Podcast
The Content Creator
Hosted by Jackson Stancil · EN
On The Content Creator Podcast we'll be discussing the idea of content repurposing, why content for your business is a must-have, and how you can ignite your marketing using key techniques that we follow.
10episodes
Episodes
Newest firstAll episodes
Why Marketing Is Important
Dec 8, 202100:09:20Tap to summarizeMarketing is super effective for your business, podcast, or YouTube channel, especially when done in the right way. It is how you get to the people interested in what you’re talking about or selling.One of the most effective ways to effectively market your business or content in today’s social media world is through content repurposing. This is the use of a single video and marketing it’s content on various social media platforms.In this episode of the Content Creator podcast, we talk about content repurposing as an effective way of marketing your business or YouTube channel. Listen in to learn how you can create a funnel that will eventually leave you with a very targeted audience. In this episode, find out:· Why you need marketing to get to your targetaudience and be successful in your business.· How to do content repurposing as one of the mosteffective marketing strategies. · How to use Facebook ads to market yourrepurposed content. · Create a funnel starting with an ad then alanding page, and finally getting a contact (email) t create an email list.· How Content Creator can help youstart your content repurposing journey. Tweetable Quotes: “The main idea behind content repurposingis to reach more people by using one video.”- Jackson Stancil“Content repurposing is the most effectiveway to market your business.”- Jackson Stancil
Transcribe →Ways to Repurpose Content
Nov 25, 202100:07:47Tap to summarizeContent repurposing is a useful growth tool to have whengrowing any of your social media platforms. It is a great way to get yourcontent and business to new audiences.Content repurposing or content reusing can be used as amarketing strategy that targets multiple audiences with different contentpreferences. In this episode of the Content Creator podcast, we talkabout the ways you can repurpose your content to cater to different audiences. Listenin to learn how you can grow your audience by filming your podcast on video, postingit on YouTube, and then turning it into short social media clips. In this episode, find out:· How to repurpose your podcast by turning it intoa blogpost to cater to blog readers. · Film your podcast on video to open the gatewayto other ways you can use the podcast on video form on different social mediaplatforms. · How to turn your YouTube videos into Instagram/LinkedIn/TikTok clips to tap into different audiences. · How to turn your YouTube videos into Facebookads, which is a great way to grow any of your platforms. · Maintain consistency when doing contentrepurposing to be successful. Tweetable Quotes:· “You can turn your YouTube video into 60-secondsclips on any social media that allows you to post clips.”- JacksonStancil · "Facebook ads is one of the best ways togrow your podcast, YouTube, or Instagram because you can customize so manythings with them.”- Jackson Stancil
Transcribe →How To Get More Views On Youtube
Nov 17, 202100:10:35Tap to summarizeIn this episode of the Content Creator podcast, we explain the best ways to get more views and why these proven methods work. Listen in to learn how you can become a pro.
Transcribe →Why You Need to Start a Podcast for Your Business
Nov 10, 202100:06:38Tap to summarizeDid you know that a podcast can help your business growtremendously? The idea of podcasting is super popular right now, but have youasked yourself why?In this episode of the Content Creator podcast, we explainwhy you need to start a podcast to grow your business and the easiest way to dothat. Listen in to learn how podcasting through content repurposing will helpyou become an expert in your field of specialization. In this episode, find out:Why podcasting is a super useful way to open up andmarket your business.You can turn a podcast into multiple forms ofcontent in your content repurposing strategy.Getting on multiple platforms through your podcastis a great way to get in the eyes of potential clients and build trust andrelationships. Utilize experts like Content Creator to help youwith your content repurposing strategy which will, in turn, get your businessget out there. Tweetable Quotes:“Podcasting is a super useful way to growyour business, to market your business, and to get in the eyes of more people.”-Jackson Stancil“When you’re pumping out this much contentand getting in the eyes of more people, you start to develop a trust relationshipwith these people.”- Jackson Stancil
Transcribe →How To Make Successful Facebook Ads
Nov 3, 202100:12:31Tap to summarizeWould you like to run successful Facebook ads just like how the professionals do it? Running successful Facebook ads for your social media marketing campaign can be difficult especially when you don’t know how to do it correctly.If you want your Facebook ad to be successful, there are core things you need to observe. In this episode of the Content Creator podcast, we talk about how to run successful ads on Facebook. We cover a few secrets that professional advertisers use and how they can help up the ad campaign for your business. In this episode, find out:How you can possibly ruin your ad campaign and lose money and any lead generation.Find your audience by creating an avatar of your ideal client to run specific ads for them. Lead with value and don’t ask for anything at first to establish trust with potential clients. Have a video ad to attract people to your ad and make them listen. Test the little different things in your ad to help you find the best campaign for your business. Focus on the long game by retargeting to people who’ve seen your ads before to develop trust and a relationship with them.Make sure you’re being authentic and not copying others to avoid people seeing you as fake. Tweetable Quotes:“You want your ad in the eyes of people that are actually interested in what you’re selling on Facebook.” - Jackson Stancil“Video ads are super great in getting people to stop and listen.”- Jackson Stancil
Transcribe →How Grow Your Instagram
