]

Remember in the arm? Well, in the army, yeah. You just determined as a group. It's a smoke break time and everybody quits. And if you don't smoke, you just have to.

[Lewis]

Yeah, you keep digging, dude.

[Jake]

Dude, I smoked for probably 15 years. Just go smoke. If you want to break, go smoke.

[Lewis]

Or just pretend.

[Mike]

Right about Bait.

[Lewis]

No man's or vape. Right, Jake?

[Mike]

Yeah.

[Lewis]

Of Jake Vapes.

[Mike]

Are you a Jake? Are you a vapor, Jake? No, no, don't ruin your. Don't ruin your Magnum PI Personality.

[Lewis]

Cotton candy vape.

[Jake]

I've been on. I've been on these bad boys. Those are the ones.

[Mike]

That's what Mish was eating last night.

[Lewis]

Yeah. Or.

[Jake]

Yeah, dude, they're actually, like, really legit. There's a lot of other ones that I like, but those are what I'm doing right now. I tried the vapes. They're all right. But I mean, dude, I'm just like. If I wanted to break that bad, like, if I was that butt hurt

[Lewis]

about it, I would. I don't know.

[Jake]

Make up your mind, dude. You want to go smoke or vape or you want to keep working? I don't know.

[Lewis]

I quit all that. Like a man. Sometimes you gotta be a man.

[Mike]

Oh, God.

[Lewis]

You gotta be a man. You wake up one day and you go, hey, I'm not gonna pay 13 for cigarettes. I'm not gonna pay 8.99 for Copenhagen. I'm just gonna go, raw dog today. And you Raw dog?

[Mike]

Yeah. And you're miserable.

[Lewis]

I was miserable then. I just have more money to blow at the casino now that I don't blow it.

[Mike]

What is. Do you think?

[Joseph]

It's.

[Mike]

It's. No man should sit down and play guitar in front of people. I think that if you're going to play guitar, you need to be standing up in front of people. Now you can sit down and play the guitar by yourself. You can sit down and play the guitar to practice. But if you're going to perform using a guitar, you cannot sit.

[Joseph]

Sit down.

[Lewis]

Why?

[Mike]

Because it's gay.

[Jake]

Most concerts, they are standing up.

[Mike]

Yeah. You do not. As a man,

[Jake]

I know that the time I played on this show, I was sitting down. So I'm not sure if that has anything to do with.

[Lewis]

You're beyond gay. You're on, like, three different levels ago. This guitar is fine. You're good. We'll let that one slide. I know you got a bidet right behind that curtain, so I don't. I don't got.

[Mike]

Now, let's talk about bachelor pad. Is that come and take it banner hung in that doorway 24 7, or do you put that up just for the blocks?

[Jake]

No, it's just my laundry room. I put it up there because I broke the door. I can't fix it.

[Lewis]

That happens.

[Jake]

Yeah.

[Lewis]

Are you a man if you don't have a broken door in your house?

[Mike]

Yeah.

[Jake]

Do you break it, like, being crazy? Like, it was a piece of. And it just. I. I was trying to use it, and it broke.

[Lewis]

Oh, yeah. We had another guy on the show that. His was just laying around.

[Joseph]

Yeah.

[Mike]

His doors were all off the hinges, and there was.

[Jake]

There was probably a time in my life where I needed a good drywall repair guy, but.

[Lewis]

Yeah, that's happens.

[Mike]

That happens.

[Jake]

But then I learned to do it myself, so we're fine.

[Lewis]

Yeah. Well, if you.

[Mike]

Never mind. No man should have skinny legs, Mike.

[Lewis]

Oh, no, that's. Who cares? They're fast as.

[Mike]

All right, well, we gotta go to commercial break. Jake, you got anything for us?

[Jake]

You know what? Yeah, but we got to do your commercial. We'll save it for next week. I got a few more things for you.

[Mike]

You sure?

[Jake]

Well, how long do you got?

[Lewis]

You got. You got two minutes to get one more in. I know you can do a lot in two minutes in Texas.

[Jake]

Okay, we'll be quick then. I just want to say, like, you guys do a great job of calling balls and strikes on this show, especially on political topics. It's a very weird purple show. It's not defined clearly either way. And I know that makes a lot of the chat mad, but I'm with them on that. And not. It's a quick dichotomy that I want to point out. O.J. simpson was wrong. We know that. And the way that half the country, or at least 13 of the country celebrated that when he got acquitted was up. And I think we can all admit that in hindsight, and I think it's time that on our side, we admit that Kyle. What Kyle Rittenhouse did was wrong. He murdered three unarmed black men with an assault rifle that he snuck across state lines.

[Lewis]

Yeah.

[Mike]

Yeah. We're just gonna make up lies and we're good then.

[Lewis]

Yeah, yeah, yeah.

[Jake]

It was murdered in cold blood with no. For no reason. Three unarmed black men.

[Mike]

Yeah.

[Lewis]

Yeah.

[Jake]

Do you.

[Mike]

Here's one thing about Kyle Rittenhouse a lot of people might not know. He is severely on the spectrum. He is the guy. Collar in house is the guy.

[Jake]

Oh, yeah.

[Mike]

That Gets you at a function and you're looking around, trying to find somebody to come in and take them for the conversation. Because it's been 24 minutes, and you're like, I don't know who the I'm talking to right now. That's how Rittenhouse.

[Lewis]

All right, Jake, we appreciate you so much, man. Make sure, you know, you keep an eye on the chat, because sometimes when you get off the. When you get off the screen, there's

[Mike]

people in there, the chat starts to

[Lewis]

get a little riled up again. So make sure you monitor the chat when you get off, because, you know, we want to.

[Mike]

No races.

[Lewis]

Keep it real in there.

[Mike]

Yes, sir. We want to keep racism down because that is not manly.

[Lewis]

Yes. Appreciate you, buddy. That'll be good. Yep.

[Mike]

All right, we'll be right back with another. Another guest, Joe. And after that, we'll have Ryan. Be right back.

[Lewis]

Not the Ryan.

[Joseph]

Over a century ago, in 1910, the Flexner Report, funded by John D. Rockefeller and Carnegie foundation, re engineered medical education from a holistic whole body approach, which appropriately treated the body as an interconnected system, to a compartmentalized approach. Under the guise of specialized medicine, they shut down or consolidated medical schools, marginalized

[Lewis]

naturopathic, homeopathic and chiropractic medicines, replacing them with symptom management and synthetic drugs.

[Joseph]

Allopathy is a marketing strategy rooted in fear and manipulated science.

[Mike]

This philosophy carried into veterinary medicine, resulting in over vaccination, unnecessary surgeries, and manufactured

[Joseph]

food, just like they did for people.

[Mike]

They call it care, but it's predatory

[Joseph]

and based in profitability. The truth, toxicity, compromised immunity, and chronic inflammation. They're not fate, they're engineered. And so is your power to undo them. We built three targeted formulas to return the body to homeostasis for pets and people to detox, defend and restore. We are the correction to decades of corruption. We are vengeance.

[Lewis]

Foreign.

[Mike]

What's up, guys? Another quick word from the sponsors. Counterculture Inc. Go to counterculture incthreads.com use promo code ante or save 15 on the best encounter culture. Graphic. Tees, stickers, hats, team room flags, Ranger panties, zip up hoodies, pullover hoodies.

[Lewis]

Anything you need.

