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Jack
This is Nick, this is Jack.
Nick
It's Friday, The Real Friday, June 6, and today's pod is the best one yet. This is a T boy.
Jack
The top three pop business news stories you need to know today.
Nick
All right, we're celebrating the wins over here. Are you keeping track over there, Jack?
Jack
I have a list of accomplishments for this week. Can I read some off? Hey.
Nick
Alright, you got a list. What do you got?
Jack
Our social media channels, tboypod are buzzing. Our show hit top 50 overall podcasts on Apple.
Nick
I like it.
Jack
We're interviewing two CEOs in the next two weeks. Check, check, check. We soft launched so something this week that's going very well. It's in stealth mode and every show we've dropped on the feed has been a T boy.
Nick
Plus you're coming to San Francisco next week and your flight just got upgraded. I don't know about that last part. I was manifesting the last one, Jack. In the meantime, besties, hope you're celebrating some wins. Jack, three stories for today's T boy. What do we got on the pod?
Jack
For our first story, Nintendo's Switch 2 went on sale yesterday. It's Nintendo's first new console in eight years.
Nick
But Jack and I are jumping into the video game industry because gamers ain't who you think they are.
Jack
For our second story, Americans are prudent poly when it comes to retirement plans.
Nick
Yes, we are.
Jack
We're putting a record percentage of our income into our 401ks.
Nick
So our savings advice, forget your account password on purpose.
Jack
And our third and final story. Each and every one of us spends 43 hours a year on average, not moving, just stuck in traffic.
Nick
But now AI is reinventing the traffic light and we are thrilled about it.
Jack
But yetis, before we hit that wonderful.
Nick
Mix of stories, disrupting the traffic light. Never thought we'd do that story. Wonderful mix, Jack.
Jack
The NBA finals tipped off last night. We got the Oklahoma City Thunder versus the Indiana Pacers, the besties.
Nick
Jack and I ran the numbers and we already have a winner. Ding, ding, ding. Oklahoma City Thunder.
Jack
Because OKC's general manager Sam Presti uses a strategy from investing for his basketball team.
Nick
Buy low, sell high. It's a stock market play call on the basketball court.
Jack
Here's the context. Oklahoma City, it's a small market team.
Nick
Yeah. By our calculations, Oklahoma City has the most wins per local citizen of any team in the league.
Jack
But even OKC gets draft picks. And the draft is the cheapest place to find talent.
Nick
And Jack, in three consecutive years, Sam Presti drafted future MVPs.
Jack
He drafted Kevin Durant, Russell Westbrook and James Harden in consecutive years, each became.
Nick
An mvp, all drafted by this man. Besties. That's the buy low part, the NBA draft. But Sam Presti also sold high.
Jack
Get this. He traded each of those players when they were All Stars. When they were at the peak of.
Nick
Their game, fans were so shocked they spat out their barbecue.
Jack
But the way he sees it, he sells talents when they're at the top.
Nick
Like Warren Buffet sold Apple stock last.
Jack
Year so that he could buy low.
Nick
Like snagging Bitcoin at 100 bucks, which none of us did.
Jack
Case in point, his best trade ever. In 2017, OKC traded their first team All Pro, Paul George and got seven.
Nick
Young no Namers in return.
Jack
One of those randoms, though, was Shea.
Nick
Gilgeous Alexander sga, also known as this year's mvp.
Jack
He sold Paul George high so he could buy sga.
Nick
And now he and Oklahoma City are back in the NBA Finals.
Jack
That is some basketball arbitrage.
Nick
Oklahoma City. That would make Blackstone blush.
Ryan Reynolds
Jack fifteen years before this song, two boys from the Northeast met in the dorm. They had an idea to cause a cultural storm. It's the best one yet, but the best is the norm. Jack Nick that's it. I don't even think they need to practice. 50%. That's a fat tip. T boy city on your at Liz if you know, you know. Cause we read to go we can't wait no more so just start the show, start the show, start the show.
Nick
First, a quick word from our sponsor.
Jack
This podcast is sponsored by Northwestern Mutual yeti.
Nick
Lots of financial companies want to talk to you, but Northwestern Mutual wants to listen to you.
Jack
Some companies say they have all the answers, but Northwestern Mutual has better questions.
Nick
Yeah, the financial pros. They are going to ask you questions about your financial situation that honestly, you never asked yourself a big one.
