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So they've made it affordable today and valuable when it matters tomorrow. Don't wait until it's too late. Protect your loved ones today, tomorrow and beyond with Trust and Will, the most trusted name in online estate planning. Go to trustandwill.com SL Shapiro and get 20% off. That's trustandwill.com Shapiro to get your 20% off. Trustandwill.com Shapiro Social Media Services are essentially ego machines. It is giving you a dopamine hit every time you scroll. This is why you are scrolling and scrolling and scrolling. And then you look up at the end of the day and you have spent six hours on your phone. All right, folks, it's time for some social media. I've been asked for the rules that I use in addressing our social media landscape. So here we go. Rule number one, use social media sparingly. I know it's incredibly addictive. In fact, it is designed to be addictive. That is the whole purpose of social media. So you think that you're looking at it because there's vital information happening every single second, but you are actually looking at it because it is giving you a dopamine hit every time you scroll. And then you look up at the end of the day and you have spent six hours on your phone. You know how many times you took that phone out of your pocket to look at social media during the day? There's probably multiple times every single hour. Social media, you have to actually control how much you use it. And that just doesn't mean how Much you post, it means how much you're looking at others posting because nothing that important is going on. If it were really that important, I promise you, other people would be talking about it. Which brings us to rule number two. Don't mistake social media trends for real life. You do not have to do this. You look at X and you see that your name is trending and you start to freak out. So many people are thinking about you and talking about you. It's uncomfortable, it's weird. What am I supposed to do about it? And then you walk outside, you put down your phone and you realize no one cares. See, nobody cares. No one has even heard of this thing that's happening to you. I can't tell you the number of times this happened in my life and it ruins your day. You will be trending. You'll be thinking, oh my gosh, my day is wrecked. You'll you let it get to you. One time this happened to me over the Sabbath and I was unable to pick up my phone. So I did not know that I had trended at all. I came off of the Sabbath, it was Saturday night and I had a text from my producer saying you trended today. And I said, oh really? About what? And it was something stupid. I didn't feel bad at all because I wasn't trending anymore. So all I had to do was recognize that social media trends are not real life. And by the way, politically, they're not real life either. This is why, for example, online, the Jews very, very, very unpopular. But, but if you look at the polls, people in America not anti Semitic. It's why if you look online, President Trump's action in Iran 95, five against. And then you go into the real world majority. Four, particularly among Republicans, social media trends are not real. Which brings us to rule number three. Don't look at the responses to what you post. Basically, all of these social media services are essentially ego machines. They generate an echo chamber about you. And listen, we all like hearing about ourselves. We all find ourselves endlessly fascinating. And so if you post something and people are respond to you, it is an attention economy and you are providing the demand and social media is providing you the supply. But this can also make you miserable because every single negative post is so much more impactful than hundreds of positive posts that looking at the response is a fool's errand. This is advice I give to people all the time in this space. If you post something, do not look at the responses, hoping that you will get a bunch of people who loved it. That almost never happens. Usually it's people who are very upset. Why? Well, because what would cause you to post in response to somebody? Would you take time out of your day to just give a positive note to somebody on a random social media post? Probably not. But if it really ticked you off, you probably would. Anger is extremely fast to manifest and happiness takes you a while to get around to it. So don't look at the responses, don't read the comments. Starting a business can be a real challenge. I'm glad we took the risk. I hope that you're glad we took the risk. You can launch your business too, with our sponsors over at Shopify. Shopify is the commerce platform powering millions of businesses around the world and 10% of all E commerce in the United States, including our very own daily wire shop. Getting started is super simple. 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We use Shopify here at DW Tell you're buying your products if you are shopping with us. It's time to turn those what ifs into with Shopify today. Sign up for your $1 per month trial today at shopify.com Shapiro head on over to shopify.com Shapiro that is shopify.com/shapiro rule number four do not fall into the trap of believing that people who pretend to be happy online are this is a huge thing for young men and young women. It is why the grifter scam economy of the online manosphere, for example, is so powerful because you're watching a video and it shows a person who is your age, who is very good looking and who's living their best life in Cabo and just drinking margaritas all day and hobnobbing with attractive folks and has a nice car. And you think, wow, that person is happy. And that's real. Now you understand deep in your heart that's not real. In the same way that pornography is not real. And that if you actually pulled the camera out from a pornography studio, what you would see is an entire crew of people around mechanistically filming people performing actions mechanistically. But the lizard brain says, no, no, no, no. It's all real. It's all real because you want it to be real. You want to believe that possibility is real. Those people who are pretending to be happy online, they generally are not. People who spend an inordinate amount of time online talking about how happy they are are not actually spending time being happy. And so imitating them, believing that if you do what they say, you will be just like them. It's all advertising. And advertising is designed to make you feel a certain way. Except in this case, advertising is designed to make you feel inferior so that you give them what you are supposed to give them and then they can make money off of you. So don't fall into that trap of believing that all these people online who pretend to be unbelievably fit without ever having to work for it, or unbelievably rich without ever having to, you know, open a bank account. It's not real. It's not real. Okay. Which brings us to rule number five. You have to have technology free periods in your life. So this is what Shabbat is for. It's kind of hard to set your own standards on this. One of the beautiful things for me about Sabbath is that it is mandatory. It is not a matter of choice. So whether I like it or not, my phone goes off Friday night and it does not come back on until one hour after Sabbath, barring some sort of life threatening situation. That's great because it means that I can just put the phone away. And it's a prophylactic measure to ensure that for 25 hours I am disconnected. And you know what? I'm way happier in those 25 hours because I am not checking the online space. But everyone should have technology free periods of your life, even if it's just for an hour before you go to bed. You gotta put the phone away. And finally, you really should put the phone away when you're having dinner with your family. Nothing that important is happening. I'm bad at this one. I'm really bad at this one because, you know, it's a weekday, it's not Sabbath Maybe I'm going to have somebody call me and it's important for me to respond. But nothing is that important for the next 15, 30 minutes. Nothing is that important if you can sit and actually make eye contact with your family and speak with your family. Spend time with your wife, your kids, your husband. If you can do that, your life will be so much better. Bottom line here, Social media can be useful in small doses, but it has so completely taken over people's brains and poisoned them that it's ruining people's lives. Don't be one of those people.
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Episode: Ben Shapiro’s 5 Rules for Social Media
Date: April 2, 2026
Host: Ben Shapiro (The Daily Wire)
In this episode, Ben Shapiro outlines his personal "5 Rules for Social Media," offering both practical advice and cultural criticism from a conservative perspective. Drawing from his own experience, he cautions against the addictive nature of social platforms, the artificiality of online trends, and the dangers of comparing yourself to others. Shapiro also emphasizes the importance of setting boundaries and describes how his religious observance (Shabbat) enforces weekly technology-free time. The episode is direct and brisk, with Shapiro's signature no-nonsense tone.
This episode offers a clear, pragmatic critique of today’s social media landscape, distilled into five accessible rules. Shapiro shares both personal anecdotes (like missing being "trended" on social media during Sabbath) and broader reflections on cultural trends. His commentary is peppered with direct, memorable quotes and real-world examples, making his advice relatable for listeners fatigued by perpetual connectivity and online negativity. Whether you use social media professionally, casually, or are concerned about its impact, Shapiro’s rules provide a structured, conservative guide to safeguarding mental health and reclaiming real-life connection.