Michelle Stevenson is joining us today to talk about communication and the power of active listening in marketing and PR, feminine empowerment, and solidarity. She is the Executive Director of Marketing and Communications at the Milken Institute and one of the founding members of Chief, a private network built to drive more women into positions of power and keep them there.

Michelle Stevenson started her career in the film industry. She was fascinated by the idea that a film is, in essence, a product ideated to reach as many people as possible. Then she transitioned to PR, where her passion (and talent) for building brands' stories took her to work with FleishmanHillard, Burson-Marsteller, and the HL Group.

In this episode, we delve into Michelle's journey from majoring in Theatre at Northwestern University to the PR and agency world. We talk about the peak moments and the hardest challenges she faced throughout her career and the lessons she took from them. Michelle kindly described her sensations during her career transition, why she decided to join Chief and her work at The Giving Keys.

Some Questions I Ask:

When did you discover your passion for building brand recognition? (2:51)
Name a peak moment in your career that inspires confidence in you (7:46)
Tell us about a difficult challenge in your career and how you overcame it (14:19)

In This Episode, You Will Learn:

The power of active listening applied to marketing and PR (4:13)
Pro tip: Speak to people the way they speak to each other (9:48)
The massive impact of storytelling (13:51)
Empowering our values by going to happy places in our minds (19:43)
About the benefits of discovering our flexibility before getting too beat up (28:27)
The importance of keeping our minds open and never stop learning (34:22)

Resources:

Milken Institute website

Connect with Michelle:

Let's Connect:

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