Jack
What's your ideal retirement? It's half therapy session, half financial conversation. Half therapy session.
Nick
Because that's how Northwestern Mutual designs a strategy that'll be uniquely yours. So come lie down on the couch. Find a better way to money@nm.com that's.
Jack
Nm.Com the Northwestern Mutual Life Insurance Company, Milwaukee, Wisconsin.
Misha Brown
Ryan Reynolds here from Mint Mobile with a message for everyone paying Big wireless Way too much. Please, for the love of everything good in this world, stop with Mint. You can get premium wireless for just 15 doll. Of course, if you enjoy overpaying, no judgments. But that's weird. Okay, one judgment. Anyway, give it a try@mintmobile.com Switch upfront.
Unknown
Payment of $45 for 3 month plan equivalent to $15 per month required. Intro rate, first 3 months only, then full price plan options available, taxes and fees extra. See full terms@mintmobile.com for our first story.
Nick
Nintendo Switch went on sale yesterday and it's already sold out worldwide. Who are the people who waited in.
Jack
Line for hours at Best Buy to buy the Nintendo Switch 2?
Nick
They're not kids, that's for sure. They're actually you. We'll explain. We got the data. But first, Yeti's, Apple, they launch a new iPhone every single year on the dot like clockwork.
Jack
On the other hand, Nintendo launches a new product every eight years.
Nick
Yeah, Apple's like the Super Bowl. Nintendo's like the Olympics back when Greece ran it in ancient Greece.
Jack
So yesterday was the biggest deal for Nintendo since, like Donkey Kong.
Nick
Now, remember, the first Nintendo Switch portable gaming device sold 150 million consoles over the last eight years.
Jack
And finally yesterday, you could buy the Switch 2, Nintendo's first gaming device since 2017. Or if you're like me, you couldn't buy it.
Nick
Yeah, Jack, I tried and someone threw a banana at me.
Jack
It was sold out on all four websites. It was supposed to be available.
Nick
We're talking Best Buy, Walmart, GameStop, Target, all of them sold out within a day.
Jack
Now, Nintendo actually knew demand was gonna be insane, so they actually limited pre orders to just super fans in a really clever way.
Nick
Okay, Like Luigi couldn't even get one. Only people who owned a Switch one and had logged 50 hours playing on that device could pre order the new Switch 2.
Jack
And guess what? 2.2 million people did that.
Nick
It's like if Erin May said, you can't buy anything from us unless you already owned the Birkin bag, isn't that.
Jack
Actually kind of what Iron man is?
Nick
Actually, that is what it is like Jack. Now a reminder. Economically w. This is so crazy. Nintendo didn't reveal a launch date or a final price because of Trump's trade war.
Jack
They actually unveiled the Switch 2 on Trump's liberation day, which is a big problem because the Switch 2 was made in Japan.
Nick
But ultimately they launched the device at the same price as originally advertised, 499 bucks with no tariff tax.
Jack
And it comes with Mario Kart included. Nintendo Stock is up 31% this year. So far. Like Koopa Troopa, they're at an all time high on the Switch 2 hype.
Nick
Now, unfortunately, Jack has been crying in my arms about not having a chance of getting a Switch on launch. Day.
Jack
Only the people who shopped in person did. And I was too busy prepping this podcast.
Nick
Okay, so Jack and I were curious, like who exactly are these people who are able to get these devices who are video game players in general?
Jack
Perfect timing. The New York Times just did a deep dive on the history of Nintendo's customers.
Nick
And the journey here isn't what you'd expect. It begins in the early 1980s when the original Nintendo was focused only on targeting young boys.
Jack
Picture the kids from Stranger Things that was who was buying a Nintendo?
Nick
Youths. They adopted video games first with the spare quarters from the Arcade.
Jack
By the 1990s, teens were the target. And then in the 2000s, Nintendo introduced Wii, which entire families could play together.
Nick
So it's been interesting tracking Nintendo's strategy here. Like Nintendo grew its advertising as you.
Jack
Grew up, the marketing matured with us.
Nick
But this latest Nintendo device, who does this one target, Jack?
Jack
Everyone. That's right, everyone with the intern. Because the whole idea is that you can play together alone.
Nick
In the commercial for the new Nintendo Switch 2, Paul Rudd, the oldest young man ever by the way, is playing the device with a whole bunch of friends and his little niece.
Jack
They're all playing together even though they're all alone in their own separate living rooms.
