☀️“Everything’s Sunny in TWC” — Weather Channel’s #1 trust. Netflix’s tadum trailers. Dr. Squatch’s standup comedy.

Summary

Podcast Summary: "Everything’s Sunny in TWC" – The Best One Yet

Host: Jack Crivici-Kramer & Nick Martell
Podcast: The Best One Yet
Episode Title: ☀️ “Everything’s Sunny in TWC” — Weather Channel’s #1 trust. Netflix’s tadum trailers. Dr. Squatch’s standup comedy
Release Date: June 4, 2025

---

1. Netflix’s Ta Dum Content Fest and Stock Surge

Overview:
Nick and Jack delve into Netflix’s recent achievement of hitting an all-time stock high, attributing this surge to their annual content unveiling event, known as Ta Dum. They explore how this event mirrors tech product launches typically seen in Silicon Valley, positioning Netflix’s content as a major tech product.

Key Points:

• Ta Dum Event as a Tech-Style Launch:
  Jack (03:31): “Netflix is treating their content like it's a tech product.”
  Netflix’s Ta Dum is likened to major tech unveilings, showcasing their upcoming shows and movies in a grand, concert-like setting.

• Content Highlights and Critique:
  The event featured trailers for high-profile projects such as Guillermo del Toro’s adaptation of Frankenstein, Happy Gilmore 2 starring Adam Sandler, and sequels to popular series like Wednesday, Squid Game, and Stranger Things. Despite the impressive lineup, Nick and Jack express their personal dissatisfaction with the event’s overwhelming nature.

  Jack (07:00): “The worst thing that you will watch on Netflix is ironically, their ta dum event.”

• Wall Street’s Enthusiasm vs. Host Criticism:
  While Wall Street celebrated the event, with Netflix’s stock appreciating 92% over the past year, the hosts felt that the event was "anti-Netflix" by diluting the platform’s unique appeal through an excessive showcase of diverse content.

  Nick (08:12): “The way we see it, Netflix's content fest event is antithetical to why people love Netflix in the first place.”

Conclusion:
Despite the positive financial impact, the hosts believe that the Ta Dum event undermines Netflix’s core strengths, suggesting that the platform’s strength lies in its tailored and curated content rather than mass, high-energy presentations.

---

2. Dr. Squatch: The $2 Billion Soap Brand’s Stand-Up Comedy Strategy

Overview:
Nick and Jack spotlight Dr. Squatch, highlighting its rise as the leading private soap brand in America. The discussion centers on Dr. Squatch’s unconventional marketing strategy of leveraging stand-up comedians instead of traditional influencers.

Key Points:

• Stand-Up Comedy Over Influencers:
  Jack (08:25): “Dr. Squatch didn’t bet on influencers, they bet on comedians.”
  By sponsoring the Don't Tell comedy network, Dr. Squatch taps into the broad reach of comedy clips, gaining exposure comparable to major entertainment brands at a fraction of the cost.

• Jester’s Privilege Concept:
  The hosts introduce the notion of “Jester’s privilege,” where comedians can push boundaries and address controversial topics without the risk of backlash that typical brand advertisements might face.

  Nick (11:37): “The Jester's privilege. It's exactly what Dr. Squatch is banking on.”

• Effective Cost-Per-Exposure:
  Each comedy show, with less than 100 attendees, garners billions of views online, showcasing Dr. Squatch’s ability to achieve massive exposure through viral content.

  Jack (10:46): “Dr. Squatch found a way to get super bowl sized exposure at little league sized prices.”

• Potential Risks:
  While rewarding, this strategy carries risks if a comedian delivers offensive material, potentially harming the brand’s reputation.

  Nick (11:21): “You can’t like buy an insurance policy on offensive punchlines? Not a thing.”

Conclusion:
Dr. Squatch’s innovative approach harnesses the authentic and widespread influence of stand-up comedy, allowing the brand to connect with a diverse audience effectively while navigating the challenges of edgy marketing content.