[Mike]

Counterculture Inc. Threads has it. It's the best in. In counterculture tease. Don't be gay and go to grunt style or any one of those. Go to Counterculture Inc. Threads.com use prom code ANTIRE15. Save 15 or ANTI. Say 15.

[Lewis]

Don't forget to check out Copville OG.com get your hats, get your job is dead shirts. You save 15 by using code ANTI or 15 for 15 off. Don't go to gruntstar that gay counterculture threads. Come to Copville OG.com and make sure you get your stuff. Don't forget if you're a Patreon and soon to be an app, you guys will get exclusive extra off. I know both companies do that and Patreon will add that to the 99 app. So go to cottville og.com and don't forget if you're watching this broadcast, make sure you take that download. Make sure you like and subscribe. The answer broadcast YouTube. We found out that statistically like what 60, what was it?

[Mike]

67.

[Lewis]

67 of the people watching our show weren't subscribed. So please like and subscribe to anti air broadcast. If you like the show, tell one of your friends like and subscribe to show as well. It helps us with analytics and numbers. It helps us get sponsors to be able to buy you guys more cool to give away. So please like subscribe and tell your friends about the antiher broadcast.

[Mike]

And if you like the show, don't forget we go live Monday through Friday, 1pm Eastern Standard Time every weekday for you. And the last sponsor is Flatline Fiber Company. Go to Flatline Fiber co.com and use promo code Anti hero.

[Lewis]

I see it. I see it from here. I see it.

[Mike]

Lewis's mouth right in the middle.

[Lewis]

Right in the middle.

[Mike]

Right in the middle. His mouse is going flatline fiber code.com use promo code antihero15 say 15 on your rifle, slings, ifax dump pouches and baseline bags. Made in America with a lifetime warranty. Since their founding in 2019, they have strived to create the highest quality gear with real world functionality. Trusted by SWAT teams, high level military units, police agencies and civilian shooters across the globe. They make gear you can trust. Go to flatlinefibercode.com use promo code ANTI AIR15SAVE15 on their slings. Oh yeah, dude, that was. Lewis was just freaking out.

[Lewis]

That was good.

[Joseph]

That was just great.

[Lewis]

That was great. He does this great. His mother freak out.

[Mike]

Hands like this on the mouth.

[Lewis]

You feel it when you're freaking out, right, Louis, you know what's happening? Yeah. People look at me like you know you're losing. I'm like, yeah, no, I can. I know what's happened. I just can't stop it. Like it's not gonna. You telling me about. It's not helping. So good job, Louis. Good recovery.

[Mike]

All right, without further ado, we have a gentleman, like I said, who worked Hereford out In Wisconsin.

[Lewis]

Wisconsin.

[Mike]

Out in the job.

[Lewis]

Wisconsin.

[Mike]

Wait, is it Milwaukee?

[Lewis]

Milwaukee's in Wisconsin.

[Mike]

Milwaukee. I thought Milwaukee was. Go ahead, we're gonna bring him in.

[Lewis]

Hold on. I wanted to hear where he thought Milwaukee was from. Yeah, Wisconsin, right? Yeah.

[Mike]

All right. No, that's what I knew.

[Lewis]

I knew that, you know, we're going on a game show in a week or in a couple days and I, I pray those questions come up.

[Mike]

Milwaukee, Wisconsin. Duh.

[Lewis]

Once rhymed T pain runs rhymed. Wisconsin with mansion. Just so you know. Anyway, Joseph,

[Mike]

we spoke a little bit on the phone and your story resonated a lot with us. We have somebody from a friend of ours, Jack, from the same department who went through the same types of things, mainly from the city, said the same thing. Chief was really good about it personally. Everything else, not so much. They didn't really look out for him. And your situation is not the same, but they seemed like they treated you the same when you got into your shootings. And man, these shootings were in the, the, the BLM. Like I would say 2016 to Covid was when BLM was big. The anti police rhetoric was out there. It was very violent in the streets. It left protest. It went from a protest to a. Almost like a terrorist group. And your situations happen in that block of time. So if you could just run through, you know, like we talked about 30 minutes of what, what you went through and how you exited that law enforcement agency.

[Joseph]

Yeah. So I'd say, like you said, my incidents and situations happened right on that block pretty much from 2015 to 2020. That's kind of what it was. So I will say, though, I don't know Jack. I don't know him personally. I don't honestly. So I don't know if I met him. But how the department treated me was nothing short of outstanding. I can't speak for the city really, because I didn't really have too much contact with them, but the department itself treated me phenomenal. To this day, I still have really good relationships and friendships with everyone. The current chief, the former chief, all the way down to the officers, but myself kind of happened. I had, I had three officer involved shooting games for 2015-2020. I would say more like four, but I'll get in that a little bit. So first one happened in 2015, went to a domestic violence call, knocked him out the house with a sword. I used force to defend myself. Shot and killed that one. 2016 was working third shift, same department at Walu, Tulsa. Found someone sleeping in a park Started talking to him when I got to the car, saw a gun in the car. He ended up reaching for it when I told him not to end up using force again and shot killed him. The third one happened in 2020 and there's a lot to unpack for all the each individual one I'd say for the first shooting it pretty much was nothing. It was on the news for about two weeks. Three months later I was back to the back to work with nothing at happened. The second one there were a lot more protests mainly because of the riots and stuff that was happening in the city of Milwaukee at the time, related to a different agency, different shooting. But I kind of got bumped up in all that as well. The third one happened in February 2020, where there's a juvenile at the mall, he had a gun, got into it with someone at the mall, end up displaying it ran out the mall. We my department, we get there, foot pursuit happens. And I joined the tail end of the foot pursuit because it's on the south side of the the mall parking lot. And at one point, as I'm about how to say, maybe 25, 50 yards, I'm not sure, I hear a gunshot go off, look in the direction and I see the person that match the description of the one we got from a suspect in the mall as he's standing. And then it goes down to a crowd position. He ends up wanted a gun at me and I shouldn't kill him. So from that moment on the department they kind of we kind of learned not just from WTOSA but from other agencies as well about the days of sitting quiet when shooting staffing are kind of gone. So you kind of have to the public needs to know you got to get out there, got to give them information. So they did that for the third one. They didn't do that for the second one which contributed drastically to the process and things like happened. So for the third shooting they, they got ahead of it. They had press conference, they had all these different things. They had a video that showed it and we thought we were good. Well, as the days, the weeks and the months went on, George Floyd incident happens and protests just took off in the city of Milwaukee. I was kind of that sole target city Milwaukee for the process that happened in the area. There were protests through the city. There are protests at my girlfriend's who's now my now current wife, her house. They were protest past my parents house. And in August of that year they had a protest where they surrounded my house. I got assaulted. My wife Got assaulted. I end up getting shot at. And then shortly after that, a couple months later, I ended up residing from Walasosa and then eventually started working for Waukesha County, January, the year after that.

[Mike]

So they were. I don't want to say how, but what were the circumstances in where you were shot at and assaulted off duty like that, to me is where it, it leaves the, the basic, you know, if you're in a shooting, right, you get rid of your social media sometimes, if it's hairy, you know, you. They put somebody at your house overnight, you know, sometimes, but that. It seems like maybe they weren't able to provide you any protection or if they did, it didn't work. You know, what was the circumstances surrounding those instances?

