The CEO Teacher Podcast: Using AI To Work Smarter Not Longer
Episode Title: Using AI To Work Smarter Not Longer: The CEO Teacher’s Guide To Doubling Your Business In Half The Time
Release Date: April 23, 2025
Host: Kasey Morris (@kaysemorris)
Podcast Description: Empowering teachers to transform their small business ideas into thriving online ventures through strategic tips, social media mastery, mindset shifts, and more.
Introduction
In this episode of The CEO Teacher Podcast, host Kasey Morris delves into the transformative power of Artificial Intelligence (AI) in streamlining and scaling a teacher-owned business. Kasey, a seasoned educator turned multimillion-dollar entrepreneur, shares her personal journey from skepticism to embracing AI as a pivotal tool in her business arsenal.
Notable Quote:
"Everything has to do with AI – and it's about you reclaiming your time, your peace, and your genius with a few clicks and some powerful prompts." – Kasey Morris [02:30]
Kasey’s Journey with AI
Kasey begins by recounting her initial reluctance towards AI. Despite being part of a mastermind group in Arizona where AI was a hot topic, she remained unconvinced of its potential benefits for her business. Her breakthrough came when she decided to give AI one last try by using it to edit her book, The Not So Fabulous Life of a Teacher.
Notable Quote:
"In a moment that AI changed everything for me." – Kasey Morris [04:15]
This experience demonstrated AI’s ability to understand and mimic her unique voice, leading her to integrate AI into various aspects of her business operations.
Understanding AI’s Role in Business
Kasey clarifies misconceptions about AI, emphasizing that it’s not about replacing human effort but enhancing it. She describes AI as a "new unpaid assistant" that can handle tasks ranging from content creation to market research, allowing teachers to focus on their core strengths and creative endeavors.
Key Points:
- AI can help reclaim time and reduce burnout.
- It serves as a supportive tool, not a replacement.
- Properly utilized, AI can significantly boost productivity and business growth.
Five Ways to Use AI in Your Teacher Business
Kasey outlines five actionable strategies for integrating AI into a teacher-owned business:
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Content Creation on Autopilot:
- Generate lesson plans, course content, and social media captions.
- Example: Creating Instagram captions tailored to educators’ needs.
Notable Quote:
"If you've ever typed lesson plan ideas into Google, congratulations, you're qualified to use AI." – Kasey Morris [12:45]
-
Email Marketing:
- Automate weekly newsletters, launch sequences, and subject lines.
- Personalize content by training AI with past emails or transcripts.
Notable Quote:
"Match your voice by feeding AI your past communications to maintain authenticity." – Kasey Morris [15:30]
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Curriculum and Product Development:
- Brainstorm product ideas, outline lesson plan themes, and create activities.
- Utilize AI for SEO-friendly content to enhance visibility.
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Market Research:
- Analyze competitors, summarize reviews, and identify emerging trends.
- Kasey emphasizes daily use for continuous insights.
Notable Quote:
"I use AI for about two to four hours a day; we are hand in hand besties." – Kasey Morris [20:10]
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Course and Membership Planning:
- Develop program outlines, module breakdowns, and catchy naming conventions.
- Incorporate pricing strategies and bonus ideas seamlessly.
Recommended AI Tools
Kasey shares her preferred AI tools, highlighting their unique benefits:
- ChatGPT: Versatile for various tasks, both free and paid versions available.
- Jasper: Ideal for polished copy and tone matching.
- Descript: Transcribes podcasts or videos into text formats.
- Canva AI: Creates visual content through text prompts.
- Notion AI: Organizes digital workflows, perfect for Type B personalities.
- Motion/Reclaim: AI-powered smart calendars for efficient time management.
Notable Quote:
"Friends, this is the new way to be lazy. And actually, it's not lazy at all. It's legendary." – Kasey Morris [29:50]
Daily AI Integration Example
Kasey provides a practical example of integrating AI into a daily schedule to maximize efficiency:
- Monday: Record a podcast episode, use Descript to transcribe, generate quotes, blog posts, Instagram content, and Reel scripts with ChatGPT.
- Tuesday: Utilize Motion to schedule creative work based on energy patterns.
- Wednesday: Create lead magnet ideas with ChatGPT and select the best one.
- Thursday: Develop webinar scripts and follow-up emails swiftly.
Notable Quote:
"Start small and then join in as fast as you can." – Kasey Morris [34:25]
Building a Community with AI Support
Kasey emphasizes the importance of community in leveraging AI effectively. She invites listeners to join the CEO Teachers Lounge, a supportive space where educators can collaborate, share insights, and grow their businesses together.
Notable Quote:
"It's a safe place to talk about all the things you're stressed out about, or just to get some advice." – Kasey Morris [38:10]
Conclusion
Kasey wraps up the episode by reaffirming the potential of AI to revolutionize teacher-owned businesses. She encourages listeners to embrace AI as a tool for empowerment, enabling them to work smarter, scale their ventures, and ultimately, live more balanced and fulfilling lives.
Final Quote:
"Remember, your best is yet to come." – Kasey Morris [42:00]
Additional Resources
- Download Kasey’s Book: The Not So Fabulous Life of a Teacher – kaysemorris.com/book
- Join the CEO Teachers Lounge: kaysemorris.com/patreon
This episode serves as a comprehensive guide for educators looking to harness the power of AI to enhance their business operations, reduce burnout, and achieve sustainable growth. Whether you’re just starting or seeking to elevate your existing business, Kasey’s insights offer a roadmap to success in the digital age.