Podcast
The Best Ever CRE Show
Hosted by Joe Fairless · EN
Welcome to the Best Ever CRE Show, the world’s longest-running daily COMMERCIAL real estate podcast. Founded by Joe Fairless, a co-founder of Ashcroft Capital who went from buying $35,000 homes to controlling more than $2.7 billion in real estate assets, the Best Ever CRE Show provides commercial real estate expert insights, education, and timely information to our community of active and passive investors who want to build wealth, build a legacy, and do more good in the world.
So if you want the real stories behind the good, the bad, and the worst ever deals — plus, insights into what really goes on in commercial real estate investing — you’re in the right place. Our hosts interview commercial real estate experts every day to uncover secrets and strategies YOU can use to become a better, more informed investor. This is the Best Ever CRE show.
132episodes
Episodes
Newest firstAll episodes
JF 4228: Leveraging Your Personality to Scale Your Business with Matt Faircloth
Apr 2400:39:47Tap to summarizeMatt Faircloth breaks down how identifying and leaning into your “core genius” can dramatically accelerate your growth in commercial real estate. He explains that success isn’t about fitting a single mold, but about aligning your role with what you’re naturally wired to do and building a team around complementary strengths. By outlining four key roles—money, brain, hunter, and hammer—Matt shows how each personality contributes to scaling a business and why misalignment leads to bottlenecks. He also shares how focusing on just a small percentage of your highest-value activities can exponentially increase results and overall fulfillment. Visit trustetc.com/bestever for more info. Book your free demo today at bill.com/bestever and get a $100 Amazon gift card. Visit https://m1.com/ for more info. Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
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JF4227: RV Park Underwriting, Multiple Revenue Streams and Deal Analysis ft. Heather Blankenship
Apr 2200:47:12Tap to summarizeAmanda Cruise interviews Heather Blankenship, who shares how she built a diversified portfolio across RV parks, mobile home parks, and multifamily over 15 years, starting as an owner-operator before scaling with a team. She explains why RV parks offer strong cash flow but require heavy operations, leading her to add more stable assets to balance her portfolio. Heather breaks down how RV parks have remained stable post-COVID due to drive-to demand and supply constraints, while also explaining the complexity of underwriting assets with multiple revenue streams and higher operational costs. She highlights the importance of aligning your investment strategy with your goals, whether that’s cash flow, tax benefits, or long-term stability. She also walks through a hybrid RV and mobile home park acquisition, where she increased occupancy through workforce housing demand and repositioned the asset for stronger performance. Her key takeaway is that one RV park can still be life-changing, but only if the asset type matches your desired level of involvement and long-term vision. Heather BlankenshipCurrent role: RV Park InvestorBased in: Florida Panhandle & TennesseeSay hi to them at: Instagram: @heatherblankenshipX3 website: www.heatherblankenship.com Visit trustetc.com/bestever for more info. Book your free demo today at bill.com/bestever and get a $100 Amazon gift card. Visit https://m1.com/ for more info. Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
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JF 4226: Building an Audience and Why Most Content Marketing Fails to Get Qualified Investors
Apr 2000:30:26Tap to summarizeRichard McGirr reveals why most educational content attracts the wrong crowd. Those who aren’t prepared or qualified to invest. Learn how to craft messages and lead magnets that filter out the unqualified and speak directly to prospects ready to take action. You'll discover the power of focusing on decision-stage content, like detailed zip code reports or market-specific data, that genuinely move the needle and cut through the noise. This targeted strategy is a game-changer for syndicators, fund managers, and anyone who wants to close deals faster with less wasted effort. Visit trustetc.com/bestever for more info. Book your free demo today at bill.com/bestever and get a $100 Amazon gift card. Visit https://m1.com/ for more info. Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
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JF 4225: Transforming traditional insurance, Stacking risk management, and How a Disruptive Insurance Model Could Save CRE Investors Millions, ft. Nicolas Lares
Apr 1701:12:04Tap to summarizeMatt Faircloth has a conversation with Nicolas Lares as he shares his journey from tech at Amazon to transforming insurance through captive-style structures that align your interests directly with your coverage. You'll discover how ownership stakes in insurance pools can eliminate middlemen, reduce unnecessary costs, and align claims incentives so you're rewarded instead of penalized for good risk management. We break down how collective risk-sharing lowers premiums, generates profit shares, and even enables owners to self-insure smarter rather than relying on opaque, profit-driven insurance carriers. Nicolas Lares Current role: Principal and Founder of Insur3Tech Based in: Chicago, Illinois Where to find them: https://www.linkedin.com/in/nicolas-lares-77a328169/ https://insur3tech.com/ Visit trustetc.com/bestever for more info. Book your free demo today at bill.com/bestever and get a $100 Amazon gift card. Visit https://m1.com/ for more info. Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
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JF 4224: Supply and Demand, Bootstrapping Growth, Marketplace Strategy ft. Steve Taylor
Apr 1500:27:53Tap to summarizeAmanda Cruise interviews Steve Taylor, who shares how a costly office lease signed just before the COVID-19 lockdowns pushed him to rethink how commercial space is marketed and monetized. After struggling to fill vacant space in London, he developed SoCommercial, a platform designed to let anyone list and monetize any size of commercial real estate, from full buildings to fractional spaces like desks or storage shelves. He explains the challenges of building a two-sided marketplace, emphasizing the difficulty of balancing supply (listers) and demand (lookers) while bootstrapping growth without major funding. Steve also discusses his “free-to-list” model, his belief in removing barriers for smaller landlords, and his long-term vision of creating a more flexible, inclusive commercial real estate ecosystem. Steve Taylor Current role: Principal Broker & Owner of Cornerstone Real Estate, LLC Based in: Greater Charlottesville Area Where to find them: https://www.linkedin.com/in/cornerstonerealestate/ Visit trustetc.com/bestever for more info. Book your free demo today at bill.com/bestever and get a $100 Amazon gift card. Visit https://m1.com/ for more info. Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