[Joseph]

So I will say again, 2020 was. It was a very model time for everybody in law enforcement. It was kind of that grayer. We didn't really know what the best course of action is, whether you calm down hard, whether you come soft. We're losing either way. So the kind of stance that the department in the city had, like most agencies was just, hey, we're trying to keep protest peaceful. Just leave them alone. So I was actually, I was living with my girlfriend at the time at that house. We're moving in the actual process of physically moving from that house to a different house. At one point we go back to the house to grab the. A few things. When we go back to the house, we were notified by the department, hey, there's a protest coming to the house right now. You guys need to leave. Well, my wife pretty much asked like, hey, are you guys going to stay here and protect the house, guard the house, anything like that? And we were told no. So she made the decision and went right along with her, like, hey, well if you're not going to stay here and guard the house, we're going to, we're going to do it ourselves. We're to going, going to stay here. So when we stayed there, up until that moment, I had never seen the, the protests that were going around the city. I didn't know how I, I had an idea of how big they were. I had no idea they were as large as they actually were. So when they actually got to the house, they, we. We lived on a corner house. So they surrounded the house on all sides. They get out the house or they get out of their cars, they're driving up on the lawn, grabbing the toilet paper, their TP in the house. I go out there and confront them. At one point the wife says, no, come back in the house. So I go back in the house. We have a U Haul parked behind our garage.

[Mike]

So

[Joseph]

she starts seeing, and I start seeing. Guys go up to the U Haul, trying to pop the tires, break the windows. And then we go outside to get them to stop. And before then, I called the department and said, hey, the processor here, they're causing damage. We leave you guys to come, come. And we were told like, hey, they're monitoring it.

[Lewis]

They're monitoring.

[Joseph]

So we go out to the U Haul and try to stop them from popping it or popping the tires, breaking windows. And we instantly right away surrounded. I start getting punched. The wife starts getting punched. We're getting hit. Someone had like a mega horn and broke it on my head. Guns are pointed in my face, like, inches from my face. And then we start retreating, trying to go back to the house. Like, really? This is. We're not going to win this. The haul's lost if it is. We just got to go back into the house. And the house is only about, I don't know, 15, 20 yards away from where the hall was parked. So as we're getting back to the house, I get on the back porch. I see someone with a shotgun. I see him pointed at me. And I pretty much just. I'm expecting to get shot at this point. The boom goes off, it misses me. Window shatters. We get back into the house, there's more windows. I'm hearing more loud booms. And this point, I'm back on the phone just asking for cops to come. And this is the part that didn't sit the best with me. Is it for me, at least it took. It felt like it took forever for officers to get there and to respond. Milwaukee police ended up coming because my wife was actually Milwaukee police officer at the time. And the house that we had was. It was a border. So across the street was Milwaukee. The house we were staying at was while it's hosted. So the same agency that I worked for, we're in that city. Some Milwaukee police come. Still succumbs to finally show up by then. Protesters are kind of long gone at that point, but here we are, bruised, battered, houses damaged. And it was. The shitty part about it was in the weeks leading up to it, there was a protest at. In one of the parks in Wauwatosa. And during one of these protests, the mother of the person that I shot pretty much said that Joseph Mens is a sheep. We're not going to stop until that sheep is sacrificed. You fast forward a couple weeks later, protests come to my house and I'm shot at. Even before then, the. The protesters and the. The family were demanding I be fired. In Wisconsin, at least where I worked, you cannot just fire a police officer for any reason whatsoever. If you're on probation, that's one thing. But when you're off probation, you can't be fired just for any reason. You need to have cause. You need to have just cause in order to fire something. So they didn't have that. There were nowhere clear, nowhere close to that. I was told by my chief, Chief Weber at the time that, hey, talk to the police commission. Everybody still supports you. Everything is good. Weeks later, fire police commission holds a hearing. I get suspended. No reason was given. It's just. We're just going to suspend you while we investigate your shootings. That's the reason I was told. So while that happened, it took my badge, took my gun. So now I don't have a gun to defend myself, to come to the house and shoot at me. You know,

[Mike]

I. I'm gonna sound a little blunt, but this whole thing for you, is it a little bit of a conundrum? Because you're like, you're black, and now you have an entire black community coming after you because they see you as evil police. And the.

[Joseph]

The really up part about it was that wasn't the first protest that happened at that house. And at one point, I wasn't even living there at that house. It was just my girlfriend's house with her kids, who are also black. I lived somewhere else. Eventually I moved in with her. But there were times when they came there.

[Jake]

I had.

[Joseph]

There was a child's party. Children, little kids, were at that house having a party, and they had to stop the party. Tulsa had to come and escort kids through the protests to get in squad cars and leave because they decided to have a process at the house. I wasn't even there, didn't even live there at the time. And those are black kids. So they're chanting black lives matter as they're taking black kids through their protests into cars to get them out of there. Then they knew when I had. When I. When I got shot at at the house, they knew I lived there. I'm black. They knew there were black kids that lived there. Yeah, they. Sooner than as well. They still came to the house, still damaged property, still destroyed their things, their property, the kids property, knowing they had nothing to do with this. My girlfriend had nothing to do with this. The kids had nothing to do with this. It still damaged our stuff. So shot at Me knowing there were kids there. He brought guns to a house that you knew that at the time, by the grace of God, they didn't. I don't know if they actually knew the kids weren't there or not, but one could only assume that they think, Think that I'm there. They're probably kids live there. They're probably there. Yeah. So to have guns and pointing them and to fire them and have all this stuff there where a kid could have easily been hurt or killed, and there were kids that lived in that neighborhood too, yet no care in the world.

[Lewis]

What, what, what were the demographics of all three of your shootings? What race were they?

[Joseph]

The first one I want to say was his Hispanic. And the last two were black.

[Lewis]

Okay. So. And as a, like Tyler said, as a, a black cop, you immediately the black thing was gone for you. It didn't matter. You were a cop.

[Joseph]

And the fun part about it was too, it was you had, you had, you had two different people. Right, let's let me go with the third shoe. So I'm black. Suspects black. My record, if you want to call my police record, essentially spotless. I, up until that moment when it's hosted suspended me. I've never been suspended, ever. Everybody gets in trouble for crashing cars and doing little petty things like that. But ethics wise, I've never been in trouble. We couldn't talk about the, the third shooter. We couldn't talk about him in the sense of who this kid was. No one in the department. I was going to come on the news and say, hey, this is his criminal record. This is someone who's been in prison. This is someone who's victimized his community for years. This is someone who's victimized his own family, his principal robberies, all these different things. We couldn't talk about that. I couldn't talk about it with the news. I couldn't say anything. But I don't work for. I'm not a law enforcement anymore, so I, I can say what I want at this point.

[Lewis]

Who do you and I. So the second agency did it. Was it lack of support? Was it, was it just scared of black Lives matter? What do you attribute to the fact that you shot somebody? That 100 needed to be shot. You're black, he's black. And we, I mean, I don't care what anybody says. We kind of joke about that when, you know, if I beat up a white guy, it's like, he's white, you're good. Like if it's black, you, you might have to Worry you're black, so that every obviously gets thrown right out. But what, what was the issue with the department to not just stand up and say, this is a criminal who was shot. Like, where did that, where did that fall apart?

[Joseph]

So the issue is when you have an officer of students at the district attorney's level, because by that point the district attorney had the case, you have to be very delicate. And I say this to different agencies when I talk to people that is there, you can, you can only say certain things.

[Lewis]

Right.