Oct 27, 202100:08:31Tap to summarizeGrowing an Instagram account isn’t the easiest thing to do, but it is possible to do so when you do it right.If you want to get more Instagram followers and engagement in terms of likes and comments, you must have a strategic approach set in place. In this episode of the Content Creator podcast, we share a few tips and tricks that will help you grow your Instagram account. We cover things such as scheduling, profile optimization, consistency, and running ads. In this episode, find out:How to optimize all features of your Instagram account as a homepage. Keep a consistent posting schedule to become favorable to Instagram’s algorithm. Use third-party apps to schedule your Instagram posts to make it easier to stay consistent. Avoid fake followers and likes to protect your image.Post content that your followers are already interacting with by using Instagram analytics tools.Run Facebook and Instagram ads to drive traffic towards your business and your Instagram and Facebook accounts. Tweetable Quotes:“People engage and want to look at your Instagram more when it looks more inviting and easier to understand.”- Jackson Stancil“Analytics tools are there to help you judge which of your posts are doing better.”- Jackson Stancil
Transcribe →How To Repurpose Content
Oct 20, 202100:10:01Tap to summarizeAre you ready to grow your business with content repurposing? Content repurposing is a form of content marketing that involves turning one piece of content and sharing it on different social media platforms.This form of content marketing is about reaching more people and rapidly growing your audience and business subsequently. In this episode of the Content Creator podcast, we define content repurposing and how it can help you grow your business significantly. Listen in to learn the importance of consistency in your social media marketing efforts to ensure the algorithm favors you. In this episode, find out:Content repurposing – transforming one piece of content into multiple forms of content on different social media platforms. How content repurposing helps market your content for free to a large audience.How content repurposing allows you to build trust relationships with potential customers.The power of consistency in content repurposing and growing your business.Can you do content repurposing by yourself? Why you might need to hire someone to help you with your content repurposing efforts. Tweetable Quotes:“It takes a lot of time and effort to do content repurposing.”- Jackson Stancil“You have to have the business aspect to it, to have content repurposing work for your business.”- Jackson Stancil
Transcribe →How To Grow A YouTube Channel
Oct 13, 202100:08:08Tap to summarizeAre you wondering how to get more views, subscribers, and people coming back every time you post a new video?Just like we covered in “how to grow a podcast”, there are different ways you can utilize to grow your YouTube channel.In this episode of the Content Creator podcast, we share five tips that you can utilize to grow your YouTube channel. We cover things you can use within and without your video to ensure it does better and contributes to growing your channel. In this episode, find out:You must be consistent with your posting on YouTube – start with one video a week and work yourself up.Have searchable titles and hashtags on YouTube – have titles that are searched but not flooded and relevant hashtags.Run Facebook ads directing traffic towards your YouTube video. Create an outro for your YouTube videos to show people the subscribe button and feature a few videos.Use metadata – input all of your hashtags into a tags section to double your odds of getting more views. Tweetable Quotes:“To grow anything on social media, you have to be consistent.”- Jackson Stancil“When you have that good title, you’re going to get more search results, you’re going to get more people seeing your video.”- Jackson Stancil
Transcribe →How to Grow a Podcast
Oct 6, 202100:11:52Tap to summarizeIt is a fact that growing a podcast can be a tedious thing to do, especially when you don’t know how to do it. Growing your podcast isn’t easy, but it is doable when you commit to it and be consistent with your strategy. In this episode of the Content Creator podcast, we share effective ways that you can apply and start to grow your podcast. We cover items from the power of consistency to how to organically get more views and grow your podcast. In this episode, find out:How to have a consistent producing/posting plan to grow your podcast. How to grow your podcast by promoting it through Facebook ads, which helps get more organic views. Post 60 seconds informational clips to your socials to get more traffic directed to your podcast.Build an email list where you send your subscribers a notification whenever you have a new podcast.How to input relevant hashtags to your podcast to make it more searchable. How to do cross-promotion to help grow your podcast. Track your stats to learn what is working and not working for your podcast.Create a website where you can have a blog that your audience can always refer to.Tweetable Quotes:“Tracking the stats, learning what people like, and what worked is very effective.”- Jackson Stancil“It’s not easy; it’s something you have to do every week for each podcast, but it is effective and it will help you get growth for your podcast.”- Jackson Stancil
Transcribe →How to get more views
Sep 29, 202100:08:24Tap to summarizeHow to Get More ViewsAre you putting out content but not getting the expected views or conversions? It can get very frustrating when you put in the work but don’t see any results.That is why, in this episode of the Content Creator podcast, we share a few tips to help you get more views and conversions on your content. We talk about how to increase viewership on your YouTube and downloads on your podcast.Listen in to learn the power of consistency in content creation as a free way to increase your viewership.In this episode, find out:· The importance of having the right and searchable title for your YouTube video.· How to add tags and their importance on your YouTube video.· The power of consistency in building your viewership on YouTube and your podcast.· How to apply tags to your podcast to make it searchable and gain more downloads.· How to use Facebook ads as a social media marketing tool to increase your podcast downloads.Quotes:·“Every piece of content that you post has to be consistent.”- Jackson Stancil·“Tags are just a little added way to get more views on your YouTube video and get more conversions.” -Jackson Stancil
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