On this episode of The Build Zone Podcast, sponsored by the ABC Self Insured Group, we sit down with Peter Murphy Lewis, the creator of the powerful docuseries People Worth Caring About—and fair warning, this conversation might stick with you long after the episode ends.

Peter isn’t chasing clicks or clout. He’s chasing truth. Through People Worth Caring About, he turns the camera toward individuals and communities that are too often overlooked, misunderstood, or written off entirely. The result is storytelling that’s raw, human, and deeply uncomfortable in the best possible way. These aren’t feel-good highlight reels. They’re honest portraits of people navigating hardship, resilience, dignity, and hope—sometimes all at once.

We talk about where the idea for the docuseries came from and what pushed Peter to pick up a camera and start asking questions that many of us avoid. He shares what it’s like to earn trust in spaces where trust has been broken, and why listening—really listening—is the most important skill a storyteller can have. Peter also opens up about the emotional toll of documenting difficult realities, and how he balances empathy with responsibility when telling someone else’s story.

This episode goes beyond filmmaking. We dig into why stories matter, how media shapes who we decide is “worth” our time and attention, and what happens when you slow down long enough to see people as more than labels. Peter challenges the idea that impact requires massive platforms, reminding us that meaningful change often starts with simply caring—and acting on it.

If you’re interested in storytelling, social impact, or just becoming a more aware human being, this conversation is for you. It’s thoughtful, challenging, and refreshingly honest. People Worth Caring About isn’t just a title—it’s a call to action. And after this episode, you may find yourself looking at the world, and the people in it, a little differently.

Grab your headphones, lean in, and get ready for a conversation that proves some of the most important stories are the ones we don’t hear often enough.

You can learn more about Peter by checking out his website here >> https://strategicpete.com/

Listen to the full episode here- https://www.abcma.org/Membership/The-Build-Zone-Podcast

Learn more about ABC Massachusetts visit www.abcma.org

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Presenting Sponsor: https://www.abcma.org/Membership/ABC-Insurance-Programs/ABC-Self-Insured-Workers-Compensation-Group-SIG

Lightning Round Sponsor: https://attaintechnology.com/

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