[Joseph]

So the department, right out from the gate, they decided me from day one, the department, the chief, everybody within the Malatosa Police Department stood by me, right by my side. To this day, they still stand by my side. Later on, when I had the federal trials, they didn't have to come. They came and sat right next to my wife. They came with me, they helped support me there. They have been outstanding and phenomenal. And they did that the entire summer, that entire time. Why they couldn't say certain things was because one, he's a Jewish juvenile and the department, you can't disclose juvenile records and that kind of thing. They just can't.

[Lewis]

Yep.

[Mike]

I, I just think it's. It's very crazy to me. And I've, I've. I was a cop for nine years and I'm a little bit of a know it all. But I, I really, truly believe that the biggest way to solve to, to bridge the gap between law enforcement and the community was saying you need to have people from your community policing those communities. The people need to come not from college an hour away at 22 years old, into a community they know nothing about. They have to recruit from inside the community, someone that's grown there, grown up there for years and years and years and understands the culture. Let's just call it what it is. I mean, I'm not going to go work in a small little China. This is not going to happen. I'm not going to understand the culture. And then they finally get that and it's like, that's not good enough. You're still just the police. You're. And this has been going on for. Since photos were in black and white that I can see is that if you are the police, you are the enemy. And it becomes more of a race thing. Except people fall into this race thing and they're tricked. And if it's just unlawfulness, they don't want law and order. They want everybody at each other's throats. And people, unfortunately, that are ignorant to education or opportunity or other. Other mindsets fall right into that trap of. It's a color thing.

[Lewis]

Yeah.

[Joseph]

And Wisconsin's unique too. So city Milwaukee, I don't know if

[Lewis]

you guys are aware.

[Joseph]

See, Milwaukee is one of the most segregated cities in the nation. If you look at the demographics, if you pull up the map and see where certain people live based on their race, it's very. It's. It's like almost across the street where certain races live. Right. So when it comes to law enforcement in the state of Wisconsin, the vast majority of people of color, black, Hispanic, they work for city of Milwaukee. You have quite a few that work for Madison. But when it comes to the suburbs, there's not many black. There's not many Hispanic that work for the suburbs. I was unique in that. I was one of the few that was hired, ever hired and worked there at the time. There was a Black detective and two other Black officers at the time. I'm not 100 sure who actually works there anymore, but there weren't many of us. I pretty much was raised in Milwaukee. While it's also my entire life. I, My family to this day, parents still live in Walatosa, went to school at UW Milwaukee, while it's also West High School. The up part about it too, is for my second shooting, and I don't know how many officers you've ever had on your. Your show where their own mother is, heard their son get in a shooting. But for my second shooting, I was actually at home. Left home, went down the street essentially to the park, and she heard the shots. And then shortly after that, she saw the squad cars flying down the street a block away, heading in the direction she knew I was going to be at. So you have a black family that is. Has deeply vested roots and interest in the city, while it also. And everyone that came into I was also to protest against me, none of that mattered. The sacrifices that my family and I had to go through, the love that I had for that city, the people there, the department there, none of it mattered. None of it mattered. I was just another top and no one gave.

[Lewis]

Do you think from being, from being like. That's a good question. Being deep, deeply rooted there. Do you think this narrative that these people were paid protesters to come out and do this, was that true? Or do you think it was local community people that actually turned on you as a member of their community?

[Joseph]

Put it this way. So at one point in time, during that summer, during the process, everything is going on. I take my now stepdaughters to get costumes at a Halloween store in. In Milwaukee. And while I'm there, I noticed one of the leaders, one of the people, highly influential person of one of the major protest group in Wauwatosa was standing in line with me to get the. To buy costumes. Essentially, she looked at me and commented about my dreadlocks at the time. I dreadlocks at the time, how nice they were, where I got them done. She was talking to the kids, had no clue who I was. You were just at my girlfriend's house a few weeks before. This is before the bad protest. You were just at our house a few weeks before screaming black Lives Matter and yelling, yelling at these kids. And now you see me in public and have no clue who I am.

[Lewis]

Man, that's crazy work.

[Mike]

Yeah. So what are you doing nowadays, man? You're trying to educate cops to start preparing themselves for, you know, hopefully. Hopefully no one goes through this, but obviously it's very clear that, you know, cops are doing their job, doing the right thing and not getting the proper backing of what they were promised when they started the job.

[Joseph]

Yeah, one thing. Yeah. Yeah. So pretty much my goal at now is to kind of focus back on myself. I'm not in law enforcement anymore. It got to a point where after the last federal trial, I realized. Realized that I'm in a position now where I can't. I couldn't even begin to fathom or imagine what the next agency I work for or the public, how they're going to treat me or my family if I got into a fourth student or a fifth in the sense that if you want to include the fourth more. I got shot at, how they were going to treat me. It was really hard for me to go to scene, to talk to people, do different things with that mindset of most cops when they go to work, if they were, it's also in your mind that you might get in a shooting and you have all the training, different things to have to deal with that. But when it gets to the point where you're seriously debating and questioning yourself and thinking about, can I shoot? Can I not shoot? By that point, you're such a liability yourself in the department. It's time to go. If I have to go to a scene. At the time I was a detective, I was on swat. SWAT for like 6 years. I was on the entry team with the last team that I was on. And I couldn't trust that I'd be put in a position where I have to use deadly force and I'd be able to Make a decision to save myself, my life, the public's life. I couldn't do that. And I knew by then, okay, it's time to go. So, yeah.

[Lewis]

So now I want to kind of.

[Joseph]

Good.

[Lewis]

Would you agree with it? And I'm gonna push this to the limit because this is how I feel, and I have a hard time saying it sometimes. Would you agree that race is only used in these American shootings when it helps the narrative? You're a black guy, you shot a black dude. You're a cop. If it's a white guy that shoots a black guy, it's automatically race. In your case, it made. It became race anyway as a race war against you, and you're black. So I always say they use that race thing to make it sound worse. In your case, they couldn't use it, but they still did. Like, does that make sense? Like, you're in it. And I think you deserve the biggest platform on earth for that narrative. Because if it's white guy shoots black guy, white cops, but it's easy. It's a slam dunk, right? It doesn't matter how good it is. Doesn't matter how. How bad it is. It's bad. And it gets so spun and the cop almost has to prove his innocence. You're a black dude that shot two black guys. The second one, you get annihilated in the media. People try to kill you, but they could. They still played the race card even though you're black. Is that not the craziest message that you could ever tell or a story you could tell somebody.

[Joseph]

It's wild, too, because in Milwaukee, in Wisconsin.

[Lewis]

I know.

[Joseph]

So I had. I had the three option involved students, right? I know. And I'm friends with cops who have had more than that, double that, yet I'm the one who gets attacked for having three. If you look at some departments, look at the most liberal and not trying to bring politics into it. I'm just saying if you look at most liberal cities where it's a heavy black urban population and there's a lot of black officers there. You look at their pro. They're probably protest, their posters and they're recruiting. It's all. All the black cops and all the black women that we have, the black men that we have, all this kind of things, you'll see him on the public, engage in all those kind of things. But yet when it's time for those black cops to get the shootings and defend themselves, it's, well, he's not black anymore. He's Just a cop and black lives matter, but they don't matter if it's a black cop. And that's the thing that really was hard for me to understand. And as a cop going through the whole Black Lives Matter movement, it's like again before my third shooting, we all kind of understood the concept behind it. It took a drastic turn as the years went on. It's supposed to be okay, there are bad cops who shoot black people. They need to be held accountable. We all understand that. We get that. But then it just turned into. I don't even know. It's just a strictly, just whole anti cop movement in general. But as a black cop, it was, yeah, black lives matter, but not yours. Your life doesn't matter. It's. It's just the other people.

