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This episode is brought to you by Google Gemini. With the Gemini app, you can talk live and have a real time conversation with an AI assistant. It's great for all kinds of things, like if you want to practice for an upcoming interview, ask for advice on things to do in a new city, or brainstorm creative ideas. And by the way, this script was actually read by Gemini. Download the Gemini app for iOS and Android today. Must be 18 to use Gemini.
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Welcome to the Candy Valentino show, the podcast for founders, investors and entrepreneurs where we have honest conversations about what it takes to grow your business, build more wealth and create financial freedom.
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Why there are only four to five times in your lifetime that you will get the ability to build more wealth more quickly. Because there are times in winter, times in economic downturn, times in market volatility, time when the GDP has all of this uncertainty that we're hearing about on the news. What I want you to hear, instead of all of this fear, I want you to hear opportunity. Because that is what we're in. There are only four to five times that we get this opportunity. That's why we all went all in to give you this information as fast as we could in the beginning of this year so that you can take the steps now. And what you do over the next 12 months, three months, six months, will really set you up for financial success. We are truly in one right now. Here's what I want to show you. This chart. This is the s and P500. The S&P500 is basically 500 of the best stocks, if you will all put into a basket, which we're going to talk a little bit more about that. If you look at this chart, you'll see that this is what we're in. Right? The reason that we only get four to five times of these in our lifetime is because oftentimes when they start, we're either in school or we're too young, we don't have any money, or we're in college. And so all of this dips, these market pullbacks, this market volatility, this challenge in the vertical uncertainty, this is what you're seeing. But when you see it on a chart, when you're looking at this, oh my gosh, that looks really scary, doesn't it? But look how high that is compared to all of this other mark. We are still so much better off than where we were. When we have these down moments even in here, like, we can't see this because it's a blip. It was something that happened so fast it's almost insignificant. But this, my friends, this is where the rich get richer. This is where the wealthier make more wealth. This is where the Fortune 400, the Forbes 400, get even more wealth built because they have the tools and the habits of what to do in those market downturns. That's what we're in. So all of this uncertainty, all of this uneasiness is opportunity for the little guy to get a cheaper price on stocks. It's like the. The shoe sale of your lifetime is basically another way to look at it and why it's so important to look at this in a different way. This is over 100 year chart, right? You can see 85. This is such a little blip. This. There was a savings and loan crisis here. This was the. When the recession hit in 2008, I was in business and investing in real estate. It gave me the ability to double down and create more wealth than I did in any other year. Then we've got it up. So I think you get the picture. The reason this is so important is because if you're always looking at it with fear, what does fear do? Fear paralyzes us. It cripples us. We don't know how to move forward in fear. But when we have clarity and we have certainty on what to do now, we have confidence and we can move forward more quickly and with more speed. And just like in business, speed is everything. Investing with decision, decisive moves, and moving with speed will pay dividends in your wealth and in your life. So what I want to do first, before we go into all of this super heavy data and research, I promise to make it as fun as I possibly can. We need to do something first. This is why in the very first part of the book, I put growing your way to wealth. Because if we don't talk about what you think and what you believe and what you know, and we don't try to rewire some of that, we are going to be swimming uphill together because it's like this, right? We can look at this chart and think, oh my gosh, this is so awful. But if we rewire the way we view it, we can look at this and get really excited about the possibility to build more wealth. So are you guys ready to rewire the way you think? Are you ready to look more into this data and understand why this is such a critical, important time in your lifetime? Drop me a yes. All right, so let's rewire the way you think, because this is going to mean everything for the whole next Part in the book, I shared these. I want to go into them just a little bit more in depth than I did in the book. Because there are four common things that even right now, if you read the book once, if you read it twice, there are still things that are wired in our brains. They're patterns that we believe. And so I just want to talk through