Podcast
The Colin and Samir Show
Hosted by Colin and Samir · EN
Hey, We’re Colin and Samir, YouTube creators and podcasters that break down the latest news in the creator economy from a creator's perspective. We have a long history building communities and brands through digital content. New episodes of The Colin and Samir show go live every Monday on Spotify and YouTube.com/ColinandSamir.
65episodes
Episodes
Newest firstAll episodes
The Viral Russian MrBeast TikTok & The True Value of Views
2d ago00:28:32Summary readyIn this episode of The Colin & Samir show we overanalyze one of MrBeast's highest viewed videos ever, a Russian dance TikTok that initially confused us. The video sparked a much larger discussion about views on the internet today and what creators should care about. Learn more about your ad choices. Visit megaphone.fm/adchoices
SummaryThe Cancellation of Hank Green & Why Gen Z Hates Ai
1w ago00:53:11Summary readyFour words got Hank Green accused of using AI, and the backlash hasn't stopped. We brought five voices into the room to argue about where the line actually is , thumbnails, outlines, dubbing, research, plus the generational divide nobody's naming, and three principles we landed on for creators using AI. Learn more about your ad choices. Visit megaphone.fm/adchoices
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9 Lessons From TBPN's $100M+ Exit
3w ago00:34:08Summary ready"Companies are bought, not sold." That's the mindset John Coogan and Jordi Hays say got them a nine-figure acquisition from OpenAI, without ever trying to sell. Recorded live at Press Publish LA, this is our second sit-down with the TBPN guys, but the first since the deal went public. Two years ago they were building a daily live show from scratch. Now they've sold it to OpenAI for nine figures, and they're breaking down exactly how they got there. We get into: Why they chose to nichemaxx in a world full of view-maximizers The importance of having a “golden retriever” mindset Why they never tried to sell the company, and how that gave them leverage What their role at OpenAI actually is It's a candid look at how staying disciplined about who you're serving can be worth more than chasing scale. Learn more about your ad choices. Visit megaphone.fm/adchoices
Summary4 Ways Creators are Making Money in 2026
3w ago00:46:55Summary readyCreator ad spend is hitting thirty-nine billion dollars in 2026, and traditional video reads are no longer the standard. In this episode, we break down our new partnership with Lexus and we outline the four ways creators are making money with brands today: As distribution for brand reach. As talent for native likeness. As directors and creatives using platform expertise. As consultants bridging the gap between major corporations and internet culture. Lastly we review some of our favorite creator ads on YouTube with our story produce Conor. Learn more about your ad choices. Visit megaphone.fm/adchoices
SummaryTom Segura and Fox Creator Studios: Inside Hollywood's New Business Model
Jul 900:35:27Summary readyTraditional networks are no longer just looking to creators for marketing—they want premium, long-term IP. Today we explore how independent comedy powerhouse YMH Studios scaled past traditional gatekeepers and why Fox Entertainment just signed a major multi-project slate with them. What you’ll get in this episode: The Deal Breakdown: Inside the co-ownership structure of the brand-new Fox and YMH slate. The Creator-CEO Blueprint: How Tom Segura built an arena-selling infrastructure entirely direct-to-consumer. The Scale Formula: Why protecting creative momentum and building your own distribution engine is the ultimate leverage in media today. Learn more about your ad choices. Visit megaphone.fm/adchoices
SummaryCANNES DAY 3: The Art of Standing Out: Pablo Rochat, Sir John Hegarty & E.L.F Beauty
Jun 2401:01:30Summary readyWe are live from the LinkedIn Lounge for Day 3 of Cannes Lions. Today, we sit down with creative director Pablo Rochat, industry legend Sir John Hegarty, and e.l.f. Beauty President Kory Marchisotto to discuss the shifting dynamics of storytelling. Discover why the best brands act like entertainment studios, how to manage community feedback during high-risk campaigns, and the ultimate rule of effective advertising: tell the truth. Learn more about your ad choices. Visit megaphone.fm/adchoices
SummaryCANNES DAY 2: Instagram vs. YouTube: The Battle for the Living Room
Jun 2300:15:40Summary readyLive from Cannes Lions, This is the Daily Brief from the LinkedIn Lounge. In this episode of The Daily Brief from the Linkedin Lounge, we dive into a massive piece of news that dropped yesterday: Instagram is launching a horizontal video hub on TVs. With YouTube already dominant in the living room, what does Meta’s latest move mean for creators, audiences, and ad dollars? We debate whether Instagram can truly compete with YouTube’s massive library, or if its cultural cachet gives it a unique edge. Plus, we take a look into the future of work and how the creative landscape is shifting. We discuss why creative work can’t be done by committee, the rise of the "agentic layer" in AI workflow tools, and the surprising reason recent college graduates are pushing back against AI. Watch the full episode on Linkedin Learn more about your ad choices. Visit megaphone.fm/adchoices
SummaryCANNES DAY 1: Anthpo, Ramp, and The Best Ads of the Year
Jun 2201:00:31Summary readyLive from the LinkedIn Lounge at Cannes Lions, we break down why traditional advertising is broken and what's actually working today. Spending millions on a single, polished TV commercial doesn't work anymore—it just gets lost in the noise. We sit down with creator Anthpo, Ramp’s Kendall Hope Tucker, and Adobe’s Lara Balazs to look at how real brands are catching people's attention by being entertaining and acting like creators themselves. What we cover: The Power of Stunts: Why Ramp puts Kevin from The Office in a glass box, and how they pull it off without a corporate committee ruining the idea. The New Brand Deal: Why creators are moving past basic shoutouts and actually helping big companies build their entire strategy. Moving Fast with AI: How Adobe uses new tools to handle the boring parts of making videos and images so teams can focus on the big ideas. The End of Google Search: Why people are looking for things inside AI chatbots instead of search engines, and what that means for brands. Learn more about your ad choices. Visit megaphone.fm/adchoices
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Markiplier Breaks Down His $50M Movie Live
Jun 1100:30:39Summary readyToday on The Colin & Samir Show we sit down with Markiplier and YouTube's Tim Katz, live from the Fox Studios lot in front of 650 creators at Press Publish LA: The Hollywood Creator Summit. After more than 15 years building one of YouTube's most personal channels, Markiplier put Hollywood on notice with Iron Lung, the horror film he financed, wrote, directed, and starred in. The film pulled in close to $52 million in theaters and is now on YouTube. We get into why he treated a feature film like a YouTube video, what he learned leading a hundred-person crew, why he stays his own harshest critic, and how he sees this collision of YouTube and Hollywood playing out for creators. Learn more about your ad choices. Visit megaphone.fm/adchoices
SummaryEmergency Pod: The YouTube Kids are taking over Hollywood
Jun 500:13:22Summary readyThis week, we break down three creator-made films that are reshaping the industry: Backrooms ($118M opening weekend on a $10M budget), Obsession ($148M box office on a sub-$1M budget), and Markiplier's Iron Lung ($52M independently). From a 16-year-old YouTuber landing an A24 deal to creators outperforming major studio releases, these stories reveal what happens when internet-native storytellers bring their audiences to the big screen. Learn more about your ad choices. Visit megaphone.fm/adchoices
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