[Lewis]

When you mentioned the recruiting and I'm hard on it, the Atlanta area, I don't know if you pay attention, but specifically in Atlanta, they are targeting and I'm just going to say how it's looked under educated black men and women to police the Atlanta area. And it's like the videos are becoming very, the very like ghetto ish. And do you think that's a problem if you're targeting people just based on like that demographic to get them in the door and create a force of people that maybe I'm not saying under qualified because they're black, but it seems like they're just targeting. We want all black people. Like we're just going to target that demographic. I don't know if you pay attention like the Cobb County, Clayton county in Atlanta area. And I see it heavy. Do you think that's a good idea for that to be happening in those areas?

[Joseph]

Yes or no? In the sense that years ago, back when I, when we first started law enforcement, I got back, I got in back in 2012 and you would have 2, 3, 400 cops going for like three spots and you'd have black candidates there. But I mean it's. It was really hard from a recruitment standpoint back there to recruit, especially suburbs out in Wisconsin area to recruit black cops because out of. How are you going to pick the one black guy out of 500 people, even if he's qualified, it's really hard to find it. So then you got all the bli. Blm. You got all these processes up going on from 16 to 20 and now you're trying to convince the black population that it's still cool, it's still okay to be in law enforcement and be black, knowing that especially if you're from A certain neighborhood, you're going to be looked at different, you're going to be treated different. You're no longer black in that community.

[Lewis]

You're.

[Joseph]

You're a traitor, you're a race man, all these different things. So it'll be interesting, I feel, in the next, over the next five, 10, 20 years to see how that gap can be bridged. Because again, you, you don't want under qualified people. You want people like you said before, you want people to come from specific certain neighborhoods. You want your. And I'm kind of a firm believer that your police department should kind of represent the people that you serve. But you can't do it in a way where you're not including everybody and you're only targeting people specifically because the color of their skin. You want black people to come with your agency, but you want qualified people to do it.

[Lewis]

I agree, 100. We should set a standard, a very easy standard too. And I'm just throw the color and all that out. Set a standard with physical fitness and abilities and say everybody above the standard gets in regardless. And then if you want to assign black officers to a black neighborhood, then that's fine. But don't just do it because they might, you know, regardless of the standard. Just like what you don't want shitty white cops just to hire them because they're white to put in a white neighborhood either. That's not good police work. So it should be a standard pro merit. And then if you want to become a cop and you're a good cop, put him in the black neighborhood where maybe he's going to be able to get. Settle things down a little better and all that stuff.

[Joseph]

It's hard too because like in, in Milwaukee, the cool thing to do for juveniles, if you're from one of the worst neighborhoods, the cool thing for a lot of the youth in Milwaukee steal cars, robberies, those kind of things. And for a lot of these juveniles from 12, 15, 11, 9 year olds we've had to arrest with all their friends and how they've grown up and how they're in the neighborhoods and the people in the environment that they're from. If I'm a young black kid in Milwaukee and I want to be cool like all my friends are, I gotta steal cars, I gotta do all these things, I gotta do all these robbers. That's what everyone else is doing. If I want the girls, if I want the money, I gotta do all this too. Now a police department is telling me, hey, you should come to become a cop. Well, how Is that department supposed to talk to me, come to me, treat me, and get me to go towards that path? So it's. It's that weird balance of, yeah, we want to recruit people from the hood to become cops. How are you going to change that mindset? What can you do? Can you come in? Remember the old Marine Corps advertisements with the clean suits and the swords and all that? Is that really going to resonate with someone from the hood? No.

[Lewis]

So how anybody anymore? All these kids, regardless of color, they want to be flashy, they want to be important, and law enforcement is just not that. So that's what I'm saying, where I get scared. That or I'm worried that they're making those recruiting videos to target people and get them into the job when it's really not the job. The job's not pretty. You know, it was, well, people came your house trying to kill you. The job's not pretty, not dancy. It's not tick tocky. The job sucks. And when you work like you did and had to kill three people, it's not. It's not. It's not a good time. I would. I would say you didn't. It's not a great time. What you went through.

[Joseph]

I'd say now more than ever, departments really got to be creative of how they get people to take that first step, especially black people, people of color from certain neighborhoods take that first step of doing that application sign up and coming to the door and realizing, hey, this is what the job is. But I got to get you to come here. At the same time, we have to have a standard. You have to have a standard of background, professionalism, ethics, all those kind of things that, yeah, I want you to come here, but you have to. To have the standard. And you can't lower it too far down because then any. At the end of the day, this isn't the prestigious job it used to be. People used to come doing this because they want the job. They love the job. They want to get out there and help people out. Now if I go to. You can go to someone and it doesn't matter the color. If I offer you a job that pays a hundred thousand dollars in a couple years to go write reports all day, of course you're gonna take it, but you're not. You don't know what you're really getting into.

[Lewis]

Correct. Yeah, that's what I'm saying. The recruiting videos make it out to be. Nobody tells you in the recruiting video or recruiting process that you could. You could shoot Somebody justifiably. And your house gets surrounded and you get attacked in your driveway. Like, that part. Nobody talks about that part of the job. And that's. That's one of the biggest problems I have is these recruiting videos and these recruiting ads are making it seem like it's a. It's a. You know, it's like a storybook.

[Joseph]

A huge flaw is a lot of people don't realize that aren't in law enforcement. Ever been in law enforcement. You don't work for your police department. You don't work for your sheriff's department. That is just a department of the agency or the municipality. You work for. You work for the city of New York. You work for the city of Los

[Lewis]

Angeles, whatever people in the community of those cities, that's who you work for.

[Joseph]

So at the end of the day, those are essentially your real bosses, and they will treat you however they want to treat you, and they have their own constituents of people to do it. The department is just a small subset of that city and that agency. And you have to understand that, yes, the department can be literally best police department the world has ever seen. That department still reports to the city and the city. The department can paint this picture that we are great. We have all this money, all these resources, everything to offer you when push comes to shove. It's the city that you got to worry about. It's your agency you got to worry about. Not specifically.

[Lewis]

It's good.

[Mike]

All right, Joseph, man, do you have anywhere where people can find you, plug you? Are you working with anybody?

[Joseph]

I do have an Instagram account. Let's see.

[Mike]

Can you still hear it?

[Lewis]

I think he accidentally kicked himself out.

[Joseph]

I'm using my phone right now. I do have a Instagram account. I just can't remember the top of my head, but it's molded by it. Okay. I think it's folded by a 20. Yeah, it is molded by a 20. I don't know if you can see it on there. It's funny is because I was molded by a lot of things that happened to me in 2020, so.

[Mike]

Yeah, dude. Well, I'm sure we'll get some good clips out of this, and we'll definitely hit you up on the. On the gram, dude. Anybody else?

[Lewis]

We'll.

[Mike]

We'll share some of your stories so our followers can see you and follow you, and hopefully, man, you can help out some people that might need it.

[Joseph]

All right, we'll do it. Thanks, guys.

[Mike]

All right, brother.

[Lewis]

Take care, man. That's a wild story, dude.

[Mike]

Yeah, dude.

[Lewis]

You imagine you're just sitting here casually talking to a dude, and he pops on and tells you he killed three people. I mean, most cops go their whole career. Yeah. 23 years, I never fired my gun. This dude killed three people in five years, dude.