Nick
So Jack, what's the takeaway for our buddies over at Nintendo?
Jack
The typical video gamer in America looks like the typical American and that's not what you'd expect.
Nick
Yetis, the median video gamer is actually 36 years old and the ratio is 53% male to 47% female.
Jack
That's very close to the general population whose median age is 39 and a 5050 gender split.
Nick
And that median video gamer, they're playing an hour and a half per day.
Jack
Now you might have had an outdated picture of a stereotype in your head when you thought of a video gamer.
Nick
Yeah, like a 25 year old dude who still lives in his parents basement. He's the one who's playing video games.
Jack
That's not everyone who's playing video games.
Nick
And Nintendo's evolution in marketing over the last 30, 40 years shows it.
Jack
The original Nintendo was for kids, Super Nintendo was for teens. And Wii was for entire families.
Nick
But the new Switch, it's for everyone.
Jack
Because when you look at the data, everyone plays video games and they play.
Nick
Those games a lot. For our second story, the hottest new trend on TikTok, it's retirement accounts.
Jack
401Ks have gone viral. So we have to share with you our favorite savings advice. Here it is. Forget your Account password.
Nick
Just forget your password on purpose. But yetis, Nick and Jack here with you. Go ahead this weekend, order another avocado toast and double digit latte.
Jack
You've earned it. Yep, because your retirement account is living its best life right now.
Nick
Here's the wild update. More Americans than ever are saving what they're supposed to be saving for retirement.
Jack
According to Fidelity wealth management experts, 401k savings rates should be 15% of your income.
Nick
And right now, boomers are saving 17% of their income. And millennials are impressively saving 13.5% of their income.
Jack
In fact, Americans are saving a record high percent for their IRAs and their HSA accounts too.
Nick
Basically, when it comes to retirement accounts, you are saving like Nana down in Sarasota.
Jack
All right, now, Nick, I just noticed we've done like five highly jargony things. Like we said, 401k HSA, IRA.
Nick
Oh, yeah.
Jack
Can we sprinkle on some context, please?
Nick
FYI, I was going to say we should sprinkle on some Context, Jack.
Jack
A 401k lets you save up to $23,000 of your paycheck pre tax and invest it in the stock market for your retirement.
Nick
And then you can withdraw that money from the stock market when you're 59 and only pay taxes on the gains.
Jack
A lot of times the company matches 401k contributions, which is like free money.
Nick
Now, if a company doesn't offer 401k, you could set up an IRA account.
Jack
With an IRA, you can save up to $7,000 a year and withdraw it when you turn 59.
Nick
Now, there's also a Roth IRA in which you pay the taxes first as the income from your paycheck, but then you don't pay taxes when you withdraw that money from the stock market.
Jack
Unlike a regular ira, where you don't pay taxes at the beginning, but you do pay taxes when you withdraw.
Nick
So add up all those acronyms. The reason we like retirement accounts is they let you skip a tax payment, and that's huge.
Jack
If you just take your paycheck and invest it in a regular brokerage account, you pay taxes twice. First you pay taxes with your paycheck, and then you pay taxes on any gains when you withdraw.
Nick
And that's like, one of the reasons why retirement accounts are suddenly going viral. Like frappuccinos out there.
Jack
Everyone's figuring out on TikTok that they can pay less taxes if they use a retirement account.
Nick
Roth IRA has 800 million views on TikTok.
Jack
Yeah, but it's not TikTok that has putting a record 14.3% of their paycheck into a 401k.
Nick
No, it's the default that made them do it, Jack.
Jack
We'll explain Yetis. In 2006, Congress passed a bill encouraging companies to auto enroll their employees in 401ks.
Nick
Basically, instead of requiring workers to opt in to a retirement account, they required them to opt out of a retirement account.
Jack
And that change in the default boosted enrollment just as millennials were entering the job market.
Nick
Another interesting change, the default contribution, the percentage of your paycheck that was defaulted into a retirement account, was 3%, but now it's 5%. So basically, they nudged you to save a little bit more money.
Jack
And those nudges resulted in more millennials on pace to become 401k millionaires.
Nick
Honestly, we are just blown away by the average American savings right now when you see these numbers.
Jack
When I had a 401k, I started with just 3% because I felt like I needed every dollar. Eventually, I got to 5%. I finished with 10%. I never contributed 15% of my income to savings.