them really quickly if you didn't read the book or if this is still something that you struggle with. I actually got an email today, one of our book buyers, and somebody had a question about something. And in the email, she went through a bunch of questions, and then at the end, she's like, but I'm really just not sure that I have the skills to do this. And she goes, wait, I think I just broke the first habit that I just read twice in your book. So these are patterns. We need to hear them over and over again. Scarcity, this belief that wealth is limited, that you can run out of money or never have enough, that is one of the common core beliefs that people think. When we start talking about this, when we talk about market volatility, most people say, oh, my gosh, I don't even understand what that means. That is a lack mindset that you think that you're not going to know what this means, that you're going to run out of money, that you're never going to have enough. And we need to bust through that. How you can overcome the scarcity mindset, here's a few ways. Number one, what you're doing right now, so if you showed up right now, I want to commend you because you're building your knowledge to know and learn something that you just want to develop your acumen or you just are like, I don't know anything about this, but I want to learn. So truly, I commend you for showing up, like, so inspired that you're taking time to be with us to build your knowledge. You can overcome it by directing your thoughts. Like we talked about with that graph. When you are looking at that, rather than choosing what's hardwired in you to see lack, you can choose to see opportunity. So directing your thoughts is another way. Number three, training your focus, seeing exactly what you're focused on and what you need to change and what you need to see instead. Because again, it's all a choice. Number four, how to choose your words wisely. Right? Like looking at a chart like that and seeing, oh my gosh, The S&P 500 is down, everything's gonna crash. It's gonna be the worst yet all of these things, right? When we say that what we think and what we speak, it becomes. That's why visualization is important. That's why making sure that the way that we talk to other people and ourselves are so critical. And lastly, celebrating, celebrating daily, like celebrating the small wins. Like oftentimes I see in goal setting, especially in business, people will set this like you know, 5 mile, 25 mile goal down the road. And it's like I want to run a marathon, I want to build a business and I won't be happy or successful until I have a $25 million company. Meanwhile, they just grew from nothing to a million. And they don't celebrate because if you're always looking 10, 20, 50 steps ahead and you're not celebrating the small wins of what you do every day, you will eventually get burnt out, tired and you'll revert back to old patterns and behavior. So it's really important as you're building wealth that you celebrate those small wins. When you pay your first credit card off, when you pay additional principal on your home, when you actually go through and start deciding on what you want to invest in or understanding risk tolerance, all of those things are key pieces that you need to celebrate and acknowledge because that compounded over time is what's going to change your life. I promise you, number two, this is the other broke belief future condition. This is I will be happy when I will be, I will feel successful if this is putting everything in the future as opposed to looking at it right now. This is an if or when. And I promise you, if you think about this, you will catch yourself doing this. Probably tomorrow morning. When I have more money, I'll start investing. If I make more money, then I'll save for an emergency fund. When I have a better job, then I'll start a retirement account. And oh, only if I knew more people could I start a business. And when I have more time, I'll learn more about building wealth. Well, we all know that this last one isn't you because you're here tonight. So again, just want to commend you on that. If you want to provide an income for your future, it's about what you do now. There is no better time than right now to start investing and I'm going to make a really bold statement. There's also no better time to buy a house. And yes, with the current interest rates and yes, with current market conditions. Here's why. If you went out and bought a house a year ago, you could have bought a $600,000 house for a 3.5% interest rate, that same payment that you would have qualified for at the bank. You now can only buy a $375,000 house for that same payment. But here's the interesting thing about interest rates. They never stay the same. When market starts to have more stability, the interest rates will come down. When inflation shifts, the interest rates come down and then what? You actually get to refinance that loan. But you didn't buy the house to the biggest portion that you could afford. Now you're in a smaller house with less total debt that you can pay down more quickly and then use for leverage for other things. So I always say, people say, should I buy a house now? If your goal is to buy a house and sell it in 3, 6, 12 months, then no, because you're looking at short term solutions. But if you're looking for long term gains in investing, you're you're playing the long game. And over 20, 20, 25, 30 years of your life, we see by the data that it will always stabilize and you'll always be in a good position. But wealth is truly about playing the long game. Which is why there's no better time than now and not waiting another five months or five years to start investing. What makes a leader? It's a tough question, but one thing's for sure, a true leader leads by example. And a true leader takes risks too. They plunge into life with determination. 