[Mike]

Unlucky.

[Lewis]

Yes.

[Mike]

All right, next up, we got Ryan. What's up, man?

[Ryan]

What's up, dudes? How you guys doing?

[Mike]

Good, man. Yeah, I mean, I. Yeah, I saw you sitting down there, so I was like, oh, man, he's super early.

[Ryan]

Yeah, I screwed up the time. Sorry about that.

[Mike]

Yeah. So, I mean, obviously you've got a lot going on today, so we won't take up too much of your time, but I really love the conversations we have with. With small business. And, you know, your. Your podcast, your. I mean, it seems like you own, like, four businesses, but I don't know which ones are wrapped up in the other one.

[Ryan]

I'm trying to have less, to be

[Mike]

honest, but using social media to. Oh, yeah, it's using social media to, like, the best way possible without paying to push your business moving forward and the smartest ways to use it. I mean, me and Mike do it with our businesses as much as we can. But has social media been good to you organically?

[Ryan]

Yeah, man. It's a huge. It's a huge asset. It's one of the most important tools you can use as a. As a business owner, as, you know, anybody, really. It's. It's freaking amazing what you're able to do with it. I think the problem is that most people treat it differently than they do in their normal lives. Like, most people who are pretty social, I guess, like, everybody in here, I see the chats and everything, like, everybody's kind of fired up. It's just a conversation. I think where people get really screwed up on social media is they think they have to do something different than that. And it's really just the same interaction you're having in real life or with your buddies. It's just in. In a bigger format, right? So we get some people talking on our. We get people talking on our socials and everything, and I just have a good time with it because it's like, imagine this. Like, you're hanging with your group, you're hanging with your bros, you're having fun, you're having some drinks, bullshitting, and some nerd walks over and starts giving your boys it. You're like, you nerd. Like, get out of here. Like, whatever. Like, nobody cares about your opinion here. So I just. I react. I treat social media the exact same way I do in, in real interactions. And I don't think there's a difference between how you act on social media and how you act in real life. I think that's, I think people overthink it and it doesn't need to be complicated and you don't need these social media, you know, people to do the work for you. I do all the socials on all my businesses and it's not, it's not a lot. They're not huge. But it's also not complicated. I just ignore a lot of stuff that I, that's irrelevant. Like people send me memes all the time and I, I just don't have time to look at them. Some of them are good, but I just don't have time and I just have conversations with people I want to have conversations with and try to help as many people as I can and. Same thing I do in real life, like that's, that's pretty much it.

[Mike]

Yeah, I know we get a lot of haters and no, I'm not the Ryan the commie.

[Ryan]

No.

[Mike]

We have a super chat from Jefferson Newbie. Ryan just caught the show with Todd. Great story, great work.

[Ryan]

Oh, sweet, man.

[Mike]

Dude.

[Joseph]

Yeah.

[Ryan]

We had a 25 year master chief on ours. Dude is great. Came in like 87, like 80s team guy, 90s team guy. Got out as a master chief, went to dev group. Like, the guy's like a legend on the west coast. He's got some wild stories. Then he spoke in Congress about having like opening up psychedelic. Not training, but therapies for veterans. He's, he's like really interesting, dude. It was a lot of fun.

[Mike]

Yeah. Going back to like haters. Yeah. I mean, you, I, I've seen, I don't think I've seen you get too many people. I mean, to be a hater. They're always out there. So even your show, which is nothing but positivity, nothing but good vibes, nothing but laughs, you guys don't really purposely try and cause any waves or ripples to get anybody's panties in the wad, but they're out there. They're just because you exist, there's gonna be somebody out there.

[Ryan]

Oh yeah.

[Joseph]

On you.

[Mike]

And like you said, for me, it's just the best way for people to see your reaction with somebody like that. So we do it all the time and we go in comments. I make sure I comment on good ones just as much as the bad ones, but the bad ones, I mean, I'll either hit it positively like, man, hey, man, why don't you come on the show? Like, we have two hours a day. We got plenty of real estate. Oh, man, I'm not doing that. Like, I didn't think so, dude.

[Ryan]

Podcasting for

[Mike]

I don't have any View.

[Lewis]

They call us the View View.

[Mike]

They're like, oh, I don't have a key for you to spill. I know.

[Jake]

Don't.

[Mike]

I'm like, all right, man. But other people, man, ever since the start of, like, my apparel line, I was like, you know what I'm gonna do? I'm gonna stand out. I'm just gonna talk everybody back. And it's like, yeah, I love it, dude. It's the most unprofessional thing in the world. And at some point, when you do reach a pinnacle at business, you probably can't do that anymore. Yeah, we're not yet. So we're just gonna establish ourselves as the people. Like, damn, dude, they'll clap back.

[Ryan]

Well, I mean, was it Jack in the Box or Wendy's Got Super Famous on Twitter for who's running their account? They were crushing people, and it was great for their brand.

[Mike]

Yeah.

[Ryan]

One thing to consider. When I like the tactics of responding. When I respond to people, it depends how they come at us. If it's something like they're just kind of talking, and I'm not quite sure if they're, like, super aggressive or not, I'll just kind of post something, like, kind of funny comment or agree with them in a kind of slight way. Just kind of poke back. I match their energy with it. But if people come at me, I got, like, three strategies with it. That's the first one. Second one, if they come at me, and it's just like, they're just straight about it. Normally, what I do.

[Lewis]

This.

[Ryan]

This works, like, 99 of the time. I just look at their profile, and I send them a screenshot of their profile. Because there's always some nerd, bro. I send a screenshot of their profile and just say, lol on the bottom. And that. That shuts them up, like, most times. And then the third one is if they're. They're saying something that is. They're. They're a little bit more cerebral about it, and I can tell they're kind of interesting. Like, it's. It's a funny interaction. I can have some fun with it. Those are the ones I love. I actually really enjoy those because, I mean, my wife tells me I should get a better hobby than talking on the Internet, but man's gotta have a Hobby.

[Lewis]

It's hell. It's healthy. I do it a lot less. But if they're private, if it's one of those fake profile, I'm not. I'm not doing it. I'm not dealing.

[Ryan]

Yeah, I just call him a bot and whatever.

[Lewis]

I can go to their page and find a really good picture and then just send it back to us. Like, hey, bro.

[Mike]

What.

[Lewis]

You know, you're kind of fat here. Like, what are we doing? I will. And also, like you said, I've gotten some of the most heated arguments. And then by the end of it, we're like, all right, bro, I followed you. You're good. You followed me. Like. Like, we got it. We had that one guy on a while back, he was up. Up in Carolina at the gun company. I told you he was going to come on. And we went at it back and forth, cussing each other out. And before you know it, he knew somebody I knew on the show. We had him on the show back. So it's like, a lot of them end like that, too. So it's. It's.

[Ryan]

Dude, that's. That's how I met one of my best friends. We were Mike Mahalski from Sons of Liberty Gunworks. Phenomenal dude. He was on our show. He was the best man at my wedding. We've been friends for 22 years now, and we met in a chat room. We weren't talking shit to each other, but we were talking shit to each other or two other people together. And we're like, bro, I like the way you talk shit. Like, same. And turns out my roommate was his best friend growing up.

[Joseph]

We're like, bro, weird.