---

3. The Weather Channel: America’s Most Trusted News Source

Overview:
The hosts discuss the Weather Channel's standing as the most trusted news source in the United States for the fourth consecutive year. They explore the channel’s evolution, trustworthiness, and unique position in the media landscape.

Key Points:

• Unprecedented Trust Levels:
  Nick (14:57): “75% of Americans find the Weather Channel to be trustworthy.”
  The Weather Channel maintains twice the trust levels of its nearest competitor, the BBC, and nearly three times that of the Wall Street Journal.

• Historical Context and Evolution:
  Founded in 1982 by meteorologist John Coleman, the Weather Channel pioneered personalized media with its geotargeted local weather reports. Over time, it has evolved into "weathertainment," blending traditional forecasts with engaging content like storm chaser shows.

  Jack (14:26): “Their only competition is the view from your window.”

• Diverse Revenue Streams:
  The Weather Channel leverages multiple income sources, including aviation services for airlines, media streaming services, consulting for industries like ski resorts, and advertising tailored to weather conditions.

  Nick (17:17): “They got a streaming direct to consumer product, and they're still part of every cable package.”

• Advertising Synergy with Weather:
  Advertisers capitalize on weather forecasts to target their marketing strategies effectively. For instance, Tyson Foods promotes grilling products during sunny forecasts, while Home Depot advertises home improvement supplies ahead of hurricanes.

  Jack (17:40): “My weekend, where I spend money, is completely dependent on whether it's sunny or rainy.”

Conclusion:
The Weather Channel’s unwavering trust among Americans, combined with its strategic diversification and innovative advertising approaches, solidifies its position as a pivotal player in both the media and advertising industries.

---

Takeaways

1. Netflix’s Ta Dum Content Fest:

   • Achieved significant financial success and stock growth.
   • Hosts critique the event for contradicting Netflix’s core strengths.
   • Suggests that curated content is more valuable than broad, high-energy showcases.

2. Dr. Squatch’s Marketing Strategy:

   • Embraces stand-up comedy for authentic and extensive reach.
   • Utilizes “Jester’s privilege” to engage audiences without typical advertising constraints.
   • Balances high exposure with the risks associated with edgy content.

3. The Weather Channel’s Trust and Innovation:

   • Maintains top trust levels among American news sources.
   • Continues to innovate in content delivery and advertising integration.
   • Serves as a model for leveraging niche content into broad media influence.

---

Notable Quotes

• Nick (07:00): “The worst thing that you will watch on Netflix is ironically, their ta dum event.”
• Jack (08:25): “Dr. Squatch didn’t bet on influencers, they bet on comedians.”
• Nick (14:57): “75% of Americans find the Weather Channel to be trustworthy.”

---

Final Thoughts:
In this episode of The Best One Yet, Jack and Nick provide insightful analyses of significant business trends in the entertainment and consumer goods sectors. Their discussions highlight the importance of innovative marketing strategies and the evolving landscape of media trustworthiness, offering listeners comprehensive takes on why these stories matter in today's business world.

Transcript

[Nick]

This is Nick, this is Jack. It's Wednesday. Ceviche Wednesday, June 4th. And today's pod is the best one yet. And this is a T boy, the.

[Jack]

Top three pop business news stories you need to know today.

[Nick]

Oh, my God. Yetis, we're making you the most interesting person in the room today. Jack, are these the three best stories we've ever done?

[Jack]

For our first story, Nick, Netflix stock hit an all time high yesterday. Why?

[Nick]

Netflix's annual content fest shows us the paradox of the Netflix.

[Jack]

For our second story, Dr. Squatch is the biggest soap startup in the country.

[Nick]

Because Dr. Squatch went where no corporate sponsor would dare go. Stand up comedy.

[Jack]

And our third and final story is the most trusted news source in the country for the fourth year in a row. It's the Weather Channel.

[Nick]

The Weather Channel. Because here's what you do when you own the most important word of the weekend. The weather.

[Jack]

Weather is the most important word of the weekend.

[Nick]

It's huge.

[Jack]

But yetis, before we hit that wonderful.

[Nick]

Mix of stories, fantastic mix of stories for ceviche Wednesday, Jack, T boy has.