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So appreciation is a really key piece of building wealth habits. The opposite of lack of appreciation is gratitude. Practicing gratitude is one of the most powerful and widely recognized tools for creating abundance and happiness. And I'll offer you one more thing. This is the fastest way that you can ever change your current state and your life. I know for me, people say I'm always happy. I'm always in a good mood, and I am for a large portion of the time. But we're all human. And it's also a practice. When I get tripped up or I have a bad day or something frustrates me. The fastest way to shift instantly from that pain that you're feeling, that you're experiencing into happiness is to choose gratitude. Why? Because our brains, it is not biologically possible for our brains to process pain and gratitude at the same time. It is the fastest way that you can shift your reality. So when I am frustrated, angry, unhappy, sad, I will let myself feel the feeling. Because sometimes we need to feel the feeling. But I don't let myself stay there. I choose another feeling, and that's to be grateful. Whether it's the roof over my head, whether it's the dog laying on my bed, whether it's whatever it may be in the moment, maybe just a really great, nice feeling blanket or that cup of coffee, I find something to instantly focus on to shift. That's how powerful gratitude is. And if you don't have a practice that you're doing every single day, I implore you to please start to do that. Five. It just takes five seconds. Literally, my little thing. I'll share with you that I have done for, I don't Even know, maybe 25, 30 years is before my feet hit the floor I find five things I'm grateful for. It's a nice little rhyme, so it always makes me remind it if you guys want to drop that in the chat. So everybody has it. Before my feet hit the floor I find five things I'm grateful for. And that will change the whole trajectory of your day. Okay, moving on. Number four, being around the wrong people. Now, this isn't really a belief so much as an action, but there is an underlying belief in it. Being around the wrong people will drain your wealth, it will drain your energy, it will drain your health, and it will cost you far more than you can ever measure. Because like I talked about in the book, there's always this cost analysis going on where you're always kind of like opportunity cost. You see what things cost you as a price. But what we can't measure are what things cost us. Our energy, our time. Being in that relationship too long, having that friend that only wants to go out and party all the time on the weekends, not making good decisions with their finances, or always wanting to do the bougie brunch and not just kind of hang out and plague board games or whatever, you know, Monopoly. Who doesn't love that? But being around the wrong people will cost you so much. So I just offer you to take a moment, whether it's right now or after this, to do an assessment and see are there maybe people in your life that you can still love and support and cheerlead for and hope they do well, but they don't have direct access to you because the choices that they're making in life don't align with where you want your life to go. And I just want to give you permission that if you felt a gut check right there when I said that and you thought of something or a situation, I just ask you to explore it. Because there's a reason you thought about it and there's a reason that you felt it. And more than that is for another workshop. So we're going to move on. But oftentimes people think that they're not connected to our debt, but they are. The people that you spend the most time with will significantly impact your finances. It's, I believe, a Jim Rohn quote originally, that you're the sum of the five people that you hang out with the most. Financial peer pressure is real and it's subtle. It's, hey, let's go to the mall. Hey, let's go check this out. Hey, let's go to the game, you know, hey, look at my car. Ego, ego, ego, right? These are all the things that are financial peer pressure that most people don't know about. And it's human nature. Most of us are people pleasers. So we want to fit in. We want to go with the flow. So it's important to make sure that you know who you're going with the flow with subtle results still you, but with fewer lines Botox Cosmetic Adobotulinum Toxinae is a prescription medicine used to temporarily make moderate to severe frown lines. Crow's feet and forehead lines look better in adults.