Nick
No, but these psychological tweaks have changed the game, Jack. I mean, now if you start saving 15% of your income, your future shuffleboard court is gonna be paved in gold.
Jack
Boca del Vista, baby.
Nick
So, Jack, what's the takeaway for our buddies? Saving for retirement.
Jack
The best saving strategy is to forget your password.
Nick
Yeah. Yet he's a funny thing, but I had an IRA account that began when I worked at a bank. I carried it through three different jobs. But conf. I haven't signed into that account in three years.
Jack
Because you purposely forgot your password.
Nick
Yeah, I really did, Jack.
Jack
You didn't want to think about your retirement account because you're still decades from retiring.
Nick
Yeah, I mean, I should point out, Jack, I check my other money daily. You know, I check my checking, my savings, my brokerage, my crypto, my. And we do the monthly brunch with Molly. But retirement account, I don't want to touch it, so I don't want to look at it. So I forgot the password.
Jack
Now I check my retirement accounts monthly like all my other accounts. But I respect this forget your password policy, Jack.
Nick
Ahead of this episode, I did check the account for the first time in three years. It's got $200,000 in it. After a decade of contributions, I haven't been paying attention.
Jack
Congrats. And the power of compounding gains after a long period of time is wild.
Nick
Okay, so, Jack, if the stock market continues to gain on average 8% a year like it has. And I don't touch that 200,000 bucks. It'll be worth $2 million in 30 years when I retire.
Jack
That's right. Gaining 8% per year. Your money will 10x in 30 years.
Nick
So, yes, besties check your finances frequently. But your retirement account, maybe you forget.
Jack
That password when you finally do check it might have an extra zero at the end of it.
Nick
Now a quick word from our sponsor.
Jack
The best one yet is sponsored by BetterHelp.
Nick
All right, Jack, let me set the scene for you. My birthday dinner. We did a pizza party. I rented out a whole spot called the Dough Room in San Francisco. You mess with the pizza dough while you make it.
Jack
I know. And then what comes next is the most San Francisco thing ever. Basically, group therapy over dinner.
Nick
So all three people on my side of the table were in therapy and all of us were talking about each other's therapy. You know, like, one person was saying how their therapist helped them through a co worker battle. Another was talking about, like, the future of fatherhood with their therapist. They were stressed about becoming a dad.
Jack
It's not just San Francisco. Society's views on therapy have changed across the world. True, it's evolved to the point where you had a birthday dinner. Learning from each other's therapy sessions.
Nick
Well, BetterHelp is an easy way to take that leap and find the therapist.
Jack
For you because BetterHelp has over 10 years of experience matching people like your friends with therapists.
Nick
As the largest online therapy provider in the world, BetterHelp can provide access to mental health professionals with a diverse variety of expertise.
Jack
Talk it out with BetterHelp, our listeners.
Nick
Get 10% off their first month at betterhelp.com tboy that's BetterHelp.
Jack
H-E-L-P.com t Boy, every big moment starts.
Unknown
With a big dream. But what happens when that big dream turns out to be a big flop? From Wondery and Elmedia, I'm Misha Brown, and this is the big flop. Every week, comedians join me to chronicle the biggest flubs, fails, and blunders of all time. Like Quibi.
Nick
It's kind of like when you give yourself your own nickname and you try to, like, get other people to do it.
Unknown
And the 2019 movie adaptation of Cats.
Jack
Like, if I'm watching the dancing and.
Nick
I'm noticing the feet aren't touching the ground, there's something wrong with the movie.
Unknown
Find out what happens when massive hype turns into major fiasco. Enjoy the big flop on the Wondery app Or wherever you get your podcasts. You can listen to the big flop early and ad free on Wondery Plus. Get started with your free trial at wondery.complus.
Nick
For our third and final story before the weekend. Traffic lights. They are the dumbest technology with the biggest impact on our lives.
Jack
The number one thing we hope AI replaces. It's the traffic light.
Nick
Totally.
Jack
And it's happening right now.
Nick
But Yetis, in order to tell this story, let's travel back in time to New York City. 1914. Union Square is a mix of cars, pedestrians, horses, bikes, trolleys and. One sec, Jack, I think I see a cow.
Jack
A police officer had to stand on a podium trying to maintain some semblance of order.
Nick
Besties. With the rise of the car, intersections in cities became chaos. So police had to manually conduct traffic like. Like maestros in an Orchestra.