[Jack]

The perfect conversation starter for your next.

[Nick]

Date night because it's about your next date and how tall you are.

[Misha Brown]

The topic.

[Jack]

Tinder's height filter.

[Nick]

That's right. If you could, would you filter your potential dates by your preferred height?

[Jack]

Here's the context. Match Group, which owns Tinder, just announced some pretty ugly earnings.

[Nick]

Yeah, users shrank 5%, they're cutting 13% of their workforce and the stock is down 10% this year.

[Jack]

So Tinder is making a desperate move to get you back on the app. Height discrimination.

[Nick]

That's right. They're testing, letting users filter based on height.

[Jack]

6 foot 4, swipe right.

[Nick]

Or maybe Jack you prefer a short king.

[Jack]

Five foot two, swipe right.

[Nick]

Or maybe Jack, you like to aim.

[Jack]

For average 5 foot 9 and 3 quarters just right.

[Nick]

Well, Yetis, it's because of this that men on dating apps inflate their height by an average of 2 inches.

[Jack]

Can you believe that? It's match misinformation and it's rampant among men.

[Nick]

That's why our buddy Timmy only uploaded pictures with people who he was taller than.

[Jack]

I'm tall compared to these other people.

[Nick]

Men. They will literally fake their height before going to therapy.

[Jack]

Now we you should remind everyone listening women say that height does not matter to them.

[Nick]

Which of course means that height does matter to them.

[Jack]

So bestie, since you can't see us, this is an audio pod. We want to be transparent with you.

[Nick]

Jack and I are both 6 foot 1.

[Jack]

Which means we're really 5 foot 11.

[Nick]

Because we rounded up from 5 foot 10 and a half.

[Jack]

We're actually both 5 10. Barely. We're extremely average in the height difference.

[Nick]

Barely, barely, Barely.

[Jack]

Jack, let's hit our three stories.

[Unknown]

Fifteen years before this song, two boys from the northeast met in the dorm. They had an idea that caused a cultural storm. It's the best one yet, but the best is the norm.

[Monica Lewinsky]

Jack.

[Unknown]

Nick, that's it. I don't even think they need to practice. 50%. That's a fat tip. T boy city on your at Liz. If you know, you know. Cause we read to go. We can't wait no more. So just start the show. Start the show.

[Nick]

First, a quick word from our sponsor.

[Unknown]

I would define reclaiming as to take back what was yours. Something you possess is lost or stolen, and ultimately you triumph in finding it again. Listen to Reclaiming with Monica Lewinsky wherever you get your podcasts.

[Nick]

For our first story, Netflix's stock hit an all time high yesterday. The reason?

[Jack]

Ta Dum. But Netflix's annual Ta Dum content fest is also the antithesis of Netflix.

[Nick]

We'll explain. But, Jack, let's start by sprinkling on some Silicon Valley context. Steve Jobs broke the Internet when he unveiled the iPhone in 2007 at a big product event.

[Jack]

Elon Musk did the same thing in 2019 when he unveiled the cybertruck. Remember those broken bulletproof windows?

[Nick]

Yeah, I do, Jack.

[Jack]

That was quite a stunt.

[Nick]

Add it all up, yetis, and you are not a big tech business unless your CEO has hosted a massive event with a product unveil, like David Blaine.

[Jack]

Well, Netflix wants in on the Internet breaking. So starting in 2020, they've hosted an annual content unveil for everything coming to the streaming platform.

[Nick]

Basically, Netflix is treating their content like it's a tech product.

[Jack]

And this event they do every year is called Ta Da.

[Nick]

And last weekend it happened at the forum in Los Angeles.

[Jack]

By the way, media companies do something similar, but they do it for advertisers.

[Nick]

It's called upfronts. We've actually been to one of them. You pitch your shows. Advertisers. It's pretty common.

[Jack]

Netflix is pitching their shows and their movies for the coming year, but they're doing it for us consumers.

[Nick]

So, Jack, what is the best way to think about Netflix's annual unique content fest?

[Jack]

It's basically a live concert of just movie trailers. Yeah, yeah.