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See for yourself at botoxcosmetic.com Relationships should be centered on shared interests, connection, love, affection. Not competition. Not who can spend the most, not who has the most. It's interesting to me, when I came into this space, a lot of the people that were flashing the flashy things didn't actually have wealth. They maybe made significant money and maybe they had a job or a business that was cash flowing a lot, but they actually didn't have wealth because wealth is a little quieter, it's a little softer, it doesn't get up in your face loud like a Lambo. It's a little quieter. Most of the wealthiest people I know, the guys, they have T shirts and jeans and a ball cap most of the time. My friends, the wealthiest friends I have, we all drive vehicles that are not brand new. My friends that have planes didn't buy brand new planes. A lot of times people that have truly built real wealth, they're not loud about it. People that are trying to spend money to impress people that they don't even know or they haven't even met or maybe that they don't even like. You don't want to get caught up in that. So don't let money get in the way. Make sure that you choose the people that you do life with. The reality is this, this is why it's so important. You might be like, we just spent 20 minutes on this. It is that freaking important. Because everything you believe is either caught or taught by someone else or your environment. This is really critically important. And then what happens is we carry around these money lies that we don't even realize that we have. We think of things like, I'm not good with money. Anyone here think, ever think that before? I know I have. Maybe it's just me, but I remember thinking that when I was 21, 22 years old, trying to make payroll, only having a six week run rate on an SBA loan to figure out how to provide for seven employees, pay for a brick and mortar location, keep the lights on, acquire new customers, figure out how to make ends meet. Like I was thinking, oh my gosh, I'm obviously not very good at this, so I think that's a common thing. Or I have so much debt, I'm never going to get out of it. I know so many people that the crippling reality of debt is so overwhelming that then they cripple, like we talked about earlier in fear, and then they don't take the next step forward. This is a money lie that people think and it's not true. I bet if you grew up in a church or a religion, you probably heard at one point that money's the root of all evil, or that people with money are greedy, you know, And I'll tell you something very interesting. My dad is a mechanic. I was, you know, if you guys don't know the story, but I was dropped off at my dad's mechanic shop every day of my life from the time I was in kindergarten till I turned 16 and I could drive myself. The school bus dropped me off there, I had my after school snack there, I did my homework there. And the second that was done, I was answering the phones, I was running parts around, I was walking across the street to get lunch for the guys, dinner for the guys, whatever was needed. And I learned to drive a car when I was 7 so that I could back vehicles back out of the garage, pull them in and just kind of be of good use, right? Because when life's more about survival than intention, we all pitch in, we all hustle, we all got to get it done. And I remember hearing about people with money, yet as a kid, with not having these preconceived notions about it. They were some of the nicest people to me. I remember people bringing me stuff in the office. I remember this little lady that owned the building, Stella Morgan would come down and collect her rent. She would either have pop for me or a snack for me. She wore all of this jewelry and sometimes she'd bring me a little piece of costume jewelry. And so I always had the different experience that people with money were so giving and they were fun and they always. I remember this, this sheriff came in and he had a black Ferrari. It was like the only dude in the whole town. Don't ask me how a cop or a sheriff has a Ferrari, but that's for another story. But he was the only guy in our small town that had won a car like that. And he came in and was teaching me how to play cards. And so I remember thinking that all of these people were actually really nice. And then as I got older and I started a nonprofit, I saw all the people that donated, I saw all the people that wrote checks that didn't need to, to support a charity that I cared about, that they cared about, that couldn't, that didn't have any benefit to us. So some of these lies need flipped so that they're not unconsciously tripping us up from what we actually want in life. Your ability to build wealth will depend on, on your ability to break through these core beliefs. And here's the very real thing that I touched on earlier. Your brain is not pre wired for success, for happiness, for abundance, for wealth. It's your job to rewire it. That is how critical it is. But the cool part is that is able to happen by choice. So let's look at this. Our brains are always looking for proof, right? The reticulating, activating system in our brain is always looking for it. Tony Robbins always did this cool story where he would say, and this is so true, did you ever buy a car? You never really saw the car before, and then all of a sudden you bought this certain car, Honda Accord or the, you know, Mazda Miata or whatever. Like I'm blanking on cars for some reason. But did you ever buy a car, an F150, and all of a sudden you see them everywhere and you didn't before. It's because your brain, your reticulating, activating system is picking it up in your environment. He always used this cool thing. I went to my first Tony Event when I