Episode Summary: "Build and Launch Your Teacher Membership This Summer"
Podcast: The CEO Teacher Podcast
Host: Kayse Morris
Release Date: May 21, 2025
Title: Build and Launch Your Teacher Membership This Summer
Introduction
In the episode titled "Build and Launch Your Teacher Membership This Summer," Kayse Morris, the founder of The CEO Teacher® movement, provides a comprehensive guide for educators aspiring to transform their teaching expertise into thriving online memberships. Targeting teachers ready to transition from traditional classroom roles to entrepreneurial ventures, Kayse emphasizes the strategic advantage of utilizing the summer months to establish a sustainable income stream.
Personal Journey and Inspiration
Kayse begins by sharing her poignant personal story, reflecting on the summer of 2017—a pivotal period that shaped her entrepreneurial journey. She recounts feeling exhausted and unfulfilled despite adhering to all professional expectations. A life-altering incident involving her students prompted a profound self-reflection:
“I was trading my time for pennies... I felt a tug to say, so I stayed. I stayed another year, even though my heart was in another place.” ([05:30])
This experience led Kayse to launch her first podcast in 2018, marking her transition from teacher to entrepreneur. Her candid recounting serves as an inspiration for listeners, illustrating that even amidst uncertainty, taking the first step is crucial:
“If I could do it when I was at that time probably five to six months pregnant with zero clue what I was doing, you can too.” ([14:10])
Why Summer is the Perfect Time
Kayse highlights the unique opportunity the summer season presents for teachers to pivot towards building their own businesses. Unlike the hectic school year, summer offers a period of relative calm, allowing educators to focus on strategic planning without the immediate pressures of teaching:
“Summer is not just a break, it's a window.” ([08:45])
She encourages teachers to shift from survival mode to creator-vision mode, utilizing the time to lay the groundwork for recurring revenue that can sustain them throughout the year.
Key Steps to Launching a Teacher Membership
Kayse outlines the essential components required to successfully launch a teacher membership:
- Clear Promise: Define the problem you are solving and identify your target audience.
- Founding Offer: Develop an initial offer, typically at a special price for early adopters.
- Delivery Platform: Utilize simple platforms such as private Facebook groups or Google Drive for content delivery.
- Payment Processing: Implement straightforward payment solutions like Stripe, PayPal, or Kajabi.
She dispels common misconceptions, emphasizing that a large following or a perfectly polished website is not a prerequisite for success:
“Progress over perfection.” ([16:30])
The Flow Method Framework
Introducing her proprietary framework, the Flow Method, Kayse breaks down the process into manageable steps:
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F – Finding Your Focus: Identify your niche by understanding the specific type of teacher you are and the unique pain points you address.
“Determine not just 'teachers,' but the specific kind and their precise needs.” ([20:15])
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L – Launching with Love: Engage founding members, test your ideas, and begin building your membership community.
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O – Offering Consistent Value: Ensure your membership provides ongoing value through monthly resources, trainings, or coaching sessions.
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W – Win Long Term: Design your membership as a scalable, long-term business venture, not just a seasonal project.
Kayse elaborates on how this framework is integrated into her Membership Builder Intensive program—a three-month course designed to walk teachers through each step of launching their membership.
Engagement and Action Steps
To motivate listeners into action, Kayse challenges them to dedicate two hours each week during the summer to building their business:
“Carve out two hours a week to build the business you keep saying you want.” ([29:00])
She also promotes an upcoming free masterclass, "Teacher's Blueprint to Recurring Revenue," scheduled for May 21 and 22 at 8 PM EST. In this masterclass, she promises to cover:
- Identifying the right membership model based on personal strengths.
- Strategies to attract paying members without a large audience.
- Avoiding the three most common mistakes new teacherpreneurs make.
- Providing a 90-day actionable roadmap to make the process feel achievable.
Listeners are encouraged to join the masterclass by visiting kaysemorris.com/blueprint.
Conclusion
Kayse wraps up the episode with an empowering message, urging teachers to seize the summer as a transformative period for professional reinvention:
“This summer you stop waiting. This summer you finally say, I am made for more.” ([35:45])
She reinforces the idea that reinvention is within reach and that taking deliberate steps now can lead to significant long-term rewards.
Notable Quotes
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On Taking the Leap:
“If I could do it when I was at that time probably five to six months pregnant with zero clue what I was doing, you can too.” ([14:10]) -
On Summer as Opportunity:
“Summer is not just a break, it's a window.” ([08:45]) -
On Simplicity Over Perfection:
“Progress over perfection.” ([16:30]) -
On Commitment to Action:
“Carve out two hours a week to build the business you keep saying you want.” ([29:00]) -
On Embracing Potential:
“This summer you stop waiting. This summer you finally say, I am made for more.” ([35:45])
Final Thoughts
"Build and Launch Your Teacher Membership This Summer" serves as both a motivational and practical guide for educators aspiring to develop their own online memberships. Kayse Morris effectively combines personal anecdotes with actionable strategies, providing listeners with the tools and inspiration needed to transform their teaching passion into a sustainable business. This episode is a must-listen for teachers ready to embrace entrepreneurial opportunities and achieve financial independence without leaving their passion behind.