[Nick]

You're gonna need two thumbs up and a whole bunch of rotten tomatoes to get through this thing.

[Jack]

Now, the blockbuster of the Tudum event was Frankenstein.

[Nick]

True OSCAR Isaac plays Dr. Frankenstein. It's coming to theaters this fall.

[Jack]

It's Guillermo del Toro's adaptation of Mary Shelley's classic book Ye. And based on the trailer. You're gonna pee your pants.

[Nick]

Yeah, you're gonna need a new couch. Speaking of peeing pants, as Jack, Adam Sandler and Shooter McAvin were also on stage to promote Happy Gilmore 2.

[Jack]

The trailer was hilarious. It includes cameos from Ben Stiller, a bunch of pro golfers, and of course not, of course Bad Bunny is in this movie.

[Nick]

Tap, tap, taparoo. Also, Matt Damon and Ben Affleck are going to star in their fifth movie together.

[Jack]

And Daniel Craig is doing his fifth, third Knives out movie.

[Nick]

Then Netflix dropped trailers for Wednesday Season 2, Squid Game Season 3, and Stranger Things Season 5.

[Jack]

Oh, you want some sweat? They brought the sweat too. They hyped WWE wrestling and NFL football, both live events happening this year on Netflix.

[Nick]

And in case well written screenplays don't interest you, Netflix put the Love is Blind cast on the kiss cam during the live event.

[Jack]

There was some making out, there was some snogging.

[Nick]

So add it all up, Jack, and basically this Netflix event would have made a TV God magazine explode.

[Jack]

It was a shock and awe campaign that would impress Donald Rumsfeld.

[Nick]

And here's the strategy. If you're the competition of Netflix. How do you feel right now, Jack?

[Jack]

You feel overwhelmed and demoralized. If you work at Peacock, you're like, oh, crap, Netflix has all that this year.

[Nick]

Like our lacrosse coach used to say, Jack, compete at a level the competition is unwilling or unable to sustain.

[Jack]

And for consumers, it makes you feel like you have to subscribe to Netflix if you want to be culturally relevant.

[Nick]

But here's what we found fascinating. The biggest fan of this Netflix content fest was actually Wall Street.

[Jack]

Netflix stock hit an all time high yesterday. It's up 92% in the last 12 months.

[Nick]

But pause the pod Yetis. Cause Jack and I looked at this thing and honestly, we didn't love it.

[Jack]

I honestly hated it. And you know what?

[Nick]

What?

[Jack]

You did too.

[Nick]

We should whip up a takeaway on this, Jack. So, Jack, what's the takeaway for our buddies over at Netflix?

[Jack]

The worst thing that you will watch on Netflix is ironically, their ta dum event.

[Nick]

Yetis. The way we see it, Netflix's content fest event is antithetical to why people love Netflix in the first place.

[Jack]

And it showed. The live event crowd was lackadaisical and critics panned the event as exhausting here's why.

[Nick]

Netflix offers something for everyone. Which means Netflix offers everything. And we saw that on display on Saturday.

[Jack]

Here's the Nobody wants everything.

[Nick]

Nobody wants everything.

[Jack]

We each have our own unique, specific niche of interests, of things we care about.

[Nick]

In fact, that's why we each get completely different homepage experiences. When you sign on to Netflix and watch Netflix.

[Jack]

After all, Netflix is based in Silicon Valley. They're more similar to TikTok than they are to Disney.

[Nick]

Like, Jack, can you imagine if you opened TikTok and saw everything on the Internet? Like you'd hate that.

[Jack]

The curation is why TikTok is so good.

[Nick]

So, besties, this Ta Dum event, it was loved by Wall street, but ironically, it's anti Netflix and we give it two thumbs down.

[Jack]

That's why the worst thing you'll watch on Netflix is ta da.

[Nick]

For our second story, the biggest soap startup in America, it's now Dr. Squatch, the $2 billion soap brand for dudes.

[Jack]

Because Dr. Squatch didn't bet on influencers, they bet on comedians.

[Nick]

Yes.