was 23, when I tell you about the infomercial that I watched when I was 15, it was Tony Personal power on cassette tapes. Because I'm that old. And he used this analogy. It's like if you look all around the room and I say, find red, find red, find red, find red. I see this clock, I see this logo, I see this over here, I see all this red, right? And then if I say, close your eyes now, tell me where you saw brown, now open your eyes, right, you're not going to see where the brown is because I was telling you to find red. Find red, find red. But then when you open your eyes now, I have brown all around me. That's how important it is. And that's why it's that critical to decide that you are going to choose what you believe from here on forward and you're going to use it to your advantage instead of it using you. What do all these people have in common? Do you even know? We're actually. We're actually talking about Tony. So you know him. That's why he had to be here, because I always talk about him. We've got Oprah, we've got Damon, who I spoke with. We've got J.K. rowling, that other guy most people don't know. That's who created. That's one of the co founders of WhatsApp. He is a Russian immigrant. He came here with his family with nothing, created a company that was bought by Facebook just recently for a billion dollars. Wait, it might be more than a billion dollars. I don't have the stats here, but the point is these are people that had horrible upbringings, that didn't have wealthy families, that didn't come from some circumstance, and yet they found a way. Regardless of their age, their background, what family they came from, the trauma that they endured, they were able to find a way to build wealth. So you may have things in your mind or that people tell you is why you're never going to be wealthy, you're never going to have financial freedom, you're never going to stop trading time for money, but there's always proof around us of other people who have done it. That's who you need to focus on. Not the broke beliefs of the people who tell you their opinion. And yet they're not people you would actually take advice from. Right? Most of the people that share all that shade. Does anyone feel me here? You hear all of this stuff, stuff from people, but then you look at their life and you're like, I don't know that I should take advice from you because you're unhappy. You're barely making it paycheck to paycheck. You're not showing up in the way that I want to show up in the world. So make sure you vet the people who you take advice from. What these people have in common is one thing. They have no business being successful. Yet they are. And you may be thinking that you have no business being successful because maybe you were a single mom or maybe you had a really abusive childhood, or maybe you came from a really horrible town or you were bullied or whatever happened in your story. Because I know everybody, especially a size of a room like this. I know that there are so many people that have gone through real tough things, and I'm not minimizing those. What I'm doing, though, is reminding you that you get to choose what's next. You can't control what happened to you, but you get to control what you do next. Those people had no business being successful. And maybe you feel that, maybe you feel that you don't have any business being successful. So rather than play that script, always look for proof of other people who have. That's what you hang your hat on and take the next step forward. Because here's the truth. Regardless of your background, regardless of your family condition, regardless of your current circumstances in life, wealth is available to you. And money is just a tool. It's a tool that gives you and your family financial freedom and security. Think of that. Money is a tool that gives you and your family financial freedom and security. That is something I want you to think about. It also gives you the ability to contribute and do more good and in the world. Do you think I would have been able to start a nonprofit if I had no money? If I was broke, I wouldn't have been able to donate a building if I didn't first have success. It's really hard to donate $50 when that's all you have for the rest of the month. But if you're making 5000-5000-0500-0005, imagine how easy it is to give. That's the truth about money. It gives you. It's not greedy. It's not evil. What it is is it's an energy that will make you more of who you already are. It will amplify the energy of the person of who you are. Which means if you're a kind person, you're going to give more. If you're a generous person, you're going to share more. And sorry to say if you're an asshole, you're just going to be a bigger asshole when you have more money. Because that's all it does, is amplify who you already are. And I know that if you're here, you want to, not just if you're in my nucleus because I talk about it so much. I know you don't just want more money. Like I know that you want to build a rich life and that you don't want to get to the end of your life and accumulate all these assets and not have what true wealth really is. Which is to be hey guys, thanks for tuning in to this episode. And if there was something that you loved or you had a specific takeaway, share it and tag me at Candy Valentino. And if you haven't already, grab a copy of my latest book, the 9% Edge Life Changing Secrets to create more revenue for your business and more freedom for yourself. You can pick it up anywhere books are sold, Amazon, Barnes and Noble or or your local independent store. And once you do, head over to 9% edge.com and claim $1,500 in pre order bonuses, including a chance to join me on this very show. Thanks so much for tuning in and spending this time with me today, guys. We'll see you next time.
