The Candy Valentino Show

Episode: Your Money Minute: Why You Should Own a Business
Air Date: September 5, 2025
Host: Candy Valentino

Overview

In this brief but impactful “Money Minute” episode, Candy Valentino dives into the overlooked wealth-building strategy of business ownership. Drawing from her 25 years of experience, Candy distills the reasons why owning a business—no matter how small—can be the most powerful path toward true wealth, surpassing traditional advice like saving from a steady paycheck.

Key Discussion Points & Insights

The Flawed Wealth Mindset: “Work, Earn, Save”

• Common Upbringing: Candy points out that most people are raised to believe the key to financial security is simply hard work, a steady paycheck, and diligent saving.
  • Quote [00:49]:

    “Work hard, get a steady paycheck and save what you can. But if you want to build wealth and not just earn a living, you actually need to do something more.”
    — Candy Valentino

The Path to Wealth: Build Assets

• Beyond Saving:
  • Candy stresses that building wealth requires building assets—investments, real estate, and especially business ownership.
  • She highlights that owning a business is often overlooked as an attainable wealth strategy for many.

What Kind of Business?

• No Need for “The Next Big Thing”:
  • Candy debunks the myth that you need a massive, innovative enterprise to benefit from business ownership.
    • Quote [01:06]:

      “Owning a business does not mean building a huge company or having some innovative idea that you pitch on Shark Tank. It can be something small, something simple. But here's why it's incredibly important.”
      — Candy Valentino

Three Reasons to Own a Business

1. Cash Flow Freedom

   • Timestamp [01:18]
   • Owning a business shifts income potential away from being capped by an employer.
     • Quote:

       “You’re not limited to just a paycheck. You can create income based on your effort, based on your results, and not what your boss thinks you’re worth.”
       — Candy Valentino

2. Tax Advantages

   • Timestamp [01:26]
   • Business owners are taxed on profit, not on gross income, and have access to legitimate expense deductions (phone, internet, vehicle, home office, etc.) before the IRS takes its share.
     • Quote:

       “Business owners get taxed on profit, not income. And then you can deduct legitimate business expenses like your phone bill, part of your Internet bill, maybe vehicle expenses, software equipment, maybe even a home office before the IRS takes their cut.”
       — Candy Valentino

3. Asset Creation & Exit Potential

   • Timestamp [01:41]
   • A business can appreciate in value—eventually becoming an asset you can sell or step away from, providing long-term wealth-building potential.
     • Quote:

       “You’re building something that can grow in value, something that you can potentially sell after you’re done working in it.”
       — Candy Valentino

Call to Action: Don’t Rely on Saving Alone

• Must Build to Get Wealthy:
  • Candy drives home that saving, on its own, will not make you wealthy. Whether you build an investment portfolio, real estate holdings, or a business, taking ownership in your wealth journey is key.
    • Quote [01:59]:

      “You can’t just save your way to wealth. At some point, you have to build something to get there. … Wealth isn’t something that you stumble upon. It’s something you build one intentional move at a time.”
      — Candy Valentino

Notable Quotes & Memorable Moments

• On the illusion of saving to wealth:
  • [01:59] “You can’t just save your way to wealth.”
• On building instead of stumbling:
  • [02:14] “Wealth isn’t something that you stumble upon. It’s something you build one intentional move at a time.”
• On accessible entrepreneurship:
  • [01:13] “It can be something small, something simple. But here's why it's incredibly important.”

Timestamps for Important Segments

• 00:49 – The traditional path: Working and saving
• 01:06 – Why business ownership is for everyone
• 01:18 – 01:41 – Three key reasons to own a business
  • Cash flow freedom
  • Tax advantages
  • Asset creation/sale
• 01:59 – 02:14 – Call to action: Start building now

Final Thoughts

In less than two minutes, Candy Valentino delivers a punchy, actionable message: Don’t limit yourself to working and saving—start building assets through business ownership to unlock wealth and freedom. Her advice is practical, demystifying, and meant to motivate listeners to take bold but attainable steps, regardless of their starting point.