[Jack]

Stand up comedians.

[Nick]

All right, but Jack, I gotta ask you before we kick off the story. Bath bathing. Being in a tub. Yay or nay?

[Jack]

Oh, being in a bathtub.

[Nick]

Yeah, yeah. How do you feel about that?

[Jack]

Well, to quote a stand up comedian, Jerry Seinfeld, being in a bath is like stewing in a soup of your own filth.

[Nick]

Yeah. Since my germaphobes took over, I'm a.

[Jack]

Fan of the pre bath shower, actually. Yeah, yeah, yeah. Otherwise I need like a scoop of chlorine.

[Nick]

Well, I need a post bath shower jacket. It turns out besties, the most viral soap right now is also the most controversial in the history of hygiene.

[Jack]

Soap made from used bath water.

[Nick]

That's right. Get this. Actress Sydney Sweeney took a bath and then a company used that bath water and turned it into a soap for sale.

[Jack]

That company is Dr. Squatch, a male focused bathing products brand. It's basically the successor to Axe Body Wash.

[Nick]

If you're a teenage boy and you get your first peach fuzz on your cheeks, I'm pretty sure you end up buying Dr. Squatch right after that. Jack.

[Jack]

Here's how they describe themselves. Natural handmade soap to men who want to feel like a man and smell like a champion.

[Nick]

Dr. Squatch's soap basically smells like protein and flannel wrapped in a soap.

[Jack]

And apparently it's working.

[Nick]

This company's doing 400 million bucks a year in revenue. They're seeking a fundraise. At $2 billion, we can't find a.

[Jack]

Single private soap brand with more revenue or higher valuation than Dr. Squatch.

[Nick]

We repeat, nothing tech about this. They make shampoo and they're valued half as much as a lift.

[Jack]

So how is Dr. Squatch the largest private soap brand in Americ?

[Nick]

Well, Jack and I jumped in t boy style and we discovered it's standup comedy.

[Jack]

The top marketing trend for zillennial brands is to use influencers.

[Nick]

That's right. You pay Alix Earl 100k and she does an Instagram post for you.

[Jack]

Voila. But instead of chasing influencer dollars, Dr. Squatch chose stand up comedians.

[Nick]

Interestingly, Dr. Squatch is the headline sponsor of Don't Tell comedy network.

[Jack]

That's a comedy group that hosts stand up shows in 250 cities nationwide.

[Nick]

That's right. When that semi pro comedian did a whole bit on air. Airplane seatbelts, you know, you can never really get them to say, what's the deal with the airline seat belts?

[Jack]

The Dr. Squatch logo was right next to them.

[Nick]

But the numbers are kind of fascinating here because each of those comedy shows does less than 100 people in person in the room.

[Jack]

But the highlight clips find billions of viewers on YouTube and social media.

[Nick]

Jack, those are Dave Chappelle numbers right there, my friend.

[Jack]

Dr. Squatch found a way to get super bowl sized exposure at little league sized prices.

[Nick]

And now we should point out that most brands are too nervous to sponsor comedy.

[Jack]

Right, Jack, if you think this deal sounds too good to be true, it's the potential controversy that's the catch.

[Nick]

Yeah, like if the comedian drops an offensive joke during the bit, you could get canceled by association, my friend.

[Jack]

Don't you try to filter what Wanda Sykes says on stage.

[Nick]

Oh yeah, and you can't like buy an insurance policy on offensive punchlines? Not a thing.

[Jack]

You sure about that?

[Nick]

Actually, Geico probably does offer that, Jack. So Jack, what's the takeaway for our buddies over at Dr. Squatch?

[Jack]

Dr. Squatch is benefiting from Jester's privilege.

[Nick]

The Jester's privilege? Yetis, in medieval Europe, there was a secret known in the royal court that the Jester had the most power.

[Jack]

Only the Jester could tell the truth to the king's face and not face punishment.

[Nick]

Because the Jester's role was to entertain, not challenge. Their humor gave them immunity.

[Jack]

In business today, we've said that humor can Transcend all demographics.

