Season 2 · Episode 11
The Craft & Calling Podcast
Why Construction Jobs Fall Apart After the Sale

Most contractors think the hard part is winning the job.
But what happens after the sale is where most businesses quietly lose money, time, and trust.

In this episode, Christene Marie sits down with Ron Nussbaum to break down why construction jobs fall apart after they’re sold and what actually causes the chaos behind the scenes. From poor communication to missing systems and inconsistent data, this conversation uncovers the real reasons contractors struggle to scale.

They also explore how relying on memory, spreadsheets, and disconnected tools leads to repeated problems and missed opportunities. If you’re making decisions based on instinct instead of data, your business will continue to hit the same ceiling.

This episode is for trades business owners who are ready to move from reactive operations to structured growth. If you want to reduce callbacks, improve customer experience, and build a business that runs with clarity, this is where to start.

🔍 What We Talk About

Why construction jobs break down after the sale
How poor communication leads to lost revenue and callbacks
The role of data in making better business decisions
Why systems, not effort, are required to scale

⏱️ Chapters

0:00 Intro

0:46 Guest Intro

2:13 Using data to forecast and understand your business

6:07 How to start organizing your business data

9:47 How to connect ChatGPT to your drive

15:35 Where the customer journey breaks down

17:47 The real problem with sales to operations handoff

23:20 Why automation matters (and where it doesn’t)

26:37 Why AI should simplify, not complicate

32:23 The real transformation: removing chaos

34:46 The cost of miscommunication in construction

37:07 BuilderCom's Free Forever Offer

40:14 Outro

📂 Resources From This Episode

Part 1 with Ron Nussbaum: How to Fix Broken Communication in Construction | Leadership, Trust & Systems: https://youtu.be/xb6nqK9bZnA

BuilderCom's Free Offer: The free plan includes up to 5 users, 100 messages per month, 500MB storage, and access to basic messaging features. It's perfect for trying out BuilderComs before upgrading. https://buildercoms.com/pricing

👤 About the Guest

Ron Nussbaum is a contractor and founder of Builder Comms, a communication platform built specifically for the construction industry. After years of operating in the trades, he saw that most projects don’t fail because of poor craftsmanship. They fail because communication breaks down between teams, customers, and systems.

Today, Ron helps contractors eliminate chaos by centralizing communication, improving data visibility, and building simple systems that reduce callbacks, prevent costly mistakes, and support long-term growth. His work focuses on solving the root problem most construction businesses face: not labor, not software, but communication.

https://buildercoms.com/

🎙️ About The Craft & Calling

The Craft & Calling Podcast is for trades and service-based business owners who are building more than just revenue. Hosted by Christene Marie, the show explores leadership, identity, systems, and long-term growth in the trades.

Each episode is designed to help you move from operator to owner by creating a business that protects your time, your family, and your future.

Explore more conversations and resources at:
https://thecraftandcalling.com/linktr/

🔧 A Note on Foundation First Marketing

Foundation First Marketing helps home service businesses build marketing strategies grounded in clarity, systems, and real performance data.

Get a free marketing quote.
Request a free website design.
https://foundationfirstmarketing.com/