Jack
Until 1914, when a police officer in Cleveland got tired of all the chaos, quit his job, and invented the first electric traffic signal.
Nick
Pretty simple. Just green. Green for go.
Jack
In 1920, a police officer in Detroit invented the three color system that we know today.
Nick
Red, green, and yellow for slow.
Jack
And then in the 1950s, traffic signs became automated. They were controlled by the Municipal Circuit Board.
Nick
But. But honestly, we've done the research and that's it. No change in traffic light technology for the last 70 years.
Jack
Which is why odds are you're listening to this podcast while waiting at a red light right now. Yeah.
Nick
And a trucker just blasted his horn at you at the 18th time. I know, I'm trying to get out of the way. You're worried about gridlock. It's stressful.
Jack
And that's why we're excited for the rise in startups who are reinventing the traffic signal.
Nick
Yeah. The new trend is the disruption of the traffic light. Get this. Avvio just raised $22 million for solar powered AI traffic cameras.
Jack
Their goal is to catch the non stoppers.
Nick
Yeah. Also if you're making an illegal turn, a rolling stop, AI will identify all the types of traffic violations and then.
Jack
Send an email with a photo of the evidence to the police so that you get a ticket.
Nick
Yeah. Interesting business model here. They actually give this technology to the city for free, but then they take a portion of the citation as their revenue.
Jack
A more interesting startup is one called no Traffic, which raised $50 million last year to make there be no traffic.
Nick
Yeah, I'm trying to think about. Explain this, Jack. But basically it's hardware and software to sync up traffic lights with the reality of the traffic on the ground.
Jack
Because right now the lights are just programmed to be red for however long and then green for however long, regardless of the actual traffic on the road.
Nick
Yeah, you look for those synchronized light avenues that speed you along, but otherwise you're stopping every eight blocks in Manhattan. Although Jack, we should point out there is an existential risk to the traffic light disrupting startups out there, right?
Jack
Ah, self driving cars.
Nick
That's right. If 100% of cars are robot cars, then do we even need traffic lights at all?
Jack
A robot car is going to tell another robot car, you go ahead, I'll wait for you. You don't need traffic lights.
Nick
Think about that one, besties. So Jack, what's the takeaway for our buddies over in the traffic light disruption industry?
Jack
Traffic lights may be the dumbest tech with the biggest impact on our lives.
Nick
Yetis, pause the pod for a sec. Let's just take a moment to realize how years without innovation in traffic lights has affected us.
Jack
Look, we appreciate the order and safety that traffic lights bring.
Nick
We respect you.
Jack
But the inefficiency of modern traffic lights have a major cost on society and the economy.
Nick
Okay, Jack, one is environmental idling actually contributes 5 to 10% of carbon emissions of cars.
Jack
Plus the unnecessary wearing down of brake pads and the unnecessary fuel from stopping and going.
Nick
But the biggest issue may be time because the average American wastes 43 hours a year sitting in traffic.
Jack
Better traffic lights could reduce that.
Nick
So Bastille's added up. And the traffic light is a funny example of a lack of innovation in an obscure product with some major upside.
Jack
It's the dumbest tech with the biggest impact.
Nick
Jack, could you whip up the takeaways for us for the real Friday?
Jack
Nintendo launched the Switch. Two sold out yesterday and the stock is at an all time high because.
Nick
The typical video gamer in America looks like the typical American.
Jack
For our second story, Americans are contributing a record 14.3% of their paycheck to 401ks.
Nick
Forget your password on purpose. When you finally do log in, you are going to be thrilled with the number you see.
Jack
And our third and final story. We found two companies that raised VC money to use AI to disrupt the traffic light.
Nick
Because traffic lights are the the dumbest technology with the hugest impact on our lives.
Jack
But Yetis, this pod's not over yet. Here's what else you need to know today.
Nick
First stock in circle, the stablecoin company we covered on Monday, jumped 168% on its first day of trading.
Jack
The stock, priced at $31 on its IPO day, but finished the day at $83 per share.
Nick
Now what do they actually do? Well, they digitized the United States dollar.
Jack
With the blockchain, but Wall street thinks Coinbase might acquire circle someday.
Nick
Second, Tesla shares fell 14% yesterday as Elon's divorce with President Trump got really dirty and nasty.
Jack
Elon pivoted from trolling the big beautiful bill to trolling the president on X yesterday.