[Nick]

DC's Dr. Squatch is investing in stand up comedians because of the power they hold in society, but also the leeway.

[Jack]

They get from society to not get canceled by association.

[Nick]

And that is Jester's privilege. It's exactly what Dr. Squatch is banking on. Now, a quick word from our sponsor.

[Monica Lewinsky]

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[Misha Brown]

Every big moment starts with a big dream. But what happens when that big dream turns out to be a big flop? From Wondery and will Media? I'm Misha Brown and this is the big Flop. Every week, comedians join me to chronicle the biggest flubs, fails and blunders of all time. Like Quibi.

[Nick]

It's kind of like when you give yourself your own nickname and you try to like get other people to do it.

[Misha Brown]

And the 2019 movie adaptation of Cats.

[Jack]

Like if I'm watching the dancing and I'm noticing the feet aren't touching the ground, there's something wrong with with the movie.

[Misha Brown]

Find out what happens when massive hype turns into major fiasco. Enjoy the big flop on the Wondery app or wherever you get your podcasts. You can listen to the big flop early and ad free on Wondery plus get started with your free trial at Wondery.com plus.

[Nick]

For our third and final story, America's most trusted news source. Believe it or not, it's the Weather Channel.

[Jack]

And the Weather Channel may actually have the sunniest forecast in all of media.

[Nick]

Here we go, Jack. You ready? Diapers.comHotels.com 1-800-Flowers.

[Jack]

Some brands, they put it right out there. They waste no time in telling you what they're doing.

[Nick]

Well, most of all, first of all.

[Jack]

Maybe the Weather channel, a channel 100% dedicated to. Is it sunny or cloudy?

[Nick]

The Weather Channel. They're dealing with the oldest content type on earth.

[Jack]

Their only competition is the view from your window.

[Nick]

Here's the news. While every old school media business is losing trust right now, the Weather Channel is gaining trust.

[Jack]

YouGov just did a poll of 2,200American adults in the month of May. And overall, just 54% of Americans trust the news that's published.

[Nick]

Conspiracy TikTok. It's just more entertaining than NPR.

[Jack]

But trust in one source. The Weather Channel rose by 6 percentage points this year.

[Nick]

That's right. 75% of Americans find the Weather Channel to be trustworthy.

[Jack]

The Weather channel is number one among the 54 news outlets in the survey. And they're number one for the fourth year in a row.

[Nick]

I mean, the 25% who don't trust the Weather Channel, Jack, probably just got, like, rained on during their wedding day, and now they're blaming the Weather Channel.

[Jack]

Yeah, the Weather Channel is actually two times more trusted than the number two news outlet, which is the BBC.

[Nick]

And it's nearly three times more trusted than the Wall Street Journal. Honestly, Jack almost named his third child Frosty because of the Weather Channel.

[Jack]

Okay?

[Nick]

I had to tell the people, Jack. I had to tell the people.

[Jack]

I mean, this story's about news trustworthiness. I'm gonna have to fact check you on that one, Nick.

[Nick]

But besties. Despite that huge trust asset, the Weather Channel's business has been tossed around more than a used umbrella.

[Jack]

But the Weather channel started in 1982 when John Coleman, a meteorologist at Good Morning America, thought that weather could be the main event.

[Nick]

And Jack, what was his pitch about weather being theater?

[Jack]

A channel dedicated to 24. 7 weather reports. So he hired 100 meteorologists and snagged data from the National Weather Service.

[Nick]

Before the iPhone, the Weather Channel is the one who innovated with geotargeting, and.

[Jack]

They did it with local weather on the eights.

[Nick]

That's right. That was personalized media for you before Facebook.

[Jack]

Now, eventually, the Weather Channel got bought by private equity. NBC, IBM, even a comedian, even at.

[Nick]

One point, a comedian owned the Weather Channel for like a six year period.

[Jack]

And that's around the time that they shifted their content to what we're calling weathertainment.

[Nick]

Yeah, weathertainment. Like you'd get one hour of forecasts and then one hour of storm chaser.

[Jack]

Season seven, the most dangerous job on earth, standing outside in a hurricane.