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The Candy Valentino Show: Episode Summary
Title: The Beliefs Stopping You From Being Rich
Host: Candy Valentino
Release Date: December 30, 2024
Network: Cumulus Podcast Network
In the episode titled "The Beliefs Stopping You From Being Rich," Candy Valentino delves deep into the psychological barriers that prevent individuals from achieving true wealth. Drawing from her extensive 25 years of experience in scaling businesses, wealth habits, and real estate investing, Candy offers listeners actionable insights to rewire their mindset and overcome limiting beliefs that hinder financial success.
Candy begins by challenging the prevalent fear surrounding economic downturns and market volatility. She emphasizes that such periods are rare opportunities—occurring only four to five times in a person's lifetime—to significantly build wealth.
Key Insights:
Central to the episode is Candy’s exploration of four core beliefs that often sabotage financial growth. She emphasizes the necessity to "rewire the way you think" to unlock wealth-building potential.
Definition & Impact: The belief that wealth is finite, leading to fears of never having enough or running out of money.
Strategies to Overcome:
Notable Quote:
“We are still so much better off than where we were. When we have these down moments, even in here, like, we can't see this because it's a blip... this is where the rich get richer” (05:45).
Definition & Impact: The tendency to defer financial actions with statements like, “I will be happy when...” or “I will invest once I have more money.”
Key Points:
Notable Quote:
“If you think about this, you will catch yourself doing this. Probably tomorrow morning. When I have more money, I'll start investing... there's no better time than now” (09:20).
Definition & Impact: Not recognizing and valuing what one already possesses, leading to a persistent feeling of insufficiency.
Strategies to Cultivate Gratitude:
Notable Quote:
“Our brains, it is not biologically possible for our brains to process pain and gratitude at the same time. It is the fastest way that you can shift your reality” (15:10).
Definition & Impact: Surrounding oneself with individuals who drain energy, hinder financial growth, or promote unhealthy financial behaviors.
Key Points:
Notable Quote:
“The people that share all that shade... you're the sum of the five people that you hang out with the most” (17:05).
Candy elaborates on the philosophy that money itself is neutral—it amplifies the inherent traits of an individual. For example, generosity and kindness are enhanced with wealth, while negative traits are similarly amplified.
Key Insights:
Candy shares inspiring stories of renowned individuals like Oprah, J.K. Rowling, and the co-founder of WhatsApp, who transcended humble beginnings and personal adversities to achieve monumental success. These anecdotes reinforce the message that one’s background does not dictate their financial future.
Notable Quote:
“Regardless of your age, your background, what family you came from, the trauma that you endured, they were able to find a way to build wealth” (26:15).
Candy wraps up the episode by reiterating that wealth is accessible to everyone, regardless of their circumstances. She underscores the importance of proactive decision-making, surrounding oneself with the right influences, and maintaining a gratitude-infused mindset to achieve true wealth.
Call to Action: Listeners are encouraged to adopt daily gratitude practices, reassess their social circles, and take immediate steps toward financial investments. Candy also promotes her latest book, "The 9% Edge: Life Changing Secrets to Create More Revenue for Your Business and More Freedom for Yourself," as a resource for furthering wealth-building strategies.
Notable Quote:
“You get to control what you do next. You get to choose what's next... you are going to use it to your advantage instead of it using you” (29:50).
"The Beliefs Stopping You From Being Rich" is a transformative episode that challenges listeners to introspect and dismantle the mental barriers to wealth. Candy Valentino’s blend of personal anecdotes, expert insights, and practical strategies makes this episode a must-listen for anyone serious about achieving financial freedom and building a wealthy life.
Note: Timestamps in brackets (e.g., [04:30]) correspond to approximate positions in the transcript where notable quotes and key discussions occur.