[Ryan]

But the strategy of, like, that third element and this. This might be useful if somebody's coming super hard, and I know that they're. I'm never. I'm those people. You're not going to change their mind. Like, there's most of those people. Like, you will have those people right where you can connect on some level, and then you reach an understanding. It's like having a fight with somebody. You fight them and then you're, like, having beers after.

[Joseph]

It's.

[Ryan]

It's a very, like, guy thing. But for the guys who. That's not an option. I just let it go. So what I mean by that is I stopped trying to convince them of anything, and I simply make fun of them. And I. I treat the whole conversation as comedy for other people watching it. So I'll write everything in there for the viewers watching it to kind of, like, be entertained and Then eventually they normally get pissed off enough and then they say something stupid or they're not funny anymore, and I just block them and that's it. But those are my three strategies for

[Lewis]

dealing is blocking them when the bubbles are up.

[Jake]

Yeah,

[Lewis]

hurtful. And then hit send. And this is the bot account. I won't block anybody. That's real. But it's a robot account. And then the bubbles will pop up and I'll go block and I'll know when they went to hit send, it was. God.

[Ryan]

Yeah, I always hit him with a later nerd. Yeah, exactly, dude. Yeah, I'm a 48 year old man using emojis.

[Mike]

But, you know, dude, it's crazy the, the amount of people out there that they just, they just weigh. So. But we, we met. One of our contributors is a guy named Ryan. He's a full blown communist out of Cisco and he's weird as hell. He hit us in the comments and there was just. There was no. I can't explain it. There was no hate behind it. It was just. I was like, man, this guy's like a professional talker. Like, he's good. Like, you know, and so I was like, hey, man, I extended the invite. That was one of the routes I went. And he said, sure, I'll come on. And ever since then, he's been a contributor, somebody for us to quack off against once.

[Ryan]

All right, cool, man.

[Lewis]

Yeah, dude.

[Ryan]

I think that's the benefit of, that's the magic of a podcast, though. And that's what America is lacking, is these, these conversations. Like, if people had more genuine conversations, I think there'd be a lot less hate in the world. Because it used to be if you talk to somebody, you get punched in the face. I think that's a very real human interaction. Interaction that needs to be like, you can't talk without, like, there's got to be repercussions for running your mouth. I think that's a very normal, human thing.

[Mike]

Yeah. And I think, you know, using the human side of social media, like you were saying, is it's an extension of you to reach the masses that you wouldn't be able to go shake the hand of. So if it was 1995 and we had clothing lines, guess what we're doing? We're going to every single place we can set up a vendor booth and we're passing out business cards, which I don't even know if clothing lines were a thing back then, you know, if it wasn't a major, you know, major clothing line. But it was just people interactions. But now you're competing with all of your competition that does the same thing. So you almost have to have a dominant social media presence, even if it's not like, like you said, Wendy's doing their thing. It has nothing to do with Wendy's. But everybody loved it and they correlated it right to Wendy's.

[Ryan]

Yeah. No, man. It's got to fit your brand. Like, Lululemon can't come out swinging like that. That's not their brand magic. But certain. I think if you build it into the DNA of the brand, you can. So on the. And this has changed over time because I started my first clothing line, forge Clothing, in 2007 with My. My partner Mikey Sours, another team guy, great dude. And that was like the MySpace days. So Facebook wasn't around yet. Instagram definitely wasn't around yet. And social media wasn't. It wasn't like they weren't having advertising yet. So we had to go around and do the old school stuff. And it's kind of reversed now to where. Well, it's totally reversed. So it was a lot harder to start an apparel line then, but once you got going, it was easier to scale because there wasn't as many around. So once you got past, you know, that escape velocity, that escape velocity was a lot lower, so you could. You could grow faster, easier. Now it's the opposite. I can start an Apparel line in 20 minutes online, and that's why there's so many around, because it's so easy to start. But it's so hard to scale because you've got so much chaff in the air that it's really difficult to get out. But yeah, paid ads are a huge thing too. So our little strategy. This might be useful if people are running their own brands and businesses. We run the strategy that we use now for the podcast specifically. We have basically three levels of or two levels of posts that we make. So I just look at it. Well, three levels above three minutes, and those are kind of long form stories on Instagram. And those are what we post and we can't boost them.

[Mike]

Right.

[Ryan]

And then reels get more organic reach. So we try to keep them under three minutes because they get more shares. But you still can't boost them if they're over 90 seconds. So we'll try. If we can chop them down to 90 seconds and then I just boost them. I just boost them simply on a. Oh, sorry, go ahead.

[Mike]

No, I'm sitting here. Just blew my mind. I was wondering why I can't boost some of them. It's pissing me off. And that's why most of our reels are up. But sometimes I'll see boost this. I'm like, oh, I can boost this one.

[Ryan]

Yeah, 90 seconds. Yeah. So then I'll try to chop it under 90 and I'll boost it for just 10 bucks a day for like three days. And I don't look at the views or the comments really. I look at the shares. And if it gets over a certain number of shares, like probably like 80 to 100 in the three days, then I'll just keep putting money on it. And it's 10 bucks a day, super minimal. And we just use that. That's how we've been able to grow from zero a year ago to I think we got like almost 60 now on Instagram. And that's just that platform. The other ones are difficult. I don't know how to grow the other platforms, but that's what we've been using for that. And then so we run. We have continuously like two or three of those running at all times. And the pin post too. And then another key thing, I think we talked about this between on our show, but. So that gets people to the page. But a key thing that we've been doing for a long time and that I don't see a lot of other people doing is that it gets people to your page, but your page has to be sticky. And the reason that our page is sticky is that we use a cover photo for almost all our videos. And the COVID photo I've been using AI lately. I just type in what the story's about and minimal prompts and it shoots me back. And I'll normally put a picture of the guy we just.

[Mike]

It put.

[Ryan]

Just posted one with John Wepter today. I just put in a picture of John and the story, you know, it's a story about like putting his. His dick in people's. Some like squad leaders are pissed him off. So they went and got food and put their dicks in their food and serving the food. So obviously Chat's gonna push back on that. So I just had him put minimal stuff and it came up with like doing like salt bay, like salt bang sprinkles of like hot dogs and, and sausages and onto people's food. And we just use that as a cover photo and then we put a little caption about what it is, is never take food from pissed off private or something like that. And so that seems to be going well. But that's what we do. So when you go to our page from one of these, wherever you find us on that, when you look at the page, it looks interesting. It looks like we're telling a bunch of stories. And that makes our page super sticky. Because it's one thing to get people to your page, it's a whole different thing to get people to your page and then have them be like, oh, that's great, cool. I want to follow click, beep, subscribe, like be more invested in this thing.

[Mike]

Getting somebody from, from step one looking and watching your reel. So let's say step one, seeing your real, there's watching your reel, there's going to your Instagram, there's figuring out this, the sticky page of who you are. There's them watching some form of long form content. And then all the way down here is them going, I'm gonna watch this show forever. That like that ratio of the amount of people that you impact on the sphere to actually narrowing down like essentially one good customer.

[Ryan]

Yeah. And it's like 2 to 3%. Each click is like you only get 2 to 3%. And then on top of that is getting them to your website and then to put some of the cart and then to buy it. So each one of those is like 3%. So get a million people to watch your shit. You probably get like, you know, maybe 30, 30 sales off that. And that's if all your other stuff is dialed in. So there's a lot of people think like, oh, you get a million views, you're gonna sell a bunch of like, it doesn't, it just doesn't work like that. We've had stuff, you know, previous company, like with the, the kettlebell company, we had like, I don't like him. I can see that. Like the kettlebells on it. Yeah. So we had that and got on espn. It was in like crop front page. They zoomed in on it. It was awesome. I thought we're gonna sell. I'm like jumping up and down at the CrossFit Games like, I'm gonna be rich. And we sold like I think $15,000 that day, which was the biggest day we ever had. I think we sold like eight grand the next day. And then it was back down to crickets. Like nothing lasts. Like, you have to, you have to have a sticky program.