[Nick]

But the Weather Channel didn't stop innovating, Jack. Like, they were also the the first organization to give names to winter storms.

[Jack]

Starting in 2012 with Winter Storm Athena. Kind of a scare tactic. But it got me checking into the Weather channel more in 2012.

[Nick]

A profit puppy of a scare tactic. Well, now the Weather Channel is owned by private equity again. So they're making their money with four different jet streams. I mean, revenue streams.

[Jack]

First is aviation. They get paid by Delta and United for weather forecasts.

[Nick]

Second is media. They got a streaming direct to consumer product, and they're still part of every cable package.

[Jack]

Third is consulting. Vail Ski Resorts is probably a client.

[Nick]

But Jack And I think that we know the sunniest forecast for the Weather Channel's business of all. So, Jack, we've got a low pressure takeaway system coming in with a 73% chance of takeaway. Can you please give us the takeaway advisory for our buddies over at the Weather Channel?

[Jack]

The most undervalued element of advertising is the weather.

[Nick]

Yetis, think about it. More than anything else, it is the weather that determines your spending decisions.

[Jack]

My weekend, where I spend money, is completely dependent on whether it's sunny or rainy.

[Nick]

That's why every month, 330 million people check the weather channel on TV, on the app, or on the website.

[Jack]

And those 330 million people are there to check the weather. Companies can advertise based on the weather forecast.

[Nick]

For example, Tyson Foods is actually a big buyer of Weather Channel ads adjacent to sunny weather because they know you're grilling, so they want to pitch you hot dogs.

[Jack]

If there's a hurricane in the forecast, Home Depot can buy ads on weather.com because you're buying plywood.

[Nick]

Even digital companies are affected by the weather. Like if it's pouring this weekend, that's an opportunity to promote an HBO Max binge.

[Jack]

Add it all up, Yetis, Americans trust the Weather Channel way more than any other news outlet.

[Nick]

And that's why advertisers have a rainy day fund for the Weather Channel. Literally. Jack, could you whip up the takeaways for us for ceviche Wednesday, Netflix stock.

[Jack]

Hit an all time high as they shocked and awed with a dozen epic trailers.

[Nick]

But Netflix's Ta dum content fest is the worst thing you're gonna watch on Netflix this year. It's kinda anti Netflix.

[Jack]

For our second story, Dr. Squatch is doing $400 million in soap sales by sponsoring stand up comedians. Dr. Squatch is banking on Jester's privilege, power and forgiveness. And our third and final story is the Weather Channel. For the fourth year in a row, they're the number one most trusted news in the country.

[Nick]

Here it comes, Jack. And the weather forecast is the most underrated variable in advertising.

[Jack]

I don't care about pressure systems. I just want to know the temperature and the chance of precipitation.

[Nick]

You're a real feel guy, aren't you Jack? You're a real feel. You better factor in that humidity for Jack, guys.

[Jack]

But Yeti, this pod's not over yet. Here's what else you need to know today.

[Nick]

First, Meta just signed a 20 year deal to take all the electricity from one nuclear power plant in the state of Illinois.

[Jack]

Why? Data centers. Your AI Chatbot questions require a ton of juice and meta.

[Nick]

They want to become carbon neutral someday. Which nuclear power is.

[Jack]

It's also a trend. Microsoft announced last year they would buy all the power from Three Mile island, the infamous plant in Pennsylvania that is getting reopened.

[Nick]

And second, Elon Musk was given a farewell on Friday in the House from President Trump.

[Jack]

And he said recently in a bunch of interviews that he was stepping back from politics, working on his companies again.

[Nick]

But on Tuesday, Elon jumped right back in, calling the Republican budget passed by the House a disgusting abomination.

[Jack]

It puts Elon strongly at odds with President Trump, whom the big beautiful bill was named by.

[Nick]

And finally, McKinsey is using artificial intelligence for PowerPoint presentations, which the company confessed to Bloomberg.

[Jack]

McKinsey actually built their own generative AI so that they could enter private client information and it would remain private.