Nick
So then the president went public and began insulting Elon and threatened to end government contracts with Elon's companies.
Jack
Tesla's brand has already soured with progressing. Now it could lose maga too.
Nick
And finally, the original cast of Hamilton is reuniting to perform one song at the Tony Awards this Sunday.
Jack
Lin Manuel Miranda will be there. Leslie Odom Jr. Will be there. And that baritone who played George Washington, that big guy, he'll be there, too.
Nick
There's the whole OG cast. Hamilton, by the way, just surpassed $1 billion in revenue from the show tickets, the merch, and the Disney streaming deal.
Jack
And they're celebrating 10 years since the first show at the Tonys this Sunday.
Nick
Now time for the best fact yet. This one sent in by legendary Yeti Khaled from Kuwait.
Jack
This week, Muslims around the world are observing Eid Al Adha, which also marks the time of the annual Islamic pilgrimage to Mecca in Saudi Arabia, that's known as Hajj.
Nick
And the numbers are huge. 1.8 million Muslims made the pilgrimage last year, which you only have to do once in your life, ending at the Great Mosque.
Jack
And the Great Mosque goes back to 638 AD. It's huge. It has a capacity to hold 2 million observers at once.
Nick
All the numbers we're talking about here are just huge numbers. So to all the yetis making the pilgrimage right now, Hajj Mubarak.
Jack
And to those observing Eid Al Adha. Eid Al Adha, Mubarak.
Nick
Yetis, you look fantastic over there. You look fantastic all week, Jack. I can't wait to see you in just a few days. Thank you for coming out. We're coming.
Jack
Yeah, I'm gonna give Maxi his early birthday present.
Nick
Oh, very excited about that. Very excited about it. So Yetis, if you haven't yet, drop down to give us five stars and a five star review. We love reading them every week.
Jack
If you do, we'll add it to our wins list for the week.
Nick
And after that, check out our weekly show, the best idea yet. Cause we did a whole episode on.
Jack
Tommy Bahama, specifically their beach chair. And Nick and I will see you Monday.
Nick
Can't wait. And before we go, a happy birthday and happy middle school graduation to Alessandro Montoya down in Charlotte, North Carolina.
Jack
Happy 36th birthday to Andrew Zamski in Waltham, Mass.
Nick
Just outside Boston. And Maddy King in Phoenix, Arizona is a Gonzaga grad with the best birthday yet.
Jack
Happy year and a half birthday to Amelia in Orlando. She's 18 months old and she's beauty.
Nick
And a congratulations to Seth and Felicia on the birth of their daughter Sloan Giada down in DeBary, Florida.
Jack
Happy 40th birthday to Ryan Suet in Las Vegas, who's doing a gender reveal of baby number one over in Maui.
Nick
And Mugo Jeguna, the little league baseball coach is celebrating the best birthday yet in Brookline, Mass. Getting dunked at the games just outside.
Jack
Pasta. And a big shout out to Maneesh Apoorva, Alana, Genevieve, Constance, Zelda and Atticus, who all attended the salt and straw event that Nick was the host for. Is host right?
Nick
The word I got to host it, Jack. I mean, amazing to meet all these yetis. And Atticus, you've got fantastic parents.
Jack
Big shout out to Christine Bacino from Florusa, who's got a promotion and is a run club junkie.
Nick
And congratulations to Andrea and Tom Clousky in Gulfport, Florida for celebrating 10 years together with another fantastic wristband.
Jack
A big shout out to Andrew Castro in San Mateo, California, graduating 8th grade, headed to high school.
Nick
And Anthony Tran in Henderson, Nevada. Congrats on the new job at Clark County Aviation and closing on that home baby.
Jack
And congrats to Anglis for getting a Berkeley executive mba. That's a huge accomplishment. And to anyone else celebrating something today, make it a T, boy.
Nick
Celebrate the wins.
Jack
This is Jack. I own stock of Disney. Nick and I both own stock of Apple and we both own some bitcoin.
Nick
A bitcoin named Ben if you like.
Jack
The best one yet. You can listen ad free right now by joining Wondery and the Wondery app or on Apple Podcasts.
Nick
Prime members can listen ad free on Amazon Music.
Jack
And before you go, tell us a little bit about yourself by filling out a short survey at wondery. Com. Survey.
Nick
We want to get to know you.