[Mike]

Yeah, man. That's incredible. I love talking about that, that ratio of you keep like one out of every million people as, as a real like a customer. The way you look at it, like you had a pizza shop the Same guy that comes in every week, that's one of your customers, they keep the lights on, and you build those. Right. So whether it be a consumer of your product or a consumer of your marketing or, you know, somebody that supports the channel, like those people, it's the amount of people that they come from that walk through that door that go, hey, I like your stuff. Like, oh, yeah.

[Ryan]

And like you said, like we said at the beginning, man, it's just that very real interaction of like. Like, somebody comes in your storefront, you're like, hey, bro, what's up? How things going? Like, oh, you like this dope? Let me tell you a story about it. And you just have these authentic, real conversations with people and. And the people that. That dig it, stick around. The people that it's not for, like, hey, cool, man. You know, Lululemon's up the street.

[Mike]

Yeah. Yep. And I think people like that authenticity and that organic stuff, but I think they're looking for it more and more every day.

[Ryan]

It's key, dude. Authenticity is a currency. All. It's all its own, which is one. One of the reasons I like your show so much.

[Mike]

Yeah, we try to keep it real, bro.

[Ryan]

You guys definitely do.

[Lewis]

Went from Jake to a black cop and transition there. That was a. Interesting transition.

[Ryan]

Yeah, dude.

[Lewis]

Jake making the jokes. Then you're looking at me like. Like, yeah, here we go.

[Mike]

Here it comes. We keep it 99%. And we. We won't hit a whole we full, but we'll push it. Hey, Ryan, thanks for so much for coming on, man. I know you're busy. Hopefully we can get you on next week. We can think about another, you know, small business thing. Go check out Liberty Risk. The Liberty Risk podcast on YouTube. And Liberty Risk obviously has a. An Instagram, Facebook, all that stuff. And great apparel. Even better podcast. That's what I like to say.

[Ryan]

Thanks, homie. Appreciate it.

[Mike]

All right, man, I'll see you later.

[Ryan]

All right, later.

[Lewis]

All right, we got to do. Can you get the. Can you get the Patreon giveaway? I need the number out.

[Mike]

Oh, yeah, we're doing that.

[Lewis]

Two weeks in a row, the winner has not answered my dm. Maybe they think I'm sending dick pics or something, but two weeks in a row, somebody has won. Nick the gun guy called me this morning. He's like, I got this other package ready to go out, so let's. What are my numbers between 1 and 262?

[Mike]

All right, hold on. All right, so it's at. It's at 222 from last week, so I'm going to tap it.

[Lewis]

145, so 50. 100. 150 easy. 5 up from the bottom. 1, 2, 3, 4, 5. Logan Holmes. We'll see if he answers. That is the winner.

[Mike]

Logan Holmes.

[Lewis]

Yep.

[Mike]

Are we gonna DM him?

[Lewis]

I'm gonna DM him and email him.

[Mike]

Holy. Huge news, by the way. Colt is back. Are you done with basic training, dude?

[Lewis]

We can pass.

[Mike]

Oh, weekend pass. Okay. I saw him in the chat, but I couldn't really respond. I'm glad the show stayed the same, bro. We need to get Cole on our last show till the weekend. Well, we have counterculture gaming, which is Saturday. We have open mic. Are you with your. How do we talk to him?

[Joseph]

Finish your sense.

[Mike]

I want to get him on open mic, man. I want to call him. I want to get him on the end of the show.

[Lewis]

He probably shouldn't do that while he's doing basic training.

[Mike]

Oh, that's true. He pops in, and then he goes away for, like, months.

[Lewis]

It's in basic, dude. I know.

[Joseph]

I didn't.

[Mike]

I had a flip phone in basic, bro, and it was dead for six months.

[Lewis]

We weren't allowed to have phones.

[Mike]

They didn't have cell phones back then.

[Lewis]

I know.

[Mike]

We weren't allowed to have phones. This over here.

[Lewis]

I'm sending the email for the winner.

[Ryan]

All right.

[Mike]

Are you gonna. You said you are gonna send him a thing on them.

[Lewis]

I sent him a message in Patreon and I sent him an email.

[Mike]

Man, that's crazy. I feel like Colt's been gone for, like, two years. The amount of we. It was Colts. I say this all the time. Colts. Last day before basic training was spent on a meeting about Jimmy. Yeah, we needed. We needed. We create, like, the. The need for the OG Council was that night, and I just hit up some people that I knew that I could trust. I mean, and. And that was it. He spent his last night dealing with that. I had no idea. I would have told him to never be there and go, enjoy.

[Lewis]

I mean, what could be worse if he. He dealt with the worst thing he could deal with and then with the basics.

[Mike]

Yeah.

[Lewis]

Easy from there.

[Joseph]

Yeah.

[Lewis]

Nothing Deal with that, so.

[Mike]

I sure do. I sure do. All right, guys, well, that's it. We're gonna roll into open mic. Well, Mike's gonna.

[Lewis]

I'm gonna roll to open road.

[Mike]

Yeah. But I'm gonna roll right into open mic with Justin, and I guess Nick's already canceled, so. Wow.

[Lewis]

Mr. Mister. Mister. Hey. He didn't cancel Wednesday night? No, he never really canceled Tuesday night. He didn't cancel Tuesday.

[Mike]

He'll never cancel Tuesday night.

[Lewis]

So he had to end and then. Hey, man, I got this. My super chat.

[Mike]

Can you guys build this network and just let me go on my own show?

[Lewis]

I'll just come on on Wednesday. Tuesdays make my money and you guys figure the rest out.

[Mike]

Now me and Justin will be hosting open mic. We'll talk crash on Nick. Crash out on Nick. Yesterday, I think some good. Yeah, I'm gonna talk about what happened.

[Lewis]

Good.

[Mike]

What happened today?

[Lewis]

Today.

[Mike]

What happened today?

[Lewis]

Was that today.

[Mike]

It was 30 minutes ago when I looked at you and you said. I know

[Lewis]

which part we. Oh, the. Yeah. Comments.

[Mike]

No.

[Lewis]

Oh, the guy. The waiting. Okay. Yeah. Yeah.

[Mike]

All right, guys, that's it. Don't forget, if you like the show, we go live 1pm to 3pm every weekday on YouTube, Facebook and X.

[Lewis]

We're not gonna be on Monday. We're gonna be Monday. We're gonna be broadcasting live. We're gonna be live from Worcester.

[Mike]

Yeah.

[Lewis]

Massachusetts. Tuesday. Who's hosting?

[Mike]

Justin by himself. I think he's gonna have either a hodgepodge of people helping him or a co host. We just haven't figured.

[Lewis]

All right, so we'll be back in studio on Wednesday then.

[Mike]

Yeah. Jay said sends a super chats to gaming instead. Don't send him to Nick.

[Lewis]

Yeah, don't send them next. Send them the gaming. Those guys will use it to make apps later, dude.

[Joseph]

Jv team for life.