[Nick]

Yeah, so like, AI is doing the first draft of the pitch decks, the stuff junior employees would typically do at a consulting firm.

[Jack]

It's a bummer to hear this if you're a company paying top dollar for McKinsey's MBAs.

[Nick]

ChatGPT costs 19 bucks a month, and it will put arrows going in different directions on each and every slide.

[Jack]

Does McKinsey do animations from slide to slide?

[Nick]

No, that's the big, beautiful bane arrow, Jack. The big red bane arrow. That's what that. Now, time for the best fact yet. This one sent in by our buddy, Cheddar McFetta, because it happens to be National Cheese Day.

[Jack]

It's National Cheese Day, so we've got a fact about bread.

[Nick]

Okay, here we go. Bread bag, twist ties. You know what they look like? They're actually color coded, which you probably didn't know.

[Jack]

This is actually great news. The color of the twist tie, that's tying your bag of bread at the top. It depends on the day that the bread was baked.

[Nick]

Okay, a blue twist tie, that's a Monday bread. A green twist tie, that's a Tuesday bread. And a red twist tie, that's a Thursday bread.

[Jack]

Friday's white, Saturday's yellow. What about Wednesday and Sunday?

[Nick]

Well, they don't do bread deliveries those days, so they don't get a color of twist dye.

[Jack]

There is hope in the world. There's a meaning to the color of your twist dye.

[Nick]

Yetis, you look fantastic today. Whether you're 6 foot 4 or 4 foot 6. We're not judging.

[Jack]

When I went to Middlebury College and met with the football coach, I put a pack of index cards in both shoes to be an inch taller.

[Nick]

The Brown lacrosse website literally had me listed at 6:2.

[Jack]

That is the most outrageous embellishment of height I've ever heard.

[Nick]

That's if I have a helmet on, cleats, and I'm standing on somebody else. So, besties, remember to tell a buddy today to check out this episode. Hyh tvoi have you heard the best one yet?

[Jack]

Nick and I will see you tomorrow.

[Nick]

And before we go, a happy 60th birthday to legendary Eddie Danny Herrera down in Panama City, Panama.

[Jack]

Nick, have you heard about Tucker Scott, whose birthday it is? Today he turns 12 in Henderson, Tennessee.

[Nick]

Okay, but tell me about his portfolio, Jack.

[Jack]

He owns shares of Nvidia and Tesla.

[Nick]

That's right, Tucker Scott.

[Jack]

It's boom times in the Scott household.

[Nick]

He's outperforming all of us. And Rufio Hooks down in Nashville, Tennessee is writing songs and celebrating a birthday.

[Jack]

Happy 52nd birthday to Adam Okarofsky in Toronto, Ontario. Listening to T boy right now with the family.

[Nick]

And Jason down over in Ann Arbor, Michigan. Wonderful city. Wonderful birthday, Jason.

[Jack]

Happy birthday to Dawkins the dog who's turning 4 in Oceanside, California.

[Nick]

Who's a good boy. And a congratulations to legendary Eddies Kim and Tyler Malik, the co founders of Salt and Straw.

[Jack]

Get this. Nick gets to interview them tonight on their book, which is just publishing. It's an ice cream recipe book tour.

[Nick]

Yetis, if you're in San Francisco, you can come over to Omnivore Books tonight. I'll get to interview Kim and Tyler. They are just brilliant creative and business minds. It's amazing what they've created with Salt and Straw.

[Jack]

If you're going to the event to see Nick interview the Salt and Straw people at Omnivore Books, you should know this is not a dairy free event.

[Nick]

No. Bring the lactose. And Erica. And dairy you in Rancho Palos Verdes is graduating from middle school. Congratulations, Eric.

[Jack]

This is Jack. I own stock of Netflix and Disney. If you like the best one yet, you can listen ad free right now by joining Wondery plus and the Wondery app or on Apple Podcasts prime members.

[Nick]

Can listen ad free on Amazon Music.

[Jack]

And before you go, tell us a little bit about yourself by filling out a short survey at wondery. Com Survey.

[Nick]

We want to get to know you.