Episode Summary: “Mario Hits Puberty” — Nintendo’s Switch 2 Sellout, Our 401K Password Trick, AI Traffic Lights
Podcast Information:
Title: The Best One Yet
Host: Jack Crivici-Kramer & Nick Martell (Nick & Jack Studios)
Description: Feel brighter every day with our 20-minute pop-biz news podcast. The 3 business stories you need, with fresh takes you can pretend you came up with — Pairs perfectly with your morning oatmeal ritual.
Episode Title: 🎮 “Mario Hits Puberty” — Nintendo’s Switch 2 Sellout, Our 401K Password Trick, AI Traffic Lights
Release Date: June 6, 2025
Overview:
Jack and Nick dive into the highly anticipated release of Nintendo's Switch 2, highlighting its immediate global sellout and the shifting demographics of video game players.
Key Points:
Launch Success: The Nintendo Switch 2 became sold out worldwide within a day of its release across major retailers like Best Buy, Walmart, GameStop, and Target.
Target Audience Evolution: Contrary to traditional stereotypes of gamers, data reveals that the median video gamer in America is 36 years old with a nearly even gender split (53% male, 47% female), closely mirroring the general population's demographics.
Marketing Strategy: Nintendo has historically evolved its marketing to target broader audiences, from children in the 1980s to families with the Wii. The Switch 2 continues this trend by aiming to appeal to everyone, emphasizing inclusive and cross-generational gaming experiences.
Stock Market Impact: The hype around the Switch 2 has positively influenced Nintendo's stock, which has risen by 31% this year, indicative of strong investor confidence.
Insights:
Conclusion: Nintendo's strategic release and inclusive marketing have not only led to a sold-out Switch 2 but also positioned the company favorably in both the consumer market and the stock market. This marks a significant milestone in redefining the image of video gamers.
Overview:
The hosts discuss the rising trend of Americans contributing more to their 401K retirement accounts, driven by both TikTok trends and changes in automatic enrollment policies.
Key Points:
Surge in Savings Rates: Americans are saving a record 14.3% of their income into 401Ks, surpassing previous benchmarks. Boomers are saving 17%, while millennials are contributing 13.5%.
Psychological Strategies: The “forget your password” trick involves not actively managing or frequently checking retirement accounts, thereby reducing the temptation to withdraw funds early and allowing investments to grow through compounding.
Policy Changes and Defaults: The 2006 auto-enrollment policy and subsequent increases in default contribution rates from 3% to 5% have significantly boosted participation and savings rates among employees.
Educational Insights: The hosts break down key financial terms to help listeners understand the benefits of different retirement accounts:
Insights:
Conclusion: The combination of policy-driven default settings and savvy psychological strategies like “forgetting your password” has led to unprecedented savings rates in 401Ks, positioning Americans on a stronger financial footing for retirement.
Overview:
Jack and Nick explore the inefficiencies of traditional traffic lights and how AI startups are revolutionizing traffic management to reduce emissions, improve safety, and save time.
Key Points:
Historical Context: Traffic lights have remained largely unchanged for the past 70 years, leading to inefficiencies and increased congestion.
Startup Innovations:
Economic and Environmental Impact: Improved traffic light technology can significantly reduce carbon emissions from idling cars, decrease wear and tear on vehicles, and cut down the 43 hours Americans waste annually in traffic.
Future Outlook: The rise of self-driving cars could render traffic lights obsolete, as autonomous vehicles communicate directly to manage traffic flow efficiently without the need for traditional signals.
Insights:
Conclusion: AI-driven advancements in traffic light technology hold the potential to transform urban mobility, enhance safety, and reduce environmental impact. As startups like Avvio and No Traffic lead the charge, the future may even see the obsolescence of traditional traffic signals in a world dominated by autonomous vehicles.
NBA Finals Prediction: Jack and Nick predict a victory for the Oklahoma City Thunder over the Indiana Pacers, citing GM Sam Presti's strategic trades akin to stock market principles.
Recent Business News:
Conclusion of Episode: Jack and Nick wrap up the episode by celebrating various personal milestones of their listeners and emphasizing the importance of staying informed and engaged with the latest business trends.
Notable Quotes:
This episode of The Best One Yet offers insightful analyses of current business trends, blending engaging discussions with actionable advice. Whether you're a gamer, a saver, or someone interested in urban tech innovations, Jack and Nick provide valuable perspectives to keep you informed and empowered.