The Boostly Podcast: Episode Summary – "The Grocery Concierge Changing the Game for Hosts!"

Release Date: June 8, 2025
Host: Mark Simpson
Guest: Connor Patton, CEO of Notable

Introduction

In this engaging episode of The Boostly Podcast, host Mark Simpson welcomes Connor Patton, the CEO of Notable, a groundbreaking grocery concierge service tailored for the short-term rental market. The conversation centers around how Notable is revolutionizing the guest experience, driving direct bookings, enhancing reviews, and increasing revenue for property managers.

The Concept of Notable

Connor Patton introduces Notable as a national grocery concierge designed to elevate the guest experience in short-term rentals. Unlike traditional services like Instacart, Notable integrates seamlessly with property management systems (PMS) and allows guests to pre-order groceries up to a year in advance. This ensures that regardless of travel delays, the required groceries are stocked and ready upon the guest's arrival.

Connor Patton [00:41]: “We build a national grocery concierge that integrates with major retail stores and PMS, allowing guests to have their groceries stocked ahead of arrival, preserving the cold chain and enhancing their stay.”

Market and Use Cases

Notable caters to a diverse range of guests, from families on vacation to business travelers and boutique hotel guests. Connor emphasizes the platform's flexibility in serving various markets by tailoring offerings based on the property's average daily rate (ADR) and the specific needs of the area.

Connor Patton [03:56]: “We found validation in pretty much every market...whether it's boutique hotels needing specific items or families placing large grocery orders for vacations.”

Enhancing Guest Experience and Revenue

Mark and Connor discuss the importance of creative marketing for upsells to stand out in a competitive market. Connor shares how Notable not only enhances the guest experience by offering convenience but also generates additional revenue for property managers through a revenue-sharing model.

Mark Simpson [04:50]: “Convenience beats price. If you can offer something convenient, guests are often willing to pay more for it.”

Connor explains that Notable charges a one-time onboarding fee of $500, which includes a $250 practice delivery. There are no monthly fees; instead, revenue is generated through a 5-8% share on the marked-up grocery totals.

Connor Patton [13:43]: “We charge a one-time onboarding fee and then take a revenue share from the grocery orders, ensuring both property managers and Notable benefit financially.”

Feedback and Memorable Moments

Connor shares positive feedback from property managers and guests who have utilized Notable. For instance, a guest at Book Nola in New Orleans left a five-star review specifically mentioning the seamless grocery delivery service, highlighting how it enhanced their stay.

Connor Patton [10:52]: “Guests love the service and often mention it in their reviews, which boosts overall ratings and attracts more bookings.”

Additionally, Connor discusses a recent enhancement where Notable introduced an AI-driven shopping feature, allowing guests to generate grocery lists effortlessly by inputting recipes, thereby saving time and reducing the hassle of large orders.

Connor Patton [12:53]: “With our new AI agent, guests can build their grocery cart in seconds by simply inputting a recipe, making the ordering process much more efficient.”

Implementing Notable for Hosts

Connor elaborates on how hosts can integrate Notable into their booking process. By embedding custom links within booking confirmations and promotional materials, guests can easily access and utilize the grocery concierge service without additional setup.

Connor Patton [16:34]: “We integrate with major PMS platforms, allowing guests to order groceries with pre-populated information, ensuring a smooth and effortless experience.”

He highlights successful partnerships, such as with Reunion Resorts in Davenport, Florida, which has utilized Notable to handle large grocery orders for their expansive properties, enhancing the guest experience during high-demand periods like spring break.

Challenges and Solutions

Connor candidly discusses the challenges faced during Notable's development, including an incident where groceries were mistakenly delivered to the wrong property. This experience underscored the importance of having robust standard operating procedures (SOPs) to prevent such errors in the future.

Connor Patton [18:31]: “We accidentally delivered groceries to the wrong property, which taught us the critical need for stringent SOPs to ensure accuracy and reliability.”

To address these challenges, Notable has implemented improved verification processes and enhanced communication with property managers to ensure seamless operations.

The Future of Hospitality Upsells

Looking ahead, Connor envisions a future where AI plays a pivotal role in enhancing convenience for guests. He anticipates that AI will streamline the booking and service ordering processes, making it easier for guests to customize their stays based on their preferences.

Connor Patton [20:49]: “AI is going to make everything more convenient. People will book vacations by simply prompting a chat with AI, tailoring their experience to the minutest details.”

He also stresses the importance of property managers understanding their target market and leveraging AI-driven tools to optimize their offerings and guest interactions.

Connor Patton [22:41]: “At Noshable, our memo is 'groceries don't matter, but memories do.' We're not just a grocery company; we're a memory company, focusing on creating valuable guest experiences.”

Conclusion and Resources

As the episode wraps up, Connor shares resources for property managers interested in implementing Notable. He encourages listeners to visit shopnoshable.com to book a demo, explore the software, and connect via LinkedIn for personalized assistance.

Connor Patton [23:10]: “Visit shopnoshable.com to book a demo and explore how we can enhance your guest experience with our grocery concierge service.”

Mark concludes by emphasizing the importance of stands out through innovative services like Notable and invites listeners to explore Boostly’s various platforms for more insights and resources on increasing direct bookings.

Key Takeaways

1. Notable’s Unique Value: A national grocery concierge that integrates with PMS, allowing guests to pre-order groceries and have them stocked before arrival, enhancing convenience and guest satisfaction.

2. Revenue Generation: Property managers can increase revenue through a flexible, revenue-sharing model without the burden of monthly fees.

3. Enhanced Guest Experience: By offering customizable grocery options, hosts can significantly improve guest reviews and attract more bookings.

4. AI Integration: Future advancements will likely see AI playing a crucial role in automating and personalizing guest services, making convenience a key differentiator.

5. Importance of Market Understanding: Tailoring services to the specific needs and preferences of the target market is essential for maximizing conversion and guest satisfaction.

Quotes from the Episode

• Connor Patton [00:41]: “We build a national grocery concierge that integrates with major retail stores and PMS, allowing guests to have their groceries stocked ahead of arrival, preserving the cold chain and enhancing their stay.”

• Mark Simpson [04:50]: “Convenience beats price. If you can offer something convenient, guests are often willing to pay more for it.”

• Connor Patton [13:43]: “We charge a one-time onboarding fee and then take a revenue share from the grocery orders, ensuring both property managers and Notable benefit financially.”

• Connor Patton [22:41]: “At Noshable, our memo is 'groceries don't matter, but memories do.' We're not just a grocery company; we're a memory company, focusing on creating valuable guest experiences.”

For more insights on boosting your short-term rental business, subscribe to The Boostly Podcast on YouTube and follow their Instagram for the latest updates and direct booking strategies.