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JF 4223: Ratio Metrics, Lead Quality and Scaling Capital Raising with Richard McGirr
Apr 1300:33:44Tap to summarizeRichard McGirr breaks down why absolute metrics alone can lead to perverse incentives and how pairing them with ratio metrics can transform your business. You'll discover the critical difference between raw lead counts and quality indicators like lead-to-call ratios. Richard shares real-world examples from his thriving property fund, revealing how focusing on these ratios helped him raise over $12 million in just Q1, doubling previous months' results and setting new records. Visit trustetc.com/bestever for more info. Book your free demo today at bill.com/bestever and get a $100 Amazon gift card. Visit https://m1.com/ for more info. Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
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JF 4222: Preparing Your Business for AI Agents, CRM Systems and Data Strategy with Richard McGirr
Apr 1000:36:37Tap to summarizeRichard McGirr talks about how most entrepreneurs and investors overlook the simplest yet most powerful way to leverage AI organization. Revealing how meticulous systems and data management are the secret weapons that turn AI agents from a futuristic fantasy into your daily operational powerhouse. Discover how top firms are transforming their productivity with just a few tweaks: from recording every internal meeting and keeping your CRM hyper-updated, to organizing your data in Markdown instead of Word. Richard shares compelling insights from his own experiments like how understanding risk discussions boosts deal closure rates by revealing what truly moves investors and how automation can turn chaos into a strategic advantage. Learn more about your ad choices. Visit megaphone.fm/adchoices
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JF 4221: From Federal Law Enforcement to Real Estate: A Journey of Transformation ft. Phil Boggia
Apr 800:42:45Tap to summarizeAsh Patel & Amanda Cruise talk to Phil Boggia. He shares his unexpected transition from 14 years in federal law enforcement to multi-million dollar resort investments. Discover why he left residential real estate behind, how he mastered commercial retail with triple-net leases, and why resorts with wedding venues and golf courses are his latest obsession. Phil reveals the secrets behind his low-basis acquisitions, layered revenue streams, and how to structure deals that weather market swings without losing sleep. This episode is perfect for passive investors seeking reliable income streams beyond traditional real estate, operators looking to diversify into niche hospitality assets, or entrepreneurs eager to understand how to leverage distressed assets in high-growth sectors. If you're tired of the volatility and want to learn how to build a long-term, diversified portfolio with real scale, this episode is your blueprint. Phil Boggia Current role: Founder, Managing Partner of Black Bell Capital, Acquisitions & Director of Investor Development of Accountable Equity Investor Community Based in: Westwood, New Jersey Where to find them: https://www.linkedin.com/in/phil-boggia-38a284278/ https://accountableequity.com/ Visit trustetc.com/bestever for more info. Book your free demo today at bill.com/bestever and get a $100 Amazon gift card. Visit https://m1.com/ for more info. Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
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JF 4220: The Surprising Shift in Real Estate Deal-Finding Post-2023 Crisis ft. Marcin Drozdz
Apr 700:34:25Tap to summarizeMatt Faircloth sits down with Marcin Drozdz, a capital markets expert with over $3 billion in deals under his belt. Drozdz reveals the proven strategies that enable him and his clients to raise 8- and 9-figure capital consistently. The key takeaways include learning how to create compelling messaging that effectively showcases your unique advantages, discovering the core components of modern investor funnels for sustainable lead generation to create a predictable lead pipeline, understanding how to package your "unfair advantage" using proven frameworks and convert high-net-worth prospects without resorting to high-pressure sales, and gaining expert insights on what works and what doesn't in today's tighter capital markets and how to position yourself for significant growth, thus navigating tight markets. Marcin breaks down the essential elements for building a lead engine and achieving exponential growth in capital markets. Marcin Drozdz Current role: Managing Director of M1 Real Capital Corporation Based in: Scottsdale, Arizona Where to find them: https://www.linkedin.com/in/marcindrozdz/ https://www.youtube.com/@therealmarcindrozdz Visit trustetc.com/bestever for more info. Book your free demo today at bill.com/bestever and get a $100 Amazon gift card. Visit https://m1.com/ for more info. Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
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JF 4219: Investing in Oregon Real Estate: A Comprehensive Guide to Opportunities ft. Jerry Jones
Apr 600:36:00Tap to summarizeRichard McGirr talks to Jerry Jones about how most investors underestimate how challenging it is to raise a blind pool fund until they try. Jerry Jones, a seasoned real estate investor with over $11 million raised in syndications, shares the unconventional strategies he's discovering to crack the code. In this episode, Jerry reveals why traditional lead magnets like books are losing their punch and what to do instead in a world where people's attention spans are shrinking. Jerry Jones Current role: President, Principal Broker of Pikes Northwest Inc Based in: Salem, Oregon Where to find them: https://www.linkedin.com/in/jerry-jones-pikes-nw/ https://pikesnw.com Visit trustetc.com/bestever for more info. Book your free demo today at bill.com/bestever and get a $100 Amazon gift card. Visit www.tribevestisc.com for more info. Try QUO for free PLUS get 20% off your first 6 months when you go to quo.com/BESTEVER Join the Best Ever Community The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It’s free to join, but you must apply and meet the criteria. Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow. Apply now at www.bestevercommunity.com Podcast production done by Outlier Audio Learn more about your ad choices. Visit megaphone.fm/adchoices
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